This document discusses the experiences and perspectives of Latinx individuals regarding their culture and identity. It includes interviews with three Latinx pioneers in fashion and art - Spanto, Mister Cartoon, and Willy Chavarria. They discuss the meaning of being Chicano and how they experienced Chicano culture growing up. They also share their views on how elements of Chicano culture like styles of dress, graphics, and aesthetics have been appropriated by mainstream fashion brands. The interviews provide insights into Latinx identity and experiences from those who have helped shape Latinx representation in their industries.
LATINX is a magazine for the new majority of the US: the Hispanic youth. LATINX is centered around Latin culture + how it relates to fashion, the media + the next first generation.
This presentation is made by a student from the online class. "Acting Up - Using Theater & Technology for Social Change" taught by Tom Tresser for the DePaul University School for New Learning.
Info: http://tomsclasses.wordpress.com
Lecture about identityWell, I’ll let you keep thinking about t.docxSHIVA101531
Lecture about identity
Well, I’ll let you keep thinking about this, meanwhile, let me tell you how I’ve come to understand it:
The last first: the term latino refers to people from LATIN AMERICA. not to french or italian or any other persons of "Latin" language extraction, regardless of what anyone says. The reason i mention this is because i personally have come across situations where people from one or another of these European countries try to claim they are "Latino" just to take advantage of resources dedicated to the Latino community. The term itself did not come into popular usage until the 1990's, but it originated from French Emperor Napoleon III's attempts to carve out a French empire in the Americas in the mid 19th century. Part of these efforts were the imposition of Austrian Archduke Maximillian as Emperor of Mexico which would lead to the War of the Reform in Mexico. It was Napoleon who coined the term “Latin America”to refer to the planned expansion of France into the western hemisphere. And slowly but surely, since then all of the countries south of Tijuana came to be referred to collectively as Latin America, and the peoples of these countries came to be referred to as Latinos. The word Latin in truth refers to a language, the language of the Romans, to be specific. Rome is in Italy. And all of the languages that evolved from Latin are known as the Romance languages, or Latin-based. That is why some Europeans try to take advantage of the term for their own purposes, even though it is erroneous.
The usage of the term Hispanic to refer to these same groups originated in the United States. Back in the 1960’s this term was defined as meaning “of or from Spain.” Part of it comes from the efforts by organizations like League of United Latin American Citizens as far back as the 1930’s. At that time, due to the intense anti-Mexican racism and discrimination that existed (and still exists, although not as blatant), many organizations and individuals resisted being called Mexican. They were either Spanish surnamed, Spanish Speaking, Latin American, or just plain Spanish. Keep in mind that at that time, the overwhelming majority of “Latinos” in the United States were Mexican, there were very few Central, or South Americans, or Caribbean Americans. Yet many chose to call themselves anything but Mexican, because here in the United States the term had been given a very negative connotation. Mexicans were considered dirty, criminals, racially and culturally inferior, and many other things. One way in which some of these organizations sought to fight the negative stereotypes was to encourage Mexicans in the United States to assimilate into US culture and society. Americanization classes, US History, Constitution, government, English, etc. The implication was that we were treated bad and discriminated against because we held on to things that served no purpose in the US, language, culture, etc. These things were seen as backward. Another pa ...
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
LATINX is a magazine for the new majority of the US: the Hispanic youth. LATINX is centered around Latin culture + how it relates to fashion, the media + the next first generation.
This presentation is made by a student from the online class. "Acting Up - Using Theater & Technology for Social Change" taught by Tom Tresser for the DePaul University School for New Learning.
Info: http://tomsclasses.wordpress.com
Lecture about identityWell, I’ll let you keep thinking about t.docxSHIVA101531
Lecture about identity
Well, I’ll let you keep thinking about this, meanwhile, let me tell you how I’ve come to understand it:
The last first: the term latino refers to people from LATIN AMERICA. not to french or italian or any other persons of "Latin" language extraction, regardless of what anyone says. The reason i mention this is because i personally have come across situations where people from one or another of these European countries try to claim they are "Latino" just to take advantage of resources dedicated to the Latino community. The term itself did not come into popular usage until the 1990's, but it originated from French Emperor Napoleon III's attempts to carve out a French empire in the Americas in the mid 19th century. Part of these efforts were the imposition of Austrian Archduke Maximillian as Emperor of Mexico which would lead to the War of the Reform in Mexico. It was Napoleon who coined the term “Latin America”to refer to the planned expansion of France into the western hemisphere. And slowly but surely, since then all of the countries south of Tijuana came to be referred to collectively as Latin America, and the peoples of these countries came to be referred to as Latinos. The word Latin in truth refers to a language, the language of the Romans, to be specific. Rome is in Italy. And all of the languages that evolved from Latin are known as the Romance languages, or Latin-based. That is why some Europeans try to take advantage of the term for their own purposes, even though it is erroneous.
