This document discusses how webinars and remote collaboration tools can save time, money, and reduce carbon emissions. It provides examples of how companies have used webinar technologies in strategic ways to expand their business globally in a more cost effective manner through remote training and collaboration instead of business travel. Webinars allow companies to engage and influence large numbers of customers and prospects online in an interactive format while remaining in their own offices.
Davinci Meeting Rooms offers over 4,000 meeting rooms in more than 1,100 locations across 30 countries. The document discusses why rented meeting rooms are useful for businesses, as they provide fully equipped spaces for meetings and events without the high costs of owning permanent office space. It outlines different scenarios where meeting rooms are preferable to other options like hotels or cafes. The document also provides tips for selecting meeting rooms, including checking for technologies, services, and amenities. Overall, the document promotes Davinci Meeting Rooms as a solution for businesses to host meetings, events, and training sessions.
This document discusses how to create an effective on-demand webinar program. It provides the results of a survey that found over half of organizations record their live webinars. On-demand webinars can help drive leads and sales. The document offers strategies for increasing the value of webinar recordings, such as promoting them and tracking viewership over several months. Building a comprehensive on-demand program can help organizations better achieve their webinar goals.
PGi White Paper Accelerating+Sales+Process V05defilippomarco
The document discusses strategies for using collaboration technologies to accelerate the sales cycle in 3 key areas:
1) Improving internal collaboration and knowledge sharing through virtual meetings and document sharing.
2) Closing business more quickly by bringing all decision makers into virtual meetings.
3) Enhancing customer support and building loyalty by keeping customers informed and engaged through ongoing communication.
Evaluation of BlueJeans Network by Wainhouse ResearchBlueJeans Network
Wainhouse put the Blue Jeans service under the microscope and wrote up their objective feedback. Check out their report to learn why they gave Blue Jeans "a rousing thumbs-up."
Increasing Revenue & Customer Loyalty with Email MarketingKelley Sieger
These slides are from a webinar hosted by ClaritySoft and CU Training, a ClaritySoft customer. Mary-Ann Pederson, VP Marketing at CU Training, begins by giving her perspective on several CRMs she has used over her career and then demonstrates how she used CRM/Email Marketing to grow her business 23% last year.
The document describes the Cloud Advisor Platform and how it can be used for portfolio management and financial advising. The platform allows users to [1] market services and engage clients virtually through interactive tools, [2] schedule and conduct video conferences to present products and execute applications, and [3] maintain ongoing client relationships through social media and video content. It also discusses how the platform supports automated portfolio monitoring and rebalancing for investment managers.
Whether you're an IT expert or a business professional looking for more effective ways to collaborate, this book will teach you everything you need to know about this up-and-coming technology.
Tap Chapters as a Member Engagement ChannelBillhighway
Are you meeting your members where they’re at in their career? Are your chapters? We know depending on the stage of their career, your members have different needs and wants. This virtual workshop is a deep dive into what the data tells us on membership needs, loyalty and behavior. Tapping the data, we'll create a strategy you can share with your chapters to generate engagement and value based on their career stage. In this virtual workshop, we cover ways your chapters can better prepare volunteers to be the face of your association and engage the next big wave of individuals starting their careers or reinventing themselves.
Davinci Meeting Rooms offers over 4,000 meeting rooms in more than 1,100 locations across 30 countries. The document discusses why rented meeting rooms are useful for businesses, as they provide fully equipped spaces for meetings and events without the high costs of owning permanent office space. It outlines different scenarios where meeting rooms are preferable to other options like hotels or cafes. The document also provides tips for selecting meeting rooms, including checking for technologies, services, and amenities. Overall, the document promotes Davinci Meeting Rooms as a solution for businesses to host meetings, events, and training sessions.
This document discusses how to create an effective on-demand webinar program. It provides the results of a survey that found over half of organizations record their live webinars. On-demand webinars can help drive leads and sales. The document offers strategies for increasing the value of webinar recordings, such as promoting them and tracking viewership over several months. Building a comprehensive on-demand program can help organizations better achieve their webinar goals.
PGi White Paper Accelerating+Sales+Process V05defilippomarco
The document discusses strategies for using collaboration technologies to accelerate the sales cycle in 3 key areas:
1) Improving internal collaboration and knowledge sharing through virtual meetings and document sharing.
2) Closing business more quickly by bringing all decision makers into virtual meetings.
3) Enhancing customer support and building loyalty by keeping customers informed and engaged through ongoing communication.
Evaluation of BlueJeans Network by Wainhouse ResearchBlueJeans Network
Wainhouse put the Blue Jeans service under the microscope and wrote up their objective feedback. Check out their report to learn why they gave Blue Jeans "a rousing thumbs-up."
