The document discusses how many people today prefer downloading media like music and movies illegally online instead of purchasing them from stores. It notes that some media stores have had to close down as a result of this trend. However, it then discusses a New Zealand business called Real Groovy that sells second-hand goods like magazines, event tickets, games, vinyl records, CDs, and DVDs across four stores in New Zealand. It states that Real Groovy competes on range of products rather than price, and that their staff are knowledgeable about the products. It recommends that Real Groovy open more stores across New Zealand to gain more customers.