- LeansOptic aims to promote its Opted Avanced IQ glasses to increase sales with HC, but a new HC regulation limits items to €100, so HC stopped buying the €108 IQ glasses.
- A situation prevents this business opportunity, as HC replaced IQ glasses with the cheaper €100 Opted Blanca SP model.
- LeansOptic must negotiate with HC to allow the IQ glasses again, as customers are requesting them, which would expand sales.
Una pausa en el ritmo del aula para explorarnos interiormente.
Alumnos/as de 3º de Primaria
Ceip Ciudad de Oscua
Villanueva de la Concepción, Málaga
https://unalquimistaenelaula.wordpress.com/
Tarea integrada, utilizando dispositivos minIpad con la app iMovie, para grabar y editar un vídeo. Implementada dentro de la secuencia didáctica "Emozioen ZOOlogikoa"
Una pausa en el ritmo del aula para explorarnos interiormente.
Alumnos/as de 3º de Primaria
Ceip Ciudad de Oscua
Villanueva de la Concepción, Málaga
https://unalquimistaenelaula.wordpress.com/
Tarea integrada, utilizando dispositivos minIpad con la app iMovie, para grabar y editar un vídeo. Implementada dentro de la secuencia didáctica "Emozioen ZOOlogikoa"
At the end of this lesson, you should be able to;
define segmentation.
Describe edge based in segmentation.
describe thresholding and its properties.
apply edge detection and thresholding as segmentation techniques.
An ideal opportunity for you to partner with us along our business journey with our innovative technology based fashion wear. Learn more about the fashion wear we are offering our customers.
Start-up Stage - E-Commerce - Presentation by Daniel Thung, Co-Founder of Brillen.de at the NOAH 2015 Conference in London, Old Billingsgate on the 12th of November 2015.
At the end of this lesson, you should be able to;
define segmentation.
Describe edge based in segmentation.
describe thresholding and its properties.
apply edge detection and thresholding as segmentation techniques.
An ideal opportunity for you to partner with us along our business journey with our innovative technology based fashion wear. Learn more about the fashion wear we are offering our customers.
Start-up Stage - E-Commerce - Presentation by Daniel Thung, Co-Founder of Brillen.de at the NOAH 2015 Conference in London, Old Billingsgate on the 12th of November 2015.
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
Come learn how YOU can Animate and Illuminate the World with Generative AI's Explosive Power. Come sit in the driver's seat and learn to harness this great technology.
How to Run Landing Page Tests On and Off Paid Social PlatformsVWO
Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitor’s experience is crucial for retention and conversion.
This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights.
The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation.
The session will also cover data analysis techniques and criteria for graduating landing pages.
In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Valters Lauzums
E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times.
Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Search Engine Marketing - Competitor and Keyword researchETMARK ACADEMY
Over 2 Trillion searches are made per day in Google search, which means there are more than 2 Trillion visits happening across the websites of the world wide web.
People search various questions, phrases or words. But some words and phrases are searched
more often than others.
For example, the words, ‘running shoes’ are searched more often than ‘best road running
shoes for men’
These words or phrases which people use to search on Google are called Keywords.
Some keywords are searched more often than others. Number of times a keyword is searched
for in a month is called keyword volume.
Some keywords have more relevant results than others. For the phrase “running shoes” we
get more than 80M relevant results, whereas for “best road running shoes for men” we get
only 8.
The former keyword ‘running shoes’ has way more competition from popular websites to
new and small blogs, whereas the latter keyword doesn’t have that much competition. This
search competition for a keyword is called search difficulty of a keyword or keyword
difficulty.
In other words, if the keyword difficulty is ‘low’ or ‘easy’, there won’t be any competition
and if you target such keywords on your site, you can easily rank on the front page of Google.
Some keywords are searched for, just to know or to learn some information about something,
that’s their search intention. For example, “What shoe size should I choose?” or “How to pick
the right shoe size?”
These keywords which are searched just to know about stuff are called informational
keywords. Typically people who are searching this type of keywords are top of a Conversion
funnel.
Conversion funnel is the journey that search visitors go through on their way to an email
subscription or a premium subscription to the services you offer or a purchase of products
you sell or recommend using your referral link.
For some buyers, research is the most important part when they have to buy a product.
Depending on that, their journey either widens or narrows down. These types of buyers are
Researchers and they spend more time with informational keywords.
Conversion is the action you want from your search visitors. Number of conversions that you
get for every 100 search visitors is called Conversion rate.
People who are at different stages of a conversion funnel use different types of keywords.
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
2. ABSTRACT
• The objective as key account Lens is to promote
model Optic glass Opted Avanced IQ, this without
reducing any reason the price of 108 euros, and
thereby increase sales with HC.
• For this, there is a situation that precludes this
business, this situation is that HC generated a new
regulation, in which no item can exceed 100 euros,
why HC stopped buying the glasses Opted Avanced
IQ, and replaced with a cheaper model, which is the
Opted Blanca SP for this we must negotiate this with
HC, as customers are requesting the glasses Opted
Avanced IQ returns.
3. RÉSUMÉ
• L'objectif que compte clé objectif est de promouvoir la
lentille modèle optique QI inscrit pour Avancé, sans
réduire quelque raison que le prix de 108 euros, et ainsi
augmenter les ventes avec HC.
• Pour cela, il y a une situation qui empêche cette
entreprise, cette situation est que HC a généré un
nouveau règlement, dans lequel aucun élément ne peut
dépasser 100 euros, pourquoi HC a cessé d'acheter la
lentille Opté Avancé IQ, et remplacé avec un modèle
moins cher, ce qui est le Opted Blanca SP pour cela, nous
devons négocier cela avec HC, car les clients sont
demandé les lentilles opté avanced retours de QI.
• stratégie commune
4. NEGOTIATION OF THE FOLLOWING
POINTS
• Defend the sale of his Opted Avanced IQ glasses
• Expand sales with HC
• In any case the price of Optex Avanced IQ glass
may be less than 108 euros
5. MY SOLUTION
• First of all, show HC numbers were obtained from the sale of
lens Opted Avanced IQ, and a comparison with sales currently
generates the model Opted Blanca SP, with this, I can defend
sales Opted Avanced IQ and promote again with HC.
• Then we could virtually ensure increased sales with HC, this
because customers are requesting Opted Avanced IQ, so to
have him back, automatic sales increase thanks to the
demand.
• On the third point, I will try to convince HC to buy the above
model, regardless of the cost of 108 euros, my argument is
that it is only 8 euros over the limit, and utilities that generate
the offer of the new account will be extremely positive for both
companies.