The usage of the term Hispanic to refer to these same groups originated in the United States. Back in the 1960’s this term was defined as meaning “of or from Spain.” Part of it comes from the efforts by organizations like League of United Latin American Citizens as far back as the 1930’s. At that time, due to the intense anti-Mexican racism and discrimination that existed (and still exists, although not as blatant), many organizations and individuals resisted being called Mexican. They were either Spanish surnamed, Spanish Speaking, Latin American, or just plain Spanish. Keep in mind that at that time, the overwhelming majority of “Latinos” in the United States were Mexican, there were very few Central, or South Americans, or Caribbean Americans. Yet many chose to call themselves anything but Mexican, because here in the United States the term had been given a very negative connotation. Mexicans were considered dirty, criminals, racially and culturally inferior, and many other things. One way in which some of these organizations sought to fight the negative stereotypes was to encourage Mexicans in the United States to assimilate into US culture and society. Americanization classes, US History, Constitution, government, English, etc. The implication was that we were treated bad and discriminated against because we held on to things that served no purpose in the US, language, culture, etc. These things were seen as backward. Another pa ...
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Can AI do good? at 'offtheCanvas' India HCI preludeAlan Dix
Invited talk at 'offtheCanvas' IndiaHCI prelude, 29th June 2024.
https://www.alandix.com/academic/talks/offtheCanvas-IndiaHCI2024/
The world is being changed fundamentally by AI and we are constantly faced with newspaper headlines about its harmful effects. However, there is also the potential to both ameliorate theses harms and use the new abilities of AI to transform society for the good. Can you make the difference?
EASY TUTORIAL OF HOW TO USE CAPCUT BY: FEBLESS HERNANEFebless Hernane
CapCut is an easy-to-use video editing app perfect for beginners. To start, download and open CapCut on your phone. Tap "New Project" and select the videos or photos you want to edit. You can trim clips by dragging the edges, add text by tapping "Text," and include music by selecting "Audio." Enhance your video with filters and effects from the "Effects" menu. When you're happy with your video, tap the export button to save and share it. CapCut makes video editing simple and fun for everyone!
Book Formatting: Quality Control Checks for DesignersConfidence Ago
This presentation was made to help designers who work in publishing houses or format books for printing ensure quality.
Quality control is vital to every industry. This is why every department in a company need create a method they use in ensuring quality. This, perhaps, will not only improve the quality of products and bring errors to the barest minimum, but take it to a near perfect finish.
It is beyond a moot point that a good book will somewhat be judged by its cover, but the content of the book remains king. No matter how beautiful the cover, if the quality of writing or presentation is off, that will be a reason for readers not to come back to the book or recommend it.
So, this presentation points designers to some important things that may be missed by an editor that they could eventually discover and call the attention of the editor.
Transforming Brand Perception and Boosting Profitabilityaaryangarg12
In today's digital era, the dynamics of brand perception, consumer behavior, and profitability have been profoundly reshaped by the synergy of branding, social media, and website design. This research paper investigates the transformative power of these elements in influencing how individuals perceive brands and products and how this transformation can be harnessed to drive sales and profitability for businesses.
Through an exploration of brand psychology and consumer behavior, this study sheds light on the intricate ways in which effective branding strategies, strategic social media engagement, and user-centric website design contribute to altering consumers' perceptions. We delve into the principles that underlie successful brand transformations, examining how visual identity, messaging, and storytelling can captivate and resonate with target audiences.
Methodologically, this research employs a comprehensive approach, combining qualitative and quantitative analyses. Real-world case studies illustrate the impact of branding, social media campaigns, and website redesigns on consumer perception, sales figures, and profitability. We assess the various metrics, including brand awareness, customer engagement, conversion rates, and revenue growth, to measure the effectiveness of these strategies.
The results underscore the pivotal role of cohesive branding, social media influence, and website usability in shaping positive brand perceptions, influencing consumer decisions, and ultimately bolstering sales and profitability. This paper provides actionable insights and strategic recommendations for businesses seeking to leverage branding, social media, and website design as potent tools to enhance their market position and financial success.