Increasing Revenue & Customer Loyalty with Email MarketingKelley Sieger
These slides are from a webinar hosted by ClaritySoft and CU Training, a ClaritySoft customer. Mary-Ann Pederson, VP Marketing at CU Training, begins by giving her perspective on several CRMs she has used over her career and then demonstrates how she used CRM/Email Marketing to grow her business 23% last year.
The document describes the Cloud Advisor Platform and how it can be used for portfolio management and financial advising. The platform allows users to [1] market services and engage clients virtually through interactive tools, [2] schedule and conduct video conferences to present products and execute applications, and [3] maintain ongoing client relationships through social media and video content. It also discusses how the platform supports automated portfolio monitoring and rebalancing for investment managers.
Whether you're an IT expert or a business professional looking for more effective ways to collaborate, this book will teach you everything you need to know about this up-and-coming technology.
Tap Chapters as a Member Engagement ChannelBillhighway
Are you meeting your members where they’re at in their career? Are your chapters? We know depending on the stage of their career, your members have different needs and wants. This virtual workshop is a deep dive into what the data tells us on membership needs, loyalty and behavior. Tapping the data, we'll create a strategy you can share with your chapters to generate engagement and value based on their career stage. In this virtual workshop, we cover ways your chapters can better prepare volunteers to be the face of your association and engage the next big wave of individuals starting their careers or reinventing themselves.
This document describes a virtual events platform that allows for localization into multiple languages. Key features include allowing attendees to select their preferred language during registration or change it during the event. Event organizers can localize content, surveys, and navigation elements. Currently 12 languages are supported. The benefits are reaching global audiences through a single event and improving comfort for foreign attendees by providing their native language.
Web Conferencing is an online service that enables businesses to hold live meetings, conferences, presentations and training sessions through the internet.
It is a robust medium of communication enabling seamless connectivity and collaboration with business associates across geographies.
Communique Conferencing is a leading provider of virtual event and conferencing solutions with over 15 years of experience. They have hosted over 25,000 events for 5 million participants globally. Their virtual career fair platform allows companies to host persistent online career fairs and recruiting events to source candidates from all locations. Key benefits include reaching a wider audience of candidates, improving the number and quality of applicants, and speeding up the hiring process.
Intranet governance - dull but necessaryJason Buck
Models for governing small and large intranets. Also includes policy suggestions, job roles and examples from the intranet trenches (and maybe a little Star Wars).
Constituent Relationship Management Software for NonprofitsKaren Graham
Highlights:
-Know what a CRM is and how it can help you
-Understand key features to look for in CRM software for nonprofits
-Identify your nonprofit’s needs and priorities
-Avoid common traps and mistakes in buying nonprofit software
-Know what to budget, and pay a fair price for the software and service
-Select a nonprofit CRM system with confidence
Webinar recording available at http://nonprofitwebinars.com/past_webinars/constituent-relationship-management-crm-software-for-nonprofits/
Presented for NonprofitWebinars.com Tech Tuesday series.
Osc share point 2010 make you intranet successful - 17th feb 2012 - publicLee_Ralph
The document discusses how to make an intranet successful through user adoption, change management, governance, and current trends. It highlights key drivers for a successful intranet such as change management, usability, information management, and governance. It provides examples of successful intranets and their features, such as search-driven designs, community features, and support for ratings and comments. It also discusses ensuring good usability, user experience, and accessibility in an intranet.
CAMO Technologies Inc. conception dates back to 1997 when an IT Firm called BIT Tech was Founded by Ashwani Jasti. BIT Tech grew to be one of fastest moving IT firms in the US and became a perfect candidate for the expansion of the CAMO Group.
In 2002 CAMO ASA of Norway, merged with BIT TECH of NJ, USA and Formed CAMO Technologies. CAMO Technologies has now become a strong asset to the CAMO Group. Lead by Ashwani Jasti, the companies CEO/President, CAMO has produced record growth each year.
CAMO Technologies is headquartered in Woodbridge, New Jersey. Acknowledged as one of the leading IT Solutions and Staffing Firms in the US. the CAMO Technologies is recognized as an experienced, reliable and dynamic Software Product Development, Re-engineering, Testing, & Strategic IT Staffing Firm.
Tom Diederich portfolio presentation (updated Nov. 18, 2016)Tom Diederich
I created this presentation to highlight some of the milestones in my career as an online community builder over the past 15 years. I hope it can also help other community managers and executives tasked with building and/or growing an online community.
This talk includes
* Tips for building and growing a new community from scratch
* Tips for resurrecting a floundering community
* How to connect Support to your community via Slack and other social tools
* The perks of a social listening program
* How to turn social rants into customer service tickets
* The importance of gamification
* And much more!
