This document discusses a blog about indexing Android apps. It contains multiple pages of the blog, with navigation links to go forward and backward between the pages. The blog is focused on indexing Android apps.
“Hacking” is overrated. Growth cannot be hacked. It is a continuous effort of data backed experimentation. Referal program may sound like a growth hack but it needs so much science behind it to work. Making small tweaks in Apps around placement of buttons, oboarding, pushes, home screen personalization can give you slight boost but eventually it is under the hood product level features which results in growth. Marketing is not equal to growth. Marketing is mostly customer acquisition & re-acquisition, but growth is much deeper – objective of growth is to get your users to come back often, give preference to your product over others, spend more time & talk about it among friends. In nutshell, you have to try smaller “hacks”, do deep product level growth plugs & do data driven marketing to drive growth. All has to work together.
In this webinar, you would learn:
How to prepare your App launch. Checklist for a successful launch
How to drive organic downloads
What to measure - Right Metrics
Which tools to use
How to drive App engagement & retention
About the Speaker
Deepak Abbot
Product | Growth | Analytics
Experience:
Head - Mobile Growth | Times Internet
Head of Product Marketing | Paytm
Chief Product Officer | Reliance Entertainment - Digital
General Manager - Product | Zapak.com
Senior Consultant - User Experience | Satyam Computers
Presented at WordCamp GVL in March 2020.
I explain what's changed (and mostly, what's stayed the same) when it comes to doing SEO to promote your business online. This is a less-technical version of a talk I gave in 2019 about technical SEO and WordPress.
Got questions about doing SEO on your WordPress site? Feel free to ask!
“Hacking” is overrated. Growth cannot be hacked. It is a continuous effort of data backed experimentation. Referal program may sound like a growth hack but it needs so much science behind it to work. Making small tweaks in Apps around placement of buttons, oboarding, pushes, home screen personalization can give you slight boost but eventually it is under the hood product level features which results in growth. Marketing is not equal to growth. Marketing is mostly customer acquisition & re-acquisition, but growth is much deeper – objective of growth is to get your users to come back often, give preference to your product over others, spend more time & talk about it among friends. In nutshell, you have to try smaller “hacks”, do deep product level growth plugs & do data driven marketing to drive growth. All has to work together.
In this webinar, you would learn:
How to prepare your App launch. Checklist for a successful launch
How to drive organic downloads
What to measure - Right Metrics
Which tools to use
How to drive App engagement & retention
About the Speaker
Deepak Abbot
Product | Growth | Analytics
Experience:
Head - Mobile Growth | Times Internet
Head of Product Marketing | Paytm
Chief Product Officer | Reliance Entertainment - Digital
General Manager - Product | Zapak.com
Senior Consultant - User Experience | Satyam Computers
Presented at WordCamp GVL in March 2020.
I explain what's changed (and mostly, what's stayed the same) when it comes to doing SEO to promote your business online. This is a less-technical version of a talk I gave in 2019 about technical SEO and WordPress.
Got questions about doing SEO on your WordPress site? Feel free to ask!