2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
2. LUCI AEROMOBILI
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
NAV/POS Navigation/Position Luci di Navigazione
BCN Beacon o Anti-Collision Luci Anticollisione
TAXI Taxi Luci Rullaggio
STRB Strobo Luci Stroboscopiche
LAND Landing Luci Atterraggio
LOGO Logo Luci Logo compagnia
RWY Turn Off - Runway Turn Off Luci Pista o di svolta
WING Wings Luci Alari
Wheel Well Wheel Well Lights Luci delle Ruote
Luci velivolo significato ed utilizzo
3. LUCI AEROMOBILI
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
Beacon Lights – BCN -
(Luci faro velivolo):
- colore fari lampeggianti rossi;
- posizione sotto e sopra la fusoliera;
- beacon lights accesi indicano che l'aereo si sta
o si
accinge a muoversi (avvio motori – before start);
(avvertono il personale di terra a sgomberare
l'area)
- beacon light spenti solo allo spegnimento dei
motori
4. LUCI AEROMOBILI
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
Anti – Collision Lights – BNC -
(Luci anti collisione)
Le luci anticollisione sono installate
in punta d'ala, o sulla sommità della deriva, o sul dorso,
o sotto il ventre della fusoliera.
Le luci anticollisione sono intermittenti o rotanti
o stroboscopiche, di colore rosso e/o bianco e assicurano
un campo di copertura in tutte le direzioni per 75°,
sopra e sotto il piano
5. LUCI AEROMOBILI
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
Anti – Collision Light - BNC -
(Luci anticollisione)
Le luci anticollisione devono essere accese anche di
giorno dal pushback
(pushback - spingi indietro - detto trattore aragosta)
Al pilota è concesso di spegnerle o ridurne l’intensità
quando le stesse disturbano un osservatore esterno.
6. LUCI AEROMOBILI
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
Taxi Lights - TAXI -
(Luci di rullaggio o taxiway)
Taxi lights velivolo si trovano sul carrello anteriore.
Vengono accese ogni volta che l'aereo si accinge a
rullare e spente ogni volta che l'aereo mantiene
la posizione.
Si spengono al momento di entrare in pista (runway) e al
momento di entrare nell'area di parcheggio (apron).
7. LUCI AEROMOBILI
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
Nav Lights - NAV/POS -
(Luci di navigazione o di posizione)
Le luci sono composte da fari verdi, rossi e bianchi
ad emissione continua (non intermittente):
- Rosso semiala sinistra velivolo;
- Verde semiala destra velivolo;
- Bianca coda velivolo.
8. LUCI AEROMOBILI
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
Nav Lights
(Luci di navigazione o di posizione)
Le luci sono composte da fari verdi, rossi e bianchi
ad emissione continua (non intermittente):
- Rosso semiala sinistra velivolo;
- Verde semiala destra velivolo;
- Bianca coda velivolo.
9. LUCI AEROMOBILI
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
Nav Lights - NAV/POS -
(Luci di navigazione o di posizione)
LUCE ROSSA CONTINUA
(diffusa sopra e sotto il piano orizzontale dell'aeromobile)
angolo di 110°.
Semiala sinistra velivolo.
10. LUCI AEROMOBILI
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
Nav Lights - NAV/POS -
(Luci di navigazione o di posizione)
LUCE VERDE CONTINUA
(diffusa sopra e sotto il piano orizzontale dell'aeromobile)
angolo di 110°.
Semiala destra velivolo.
11. LUCI AEROMOBILI
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
Nav Lights - NAV/POS -
(Luci di navigazione o di posizione)
LUCE BIANCA CONTINUA
(diffusa simmetricamente sulla destra e sulla sinistra
dell'asse longitudinale dell'aeromobile).
Angolo di 140°.
Estremità posteriore (fusoliera) o coda del velivolo.
12. LUCI AEROMOBILI
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
Nav Lights - NAV/POS -
(Luci di navigazione o di posizione)
LOGICA DISPOSIZIONI LUCI NAVIGAZIONE
Le luci di navigazione sono disposte in modo da poterne
vedere almeno una delle tre.
( 110° ROSSO + 110° VERDE + 140° BIANCA = 360° )
In questo modo, è possibile capire dove si trova
l'aeromobile e in quale direzione sta procedendo
(IN CONSIDERAZIONE DI UNA VISUALE DI 360°).
13. LUCI AEROMOBILI
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
Nav Lights - NAV/POS -
(Luci di navigazione o di posizione)
USO LUCI NAVIGAZIONE
Gli aeromobili al tramonto e prima del sorgere del sole
(in volo o operanti sull’area di movimento),
devono avere le luci di navigazione accese.
15. LUCI AEROMOBILI
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
Logo Lights luci logo - LOGO -
Luci logo compagnia di solito posizionato sulla coda.
Le luci logo si attivano con le luci di navigazione.
Se le NAV Lights - NAV/POS - sono accese
durante le ore notturne,
sono accese anche le logo lights.