My name is Tom Diederich and this presentation is a timeline of sorts highlighting my experiences in the field of online community management, which started in 2005 when I joined an internal team at Intuit that created one of the world’s first online customer communities – a forums-based question-and-answer space for TurboTax customers.
The following year, I took everything I learned in that project and joined Symantec -- then the third-largest software company in the world -- where I assembled a nimble team of three and together we designed, launched and managed the organization’s first social media presence and online community in 2006. Yes, I am proud to say that I was Symantec's first community manager and first social media strategist.
I’ve been building and managing large corporate communities ever since. I hope this deck helps you in your work with online communities. Please feel free to contact if you'd like to ask any questions, etc.
This document discusses customer experience management (CEM) and the challenges facing CMOs and insights professionals. It notes that companies now have more customer data than ever from various new sources, but need to integrate this information and turn it into action. CEM tools can help by capturing customer data, providing a comprehensive view of each customer's journey through various touchpoints, and streamlining processes to free up time for more consultative work. The document provides an example of how one company's CEM platform collects data, contextualizes it, and provides online reporting to help design better customer experiences.
This document provides an overview of Software as a Service (SaaS), including its benefits and considerations for companies. SaaS delivers software applications via the internet instead of installing them locally. Key benefits include lower and more predictable costs, reduced IT expenses, constant software updates, high availability, and mobility. However, companies must consider that SaaS requires an internet connection to function and depends on the security and availability of the provider's infrastructure. Overall, SaaS can help companies increase flexibility and decrease costs compared to locally installed software.
RCM Technologies is an innovative provider of business and technology solutions, specializing in solutions that revolutionize how companies operate. They have over 35 years of experience in both commercial and government sectors. RCM offers customized solutions across various domains including business intelligence, infrastructure, collaboration, web development, applications, and project/portfolio management. They help companies leverage technology to increase productivity, reduce costs, and ensure security.
Design your Modern Intranet using SharePoint PnP Design Assets D'arce Hess
Presentation given at SharePoint Saturday Ottawa. Presentation go over basic design concepts and how to apply them to new designs and concepts in SharePoint
Schools and universities can use Microsoft Dynamics CRM to improve efficiency and get more from resources. It provides a 360-degree view of the institution, increases productivity and collaboration, and allows for quick application development. Donor relationships can be strengthened through insights gained from a complete donor view and targeted communications. Administrative costs are reduced through automation and real-time access to information. Communications are improved through automatic distribution and a quick consolidation of information. Student records can be centralized and used to address issues proactively. Faculty and staff management is made more efficient.
Intranet Design: A Business Approach to a Winning Designmichaelmarchionda
The document discusses Prescient Digital Media's approach to intranet design. It presents examples of intranets they have designed for clients like IBM, Pepsi, and Bank of America. The key aspects of their approach are conducting an assessment of business needs, planning the information architecture and design, and creating concepts that are business-driven rather than based on personal preferences. The goal is to design intranets that are useful, engaging, and increase employee productivity. Prescient advocates an approach based on understanding user needs rather than subjective opinions.
La Unión Europea ha acordado un paquete de sanciones contra Rusia por su invasión de Ucrania. Las sanciones incluyen restricciones a las importaciones de productos rusos de alta tecnología y a las exportaciones de bienes de lujo a Rusia. Además, se congelarán los activos de varios oligarcas rusos y se prohibirá el acceso de los bancos rusos a los mercados financieros de la UE.
This document discusses the need for companies to change their approach to lead management by making the process more effective. It notes that the traditional lead management process spanning marketing and sales is often inefficient. Specifically, it highlights that most companies cannot track ROI on their lead generation spending or use metrics that truly measure marketing effectiveness. It also states that the majority of lead nurturing responsibility still falls to overburdened sales teams. The document argues that for companies to keep up with changing buyer expectations, the entire lead generation to revenue process needs to be optimized with a focus on metrics, marketing accountability, and improved lead nurturing practices.
The document is a short letter from The Mentoring Partnership of New York thanking an unspecified recipient for their continued support and looking forward to seeing them again next year. It is dated June 20th, 2013 and mentions Providence and NYC.
This document provides instructions for a simple game with 5 levels. The levels include finding a shape, playing tic-tac-toe, answering a trivia question about the number of sides of a pentagon, connecting dots to form a picture, and clicking buttons with different colors and labels. Upon completing all the levels, the player reaches the end of the game.
