The document introduces the concept of micro-frozen crystallized beverages through the Icecloud process, which enhances beverage quality by maintaining a non-diluted taste with micro-crystals. It outlines the technical and marketing benefits of the innovative dispenser technology that serves beverages at sub-zero temperatures. The Icecloud initiative, founded in 2012 and aiming for industry partnership in 2023, also highlights its intellectual property and potential business model based on royalties.

1. The
Micro-Frozen Crystal Beverage
Introduction to the concept of Micro-Frozen Crystallized
Beverage

2. Today:
Introduction
Today
The Concept
Our Vision
The IceCloud
Process
Technical Benefits
Marketing Benefits
Challenges
Freeze Solutions Ltd.
Intellectual Property
Summary

3. Dispenser cools & forms
the beverage
in an uninterrupted flow
The Concept:
Restructuring of Beverage Matter
Micro-Frozen Crystallized
Beverage
Every drop is an Original
Beverage drop
Introduction
Today
The Concept
Our Vision
The IceCloud
Process
Technical Benefits
Marketing Benefits
Challenges
Freeze Solutions Ltd.
Intellectual Property
Summary

4. Our Vision:
Introduction
Today
The Concept
Our Vision
The IceCloud
Process
Technical Benefits
Marketing Benefits
Challenges
IceCloud
Intellectual Property
Summary

5. The Ice Cloud Process:
Introduction
Today
The Concept
Our Vision
The IceCloud
Process
Technical Benefits
Marketing Benefits
Challenges
IceCloud
Intellectual Property
Summary
Q-
2 C - 4 C
Q
24 C

6. Technical Benefits:
Introduction
Today
The Concept
Our Vision
The IceCloud
Process
Technical Benefits
Marketing Benefits
Challenges
IceCloud
Intellectual Property
Summary
• Sub-Zero serving (-1.5 0C)
• Beverage frozen micro-crystals and not water ice
crystals
• Best method of maintaining the Beverage cool
• Frozen Beverage Micro-crystal less than 30 micron
• Uninterrupted Flow
• Micro-Frozen Beverage Crystals Enhance the Taste
• Frozen Beverage Micro-crystal do not change Taste
• No need of chilled glasses
• Changing IceCloud Ratio
• Does not loose Carbonation
• Low system volume saves beverage at cleaning

7. The Beverage Sub Zero -1.5 0C
– An Innovative Concept in Chilled Beverages
that Maintains Quality & Original Non-Diluted Taste
- Cup contains 100% Beverage
The Dispenser
- Uninterrupted Beverage Cooling and Production
of Micro-Frozen Beverage Crystals
- Equipment in cellar
Beer and Soft Carbonated Beverages
Marketing Benefits:
Cutting Edge Proprietary Technology
1.
2.
3.
Introduction
Today
The Concept
Our Vision
The IceCloud
Process
Technical Benefits
Marketing Benefits
Challenges
IceCloud
.
Intellectual Property
Summary

8. Challenges:
Introduction
Today
The Concept
Our Vision
The IceCloud
Process
Technical Benefits
Marketing Benefits
Challenges
IceCloud
Intellectual Property
Summary

9. BIG Things Start Small
Originally Founded: 2012, Location: Israel
New Initiative: 2023, partner of the beverage Industry
IceCloud
MISSION:
– To develop a new generation Beverage Concept,
“The Ice Cloud”
Introduction
Today
The Concept
Our Vision
The IceCloud
Process
Technical Benefits
Marketing Benefits
Challenges
IceCloud
Intellectual Property
Summary

10. New Beverage Form – Patentable
100 liters/hour model
Intellectual Property:
Introduction
Today
The Concept
Our Vision
The IceCloud
Process
Technical Benefits
Marketing Benefits
Challenges
IceCloud
Intellectual Property
Summary
Steady mainstream of profit from royalties on
beverage dispensed through IceCloud dispensers
(MolsonCoors model) or
Fixed royalties per dispensers (S&N, C&C model)
Business Model:

11. * Innovative Proprietary
Technology
* Customer Receives Better
Value for Money
* Increased Sales of Beverages
Summary:
Introduction
Today
The Concept
Our Vision
The IceCloud
Process
Technical Benefits
Marketing Benefits
Challenges
IceCloud
Intellectual Property
Summary