The number of news channels in India has increased dramatically from 23 in 2003 to 122 in 2010. The majority of news coverage on Indian channels is focused on political/government news (28.1%), crime/law and order (23.9%), and entertainment (19.1%). However, coverage of controversies (26%), exaggerating small issues (16%), and Bollywood gossip (14%) is also significant. Indian news channels are more focused on controversies, celebrities' private lives, and magnifying minor issues than substantive news.

16. Increase in news channels
140
120
100
80
60
40
20
0
122
67
23
2003
39
2005
2008
2010

17. SHARE OF NEWS GENRE IN THE ENGLISH
NEWS GENRE (%)
2.10% 1.20%
4.80%
3.20%
5.10%
SPORTS NEWS
CRIME/LAW & ORDER
POLITICAL/GOVERNMENT
NEWS
23.90%
ENTERTAINMENT NEWS
SOCIAL
MISHAPS/FAILURE OF
MACHNIREY
19.10%
12.60%
28.10%
WEATHER/ENVIRONMENT
BUSINESS NEWS
OTHERS

18. SPORTS NEWS
4% 4%
5%
CRIME/LAW & ORDER
9% 16%
POLITICAL /GOVERNMENT
NEWS
ENTERTAINMENT NEWS
26%
9%
14%
13%
SOCIAL
MISHAPS/FAILURE OF
MACHINERY
WEATHER/ENVIRONMENT
NEWS
ASTROLOGY
OTHERS

22. INDIAN NEWS CHANNELS COVERS NEWS
ABOUT MORE CONTROVERSIES.

23. MAGNIFYING A SMALL ISSUE AND
PRESENTING IT AS A BIG PROBLEM.

24. BOLLYWOOD GOSSIP PRIVATE LIFE OF
ACTOR AND ACTRESSES.
SALMAN KHAN HAS GOT 6 PACKS ABS AND
HARTIK ROSHAN GOT 8 PACKS ABS.