The document describes the development of a special calendar called the Mamta Calendar to help pregnant women and mothers regularly visit health centers and receive important health information. The calendar aims to help women not miss important visit dates and make healthy practices a regular behavior. It provides reminders and contextual health information for the mother and family in an accessible format. The calendar was created through prototyping and feedback to be usable, accessible, and distributable.

1. MAMTA CALENDAR
Karan Dudeja & Dharmesh Ba

2. story
of a pregnant women

3. AARTI BEN
pregnant woman

4. Mamta
Mother & Child health care system

5. Mamta
Mother & Child health system
aanganwadi
Local Health Centre

6. VARSHA BEN
AASHA worker

7. MAMTA DIVAS
Public Heath Day

8. Regular visits
by AASHA workers

9. MADHAN BHAI
Responsible husband

10. MAMTA CARD
Child & Moms’ health record

11. Mamta system

12. Mamta system

13. Mamta system

14. Mamta system

15. Crucial Information

16. healthy

17. safe

18. happy

19. Information for Life

20. &
meaningful
values
messages
add

21. positive impact

22. What?
how

23. objectives
We wanted the mother to
• Not miss her dates of visit
• To make healthy practices into behavior
And the information in the card should be
accessible by everyone in family

24. Sense of time

25. wall clock

26. Rotten tomatoes

27. calendar

28. What if?

29. Special
calendar

30. Quick
prototypes

31. Month based

32. Day based

33. reward based

34. Sticky notes

35. low tech digital

36. feedback
from people at SDC Zoo

37. MAMTA CALENDAR
Special Calendar for Mom & Child

38. Mamta calendar

39. remainderReminde
r

40. remainder
Subtle
message
s

41. remainder
Contextu
al
informati
on

42. remainder
Family
photogra
ph

43. Usable accessible
distributable