The document provides analytics on views and clicks of media for Campbell Soup Company on the Justmeans platform. It shows that press releases received the most views (100,000) and clicks (30,000) compared to other media types like videos (15,000 views, 4% of total). The top press release by views and clicks was about the 2011 Social Innovation Awards. The US received the most clicks (30,000) among countries.

1. Justmeans Analytics

2. Show Total number of Views Views per media Media Type # Views % Views Company Profile Pages Press Releases 100,000 30,000 5,000 20% 7% 1% Download: Views are the total number of times Campbell Soup Company logo displayed to our users Videos 15,000 4%

3. Reports Events Contests Podcasts Photos 500 3,523 313,523 200 1,200 0.25% 0.89% 40% 0.20% 0.70% Views per Press Release Download: Press Release Titles/Date # Views Only a few days left to apply to 2011 Social Innovation Awards 11th Nov 2010 Social Innovation Awards to Highlight Companies Leading CSR and Sustaina … 6th Nov 2010 Global Awards Program to Recognize Leaders in Corporate Social Respons … 4th Nov 2010 2010 Social Innovation Awards Deadline Less Than a Month Away 19th Oct 2010 Justmeans adds six additional distribution partners in the first two weeks … 11th Oct 2010 Justmeans Launches Version 1.2 of iPhone Application 4th Oct 2010 Justmeans announces five additional distribution partners in September 2 … 4th Oct 2010 Distributed to social network 30th Sep 2010 Case Studies on Social Media, Sustainability and Stakeholder Engagement 24th Aug 2010 11,200 10,000 7,890 5,600 3,900 2,400 1,200 540 240 This entire section is Visible when users will Click on any Media on the above table view It will scroll down Smoothly with jQuery.

4. Show Total number of Clicks Clicks are the total number of times Campbell Soup Company media been watched/read. Clicks per media Media Type # Clicks % Clicks Company Profile Pages Press Releases 100,000 30,000 5,000 20% 7% 1% Download: Videos 15,000 4%

5. Reports Events Contests Podcasts Photos 500 3,523 313,523 200 1,200 0.25% 0.89% 40% 0.20% 0.70% Clicks from Social Media accounts Twitter Facebook Facebook Pages Linkedin Social Media # Clicks 30,000 10,000 3,000 1,000 Download: Geographical Stats Download:

6. Canada USA Russia Brazil Country # Clicks 30,000 10,000 3,000 1,000 France 1,000 India 1,000 China 1,000 Australia 1,000 Drill Down - USA

7. Other Referrer Websites Download: google - organic enn.com ellenweinreb.com Social Media # Clicks 10000 8000 7000 6000 news.google.com stumbleupon.com twitterfeed google.co.uk us.mg2.mail.yahoo.com jm.ly google.co.in 5000 4000 3000 2000 1000 500

8. Stats Per Media Type

9. Show Total number of Clicks All > Press Release Clicks per Press Release Download: Press Release Titles/Date # Clicks Only a few days left to apply to 2011 Social Innovation Awards 11th Nov 2010 Social Innovation Awards to Highlight Companies Leading CSR and Sustaina … 6th Nov 2010 Global Awards Program to Recognize Leaders in Corporate Social Respons … 4th Nov 2010 2010 Social Innovation Awards Deadline Less Than a Month Away 19th Oct 2010 11,200 10,000 7,890 5,600

10. Justmeans adds six additional distribution partners in the first two weeks … 11th Oct 2010 Justmeans Launches Version 1.2 of iPhone Application 4th Oct 2010 Justmeans announces five additional distribution partners in September 2 … 4th Oct 2010 Distributed to social network 30th Sep 2010 Case Studies on Social Media, Sustainability and Stakeholder Engagement 24th Aug 2010 3,900 2,400 1,200 540 240 Clicks from Social Media accounts Download: Geographical Stats Download: Twitter Facebook Facebook Pages Linkedin Social Media # Clicks 30,000 10,000 3,000 1,000

11. Canada USA Russia Brazil Country # Clicks 30,000 10,000 3,000 1,000 France 1,000 India 1,000 China 1,000 Australia 1,000 Drill Down - USA

