Why did I believe my innovations would prove successful?
1980s  ‘The year that saw the boom in promos’  Similar artists All successful! Kate Bush Inimitable style Unique sound Alanis Morissette Pop-folk genre Sold 40 million albums Cyndi Lauper 3 massive hits 1 in top 10
1990s  Similar artists Shania Twain 7 hits, 2 in top 10 Pop-Folk genre Eva Cassidy Pop-Folk and acoustic 90’s Indie artists All successful! Gwen Stefani Vibrant style Successful (No Doubt)
2000s Lady Gaga Experimental style Unique image Regina Spektor Vibrant style/sound Indie artist Taylor Swift Extremely popular Fantastic folk music Similar artists All successful!

Innovations

  • 1.
    Why did Ibelieve my innovations would prove successful?
  • 2.
    1980s ‘Theyear that saw the boom in promos’ Similar artists All successful! Kate Bush Inimitable style Unique sound Alanis Morissette Pop-folk genre Sold 40 million albums Cyndi Lauper 3 massive hits 1 in top 10
  • 3.
    1990s Similarartists Shania Twain 7 hits, 2 in top 10 Pop-Folk genre Eva Cassidy Pop-Folk and acoustic 90’s Indie artists All successful! Gwen Stefani Vibrant style Successful (No Doubt)
  • 4.
    2000s Lady GagaExperimental style Unique image Regina Spektor Vibrant style/sound Indie artist Taylor Swift Extremely popular Fantastic folk music Similar artists All successful!