This document outlines ideas for three video projects: a documentary about preserving the Le Genereux flag at Norwich Castle Museum; a narrative video following three people with sleep disorders to raise awareness from the nonprofit NANSA; and a documentary about the vision and plans for a new youth film club at Cinema City. It provides details on the concept, client, target audience, platforms, visual elements, locations, crew and equipment needed for each project.

1. Ideas Generation
Le Genereux Flag Preservation:
Concept:
 Documentary format
 History of the flag
 Horatio Nelson
 Reason For Campaign
Client:
 Norwich Castle Museum
Target Audience:
 Adults (18 and over)
Platform:
 Website
Visuals:
 Images of Nelson
 G/V’s
 Interviews
 Website
 Infographics
Location:
 Castle Museum
Crew:
 Interviewer
 Cameraman
Equipment:
 Camera (DSLR)
 Mic
Sleep Disorders:
Concept:
 Narrative format
 Follow a day in the lives of 3 people with sleep disorders (actors)
 Voiceover; stats regarding sleep disorders, testimonials, how to help
Client:

2.  NANSA
Target Audience:
 Parents
 Schools
 Businesses
Platform:
 Website
Visuals:
 Starts off dark and dull
 Slow movement
 Gets duller until given advice and help
 Becomes brighter and more colourful
 Infographics
Locations:
 House
 School/college
 NANSA centre
Crew:
 Cameraman
 Director
 Actors (3)
Equipment:
 Lighting Kit
 Camera (DSLR)
 Sound Kit
Youth Film Club:
Concept:
 Documentary format
 Vision for centre
 Plans for the future
 Cinema City
 Youth Film Club
Client:
 Cinema City
Target Audience:

3.  16 – 25 year olds
Platforms:
 Website
 Cinema (before movie ad)
 School talks (A Level Media Studies)
Visuals:
 G/V’s
 Talking heads
 Interviews
 Infographic
Locations:
 John Hurt Centre
Crew:
 Interviewer
 Cameraman
Equipment:
 Camera (DSLR)
 Mic