12. Other Referrer Websites Download: google - organic enn.com ellenweinreb.com Social Media # Clicks 10000 8000 7000 6000 news.google.com stumbleupon.com twitterfeed google.co.uk us.mg2.mail.yahoo.com jm.ly google.co.in 5000 4000 3000 2000 1000 500

13. Stats Per Media Piece

14. Show Total number of Clicks All > Press Release > Individual Piece Only a few days left to apply to 2011 Social Innovation Awards Posted on: 11 th Nov 2010 Comments & Sharing Stats Facebook Twitter Justmeans Platform # Comments 30 10 40

15. Clicks from Social Media accounts Download: Geographical Stats Download: Twitter Facebook Facebook Pages Linkedin Social Media # Clicks 30,000 10,000 3,000 1,000

16. Canada USA Russia Brazil Country # Clicks 30,000 10,000 3,000 1,000 France 1,000 India 1,000 China 1,000 Australia 1,000 Drill Down - USA

17. Other Referrer Websites Download: google - organic enn.com ellenweinreb.com Social Media # Clicks 10000 8000 7000 6000 news.google.com stumbleupon.com twitterfeed google.co.uk us.mg2.mail.yahoo.com jm.ly google.co.in 5000 4000 3000 2000 1000 500

18. Contains -------------- Date Filter Line Graph (Total Clicks & Unique Clicks) Media Drill Down (PR, Videos, Reports, Blogs, Podcast, Profile etc.) ---> Individual Piece of Media drill down ---->Facebook Comments Twits Justmeans Comments Retweet Count Facebook Share Count Geographic ----------------- Country City

19. Contains -------------- Date Filter Line Graph (Total Clicks & Unique Clicks) Total Number of followers Media Drill Down (PR, Videos, Reports, Blogs, Podcast, Profile etc.) ---> Individual Piece of Media drill down ---->Facebook Comments Twits Justmeans Comments Retweet Count Facebook Share Count Geographic ----------------- Country City

20. Contains -------------- Date Filter Line Graph (Total Clicks & Unique Clicks) Total Number of followers Media Drill Down (PR, Videos, Reports, Blogs, Podcast, Profile etc.) ---> Individual Piece of Media drill down ---->Facebook Comments Twits Justmeans Comments Retweet Count Facebook Share Count Geographic ----------------- Country City

21. Contains -------------- Date Filter Line Graph (Total Clicks & Unique Clicks) Total number of Fans Media Drill Down (PR, Videos, Reports, Blogs, Podcast, Profile etc.) ---> Individual Piece of Media drill down ---->Facebook Comments Twits Justmeans Comments Retweet Count Facebook Share Count Geographic ----------------- Country City

22. Contains -------------- Date Filter Line Graph (Total Clicks & Unique Clicks) Total number of Fans Media Drill Down (PR, Videos, Reports, Blogs, Podcast, Profile etc.) ---> Individual Piece of Media drill down ---->Facebook Comments Twits Justmeans Comments Retweet Count Facebook Share Count Geographic ----------------- Country City

23. Contains -------------- Bounces Clicks Opens Left panel in progress

24. Simply PHP 2 – vikrant http://bit.ly/dhefhds Climate Change and world http://bit.ly/23r5ff China Corporate Social responsibility http://bit.ly/gt675re CSR News & Social Media world wide http://bit.ly/df343e Six Companies with Stellar Employe e Perks | Responsible Careers http://bit.ly/23efr3 Contains -------------- Update which distributed it. Date Line Graph Twits Facebook Comments Justmeans Comments Retweet Count Facebook Share Count Geographic ----------------- Country City

25. For Programmers

26. Display is same as Slide # 2 & 3 but Only Views from Justmeans Community

27. Display is same as Slide # 2 & 3 but Only Views from all widget

28. Display is same as Slide # 2 & 3 but Only Views from Specific Widget

29. Display is same as Slide # 2 & 3 but Only Views from all Circuits

30. Display is same as Slide # 2 & 3 but Only Views from specific Circuit