To become a successful businessperson requires creativity, perseverance, and a willingness to take risks. Bill Gates achieved success through founding Microsoft and establishing it as the dominant player in the software industry by acquiring competitors. Richard Dyson used his inventive skills to patent innovative designs for products like wheelbarrows and vacuums, and pursued legal action when necessary to protect his intellectual property. Richard Branson also demonstrated creativity by founding various Virgin-branded businesses across diverse industries like music, aviation, and space travel, viewing business as a fun way to exercise his creative instincts.

1. What does it take to become a successful businessperson?

2. Bill Gates IBM – First worked for, but wanted to be “ bigger than IBM ” Apple – Used the WYSIWYG scheme developed by Steve Jobs Microsoft – buys out opposition or undercuts them till they fold

3. Richard Dyson Full time inventor Patented wheelbarrow that used a ball, not a wheel (less friction) Patented a new vacuum design which was then copied in USA He successfully sued even though they tried to bankrupt him by dragging out the case

4. Richard Branson Hated school; left at 16 (dyslexic) Set up “ Student ” magazine Sold records by mail order through it Set up “ Virgin ” Music, Ballooning, Skiing, Spaceship! “ A business has to be involving, it has to be fun, and it has to exercise your creative instincts”.