Max McKeown discusses various quotes and concepts related to innovation and progress. Some of the key ideas presented include embracing unacceptable wisdom, thinking better together, and that all success is adaptation. The document encourages challenging conventions and rules to drive new ideas that can be made useful for the future.
ONA 2015 – Can You Have Their Attention Please?Chartbeat
How to Get and Keep Your Readers Reading - A Session by Nik Nadolski and Tony Haile.
Social trends, mobile engagement and audience building best practices. Industry insights compiled from the Chartbeat Data Science team + practical audience development tips compiled from our top publishing clients.
Want to get involved in #GivingTuesday this year, but not sure where to start? During this presentation, you will be provided with toolkits, best practices, and examples to organize your very own Giving Tuesday campaign.
Lars Rosengren - Finding Your True North - Productized15Productized
Product management is inherently complex, as it spans skills across multiple domains and over the past few years, especially digital product development frameworks, job titles etc. have been in constant flux. When dealing with complex problems it sometimes helps to zoom out, to understand what remains constant when the world around us change.
This talk takes a meta view on leading product development and will focus on three ingredients that drive success and failure in most projects. Based on experience from many projects across different disciplines at ustwo, we want to share an approach that balances focus and flexibility to consistently deliver quality products.
ONA 2015 – Can You Have Their Attention Please?Chartbeat
How to Get and Keep Your Readers Reading - A Session by Nik Nadolski and Tony Haile.
Social trends, mobile engagement and audience building best practices. Industry insights compiled from the Chartbeat Data Science team + practical audience development tips compiled from our top publishing clients.
Want to get involved in #GivingTuesday this year, but not sure where to start? During this presentation, you will be provided with toolkits, best practices, and examples to organize your very own Giving Tuesday campaign.
Lars Rosengren - Finding Your True North - Productized15Productized
Product management is inherently complex, as it spans skills across multiple domains and over the past few years, especially digital product development frameworks, job titles etc. have been in constant flux. When dealing with complex problems it sometimes helps to zoom out, to understand what remains constant when the world around us change.
This talk takes a meta view on leading product development and will focus on three ingredients that drive success and failure in most projects. Based on experience from many projects across different disciplines at ustwo, we want to share an approach that balances focus and flexibility to consistently deliver quality products.
Storytelling in Transylvania: Make Your Voice HeardAlex Glod
Do you often find yourself struggling to be authentic and real on stage or lacking the charisma and creativity required to awe your audiences?
Go out on an learning adventure in Transylvania! Make your voice heard when you want to speak up and amaze the crowd with great stage presence and courage!
Apply now - http://tinyurl.com/Story-Transylvania
Only 11 places available!
Designing library systems for library usersSimon Bowie
Presented to UCL DIS students on 9th March 2015 and City University London LIS students on 16th March 2015.
The design of library systems has traditionally been out of the control of library staff and in the hands of a few big library software vendors. But new developments with open-source library software and the increasingly techie skill-sets of library staff make it possible to conduct user experience (UX) research in libraries and to design systems that precisely meet the needs of our users. In this presentation, Simon discusses library systems design and UX in libraries with particular reference to the project to implement an open-source library catalogue interface at SOAS Library.
What IS public relations? What is the value to your business? Linda Varrell from Broadreach PR covers that and more in this presentation that she gave at Social Media Breakfast Maine.
There is a difference in compass heading and relative bearing. They both require a point of reference to be effective. In sailing navigation, that is knowing where True North is. Where is your true north? How is your bearing, your path in life, in relation to true north?
La iniciativa verde de Mafalda - Herramientas PsicométricasWilliam Ernest
Aplicación práctica de test psicométricos (BTSA y DISC) como herramientas para la gestión del nivel de compromiso de los interesados, ligando los perfiles psicométricos de los interesados con sus intereses particulares y mandatos profesionales.
Making Our Voices Heard: a workshop on media and communications in libraries delivered by Ian Anstice of Public Libraries News and Simon Barron of Voices for the Library at the CILIP in Wales Conference on 18th May 2012.