Hello everyone! I am thrilled to present my latest portfolio on LinkedIn, marking the culmination of my architectural journey thus far. Over the span of five years, I've been fortunate to acquire a wealth of knowledge under the guidance of esteemed professors and industry mentors. From rigorous academic pursuits to practical engagements, each experience has contributed to my growth and refinement as an architecture student. This portfolio not only showcases my projects but also underscores my attention to detail and to innovative architecture as a profession.
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
Can AI do good? at 'offtheCanvas' India HCI preludeAlan Dix
Invited talk at 'offtheCanvas' IndiaHCI prelude, 29th June 2024.
https://www.alandix.com/academic/talks/offtheCanvas-IndiaHCI2024/
The world is being changed fundamentally by AI and we are constantly faced with newspaper headlines about its harmful effects. However, there is also the potential to both ameliorate theses harms and use the new abilities of AI to transform society for the good. Can you make the difference?
EASY TUTORIAL OF HOW TO USE CAPCUT BY: FEBLESS HERNANEFebless Hernane
CapCut is an easy-to-use video editing app perfect for beginners. To start, download and open CapCut on your phone. Tap "New Project" and select the videos or photos you want to edit. You can trim clips by dragging the edges, add text by tapping "Text," and include music by selecting "Audio." Enhance your video with filters and effects from the "Effects" menu. When you're happy with your video, tap the export button to save and share it. CapCut makes video editing simple and fun for everyone!
Book Formatting: Quality Control Checks for DesignersConfidence Ago
This presentation was made to help designers who work in publishing houses or format books for printing ensure quality.
Quality control is vital to every industry. This is why every department in a company need create a method they use in ensuring quality. This, perhaps, will not only improve the quality of products and bring errors to the barest minimum, but take it to a near perfect finish.
It is beyond a moot point that a good book will somewhat be judged by its cover, but the content of the book remains king. No matter how beautiful the cover, if the quality of writing or presentation is off, that will be a reason for readers not to come back to the book or recommend it.
So, this presentation points designers to some important things that may be missed by an editor that they could eventually discover and call the attention of the editor.
Transforming Brand Perception and Boosting Profitabilityaaryangarg12
In today's digital era, the dynamics of brand perception, consumer behavior, and profitability have been profoundly reshaped by the synergy of branding, social media, and website design. This research paper investigates the transformative power of these elements in influencing how individuals perceive brands and products and how this transformation can be harnessed to drive sales and profitability for businesses.
Through an exploration of brand psychology and consumer behavior, this study sheds light on the intricate ways in which effective branding strategies, strategic social media engagement, and user-centric website design contribute to altering consumers' perceptions. We delve into the principles that underlie successful brand transformations, examining how visual identity, messaging, and storytelling can captivate and resonate with target audiences.
Methodologically, this research employs a comprehensive approach, combining qualitative and quantitative analyses. Real-world case studies illustrate the impact of branding, social media campaigns, and website redesigns on consumer perception, sales figures, and profitability. We assess the various metrics, including brand awareness, customer engagement, conversion rates, and revenue growth, to measure the effectiveness of these strategies.
The results underscore the pivotal role of cohesive branding, social media influence, and website usability in shaping positive brand perceptions, influencing consumer decisions, and ultimately bolstering sales and profitability. This paper provides actionable insights and strategic recommendations for businesses seeking to leverage branding, social media, and website design as potent tools to enhance their market position and financial success.
Hello everyone! I am thrilled to present my latest portfolio on LinkedIn, marking the culmination of my architectural journey thus far. Over the span of five years, I've been fortunate to acquire a wealth of knowledge under the guidance of esteemed professors and industry mentors. From rigorous academic pursuits to practical engagements, each experience has contributed to my growth and refinement as an architecture student. This portfolio not only showcases my projects but also underscores my attention to detail and to innovative architecture as a profession.
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
1. L A T I N X
BREAKING
DOWN
BARRIERS
THENEWMAJORITY
APRIL 2019
2. 2 Latinx: The new majority
WHAT
WOULD
CHANGE
IF YOUQUESTIONED
TRADITION
2 Latinx: The new majority
3. 3
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Latinx gets away
from using language
that was set up to
make women and
girls feel excluded or
inferior to men.