Le logo lights rimangono accese, nelle ore notturne,
durante tutte le operazioni di terra e in volo al di sotto
dei 10000 piedi
16. LUCI AEROMOBILI
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
Strobo Lights Luci Stroboscopiche - STRB -
Sono i fari lampeggianti bianchi ad altissima intensità
(visibili fino a 7 nm) poste alle estremità dell'aeromobile.
Sono luci che rendono il velivolo visibile nelle ore
notturne o scarsa visibilità. Vengono accese
obbligatoriamente in fase di decollo (entrando in pista),
rimangono accese durante la navigazione in rotta ed in
fase di avvicinamento; vengono spente solo quando si è
liberato la pista.
17. LUCI AEROMOBILI
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
Logo Lights luci logo
Landing Lights: sono quasi sempre composte da una
parte fissa e una parte mobile. Quando è così, la parte
mobile viene spenta subito dopo il decollo e accesa una
volta autorizzati all'atterraggio. La parte fissa, invece,
viene accesa una volta autorizzati a entrare in pista e
spenta ai 10000 piedi. In discesa si accende ai 10000
piedi e si spegne liberata la pista. Come per le strobo,
anche le landing lights si utilizzano qualora sia
necessario attraversare o rullare su una pista.
18. LUCI AEROMOBILI
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
Posizionamento luci velivolo
Landing – atterraggio e rullaggio.
Beacon – avviso avvio motori.
Strobe – anti collisione.
Nav – navigazione.
Logo – luci logo compagnia
(non obbligatorio l'attivazione in
volo diurno o > 10000 piedi - 3048
metri -
o nelle ore diurne).
Wing – luci alari (ispezione
funzionalità).
Runway – luci d'atterraggio,
decollo,
rullaggio fino aprom (non
obbligatorio).
Wheel well – luci ruote (ispezione).
19. LUCI AEROMOBILI
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
Posizione del velivolo visualizzando le luci
Aiuti visivi per
determinare la posizione
del velivolo.
Traduzione semplificata
per uso
pratico antincendio.
20. ENTI AEROPORTUALI
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
GESTIONE AEROPORTO
Ai sensi del Codice della Navigazione, l’aeroporto è gestito da una
società concessionaria cui è affidato dallo Stato in modo
diretta, parziale,totale, sotto la vigilanza dell’ENAC.
Compito di ENAC amministrare le infrastrutture aeroportuali,
coordinare e controllare le attività dei vari soggetti privati che vi
operano.
21. ENTI AEROPORTUALI
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
GESTIONE AEROPORTO DURATA
La durata di ciascuna concessione è determinata dal Ministro dei
Trasporti e del Ministro dell’Economia in base ai quali la stessa
è rilasciata. In ogni caso, la concessione non può avere una
durata superiore ai 40 anni.
A fronte della concessione le società di gestione corrispondono allo
Stato un canone annuo determinato sulla base del volume di traffico
passeggeri e merci.
22. ENTI AEROPORTUALI
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
GESTORE AEROPORTO COMPITI
La società di gestione aeroportuale, nell’ambito delle attività di
propria competenza, deve garantire:
la presenza in aeroporto dei necessari servizi di assistenza a terra;
l’assegnazione delle piazzole di sosta degli aeromobili;
l’ordinato movimento dei mezzi e del personale sui piazzali;
i controlli di sicurezza su passeggeri, bagagli e merci;
la gestione degli oggetti smarriti.
23. ENTI AEROPORTUALI
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
GESTORE AEROPORTO COMPITI
La società di gestione aeroportuale, nell’ambito delle attività di
propria competenza, deve garantire:
la presenza in aeroporto dei necessari servizi di assistenza a terra;
l’assegnazione delle piazzole di sosta degli aeromobili;
l’ordinato movimento dei mezzi e del personale sui piazzali;
i controlli di sicurezza su passeggeri, bagagli e merci;
la gestione degli oggetti smarriti.
27. ENTI AEROPORTUALI
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
ENTI AEROPORTUALI
ENAC
(Ente Nazionale Aviazione Civile)
E' l’autorità preposta alla regolazione tecnica, certificazione, controllo e
vigilanza dell’aviazione civile in Italia.
Tale Ente, col suo mandato, esamina e valuta i piani regolatori e i programmi di
intervento, investimenti e sviluppo in ambito aeroportuale, istruisce gli atti
relativi a tariffe, tasse e diritti aeroportuali.
L’ENAC inoltre sovraintende e vigila sul rispetto delle regole e degli standard ai
quali sono tenute ad adeguarsi le società che svolgono attività di
assistenza a terra.
Ha infine tra i propri obiettivi la garanzia della qualità dei servizi resi all'utente e
la tutela dei diritti del passeggero.
28. ENTI AEROPORTUALI
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
ENTI AEROPORTUALI
ENAC
(Ente Nazionale Aviazione Civile)
E' l’autorità preposta alla regolazione tecnica, certificazione, controllo e
vigilanza dell’aviazione civile in Italia.
Tale Ente, col suo mandato, esamina e valuta i piani regolatori e i programmi di
intervento, investimenti e sviluppo in ambito aeroportuale, istruisce gli atti
relativi a tariffe, tasse e diritti aeroportuali.
L’ENAC inoltre sovraintende e vigila sul rispetto delle regole e degli standard ai
quali sono tenute ad adeguarsi le società che svolgono attività di
assistenza a terra.