Making your values heard loud and clear - Giving Voice to ValuesWilliam Ernest
Confronting ethical issues require action plans and practice, just as project management. This presentation is about the methodology described in the book ¨Giving voice to values¨ to real project management examples. This method focuses on a practice-based approach for not letting our valuers succumb to temptations in our professional careers. Because of this we need to think ahead of possible ethical dilemmas, to develop action plans and scripts.
A comprehensive review of AI use within the public relations profession.
At time of writing (February 2023), there’s been a burst of new AI-driven tools, services and use cases with the potential to impact virtually every aspect of the public relations profession.
This report is an attempt to assess the likely rapid progress of AI technology over the next year and the longer-term strategic considerations for all public relations practitioners as a result.
Co-authored by Andrew Bruce Smith and Stephen Waddington, with contributions from Professor Anne Gregory, Jean Valin and Scott Brinker.
A report on diversity within the UK PR industry.
This research study aims to:
• Create better understanding of the issues and barriers faced by different socio-economic
groups and understand what prevents underrepresented groups from engaging with public
relations
• Suggest potential and workable solutions for employers
• Propose initiatives to be led by professional bodies and other industry leaders
• Raise the issue of social mobility with individual practitioners
In this report, the Institute of Directors (IoD) has joined forces with the Chartered Institute of Public Relations (CIPR) to look at ways in which organisations can best employ public relations to ride market turbulence and ensure they are fit for the future.
You’ll find the results of our recent survey which showcases how UK directors see and use public relations. You’ll also find a raft of practical ways in which your business can utilise PR and each chapter has five top tips to get you started.
The successful running of any organisation relies on effective and efficient line manager communication. In autumn 2021, CIPR Inside conducted a deep dive into line manager communication to find out:
• Who supports line manager communication and how important it’s considered to be
• What line managers need in order to communicate effectively
• If effective communication is considered an important leadership skill and business enabler, and whether it is supported as such
For over a decade the Chartered Institute of Public Relations
(CIPR) has conducted industry-wide research exploring issues
and challenges facing the public relations profession.
We use this data to report on trends and provide industry leading insights on topics including where practitioners work, what they do, how much they earn, and much more.
This year’s study provides a focus on how the industry is
adapting to life beyond the pandemic and what this has meant to those working in the profession.
Our guide for Members of Parliament who are approached by lobbyists. This leaflet sets out the standards of acceptable behaviour for professional lobbyists, what you should expect from them if they approach you, and what action you can take if you have concerns.
This report from the CIM and CIPR explores the experiences
of their chartered members by looking at the impact of
becoming chartered and committing to continuing
professional development (CPD) has had on their careers
and on their confidence. At a time of economic and social
uncertainty, chartership may play a crucial role in how those
working in marketing and PR are viewed and trusted, now
and in the future.
Our ebook 'Communicating in a Crisis' explores how public relations was successfully used in the pandemic and features case studies from agency, in-house and public sector teams shortlisted in our 2021 Excellence Awards.
This Artificial Intelligence (AI) and Big Data Readiness Report
provides an analysis of a global survey of public relations
practitioners and academics and video/written evidence from
senior practitioners concerning the profession’s knowledge,
skills, adoption of and attitudes towards AI, and to a lesser
extent, Big Data. Its aim is to provide an overview of current AI
understanding and preparedness, but most importantly, provide
pointers to how the profession should equip itself to exploit the
potential and guard against the possible dangers of AI.
This guide is designed to support PR and comms professionals
who might have to deal with this highly sensitive topic. Our ambition is that this guide will support you practically, and help you with your own mental health and wellbeing.
The guide provides practical advice on how to help organisations communicate suicide. It also looks at the wider issue of talking about suicide alongside mental health.
We’ve worked closely with people and organisations affected by
suicide and are grateful to be carrying their voices and experiences as we make recommendations and offer advice.
Storytelling in Transylvania: Make Your Voice HeardAlex Glod
Do you often find yourself struggling to be authentic and real on stage or lacking the charisma and creativity required to awe your audiences?
Go out on an learning adventure in Transylvania! Make your voice heard when you want to speak up and amaze the crowd with great stage presence and courage!
Apply now - http://tinyurl.com/Story-Transylvania
Only 11 places available!
Designing library systems for library usersSimon Bowie
Presented to UCL DIS students on 9th March 2015 and City University London LIS students on 16th March 2015.