This document outlines a library research guide for ELS students created by Joe Goetz. The guide provides instructions on how to look up books and articles on topics using the library catalog and databases, save citation information, find campus guides, and get help from a librarian. The goals are to help students look up resources by topic, cite sources, find subject guides, and get research assistance.
On November 15th, 2012, the Mentoring Partnership of New York honored 4 mentors with the Corporate Mentor of the Year Award. These are photos from that celebratory night.
This document describes a virtual events platform that allows for localization into multiple languages. Key features include allowing attendees to select their preferred language during registration or change it during the event. Event organizers can localize content, surveys, and navigation elements. Currently 12 languages are supported. The benefits are reaching global audiences through a single event and improving comfort for foreign attendees by providing their native language.
Web Conferencing is an online service that enables businesses to hold live meetings, conferences, presentations and training sessions through the internet.
It is a robust medium of communication enabling seamless connectivity and collaboration with business associates across geographies.
Communique Conferencing is a leading provider of virtual event and conferencing solutions with over 15 years of experience. They have hosted over 25,000 events for 5 million participants globally. Their virtual career fair platform allows companies to host persistent online career fairs and recruiting events to source candidates from all locations. Key benefits include reaching a wider audience of candidates, improving the number and quality of applicants, and speeding up the hiring process.
Intranet governance - dull but necessaryJason Buck
Models for governing small and large intranets. Also includes policy suggestions, job roles and examples from the intranet trenches (and maybe a little Star Wars).
Constituent Relationship Management Software for NonprofitsKaren Graham
Highlights:
-Know what a CRM is and how it can help you
-Understand key features to look for in CRM software for nonprofits
-Identify your nonprofit’s needs and priorities
-Avoid common traps and mistakes in buying nonprofit software
-Know what to budget, and pay a fair price for the software and service
-Select a nonprofit CRM system with confidence
Webinar recording available at http://nonprofitwebinars.com/past_webinars/constituent-relationship-management-crm-software-for-nonprofits/
Presented for NonprofitWebinars.com Tech Tuesday series.
Osc share point 2010 make you intranet successful - 17th feb 2012 - publicLee_Ralph
The document discusses how to make an intranet successful through user adoption, change management, governance, and current trends. It highlights key drivers for a successful intranet such as change management, usability, information management, and governance. It provides examples of successful intranets and their features, such as search-driven designs, community features, and support for ratings and comments. It also discusses ensuring good usability, user experience, and accessibility in an intranet.
CAMO Technologies Inc. conception dates back to 1997 when an IT Firm called BIT Tech was Founded by Ashwani Jasti. BIT Tech grew to be one of fastest moving IT firms in the US and became a perfect candidate for the expansion of the CAMO Group.
In 2002 CAMO ASA of Norway, merged with BIT TECH of NJ, USA and Formed CAMO Technologies. CAMO Technologies has now become a strong asset to the CAMO Group. Lead by Ashwani Jasti, the companies CEO/President, CAMO has produced record growth each year.
CAMO Technologies is headquartered in Woodbridge, New Jersey. Acknowledged as one of the leading IT Solutions and Staffing Firms in the US. the CAMO Technologies is recognized as an experienced, reliable and dynamic Software Product Development, Re-engineering, Testing, & Strategic IT Staffing Firm.
Tom Diederich portfolio presentation (updated Nov. 18, 2016)Tom Diederich
I created this presentation to highlight some of the milestones in my career as an online community builder over the past 15 years. I hope it can also help other community managers and executives tasked with building and/or growing an online community.
This talk includes
* Tips for building and growing a new community from scratch
* Tips for resurrecting a floundering community
* How to connect Support to your community via Slack and other social tools
* The perks of a social listening program
* How to turn social rants into customer service tickets
* The importance of gamification
* And much more!
My name is Tom Diederich and this presentation is a timeline of sorts highlighting my experiences in the field of online community management, which started in 2005 when I joined an internal team at Intuit that created one of the world’s first online customer communities – a forums-based question-and-answer space for TurboTax customers.
The following year, I took everything I learned in that project and joined Symantec -- then the third-largest software company in the world -- where I assembled a nimble team of three and together we designed, launched and managed the organization’s first social media presence and online community in 2006. Yes, I am proud to say that I was Symantec's first community manager and first social media strategist.
I’ve been building and managing large corporate communities ever since. I hope this deck helps you in your work with online communities. Please feel free to contact if you'd like to ask any questions, etc.
This document discusses customer experience management (CEM) and the challenges facing CMOs and insights professionals. It notes that companies now have more customer data than ever from various new sources, but need to integrate this information and turn it into action. CEM tools can help by capturing customer data, providing a comprehensive view of each customer's journey through various touchpoints, and streamlining processes to free up time for more consultative work. The document provides an example of how one company's CEM platform collects data, contextualizes it, and provides online reporting to help design better customer experiences.
