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Joomlatools Extensions Logos
A separate logo for each extension
Goal!
!
Create a separate logo for each extension to be used on:
the Joomla Extensions Directory,
our own website
and on external media like banners etc.
!
We needed our extensions to differentiate from each other because we’re
going to advertise the extensions separately.
Requirements!
!
Before we started we made a list of requirements for these logos:
!
Needs to have an aspect ratio of 1:1
Needs to have a horizontal version for smaller areas
Should be based on a grid for easy extending
Needs to work in monochrome color
All logos need to look good together
Must be extendible (modules, plugins etc.)
Proposed colors!
!
By using clear colors we ensure that we stand out on the JED for example.
Proposed font!
!
Open Sans Extrabold (Google font)
The quick brown fox jumps over the lazy dog
!
Open Sans Light (Google font)
The quick brown fox jumps over the lazy dog
!
By using an open source web font we are sure the right font is always
available to everybody. The “Open Sans” font has a lot of font-variations
and looks very good with the “Proxima Nova” font used on our website.
Use of font!
!
DOCman
LOGman
FILEman
EXTman
Icons!
!
Icons are based on a 24x24 grid and use rounded corners on the hard
edges to soften the overall look.
Bringing it together
Icon only
Horizontal
Extending for modules/plugins
Poster examples (built on EXTman)
An example of what we could potentially do
with the new logos.
!
By showing the gear icon in the back we can
show that DOCman is built upon EXTman

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Joomlatools Extension Logos - A separate logo for each extension

  • 1. Joomlatools Extensions Logos A separate logo for each extension
  • 2. Goal! ! Create a separate logo for each extension to be used on: the Joomla Extensions Directory, our own website and on external media like banners etc. ! We needed our extensions to differentiate from each other because we’re going to advertise the extensions separately.
  • 3. Requirements! ! Before we started we made a list of requirements for these logos: ! Needs to have an aspect ratio of 1:1 Needs to have a horizontal version for smaller areas Should be based on a grid for easy extending Needs to work in monochrome color All logos need to look good together Must be extendible (modules, plugins etc.)
  • 4. Proposed colors! ! By using clear colors we ensure that we stand out on the JED for example.
  • 5. Proposed font! ! Open Sans Extrabold (Google font) The quick brown fox jumps over the lazy dog ! Open Sans Light (Google font) The quick brown fox jumps over the lazy dog ! By using an open source web font we are sure the right font is always available to everybody. The “Open Sans” font has a lot of font-variations and looks very good with the “Proxima Nova” font used on our website.
  • 7. Icons! ! Icons are based on a 24x24 grid and use rounded corners on the hard edges to soften the overall look.
  • 12. Poster examples (built on EXTman) An example of what we could potentially do with the new logos. ! By showing the gear icon in the back we can show that DOCman is built upon EXTman