The design of library systems has traditionally been out of the control of library staff and in the hands of a few big library software vendors. But new developments with open-source library software and the increasingly techie skill-sets of library staff make it possible to conduct user experience (UX) research in libraries and to design systems that precisely meet the needs of our users. In this presentation, Simon discusses library systems design and UX in libraries with particular reference to the project to implement an open-source library catalogue interface at SOAS Library.
What IS public relations? What is the value to your business? Linda Varrell from Broadreach PR covers that and more in this presentation that she gave at Social Media Breakfast Maine.
There is a difference in compass heading and relative bearing. They both require a point of reference to be effective. In sailing navigation, that is knowing where True North is. Where is your true north? How is your bearing, your path in life, in relation to true north?
La iniciativa verde de Mafalda - Herramientas PsicométricasWilliam Ernest
Aplicación práctica de test psicométricos (BTSA y DISC) como herramientas para la gestión del nivel de compromiso de los interesados, ligando los perfiles psicométricos de los interesados con sus intereses particulares y mandatos profesionales.
Making Our Voices Heard: a workshop on media and communications in libraries delivered by Ian Anstice of Public Libraries News and Simon Barron of Voices for the Library at the CILIP in Wales Conference on 18th May 2012.
Making your values heard loud and clear - Giving Voice to ValuesWilliam Ernest
Confronting ethical issues require action plans and practice, just as project management. This presentation is about the methodology described in the book ¨Giving voice to values¨ to real project management examples. This method focuses on a practice-based approach for not letting our valuers succumb to temptations in our professional careers. Because of this we need to think ahead of possible ethical dilemmas, to develop action plans and scripts.
A comprehensive review of AI use within the public relations profession.
At time of writing (February 2023), there’s been a burst of new AI-driven tools, services and use cases with the potential to impact virtually every aspect of the public relations profession.
This report is an attempt to assess the likely rapid progress of AI technology over the next year and the longer-term strategic considerations for all public relations practitioners as a result.
Co-authored by Andrew Bruce Smith and Stephen Waddington, with contributions from Professor Anne Gregory, Jean Valin and Scott Brinker.
A report on diversity within the UK PR industry.
This research study aims to:
• Create better understanding of the issues and barriers faced by different socio-economic
groups and understand what prevents underrepresented groups from engaging with public
relations
• Suggest potential and workable solutions for employers
• Propose initiatives to be led by professional bodies and other industry leaders
• Raise the issue of social mobility with individual practitioners
In this report, the Institute of Directors (IoD) has joined forces with the Chartered Institute of Public Relations (CIPR) to look at ways in which organisations can best employ public relations to ride market turbulence and ensure they are fit for the future.
You’ll find the results of our recent survey which showcases how UK directors see and use public relations. You’ll also find a raft of practical ways in which your business can utilise PR and each chapter has five top tips to get you started.
The successful running of any organisation relies on effective and efficient line manager communication. In autumn 2021, CIPR Inside conducted a deep dive into line manager communication to find out:
• Who supports line manager communication and how important it’s considered to be
• What line managers need in order to communicate effectively
• If effective communication is considered an important leadership skill and business enabler, and whether it is supported as such
For over a decade the Chartered Institute of Public Relations
(CIPR) has conducted industry-wide research exploring issues
and challenges facing the public relations profession.
We use this data to report on trends and provide industry leading insights on topics including where practitioners work, what they do, how much they earn, and much more.
This year’s study provides a focus on how the industry is
adapting to life beyond the pandemic and what this has meant to those working in the profession.
Our guide for Members of Parliament who are approached by lobbyists. This leaflet sets out the standards of acceptable behaviour for professional lobbyists, what you should expect from them if they approach you, and what action you can take if you have concerns.
This report from the CIM and CIPR explores the experiences
of their chartered members by looking at the impact of
becoming chartered and committing to continuing
professional development (CPD) has had on their careers
and on their confidence. At a time of economic and social
uncertainty, chartership may play a crucial role in how those
working in marketing and PR are viewed and trusted, now
and in the future.
Our ebook 'Communicating in a Crisis' explores how public relations was successfully used in the pandemic and features case studies from agency, in-house and public sector teams shortlisted in our 2021 Excellence Awards.