This document provides an overview of Software as a Service (SaaS), including its benefits and considerations for companies. SaaS delivers software applications via the internet instead of installing them locally. Key benefits include lower and more predictable costs, reduced IT expenses, constant software updates, high availability, and mobility. However, companies must consider that SaaS requires an internet connection to function and depends on the security and availability of the provider's infrastructure. Overall, SaaS can help companies increase flexibility and decrease costs compared to locally installed software.
RCM Technologies is an innovative provider of business and technology solutions, specializing in solutions that revolutionize how companies operate. They have over 35 years of experience in both commercial and government sectors. RCM offers customized solutions across various domains including business intelligence, infrastructure, collaboration, web development, applications, and project/portfolio management. They help companies leverage technology to increase productivity, reduce costs, and ensure security.
Design your Modern Intranet using SharePoint PnP Design Assets D'arce Hess
Presentation given at SharePoint Saturday Ottawa. Presentation go over basic design concepts and how to apply them to new designs and concepts in SharePoint
Schools and universities can use Microsoft Dynamics CRM to improve efficiency and get more from resources. It provides a 360-degree view of the institution, increases productivity and collaboration, and allows for quick application development. Donor relationships can be strengthened through insights gained from a complete donor view and targeted communications. Administrative costs are reduced through automation and real-time access to information. Communications are improved through automatic distribution and a quick consolidation of information. Student records can be centralized and used to address issues proactively. Faculty and staff management is made more efficient.
Intranet Design: A Business Approach to a Winning Designmichaelmarchionda
The document discusses Prescient Digital Media's approach to intranet design. It presents examples of intranets they have designed for clients like IBM, Pepsi, and Bank of America. The key aspects of their approach are conducting an assessment of business needs, planning the information architecture and design, and creating concepts that are business-driven rather than based on personal preferences. The goal is to design intranets that are useful, engaging, and increase employee productivity. Prescient advocates an approach based on understanding user needs rather than subjective opinions.
La Unión Europea ha acordado un paquete de sanciones contra Rusia por su invasión de Ucrania. Las sanciones incluyen restricciones a las importaciones de productos rusos de alta tecnología y a las exportaciones de bienes de lujo a Rusia. Además, se congelarán los activos de varios oligarcas rusos y se prohibirá el acceso de los bancos rusos a los mercados financieros de la UE.
This document discusses the need for companies to change their approach to lead management by making the process more effective. It notes that the traditional lead management process spanning marketing and sales is often inefficient. Specifically, it highlights that most companies cannot track ROI on their lead generation spending or use metrics that truly measure marketing effectiveness. It also states that the majority of lead nurturing responsibility still falls to overburdened sales teams. The document argues that for companies to keep up with changing buyer expectations, the entire lead generation to revenue process needs to be optimized with a focus on metrics, marketing accountability, and improved lead nurturing practices.
The document is a short letter from The Mentoring Partnership of New York thanking an unspecified recipient for their continued support and looking forward to seeing them again next year. It is dated June 20th, 2013 and mentions Providence and NYC.
This document provides instructions for a simple game with 5 levels. The levels include finding a shape, playing tic-tac-toe, answering a trivia question about the number of sides of a pentagon, connecting dots to form a picture, and clicking buttons with different colors and labels. Upon completing all the levels, the player reaches the end of the game.
This document outlines a library research guide for ELS students created by Joe Goetz. The guide provides instructions on how to look up books and articles on topics using the library catalog and databases, save citation information, find campus guides, and get help from a librarian. The goals are to help students look up resources by topic, cite sources, find subject guides, and get research assistance.
On November 15th, 2012, the Mentoring Partnership of New York honored 4 mentors with the Corporate Mentor of the Year Award. These are photos from that celebratory night.
How Webinars Save You Time, Money and carbon Emissonsmichaelmadsen
Webinars and remote collaboration tools can save organizations time, money, and carbon emissions in several ways:
1) They reduce costs associated with business travel such as flights, hotels, meals and lost productivity.
2) They allow companies to expand their global reach more quickly and at lower cost by training and collaborating remotely.
3) They enable organizations to standardize processes, capture institutional knowledge, and become "learning organizations" by recording and archiving webinars and meetings.
4) When used for customer training, support, and communication, they can improve customer service levels and foster loyalty.
On January 12th, almost 400 mentors and mentees from across NYC celebrated Mentors Day at Dave & Busters in Times Square. The event thanked mentors who make a difference in children's lives, volunteers from youth programs and Con Edison, and coordinators who support the mentoring partnership. Mentoring Partnership of New York expressed gratitude for all who contribute to the organization's mission.
