1
Submitted by
Paridhi.S.K, 22,
Final Year, M.E. CAD/CAM,
Central Institute of Plastics Engineering & Technology, Guindy
CENTRAL INSTITUTE OF PLASTICS ENGINEERING & TECHNOLOGY
CIPET
Logo Vision Book
2
3
Contents
1. Logo.……………………………04
2. Brand Colours…………………05
3. Logo in B/W……………………06
4. Logo in single colour….………07
5. Logo on backgrounds...………08
6. Scaling the Logo………………09
7. Motto……………………………09
CIPET is a pioneer institute in the
field of plastics Estd. in 1968.
CIPET contributes significantly to
the plastic industry through its
Technology, Support Services in all
the key areas viz., Design,
CAD/CAM/CAE, Tooling, Plastics
Processing, Testing and Quality
assurance and renders consultancy
to industries supporting the
“Make in India”
campaign
4
1. Logo
1
2
1. Symbol | 2. Logo Type
5
2. Brand Colours 1 2 3 4 5
CIPET Navy
Blue
CIPET Light
Blue
India Saffron
(Kesari)
India Navy
Blue
India Green
C = 100
M = 093
Y = 032
K = 032
C = 084
M = 070
Y = 000
K = 000
C = 000
M = 048
Y = 088
K = 000
C = 100
M = 098
Y = 011
K = 012
C = 085
M = 021
Y = 100
K = 009
R = 000
G = 030
B = 091
R = 000
G = 073
B = 255
R = 255
G = 153
B = 051
R = 000
G = 000
B = 137
R = 018
G = 136
B = 007
# 001E5B # 0049FF # FF9933 # 000089 # 128807
3M Vinyl Translucent
European
Blue
Intense
Blue
Orange Vivid
Green
Sultan
Blue
Typical Applications
Websites. Brochures, Magazines, Flyers
1
2
3
4
1.CIPET Navy Blue | 2. CIPET Light Blue | 3. India Saffron (Kesari)
4. India Navy Blue | 5. India Green
5
6
3. Logo in Black & White
Typical Applications
Advertisements in B/W Newspapers, Yellow Pages
Replacement Colours
1 2 3 4 5
CIPET Navy
Blue
CIPET Light
Blue
India Saffron
(Kesari)
India Navy
Blue
India Green
# 001E5B # 0049FF # FF9933 # 000089 # 128807
# 000000 # 474747 # 474747 # 6C6C6D # AAAAAA
7
4. Logo in Single Color
8
5. Logo on Backgrounds
NEW
PREVIOUS
Presentations
NEW
PREVIOUS
9
6. Scaling the Logo 7. Motto
Tri-Colour Arrows
a) Tri-Colour Symbolizes the Indian Flag,
which in turn stresses on Development &
Progress.
b) The Arrows also symbolize the
Injection Moulding, Compression Moulding
Processes related to plastics.
c) There are three arrows which
symbolize 3-Dimensional Growth and in turn is
an analogy for 3D Printing (Additive
Manufacturing) which is next generation
manufacturing facility available with CIPET.
Hexagonal Rings
They symbolize polymers, where CIPET
has prime expertise and the central ring
specifies culmination of all activities under one
head organization CIPET.
X
X
1.3 X
1.3 X
0.03 X
0.5 X
The Main Logo is 1 : 1 Scaling.
10
Three Small Rings
They Specify the 3R’s
1. Reduce
2. Reuse
3. Recycle
11

Logo vision book | CIPET 2017

  • 1.
    1 Submitted by Paridhi.S.K, 22, FinalYear, M.E. CAD/CAM, Central Institute of Plastics Engineering & Technology, Guindy CENTRAL INSTITUTE OF PLASTICS ENGINEERING & TECHNOLOGY CIPET Logo Vision Book
  • 2.
  • 3.
    3 Contents 1. Logo.……………………………04 2. BrandColours…………………05 3. Logo in B/W……………………06 4. Logo in single colour….………07 5. Logo on backgrounds...………08 6. Scaling the Logo………………09 7. Motto……………………………09 CIPET is a pioneer institute in the field of plastics Estd. in 1968. CIPET contributes significantly to the plastic industry through its Technology, Support Services in all the key areas viz., Design, CAD/CAM/CAE, Tooling, Plastics Processing, Testing and Quality assurance and renders consultancy to industries supporting the “Make in India” campaign
  • 4.
  • 5.
    5 2. Brand Colours1 2 3 4 5 CIPET Navy Blue CIPET Light Blue India Saffron (Kesari) India Navy Blue India Green C = 100 M = 093 Y = 032 K = 032 C = 084 M = 070 Y = 000 K = 000 C = 000 M = 048 Y = 088 K = 000 C = 100 M = 098 Y = 011 K = 012 C = 085 M = 021 Y = 100 K = 009 R = 000 G = 030 B = 091 R = 000 G = 073 B = 255 R = 255 G = 153 B = 051 R = 000 G = 000 B = 137 R = 018 G = 136 B = 007 # 001E5B # 0049FF # FF9933 # 000089 # 128807 3M Vinyl Translucent European Blue Intense Blue Orange Vivid Green Sultan Blue Typical Applications Websites. Brochures, Magazines, Flyers 1 2 3 4 1.CIPET Navy Blue | 2. CIPET Light Blue | 3. India Saffron (Kesari) 4. India Navy Blue | 5. India Green 5
  • 6.
    6 3. Logo inBlack & White Typical Applications Advertisements in B/W Newspapers, Yellow Pages Replacement Colours 1 2 3 4 5 CIPET Navy Blue CIPET Light Blue India Saffron (Kesari) India Navy Blue India Green # 001E5B # 0049FF # FF9933 # 000089 # 128807 # 000000 # 474747 # 474747 # 6C6C6D # AAAAAA
  • 7.
    7 4. Logo inSingle Color
  • 8.
    8 5. Logo onBackgrounds NEW PREVIOUS Presentations NEW PREVIOUS
  • 9.
    9 6. Scaling theLogo 7. Motto Tri-Colour Arrows a) Tri-Colour Symbolizes the Indian Flag, which in turn stresses on Development & Progress. b) The Arrows also symbolize the Injection Moulding, Compression Moulding Processes related to plastics. c) There are three arrows which symbolize 3-Dimensional Growth and in turn is an analogy for 3D Printing (Additive Manufacturing) which is next generation manufacturing facility available with CIPET. Hexagonal Rings They symbolize polymers, where CIPET has prime expertise and the central ring specifies culmination of all activities under one head organization CIPET. X X 1.3 X 1.3 X 0.03 X 0.5 X The Main Logo is 1 : 1 Scaling.
  • 10.
    10 Three Small Rings TheySpecify the 3R’s 1. Reduce 2. Reuse 3. Recycle
  • 11.