This Artificial Intelligence (AI) and Big Data Readiness Report
provides an analysis of a global survey of public relations
practitioners and academics and video/written evidence from
senior practitioners concerning the profession’s knowledge,
skills, adoption of and attitudes towards AI, and to a lesser
extent, Big Data. Its aim is to provide an overview of current AI
understanding and preparedness, but most importantly, provide
pointers to how the profession should equip itself to exploit the
potential and guard against the possible dangers of AI.
This guide is designed to support PR and comms professionals
who might have to deal with this highly sensitive topic. Our ambition is that this guide will support you practically, and help you with your own mental health and wellbeing.
The guide provides practical advice on how to help organisations communicate suicide. It also looks at the wider issue of talking about suicide alongside mental health.
We’ve worked closely with people and organisations affected by
suicide and are grateful to be carrying their voices and experiences as we make recommendations and offer advice.
Much progress has been made in the area of mental health in the last several years; talking about it openly and honestly has become more commonplace, and governments and businesses have recognised that they have a major role to play in helping people look after their mental wellbeing.
The Workplace Mental Wellbeing Audit helps businesses and other organisations understand the mental health of their employees and in turn take steps to help them. This report from the CIPR, PRCA and ICCO surveys 559 PR professionals through their networks, with the aim to understand
specifically the mental wellbeing of those working in the PR and Communications industry, the impact of coronavirus has had and changes over time.
The CIPR's #PRinaPandemic specialist study of the public relations sector authoritatively explores the immediate impact of COVID-19 on the profession, and how it will develop, reflecting on a truly challenging year and what this has meant to those working in the profession.
The Chartered Institute of Public Relations (CIPR) has published its 2020 Annual Report, reflecting on a year like no other; shaped by the global pandemic, focused on supporting the profession and, ultimately, showing the resilience of the public relations community.
From Comms Professional to CEO’ explores what holds comms people back on their professional journey to leadership positions. The report provides advice for professionals on making the journey to the top based on qualitative research interviews with CEO’s who have a communications background.
The Chartered Institute of Public Relations (CIPR) has published its 2019 Annual Report, celebrating its success in a year which helps define its purpose “more clearly than ever before”.
The report (below) outlines the work of the Institute through the four key areas as outlined in our five-year strategy; leading practice development, building a resilient community, championing lifelong learning, and advocating public relations.
This guide is designed to support communicators in their own work and in their senior management advisory capacity. It outlines some key principles for ethical decision-making, provides practical advice on using the CIPR’s ethical decision-making tree and the Open Data Institute’s data ethics canvas through the use of real-life examples.
CIPR's annual State of the Profession report has, for ten years, explored the trends, issues and challenges facing public relations. It is the largest and most statistically robust investigation of its kind. From skills and salaries to diversity and gender pay, State of the Profession delivers industry-leading data on every aspect of the PR profession.
More from Chartered Institute of Public Relations (20)
11. “You tie a long piece of string
to the neck of the barometer,
THE STUDENT WAS
then lower thehow to
Describe barometer and
Undoubtedly the best way would be
from knockroof ofjanitor's door
to the on the the
NIELS BOHR THE
determine the height
skyscraper'Ifto the ground. nice
say to him you would like a The
lengthbarometer, I willTO you this
new of the string give WIN
ONLY DANE plus the
ofifTHEthe me the PRIZE
lengtha of tell barometer will of
skyscraper with
one you NOBEL height
a barometer?
equal the height of the
this PHYSICS
skyscraper'."
building." FOR
12.
13.
14.
15. “If you ain’t got
culture, you ain’t
got shit.”
