The document discusses the evolution of data processing and knowledge management, focusing on how to capture, develop, share knowledge, and utilize it to add business value. It raises questions about the future of knowledge management and its key performance indicators. The insights were presented by Christina Lentell and Susanna Tirkkonen at a marketing communications event.

1. Information Today is
Knowledge
Management
Tomorrow
Christina Lentell @lentellW
Susanna Tirkkonen @susannatirkkone
@MBrainGroup
Markkinointiviestinnän viikko, Wanha Satama Sep 24, 2014
@lentellW @susannatirkkone 26.9.2014 @MBrainGroup 1

2. 1. What has changed concerning data
processing?
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1. What has changed concerning data
processing?

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1. What has changed concerning data
processing?

5. 2. How to capture knowledge?
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7. 3. How to develop and share knowledge?
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9. 4. How to use knowledge to add value to
the business?
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#objectives
#KPIs

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5. The future of Knowledge Management?

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#personalKM

13. Thank You
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