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BREAKING DOWN BARRIERS
BY BREAKING DOWN THE BINARY FOR THE FUTURE
by: Antonio Serano
Latino Latino
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Photo by Vinicius Costa
My daughter and I are very
close, and she wants to do
everything I do. I used to be a
private contractor, and my daughter
loves the idea of building things.
Because of this, she wants to be, in
her words, “a construction worker
like dad.” I love this. I’ve always
been proud that I’m able to fix
things myself around the home,
and it makes me feel good that one
of my kids is interested in the same
thing. So whenever I’m teaching
her something new, I always tell her
“Remember, mija, you don’t need
no man to take care of you. You can
do this stuff yourself.” She always
just laughs and gives me a hug, but I
want her to always remember she is
strong and can take care of herself.
But not too long ago, my daughter
came home and told me kids
made fun of her for wanting to be
a construction worker. I told her
to ignore them. Women can do
anything a man can do – and they
always do it better. I know that her
dad accepting her for who she is
and what she wants to be might not
make her feel better in those tough
moments, but I hope that because
of what I tell her and reinforce at
home, she will fight harder for what
she wants, regardless of ridiculous
gender norms.
It has taken me some time to
recognize the negative effects of
conforming to gender norms. It can
be hard to change your way
of thinking and behaving, but it’s
important and it’s always worth it.
That’s why the gender-neutral
term Latinx is so crutial. Spanish is
masculine and feminine, so using
Latinx gets away from that and it
gives an identity to those who don’t
feel like Latino or Latina fit them.
Latinx also helps break down the
gender binary. We were constantly
told by media and society that there
are two genders, but that’s not true.
For those individuals who don’t fit
into those two genders and instead
identify as Latinx, it’s important for
them to feel accepted, which should
go without saying.
I get incredibly frustrated when our
own people are against using the
term Latinx. I’ve even heard some
say Latinx is ruining the Spanish
language, but in my eyes defending
a language that was once forced
upon us by colonizers is ridiculous.
I think what some who might be
against using Latinx might forget
is that being cool with some of our
gente identifying as Latinx does not
mean you have to identify as that.
We all have our own identities we
want respected.
Here in the states, some of us call
ourselves Hispanic while some say
Latina and Latinos. Personally, I
identify as Chicano (which kind of
means Mexican American and
is more of an old-school term).
For me, Chicano meant I was not
Mexican enough for the Mexicans
and I was not American enough
for the Americans – a weird sort
of limbo where I felt part of both
while at the same time not being
part of either, while at the same
time feeling like something else. It
gave me an identity when I felt like
I had none. It made it OK for me not
to speak Spanish, or maybe 95%
English with 5% Spanish mixed in
for flavor. It made it OK to listen
to Vicente Fernandez and then
switch to ICE Cube. It gave me the
freedom to take the parts of both
worlds I was connected to and put
it into this mixed-up mess that is
me. My personal journey has given
me a new respect for others. After
all, we all want the same thing:
the freedom to be who we want
to be. I have grown and learned a
lot, and I’m not ashamed to say I
have a lot more learning to do. But
one thing I know for sure is this
cycle of ridiculous misogynistic
gender norms needs to stop. Hating
our own people for wanting to be
themselves or how they identify
themselves needs to stop. Because
one thing I know for sure is that this
is not just about my daughter. I have
to teach my sons not to fall into the
cycle. I have to teach them to be
themselves, and to always respect
others who are doing the same.
5. 5
The Influence of
in fashion and the future as told
by leading Latino pioneers
Repatriation of 1929 —an
unfortunate circumstance when
the U.S. government deported
approximately 2 million people of
Mexican descent.
The list of brands who have added
new threads to this intricate web
of Chicano appropriation keeps
on growing. One stylistic example
is the blackletter typeface or
Gothic lettering. Although it
has European origins, it’s most
renowned for being adorned
on memorial garbs created by
Chicano communities in LA. These
commemorative pieces of clothing
were made to honor friends or
family members who passed away.
Nowadays, however, the typeface
is observed on concert merch or
one-off capsule collections, more
notably on Kanye West’s TLOP
wares designed by Vancouver-
born artist Cali Thornhill DeWitt,
as well as war. Aside from the
font, other designers have riffed
Oversized
is a widely-used adjective to
describe the clothing purveyed by
some of the hottest brands today.
As we presumably continue to get
bombarded with elongated fits,
it’s important to note that this
baggy aesthetic was first made
popular by the Mexican American
youth who belonged to a street
gang in Southern California.
