The document discusses the opportunity to create a new app that connects beauty professionals like hair stylists and tattoo artists with clients. It identifies problems with existing platforms like a lack of personalization and focus on relationships. The proposed solution is an app that allows users to get inspired, receive personalized advice from professionals nearby, and book appointments at home. It also discusses how the business model would work, potential for user and market growth, competitive advantages over other platforms, and financial needs for an initial product launch.

1. Your favorite hair or tattoo artist is
probably near you.
We are living in a different era and we should embrace it. Back then were just the products, then
evolved to product and services. After 2000’s this transformed into customer centric type of products.
Now it’s the relationship centric era.

2. 01.Problems
- The current platforms are complex, not really built for with a focus on a relationship between the customer and the
professional.
- Most platforms act like a online catalog, you look through a lot of listings and choose something probably based on reviews
which can be done by almost anyone, so there is no real credibility.
- If you are a bussines(and not just a business), how can you easily find talent nearby? You have to manually browse by
clicking a lot through dozens of professionals.
- There is no platform where you can find inspiration, offer a networking possibility between professionals, a place where
salons can find talent to hire, a place where you can book a professional at your home, or where potential clients can receive
one-on-one personalized advice.
- All the platforms are focused on professional finding potential clients, which is somehow curios because our research
showed that most of the clients are not looking for new professionals becuase they already have someone where they
regularly go, because once you find a good hair stylists you stick with him.

3. 02.Solution
-An app(iOS/Android) that helps connect beauty creatives between them (tatto, hair, makeup, esteticians...) or clients and
recruiters. This can grow exponentially by adding other industries like dentists, esteticians, carpenters and many more industries
that are in context with this product.
-Creatives get local exposure, clients get one-to-one personailzed advices and recruiters find talent to hire. It’s not only about
inspiration and finding the right professional.
-The possibility to book a professional at your home.
-To not forget, all of these features in a very easy and fun way to use product. The interface and functionality it’s already tested
on a massive number of users and it’s already working, of course, in a slightly different context.

4. 03.Market validation
$39.9M+ raised
styleseat.com
$73mil+ raised
treatwell.co.uk
And more...

5. 04.Market size
1mil+
Very very minimimum that
can be reached online.
Professionals just for
beauty and tattoo.
Probably most of the users with
internet acces.
Clients

6. 05.Product
Discover and get inspired. Get personalized advice. Choose what you want to see.

7. 06.Business Model
We have the in-app purchase model where the professional will pay 1.99$ for a
monthly subscription.
1mil+
potential buyers
250k
reacheable
Minimum number of professionals
reachable online, just for tattoo
and hair industry
Minimum number of professionals
reachable through social media,
just for tattoo and hair industry
1%
engagement
Minimum number of professionals
that are paying for the subscription
which means 2500 people.

8. 07.User adoption
Salons
for professionals
- contact as many salons as
possible through various
ways.
Social Media
for professionals and clients
- Facebook
- Instagram
- Twitter
- Google
Related blogs
for professionals and clients
- specific blogs and
communities which are
related to tattoo and hair
industries.

9. 08.Competition
Few details Styleseat.com 35$/month.
Focused more on proffesionals as a tool to manage the appointments.
Feels very robotic, rigid, almost zero interaction between you and the professional.
Treatwell.co.uk 30$/month, 20% booking fee
A platform containing lists of salons from various cities, basically a catalog with
various services from various cities.
Again, a robotic experience, nothing to engage with. Tons of features, salon
management tools, emails and so on. You see this kind of platforms EVERYWHERE.
Stylebee.com ?$/month
This is indeed more user oriented, but the experience it’s like ordering a taxi to come
pick you up. I think I said alot.
Beautybooked.com ?$/month
The same thing as styleseat.com and treatwell.co.uk

10. 09.Competitive advantages
Ease of use
Easily find and engage
with professionals/
clients around you.
Fun to use.
Lowest fee
1.99$ monthly
subcription for
professionals.
Personalized
advices
Get real. One on one
personalized advices
from professionals.
Many use
cases
It can be used also as
a collaboration tool
between
professionals, as a
talent search for
salons.
Different
review system
Instead of the classic
review system which
often doesn’t work,
we thought about
“what better review
than a friend
reccomendation?”
Flexibility
It is suitable for
dentists, carpenters,
esteticians, lawyers
and a lot more...
All in one
All the competitive
products features are
implemented here but
in a relationship centric
way.
And more…

11. 10.Financial
For the first round of financing we are looking to build an MVP(iOS) which will allow us
to have a beta version. We already have 50% of the development done.
Also we will need promotion to reach users and beta test the product.
Development
costs for iOS
2000$+
Marketing costs
for users adoption
for beta version.
1000$+
Legal, licensing
and hosting costs.
1500$+