Herb Kelleher, Chairman, Southwest Airlines
16. “We’re willing to be
misunderstood for
a long time.” Jeff Bezos, Amazon
Yesterday I went to a speech given by the famous founder of Southwest Airlines, Herb Kelleher. As always, watching Herb speak was a great time!I have great admiration for this man and his unconventional ways of running things. His willingness to be different and excitingeventually earned the envy of all other airlines.“Professor” Kelleher speaking:The speech started off with the actual professor of the class (Who is a Southwest Airlines board member) showing “Malice in Dallas”which was a spoof video about a Southwest Airline lawsuit where an aviation company threatened to sue Southwest for using the motto“Just Plane Smart.” Herb Kelleher challenged the CEO of the company to an arm wrestling match to settle the issue (seriously). The video ended up being shown world-wide and is sometimes billed as the greatest publicity stunt ever. The video was absolutely hilarious!! It really showed Mr. Kelleher’s funny side, wish I could find it on YouTube or Google Video.The entire time Mr. Kelleher spoke mainly about company culture….constantly instilling into everyone in the room just how important people are, and how if you take care of your people, they will take care of you. I’ve heard the same thing from other CEO’s, but he literally talked about it the WHOLE time…..and he’s obviously quite serious that his #1 priority is the people within Southwest. Some quotes from his mouth were:“If you ain’t got culture, you ain’t got shit.”“Competitors can buy tangible assets, but they can’t buy culture.”He also just like last time lit up a cigarette soon after he started speaking. The man is notorious for loving cigarettes, Wild Turkey Whiskey and candy bars. So the day before I bought some props from the liquor store to use in the picture I would inevitably take with him!It was actually the first pack of cigarettes I ever bought. In the Q&A session he answered questions pertaining to his many law battles all the way up to the Supreme Court (half the room was law students) and questions about how Southwest became the envy of the entire airline industry….and has become the only one to be profitable for so many years in a row.One thing I really admire about him is his personality. The second he entered he room, he turned it from dull and quite to loud and FUN. He obviously loves having a good time, and you can see that reflected in the Southwest staff. A great example of leadership by example.At the end of the speech I got out my Wild Turkey whiskey and cigarettes and took a great picture of me and Herb. I still get a kick out of this picture!Then after the speech we both went to Cancun and ripped it up!!Ok, that last part was obviously fake….but the speech was fun anyway! The guy is absolutely hilarious, smokes like a chimney and drinks like a sailor….but is one of the most famous CEO’s of all time because of his willingness to put people first and do things different.
Herb KelleherChairman, Southwest AirlinesThe role of the appropriate CEO is, in my opinion, most important in both creating and guiding the brand and, to this end, I met about once per month with our Marketing Department, advertising agency, and Public Relations Department in creative sessions.The objectives of my participation were manifold:1. To license participants to be creative, rather than mechanistic and bureaucratic in approach;2. To license participants to be daring, rather than humdrum in approach;3. To help ensure that our advertising and PR content were congruent with our strategic and operational intentions, our corporate values and Culture, and our ethical standards;4. To help ensure that we were paying contextual attention to changes in societal mores, interests, and trends;5. To help ensure that our advertising and PR resources were being spent and expended in a manner appropriate to our allocation of aircraft seats; impending competitive confrontations; and potential service opportunities;6. To help ensure that there was continuity and consistency to our advertising and PR over a span of years;7. To help ensure that our advertising and PR had the potential for a substantive and lasting impact, rather than just an insubstantial, ephemeral presence;8. To help ensure that the creative process was both uncontrained and a barrel of fun.Caveat: I wrote "appropriate" CEO above because some CEOs, regardless of their merits in other areas, might deaden, rather than enliven, creative sessions.
$2.5 billion industry – years unifying the system – serves 10,000 routes. Sales tripled last year adding 4.2 million riders. PhanindaSama missed bus and then saw opportunity.