Whether it’s the high-waisted
zoot suits worn by Pachucos in
the ’30s-’40s or the buttoned-
down flannels sported by Cholos
in the ’60s-’70s, Chicano motifs
have long been implemented
on the racks and catwalks over
the years. From budding labels
to high fashion houses, many
industry players have more or
less leeched off the subculture
that was initially spawned from
social oppression experienced by
Latino locales since the Mexican
off other prevailing Chicano
references including slang.
Japanese mainstay, WTAPS,
once created a shirt dubbed
“Vatos” and Retrosuperfuture
used to sell a pair of shades
back in 2008 which was simply
entitled “Chicano.” Let’s also
not forget how several pop
celebs blatantly seized the
Chola aesthetic including Selena
Gomez (Congradulations to Me),
Rihanna (circa 2013 Halloween)
as well as Lana Del Rey (Tropico).
Conclusively, there’s just too
many to count.
To help rid the wool off your eyes,
we reached out to three leading
Latino pioneers in the fashion/
creative industry: Chicano
streetwear specialist Spanto of
Born x Raised, legendary tattoo
artist Mister Cartoon and NYC
designer Willy Chavarria. Read
on for several key takeaways and
then let us know your thoughts.
Interview by Keith Estiler
Born and raised in LA, Mister
Cartoon was immersed in art
from an early age. He began his
career as a graffiti artist before
branching into album covers,
logos, and now most famously
known for his tattoos.
Spanto launched his clothing
brand in 2013 after he was
released from Prison, the brand
was literally born and raised from
sketches he made on a manila
folder he got from commissary.
Spanto Mister
Cartoon
Willy
Chavarria
Willy created a space in NYC that
would offer a sincere approach
to style, music and fashion. His
clothing is non discriminating
and genderless. “We like ‘em big,
little, young, old, you name it - so
long as the intention is good”.
6. 6 Latinx: The new majority
Q:In Your Own Words
Define “Chicano”
Spanto of Born x Raised
It translates to Mexican American.
Mister Cartoon
Chicano to me is a Mexican
American whose household still
has Mexican traditions and values,
like food, music, grandmother,
family, etc. We are Americana but
we never forget our Aztec-Mexican
heritage. We keep those values.
Willy Chavarria
Chicano is a word to describe an
American subculture formed by
Mexican Americans. It summarizes
a cultural style and identity of
the people who are dependent of
the regions originally belonging
to Mexico which are now Texas,
Arizona, New Mexico, Colorado,
Utah and California.
One of my favorite things about
the word is that it was once a
derogatory term. The word was
reapproppriated during the civil
rights movement to have positive
identification by the very people
oppressed by the term.
Q:What was your life like
growing up?
Spanto of Born x Raised
Growing up in Los Angeles in the
’90s racial tensions were very
high, which eventually led to the
LA riots. I was in 5th grade when it
all happened.
POST Riots – when the riots ended
it birthed a whole new wave of
culture, we now had freedom, the
city belonged to us again, it was
thriving and smoldering at the
same time. Gang culture was at its
pinnacle and everyone here was
affected by it. I grew up in Venice,
which at the time was a melting
pot for all cultures. Not like the
wealthy, gentrified, generic
version of today.
LA was in a state of
transformation but it
belonged to us.
It was Paradice and we are a
product of all of that.
Mister Cartoon
I had a good childhood. Both of
my parents are artistic, they ran a
mom and pop’s print shop in the
heart of LA and they bought me
up in the harbor area. As a kid I
was into martial arts and art. I was
always drawing from a young age.
The master of my dojo was also
the candy man of Hawthworne. He
introduced me into the world of
car customization murals and gold
leaf lettering that opened my eyes
to a whole other world.
When I was in high school I dove
into graffiti and experimented
with different lettering style and
experimented to find my own
style. In order to be different and
develop my own signature style my
idea was to combine vintage sign
painting, East Coast graffiti, and
West Coast cholo collages.
Willy Chavarria
I grew up in the agricultural heart
of California: the San Joaquin
Valley. I am from a family of
immigrants. Migrant workers;
“lettuce pickers” so to speak. You
could pretty much open the screen
door in the summer and a head of
lettuce would roll in. I was born in
Fresno. We had pictures of Jesus
Christ, John F. Kennedy, and the
IN YOUR
OWN
WORDS,
DEFINE
CHICANO.
