The document presents a proposal for a business called Khoj that combines a poultry farm, fishery, and botanical garden on the same land. It is intended to provide employment opportunities and products from chicken, eggs, fish, medicinal plants. The project aims to address issues in Orissa such as declining livestock and fish production by using advanced technology and creating jobs. It is proposed to be financially self-sustaining and offer tourists a place to visit while generating income from various agricultural and herbal products.

1. Khoj A Unique Blend of : Poultry Farm Fishery Botanical Garden Presented by : Mukesh Kumar

2. Khoj Presented by : Mukesh Kumar Small - Scale or Cottage Industries are not capital based business. They are talent and effort based business so even a middle class person can own and run it. Mahatma Gandhi

3. Khoj Presented by : Mukesh Kumar Vision “ Society in which people are free from abject poverty”

4. Khoj Presented by : Mukesh Kumar Mission “ Society in which people are free from abject poverty”

5. Khoj Presented by : Mukesh Kumar Business Viability Self Generating , Increasing and Growing Unlimited Scope High Satisfaction Support of Government in terms of Financial Allocation Subsidies Reservations Rebates Relaxation Tremendous Opportunity to nurture Innovative Ideas

6. Khoj Presented by : Mukesh Kumar Striking Features of Surrounded by Botanical Garden Poultry Farm and Fish Pond on the same area Planned to groom it as a Tourist Place in near future A business with a growth rate of more than 50% per year Initial Investment is less Khoj 50% employment reserved for Physically Challenged people

7. Khoj Presented by : Mukesh Kumar Concept of Khoj Fish Pond Hatchery Ground Level

8. Khoj Presented by : Mukesh Kumar Architecture

9. Khoj Presented by : Mukesh Kumar Reasons of Selection of this Project (for Orissa) Livestock population as a whole actually declined to 40% Lack of attention to animal husbandry Declining fish production due to limited use of advanced technology High poverty levels in Orissa are tied to low land productivity and low agricultural wages

10. Khoj Presented by : Mukesh Kumar Demand Analysis Orissa imports significant levels of poultry and eggs from Andhra Pradesh. Currently more than 40,000 tons of fresh water fish is imported from Andhra Pradesh. A huge number of tourists visit Orissa from in and around the country

11. Khoj Presented by : Mukesh Kumar Market Share Goals

12. Khoj Presented by : Mukesh Kumar Input Required Land on Lease Poultry (Birds of different Breeds) Fishery (Fishes of different species) Cold Storage Vehicles (For tranportation) Veterinary Hospital Training Centre Incubators Plants (Mainly Medicinal) Storage Units

13. Khoj Presented by : Mukesh Kumar Expected Output Poultry Farm Chicken Egg Fishery Medicine Oil Fish Aquarium Botanical Garden Medicine Herbal Products

14. Khoj Presented by : Mukesh Kumar Processing Converting or Manufacturing the Product-Service

15. Khoj Presented by : Mukesh Kumar Making them available to the target market

16. Khoj Presented by : Mukesh Kumar Logistics

17. Khoj Presented by : Mukesh Kumar Cost

18. Khoj Presented by : Mukesh Kumar Operating Expenses

19. Khoj Presented by : Mukesh Kumar Break Even

20. Khoj Presented by : Mukesh Kumar Investment

21. Khoj Presented by : Mukesh Kumar Project Source and Application of Funds

22. Khoj Presented by : Mukesh Kumar Balance Sheet

23. Khoj Presented by : Mukesh Kumar Income Statement

24. Khoj Presented by : Mukesh Kumar Cash Flow

25. Khoj Presented by : Mukesh Kumar Budget

26. Khoj Presented by : Mukesh Kumar Marketing Plan

27. Khoj Presented by : Mukesh Kumar Segmentation of Market

28. Khoj Presented by : Mukesh Kumar Targeting of Product Service

29. Khoj Presented by : Mukesh Kumar Positioning of Product Service

30. Khoj Presented by : Mukesh Kumar Attributes Benefits Values

31. Khoj Presented by : Mukesh Kumar Product Service

32. Khoj Presented by : Mukesh Kumar Distribution strategies

33. Khoj Presented by : Mukesh Kumar Integrated Communication Strategies

34. Khoj Presented by : Mukesh Kumar Pricing Strategies