Global average is 14 per 10,000. Cuba is 67 per 10,000. France is 35 per 10,000. UK is 27 per 10,000 (43rd) India has 6 per 10,000 (97th).NarayanaHrudayalaya is Walmart meets Mother Teresa.The organization, a complex of health centers based in southern India (narayanahrudayalaya means "God’s compassionate home" in Sanskrit), offers low-cost, high-quality specialty care in a largely impoverished country of 1.2 billion people. By thinking differently about everything from the unusually high number of patients it treats to the millions for whom it provides insurance--and by thinking a lot like the world’s largest retailer--the hospital group is able to continually wring out costs. NarayanaHrudayalaya’s operations, for instance, include the world’s largest and most prolific cardiac hospital, where the average open-heart surgery runs less than $2,000, a third or less what it costs elsewhere in India and a fraction of what it costs in the U.S.NarayanaHrudayalaya’s origins date back to 2001, when it built its massive cardiac center on the outskirts of Bangalore. But it has expanded since then into what founder Dr. Devi Shetty calls a "health city," a series of larger-than-usual centers specializing in eye, trauma, and cancer care on 35 sprawling acres. What’s more, NarayanaHrudayalaya now manages or owns hospitals in 14 other Indian cities. Its telemedicine practice, in which each surgeon has Skype on his laptop, extends its reach even further, to 100 facilities throughout the country and more than 50 in Africa. The newest initiative, dispersing 5,000 dialysis machines, will make the company the country’s largest kidney-care provider.Expanding access is paired with a relentless focus on efficiency. Typically, says Shetty, private hospitals in India focus on patients who can easily afford treatment. "We did it the other way around," he says. "This hospital is for poor people, but we also treat some rich people. So we’re mentally geared for people who are shabbily dressed and have trouble paying. We don’t look at them as outsiders. We look at them as customers." NarayanaHrudayalaya’s flagship hospital has 3,000 beds, more than 20 times as many as the average American hospital. The company (mostly family owned, with JPMorgan among a handful of investors) negotiates for better prices and buys directly from manufacturers, cutting out distributors. Starting with cardiac care, an equipment-intensive specialty, made it easier for the hospital group to expand into other areas that require the same infrastructure. "Cardiac surgery is like a moving train," Shetty says. "We’re just adding other cars."The company targets even routine inefficiencies. A beefed-up support staff handles the onerous paperwork for surgeons, freeing Shetty and his colleagues to perform more operations than a typical cardiac surgeon would, about a dozen a week. And because they work on a fixed salary instead of per operation, the cost to the hospital drops when the number of procedures increases. "More than 100 years after the first heart surgery, less than 10% of the world’s population can afford it," says Shetty. "That’s why we concentrate on the mechanics of delivery. It’s the Walmart approach."In addition to cost-cutting, NarayanaHrudayalaya finds creative ways to make the economics work. The company started a micro-insurance program backed by the government that enables 3 million farmers to have coverage for as little as 22 cents a month in premiums. Patients who pay discounted rates are in effect compensated by those who pay full price or opt for extra perks. Typically, the latter group includes foreigners for whom a $7,000 heart operation, access to an experienced specialist, and a deluxe private room is a relative bargain. The balance of patients is, in fact, crucial. Every day, NarayanaHrudayalaya’s surgeons receive a P&L statement of the previous day that describes their operations and the various levels of reimbursement. The data allow them to add more full payers, if necessary (unless urgent health issues dictate otherwise). "When you look at financials at the end of the month, you’re doing a postmortem," says Dr.AshutoshRaghuvanshi, NarayanaHrudayalaya’s CEO. "When you look at it daily, you can do something."And doing something--doing more, actually--is the point. By 2017, Shetty, 58, envisions expanding from 5,000 hospital beds throughout India to 30,000. He could barely have imagined such an empire 15 years ago. Before becoming one of India’s best-known health-care entrepreneurs, Shetty was its best-known heart surgeon. He was interrupted in surgery one day during the 1990s by a request to make a house call. "I said, 'I don’t make home visits,' " Shetty says, "and the caller said, 'If you see this patient, the experience may transform your life.' " Which is exactly what happened. The request was from Mother Teresa. Inspired by the iconic nun’s work with the poor, he then set out to create a hospital to deliver care based on need, not wealth. No doubt she would be pleased by the results. "One lesson she taught me," he says, quoting a saying he keeps framed in his office, "is 'Hands that sew are holier than lips that pray.' "
English: A charitable Trust started in 1890, The NMTBSA or commonly known as The Bombay Dabawalla has achieved 6 Sigma.They collect the Lunch Tiffin from home and deliver at the work place in a record time. Approximately 400,000 transactions are done per day with a work force of approximately 5000 employees.. The Error rate is 1 in 16 million transactions. (6 Sigma performance requires 99.999999 % efficiency) The charge ? Rs 300/- per month ($6 per month) This rate is standard for any distance or weight. Their latest marketing strategy is Marketing pamphlets in the “Dabba”By the way NMTBSA stands for Nutan Mumbai Tiffin Box Supplier’s Association.