Photo by Keith Estiler
7. 7
pope on the wall. Role models you
know. I think those same pictures
were hanging in most Chicano
households around that time.
We moved from the very small
95% Mexican immigrant town
of Huron to the big city of
Fresno. We lived in the projects
there surrounded by the Sureño
Mongols, car jackings and I
watched my father struggle to
emerge from this line of work to
provide me a strong future. For
this I am forever grateful.
The uniform of the Chicano male
was a clean, crisp style which
mastered the reinterpretation of
basic workwear into an elegant
symbol of racial identity. This is
why the Cholos (Chicano gang
members) exemplified the look as
a symbol of cultural identity. The
Mexican gangs were originally
less of what we see today in gang
culture. They were simply forming
a string identity after having an
innate loss of identify with the
colonization of the Western states.
I always thought the best styles
came from the hood. There is a
sense of appreciation there that
makes the clothing more valuable.
And there is more originality in
working with what you got.
Q:Explain your personal
experience with your
Chicano culture.
Spanto of Born x Raised
Everybody in LA was inspired or
affected by Chicano culture. LA
is not a European-based city, the
Mexican culture is very dominant
here, the first street in Los Angeles
was Olvera Street (1781). From
the jump, the Mexican presence
was eminent. My neighborhood,
my friends mostly grew up in
Spanish-speaking homes, a lot
of them were first generation, so
their Mexican traditions were still
very prominent.
Mister Cartoon
My personal experience with
Chicano culture is the cars I drive,
the oldies I listen to, the way I
dress, the black and grey images
that I produce in my tattoos
that makes the art timeless and
reminds us of the old school.
Chicano culture is proud and
artistic and at the same time takes
no shit from no one.
Willy Chavarria Chicano culture to
me is the mixing of Mexican and
American values, style and artistic
expression. It is a recognized
identity born through the Civil
Rights Movement. As a child I was
raised to be very conscious of the
segregation between brown and
white people. There weren’t too
many black people in the rural
areas of the central valley so the
distinction was made very clear
between brown and white people
through class, neighborhoods,
schools and social spaces. I am
actually a half-breed! My mother
is white and my father is Mexican,
which was a forbidden relationship
back in those days. That’s why
today when I see the degradation
of brown people in our American
leadership it breaks my heart. It
seems to hold no regard for the
progress we have made as a nation.
The brown people were generally
the poor people. We shopped for
clothes at Kmart once a year and
made that shit last as long as we
could. We treated our $12.00
Dickies chinos like Givenchy
and pressed them and tailored
them and hung them with
routine precision. A pressed
white T-shirt, oversized khaki
chinos, a black belt, and shiny
black shoes…I mean it doesn’t get
any more chic than that.
Photos by Keith Estiler
THIS ISN’T FASHION
OR STREETWEAR
THIS IS MY LIFE.
Spanto of Born x Raised
8. 8 Latinx: The new majority
Q:The blackletter typeface has
been synonymous with LA’s
gang culture, but now it’s been
embellished on highend labels
like Gucci and Vetements.
What’s your take on clothing
lines appropriating Chicano
culture into their designs?
Spanto of Born x Raised
The blackletter typeface is
synonymous with LA gang culture.
This was a part of my life growing
up and they use it as reference or
inspiration. I’m not referencing
anyone else’s culture but my own.
This isn’t fashion or streetwear this
is my life. I’ve been wearing this since
the mid ’90s. These letters meant
something, and not just anyone could
wear them.
It pissed me off in the beginning,
none of these people were wearing
this when it meant something and
were most likely afraid of it back
then. When I wore this I wore it with
pride because it meant something to
me, now it means nothing. They are
referencing us as a whole.
We did it long before it was
cool and we did it before it
was safe. But at the end of
the day a font is a font.
Mister Cartoon
Clothing lines appropriating Chicano
culture to me seems weird to see
companies that you emulated emulate
you and your style. Originally these
fonts we used in the streets where
used on government buildings
churches and death certificates, the
traditional Old English font in many
styles and looks always screams the
West Coast and Chicano.
Willy Chavarria
Well, I personally have always been a
strong believer in the sharing of art.
I think it’s funny to see Vetements
and whoever designs for Kanye
knocking off Cholo style graphics. We
live in an age of reinterpretation. We
have become accustomed to seeing
old ideas reintroduced rather than
groundbreaking new ideas. I think as
long as we give credit to the source in
some way, it’s all good. I mean Cholo
culture has been massively influential
in men’s fashion. Cholos created the
baggy pant. The look was never quite
appreciated in the fashion industry
until it was adopted by the skate
culture. Then, skate brands began to
imitate Cholo and Chicano styling to
sell to white kids.
