This document outlines use cases for GeoMI, a sales distribution and marketing software. It describes 8 use cases: identifying un-serviced areas, performing what-if analysis of territory alignments, clustering outlets by distributor, creating beat maps, generating reports with a click, deriving distributor profiles, creating heat maps, and drilling down analysis by circle, state, district, and tehsil. The use cases help users optimize coverage, balance territories, and analyze distributor performance data.