Building an Adoption Plan: Turning it on(Part 2 of 2)Cisco Canada
Now that you understand what's included in your License agreement, it's time to get your employees excited to turn on the features and start reaping the benefits of your investment. The session will continue our discussion around adoption planning with best practices for employee training & engagement of your collaboration investment. This is a great opportunity to tap into your employees' creativity and empowering them to build new functionalities and applications leveraging devices they already are comfortable with. We will also review how to track utilization and consumption rates so you can reconcile your investment against the productivity gains you will see.
How to Select the Right Online Platform for Any MeetingT Harris
Online meetings systems are designed to support a range of meeting types, but no product supports ALL meetings well.
Meetings are not nails, so you should stop trying to use a single online meeting platform hammer.
Groups have more productive and engaging meetings when they use tools designed for the type of meetings they run.
For best results, companies and organizations may need to invest in more than one meeting platform.
Video collaboration software can help retailers improve sales, build trust with customers, and offer better product choices. It allows internal teams to work better together and be more responsive to customers' needs. Some key benefits of video conferencing for retailers include accelerating decision-making by reducing travel, enabling personalized customer experiences, adopting new technologies to improve processes and reduce costs, and improving training for remote workforces. Overall, video conferencing solutions like iFMeets can help retailers strengthen relationships with customers and partners, boost sales, and improve the overall shopping experience.
This document discusses planning and training for virtual classroom, distance collaboration, and webinar software. It defines these terms and provides examples of how companies have used the software successfully. It outlines typical interaction tools available and suggests focusing on continuous improvement when designing and developing these online sessions. The document concludes by asking participants what type of discussion they would like.
Hold Outstanding Business Meetings with Web Conferencing ServicesInsideUp
Successful business meetings are vital but often require travel. Web conferencing allows meetings to occur virtually without travel expenses. It offers benefits like reduced costs, improved marketing, and convenience for customers. When choosing a provider, consider features like security, screen sharing, virtual whiteboards, and integration with tools like Outlook.
NEWER & BETTER VERSION AVAILABLE - SEE DESCRIPTION - ActionMap Consultants a...Jim Johnson
NEWER AND BETTER VERSION at https://actionmap.com/slides/consultants-accelerator
A Training and Coaching Package for creating greater client and consultant value using the ActionMap Toolkit SaaS Application
ProFora Media is a Philippines-based virtual events company that offers various online solutions for businesses, including webinars, online meetings and conferences, and virtual trade shows. Their services allow for global reach, targeted audiences, reduced costs, and real-time collaboration compared to in-person events. They provide tools for virtual events, training on online productivity, and consultancy services to plan and market virtual events.
10 Best Practices Informational WebinarsWebAttract
The document provides best practices for producing informational webinars. It discusses 10 best practices:
1. Make your audience the top priority by understanding them and ensuring they get value from the webinar.
2. Develop a clear work plan with business objectives, roles, deliverables and an 8 week planning horizon.
3. Recruit the audience through identifying the target group, creating compelling messages, and using an informed invitation strategy.
4. Identify the target group to recruit from by profiling them and matching the value proposition.
5. Develop compelling recruitment messages by using the audience's language, exciting them without selling, and communicating value.
6. Broadcast recruitment messages through
Applied ways to make your webinar effective and successfulHariom Sharan
Find out on what a successful marketer need to know to make webinar effectiveness and successful. After end the presentation you'll able to understand the practice tools & techniques for registration conversion to actual attendees.
Generate More Qualified Leads with WebinarsReadyTalk
Webinars have become one of the best demand generation vehicles in the marketer's tool kit. Webinars excel at qualifying participants, segmenting them, measuring their engagement and moving them down the marketing funnel. In this webinar, you will learn:
-How to structure your webinars so participants are properly segemented
-What type of information to arm your sales team with for post event follow-up
-How webinars fit into a integrated mult-touch marketing campaign
-The essential webinar tools needed for any demand generation program
How to Turn Your Webinar into a Revenue GeneratorReadyTalk
Have you ever thought about turning your webinar series into a revenue stream? What about creating a series to generate additional revenue for your company? Paid webinars are becoming more and more popular as production values increase and organizations look for additional sources of revenue.
Join our panel of experts as they talk in detail about their webinar programs and how they generate revenue using a variety of tactics. In this webinar, you will learn:
-How to create a webinar series people will want to pay for
-How to replace physical events with a paid webinar
-How to successfully promote your paid event to increase registration and attendance
-The essential tools needed for any paid for webinar program
Proven Tips to Supercharge Your Enterprise Collaboration StrategyBizPortals365
How can enterprise collaboration be a solution to your workplace challenges? Certainly, the growing remote workplace culture has brought in many new challenges in the form of disconnected teams, inaccessible information, lack of employee engagement, and lesser productivity.
