2. In today’s world where everyone seems to be chasing each dollar and
people often have two jobs and sometimes three, internet marketing
could be an option to make money. It sounds great – you just sit at your
computer and promote someone’s product and while you are asleep the
dollars come rolling in.
Like all businesses, don’t be fooled by all the hype and some guy
magically making thousands of dollars a day after only one month. The
real truth is it usually takes time and also a bit of luck before any sort of
money comes in. Until then it’s a lot of hard work.
3. Internet marketing means that you have to have a website and then
use the website to either advertise (Google Adwords, for example give
you some cents every time a visitor clicks on their ads) or to promote a
product.
This product can be someone else’s, in which case it is called affiliate
marketing, or you can go ahead and spend the time and effort to make
your own products to sell.
4. If you intend to do this yourself, you need some basic skills to setup a
website. If you use Wordpress, for example, this procedure is fairly
simple and there are tons of tutorials online how to help you do this.
You will need to write content for the website.
This usually means at least ten pages at say a minimum of 700 words
per page about the product you are promoting. You can get the writing
done for you by outsourcing it. Sites like e-lance.com can help you
there.
5. You also have to setup links to go to your product so people can buy. Or
you have to setup Adsense ads on your pages in accordance with
Google’s rules and regulations. Most importantly you have to place
these in prominent positions to encourage visitors to click on them.
6. The next step would be how to get visitors to your website, as without
traffic, all your efforts so far would have been in vain. This can be a
complicated endeavor as there are many options. You will have to do
research to find out which methods work for you. You should not rely
on one method only.
Ways of getting traffic could be setting up a fan page on Facebook and
working that angle, or getting links from companies that offer such
services, or writing articles about your subject with a link back to your
website and to publish those in article directories. You can also
comment on different blogs on your subject with a link in your
signature back to your website.
7. Then, while working on all of this, you could get your first sale. This
usually helps to motivate novice internet marketers to work harder.
If you get enough visitors, your ranking for your targeted keywords will
climb up the Google page, hopefully ending up on page one, if you’re
lucky and diligent. Then when people search for a keyword you are
targeting, they will often end up on your website and buy from you.