I have always seen a genius crossover
between Japanese and American
Cholo styling. I think that is why my
label performs so well in Japan. The
silhouettes and clean lines are very
Japanese in a way. Yohji Yamamoto
was very aware of this. I see his work
as a clear understanding of the two
cultures merging into clothing.
Q:Before the Gothic font trend,
“Cholo/Chola” style has had
a major impact in creating
international subcultures
and mainstream fashion
trends. Would you call this an
appreciation or an appropriation
of the latino subculture?
Spanto of Born x Raised
In regards to Cali, he’s our friend, and
he is referencing my (our) culture. We
made sweaters to show affiliation or
in commemoration of someone who
passed away. A lot of kids who are
uneducated on this topic come at us
saying we bit the TLOP merch. I’ve
been wearing this since a teenager and
have been using this font for Born x
Raised since 2012 long before TLOP.
As whole, it should be treated with
respect. This is a culture with values
and traditions, not a style or fashion
trend. We actually lived this shit. This
is a part of our lives.
Mister Cartoon
I think Rihanna has respect for other
cultures and looked good doing it.
I don’t have a problem with it, the
Japanese have been lowriding and
simulating WC culture since the ’80s
and I am not talking a few hundred
people, I am talking thousands of
lowriders and people inspired by LA
gangs, Cholo and Chicano culture.
Willy Chavarria
I always get a kick out of seeing
Rihanna dressed up like a Chola and I
love those Thai Cholos! I am all for the
sharing and mixing of style. I spend a
lot of time in Copenhagen where you
see white people everywhere, blasting
hardcore hip-hop and acting hard
like they can relate to the lyrics. It’s
hilarious, but at the same time it’s
beautiful to see the crazy crossover of
cultural identity.
I think that the reappropriation
of Chicano influence is simply a
compliment to great style. I really love
it. I mean it will never be as good as
the original, but it will do.
Q:How would you summarize
Chicano influence in today’s
fashion industries?
Spanto of Born x Raised It’s always
gonna be there, its not going
anywhere. If you’re gonna do it, do
it right and in a respectful manner.
You can always tell when someone is
trying too hard.
Mister Cartoon
It’s dope that the fashion industry
recognizes the Chicano style. They
figured out that white tees, khakis,
Chuck Taylors and Pendleton shirts
look dope. However, it’s not cool
when they don’t use Chicanos in their
advertisements or seek out Chicano
designers to help within the industry.
Willy Chavarria
Today’s fashion industry is graced
with the influences of so many
cultures and subcultures. I think
that’s what keeps fashion so goddamn
exciting. Chicano and Cholo fashion
have always had direct influence
on other “street” cultures with the
crossover of music and style. For
example, skate culture with white
socks pulled up to the knee, punk
culture with plaid flannel shirts
buttoned to the neck, hip-hop culture
with Dickies and oversized shirts.
All in all, I’m quite happy to put my
Chicano style influence on the runway
and give it full credit to its source.
9. 9
Jose SteveJuanRamon
by Brian Latimer
Latinos may be the most avid movie goers in the
country, but you won’t be seeing many Hispanics as
stars on the big screen. A study released Monday by the
Media, Diversity and Social Change Initiative at the USC
Annenberg School for Communication and Journalism
exhaustively researched racial, ethnic and gender
diversity on screen and behind cameras. The results
found most stories “fail to represent the demographic
composition of the U.S. but continue to perpetuate
latino/a sterotypes”
The study, which is called the Comprehensive
Annenberg Report on Diversity, found Latinos are
THE NEW MAJORITY
among the least represented speaking roles in film
and TV, even though they make up about 17.4 percent
of the U.S. population. Out of more than 11,000
speaking characters surveyed in film and TV, 5.8
percent were Hispanic or Latino.
Felix Sánchez, co-founder of the National Hispanics
Foundation for the Arts, said the report reiterates
a pattern he has seen in Hollywood for 20 years. He
said on-screen representation, and whether or not a
character even gets named, starts in predominantly
white writers’ rooms.
Everywhere but the big screen.
THE NAME OF GARDENERS IN MOVIES
9
Concept art by MYLATINOFILM.COM