Julie Hak is a public relations student at California State Polytechnic University, Pomona graduating in June 2015 with a 3.14 GPA and minor in business. She has experience managing volunteers and fundraising for the Leukemia & Lymphoma Society, compiling online media coverage for Mammoth Advertising, and marketing campaigns for Rice Garden Inc. Her skills include event planning, writing, public speaking, and proficiency with various software programs.
1. Julie Hak
1145 S. Charlotte Ave., San Gabriel, CA, 91776
hak@csupomona.edu ~ 626.643.8820
Public Relations Education
California State Polytechnic University, Pomona | Pomona, CA September 2011-Present
Bachelor of Science anticipated June 2015
GPA 3.14, Minor in Business
Related Work Experience
Leukemia & Lymphoma Society – Light the Night (LTN) | Los Angeles, CA October 2014-December 2014
Fundraising & Events, Intern
Managed and coordinated over 200 volunteers for LTN Walk event
Wrote and executed roughly 5 call scripts per event to reach out for donations
Made and maintained over 50 donor relations with letters, emails, and calls
Mammoth Advertising | New York, NY June 2014-July 2014
Public Relations, Intern
Swept the Internet for any online coverage of movies currently working on
Compiled online coverage for presentations to clients
Organized and distributed prize packs for more than 30 contest winners with two movies
Researched new online sources as outlets for current and future uses, then added to database
Reached out to different outlets to gather contact information
Rice Garden Inc. | Pomona, CA October 2013-December 2013
Marketing Coordinator, Intern
Managed direct print marketing campaign (EDDM)
Performed marketing data analysis to better assess target audience in surrounding areas of various locations
Managed e-mail processing
Exemplified project management skills on a product test panel for the launch of a new product
Pasadena Tournament of Roses | Pasadena, CA August 2010-January 2011
Rose Parade Student Ambassador, Gabrielino High School
Student Ambassador, Alumni Program December 2011-Present
Organized and executed Rose Parade Court Social Event
Addressed attendee inquiries at Rose Parade events (BandFest, Post Parade, etc.)
Directed decorations committee for floats
Software Capabilities
Indesign; Microsoft Office Software: Word, PowerPoint, Excel; Google Search Engine & various applications; iMovie
Compete Pro - Digital marketing optimization tool including UMV look ups
Topsy - Social Media (Twitter) analysis and data gathering tool
Cision Point - Online outlet contact directory
Filemaker - Digital Filing Software
Selected Public Relations Courses and Concepts
Public Relations Writing Spring 2014
Put together and presented a media kit for potential client with strategies and tactics
Special Events Planning-ComCon 2013 Fall 2013
Utilized and implemented public relations techniques to plan special events while coordinating fundraising
efforts as well as adopting planning, organizational, and implementation skills for the event
Public Relations Qualifications and Capabilities
Skilled in creating presentations and working in groups
Proficient in writing skills and public speaking
Event Planning capabilities including organizational planning
Multitasking with detail-oriented abilities to quickly and easily adapt to any situation
Persistent in meeting any deadlines
2. Completed various business studies courses including Financial Accounting, Management, & Marketing
Management
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