Spotlight Reporting provides business intelligence tools including dashboards, reports, forecasts, and multi-entity reporting to help accountants, advisors and CFOs deliver insights and help their clients and businesses make better decisions. They are the number one reporting choice for Xero accounting practices and offer various package options. The document promotes Spotlight Reporting's products and services and invites the reader to try a free trial.
A webinar platform is an online platform that provides ways to conduct meetings and other events with ease. It is the best choice for businesses to market their products or services to customers. Webinars are effective strategies to ensure high conversion rates. On the other hand, a business should choose the best webinar platforms from the markets after making complete research.
https://www.tycoonstory.com/resource/best-webinar-platforms-of-2022/
The Cloud Credential Council develops vendor-neutral cloud computing certifications for IT professionals to standardize training and ensure quality. It aims to address the lack of awareness and competencies in cloud computing by managing certifications like the Cloud-Ready Professional Certificate. This involves developing exam syllabi, accrediting training partners, and mapping needed cloud competences. Becoming a council member allows training partners to benefit from its marketing and influence on the growing cloud market.
CRM implementation approach for salesforce.com by smarsysChristophe Arn
The document discusses implementing a CRM strategy using Salesforce, including an overview of CRM and the Salesforce platform, benefits and challenges of CRM implementation, and a recommended approach for analyzing needs, implementing the system, and ensuring user adoption. It provides details on Salesforce editions, implementation best practices, and services available from Smarsys to assist with implementation. The presentation recommends the Salesforce Professional edition and Smarsys adoption services to address implementation challenges.
This document provides a guide to 29 factors to consider when choosing a digital marketing solution in 2012. It covers considerations around the platform such as usability and reliability. It also discusses data management and integrations including data intelligence, data integration, and APIs. Additionally, it outlines factors related to segmentation, targeting, automation, email deliverability, results, emerging channels, business requirements, legal requirements, and security. The guide is intended to help readers thoroughly evaluate potential digital marketing solutions.
10 Best Practices For Informational Webinar Productionbretwebattract
The document provides best practices for producing informational webinars. It discusses:
[1] Identifying the target audience and developing a compelling message tailored to their interests to recruit attendees. This includes delivering multiple invitation touchpoints over email.
[2] Creating a detailed work plan with business objectives, roles, deliverables and an 8 week planning horizon.
[3] Using registration questions and analytics to gain insights into attendees' interests and goals to refine messaging and content. Tracking daily registration counts helps optimize the process.
10 Best Practices For Informational Webinar Productionbretwebattract
The document provides best practices for producing informational webinars. It discusses:
[1] Identifying the target audience and developing a compelling message tailored to their interests to recruit attendees. This includes delivering multiple invitation touchpoints over email.
[2] Creating a detailed work plan with business objectives, roles, deliverables and an 8 week planning horizon.
[3] Using registration questions and analytics to gain insights into attendees' interests and goals to refine messaging and content. Tracking daily registration counts helps optimize the process.
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How Webinars Save You Time, Money and carbon Emissons
1. How Webinars Save
You Time, Money and
Carbon Emissions
A white paper produced by
Content Marketing Institute for
Sponsored By:
2. How Webinars Save You Time, Money and Carbon Emissions
At this Point in Their Evolution, Webinars and
Remote Collaboration Tools are Easy Sells
It’s been more than two decades since the emergence of webinars and screen sharing solutions. Today, most solution providers in the
segment enjoy walk-in business because enterprises are already sold on the cost savings, the ease of use, the ability of a dispersed team
to collaborate, and the ability of marketing to broaden its reach and capture and qualify leads.
What qualifies a technology as a “remote collaboration” tool? There are numerous services that providers offer in the category; for example:
• Webinar hosting
• Video conferencing
• Audio conferencing
• Online training
• Web conferencing with screen sharing
• Social communications
Each has its unique benefits — what could be more useful to a marketer than to be able to influence and engage hundreds, even
thousands of prospects and customers all in an online, interactive environment, or for a virtual team to use video conferencing to meet
online as if they were face to face?
But few companies consider the ability of these tools to be strategic or transformative for the entire organization. Often a tool will be in
place for several months before a company will come to a realization like, “I’ve reached prospects and customers on a global scale without
leaving my office,” or “We’ve saved enough in travel to hire two more people!”
But organizations may soon recognize the transformative potential of webinars and remote collaboration tools, and begin to design
strategies around them.
