Selling in the Digital Age is more difficult. The new way of B2B buying is more complex and has many challenges.
Buyers are smarter, well informed, highly empowered and super connected. They are quick to reject the generic, the impersonal, and the cold outreach.
Often, conventional sales tactics get in the way of building the types of productive relationships that lead to strong bookings and sustained growth.
This exclusive event showed attendees how to gain a competitive sales advantage through targeted social media engagement.
7. Thomas Bell
President, Linnean Society of London
“The year which has passed has not
been marked by any of those striking
discoveries...”
#SocialSellAsia
8.
9. “Everyone’s always asking me when
Apple will come out with a cell phone.
My answer is ‘Probably never.’”
David Pogue
Tech Columnist, New York Times
#SocialSellAsia
26. Why do reps lose deals?
Missing critical
players
Lacking
credibility
Losing touch with
prospects
Not moving fast
enough
5.4 buyers
involved
77% don’t think
you can help
24% go dark 50% lost
28. Social Selling
is a modern approach to sales that uses information from
social networks to grow your business
29. Target the right
buying committee
Understand your
prospect and
their business
Engage
throughout the
deal cycle
Gain the
first-mover
advantage
Sales Navigator gets you to your buyers first
30. 30
Sales professionals who are social selling
More likely to
reach quota
51%
Exceed quota
Larger Average
Selling Price
13%
Bigger deals
Increase to
pipeline
45%
Better pipeline