Ha infine tra i propri obiettivi la garanzia della qualità dei servizi resi all'utente e
la tutela dei diritti del passeggero.
29. CLASSIFICAZIONE DEGLI AEROPORTI
AERODROME REFERENCE CODE
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
Codice aeroporto alfanumerico
Formato da:
- Un numero;
- Una lettera.
30. CLASSIFICAZIONE DEGLI AEROPORTI
AERODROME REFERENCE CODE
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
Codice aeroporto
codice alfanumerico
Un numero individua il valore della Lunghezza di Pista.
Una lettera indica l'apertura alare dell’aeromobile più
grande che si prevede possa operare nell’aeroporto.
31. CLASSIFICAZIONE DEGLI AEROPORTI
AERODROME REFERENCE CODE
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
Codice aeroporto
Primo codice numerico
Numero di codice numerico Valore della lunghezza di pista
1 < 800 m
2 > = 800 m and < 1200 m
3 > = 1200 m and < 1800 m
4 > = 1800 m
32. CLASSIFICAZIONE DEGLI AEROPORTI
AERODROME REFERENCE CODE
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
Codice aeroporto
Secondo codice alfabetico
Lettera codice Apertura alare Larghezza massima
carrello principale
A < 15 m < 4,5 m
B >= 15 m and < 24 m >= 4,5 m and < 6 m
C >= 24 m and < 36 m >= 6 m and < 9 m
D >= 36 m and < 52 m >= 9 m and < 14 m
E >= 52 m and < 65 m >= 9 m and < 14 m
F >= 65 m and < 80 m >= 14 m and < 16 m
33. CLASSIFICAZIONE DEGLI AEROPORTI
AERODROME REFERENCE CODE
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
Codice aeroporto
codice
code
Lunghezza
pista
Larghezza
pista
Apertura alare
aeromobile
1A < 800 m 18 m < 15 m
2A >= 800 m and < 1200 m 23 m < 15 m
3A >= 1200 m and < 1800 m 30 m < 15 m
34. CLASSIFICAZIONE DEGLI AEROPORTI
AERODROME REFERENCE CODE
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
Codice aeroporto
codice
code
Lunghezza
pista
Larghezza
pista
Apertura alare
aeromobile
1B < 800 m 18 m >= 15 m and < 24 m
2B >= 800 m and < 1200 m 23 m >= 15 m and < 24 m
3B >= 1200 m and < 1800 m 30 m >= 15 m and < 24 m
35. CLASSIFICAZIONE DEGLI AEROPORTI
AERODROME REFERENCE CODE
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
Codice aeroporto
codice
code
Lunghezza
pista
Larghezza
pista
Apertura alare
aeromobile
1C < 800 m 23 m >= 24 m and < 36 m
2C >= 800 m and < 1200 m 30 m >= 24 m and < 36 m
3C >= 1200 m and < 1800 m 30 m >= 24 m and < 36 m
4C >= 1800 m 45 m >= 24 m and < 36 m
36. CLASSIFICAZIONE DEGLI AEROPORTI
AERODROME REFERENCE CODE
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
Codice aeroporto
codice
code
Lunghezza
pista
Larghezza
pista
Apertura alare
aeromobile
3D >= 1200 m and < 1800 m 45 m >= 24 m and < 36 m
4D >= 1800 m 45 m >= 36 m and < 52 m
4E >= 1800 m 45 m >= 52 m and < 65 m
4F >= 1800 m 60 m >= 65 m and < 80 m
37. CLASSIFICAZIONE DEGLI AEROPORTI
AERODROME REFERENCE CODE
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
Clearance
CLEARANCE - distanze di sicurezza aeromobili -
Ampiezza pista
38. CLASSIFICAZIONE DEGLI AEROPORTI
AERODROME REFERENCE CODE
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
CLEARANCE - distanze di sicurezza aeromobili -
Code letter Clearance (larghezza pista da - a)
A 3 metri (18 m to 30 m)
B 3 metri (18 to 30)
C 4,5 metri (23 to 45)
D 7,5 metri (45 m)
E 7,5 metri (45 m)
F 7,5 metri (60m)
39. CLASSIFICAZIONE DEGLI AEROPORTI
AERODROME REFERENCE CODE
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
NUMBER OF STRIPES – NUMERO DI STRISCE
RUNWAY WIDTH
LARGHEZZA DELLA PISTA
NUMBER OF STRIPES
NUMERO DI STRISCE
40. CLASSIFICAZIONE DEGLI AEROPORTI
AERODROME REFERENCE CODE
Nozioni empiriche
- addetti antincendio aeroportuali -
Dr. Eng. Chierico
NUMBER OF STRIPES – NUMERO DI STRISCE
RUNWAY WIDTH
LARGHEZZA PISTA ( CODE ALFAN.)
NUMBER OF STRIPS
NUMERO DI STRISCE
18 metri (1A-1B) 4
23 metri (2A-2B-1C) 6
30 metri (3A-3B-2C-3C) 8
45 metri (4C-3D-4D-4E) 12
60 metri (4F) 16