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3. How Webinars Save You Time, Money and Carbon Emissions
Webinar Functions and The
Many Ways They Can Be Useful Common Webinar Features
Frequently, a webinar makes for the best and most efficient of remote collaboration Registration
tools, even if it’s not the most obvious tool for the job. • Invitation and registration
• Lead capture
Webinars are excellent as a sales and marketing tool, and that is where they are chiefly
used. Today, webinar solutions include features beyond the basics of years past. They Audience management tools
• Customizable invitations and registration
include rich registration and attendance tools, audience management tools, and large group
• Automated reminders and follow-up emails
utilities, as a webinar typically has more attendees than a meeting or classroom session.
• Polls and surveys
As Table 1 details, the audience management tools provided through webinar solutions • Mechanisms for attendees to “raise hands”
are closely akin to classic team management and meeting tools and techniques. For • Dashboards to monitor attendee participation
example, lead capturing functionalities are useful for identifying sales prospects, but • Detailed analytics reports (pre- and post-session)
they can also be used to gather team member contact information, which can then be Large group utilities
distributed to the rest of a team. And, monitored Q&A is a perfect utility for managing • Ability to host multiple panelists and organizers
press briefings and quarterly investor calls (more on these utilities later). • Pre-session practice sessions to confer with organizers
• Monitored and private Q&A capabilities
Table 1: Webinar Features that Replicate the In-Person Experience
Webinar Tool In-Person Technique
Customizable invitations and registration Meeting scheduling
Automated reminder and follow-up emails Schedule enforcement
Keeping track of responses and attendance
Polls and surveys Brainstorming tools
Consensus measurement/vote taking
A mechanism for attendees to “raise hands” Team member participation
A dashboard to monitor attendee Overcoming the challenge of team members leaving the work to others
participation and attentiveness
Detailed reports on participation and Attendance monitoring
attentiveness of attendees (pre- and post-session)
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4. How Webinars Save You Time, Money and Carbon Emissions
“Land and Expand”: How Webinars Can Go Enterprise-Wide
It is Citrix’s experience that, more often than not, webinar technology is purchased for use by sales and marketing — a company’s revenue
centers. The cost centers, like management, HR, and support, typically trail in adoption of webinars, or purchase the most obvious utility for
them, like GoToAssist for customer support teams, or GoToMeeting for collaboration.
However, once the webinar solution has proven itself, sales and marketing are often eager to purchase more licenses, and also to try other
tools that they can integrate for a more strategic, enterprise-wide usage of available webinar services.
So the company purchases more licenses, and then begins “viral
Figure 1: The Typical Progression from a Tactical to a Strategic Solution
adoption” throughout the organization. For example, management
may see webinars as a method of conducting sales meetings or
company-wide meetings; pre-sales and sales might adopt it for
product demonstrations; product managers could use it to explain
product updates to user groups; or perhaps the C-suite uses it
for press briefings and investor calls.
All the while, the enterprise has been using the webinar functionality
for lead capture and qualification, and has been archiving the
webinars it has created. Now, new salespeople can “learn from the
best” by playing back the webinar recording, and sales prospects who missed a marketing webinar can watch the recording at their leisure.
However, for some companies, particularly smaller ones, webinars are not quite the right utility for internal collaboration; these customers may
be looking for something aimed at smaller group collaboration with video technology and mobile applications, in order to collaborate face-to-
face from anywhere. So, the company adopts a more suitable tool in the suite.
At this point, the enterprise has recognized the broad utility these services provide and purchases enterprise-wide licenses. It recognizes that this
once-practical solution has become an enterprise-wide strategic solution that has extended the company’s reach, enabled a higher
level of customer support, and solidified the organization’s ability to learn from itself and standardize its processes. It has changed
the way the business does business.
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5. How Webinars Save You Time, Money and Carbon Emissions
The Strategic and Transformative Power of Webinar Solutions
A select few companies, like those detailed in the following sections, think beyond the tactical utility of webinars. They see the technology as
an enabler to achieve enterprise goals, like expanding within the U.S. or globally, or improving customer service.
Expanding Business Growth
Citrix’s own experience is that webinars and remote training substantially lower the barriers to global expansion in terms of both cost and time.
As of 2008, Citrix had offices in the U.S., Ireland, and Australia. The company has since expanded to Japan and Germany, and plans to expand
into Latin America.
The company entered those markets remotely at first, demonstrating its products from the U.S., before sales warranted expansion. France is
at that stage now, and the company has a French-speaking U.S.-based team to support customers in France, without having an office in the
country yet.
But using remote collaboration does not necessarily mean you won’t have employees in those beach-head countries; in fact, it allows
Citrix to have a greater presence in these locations. At first, the online services division had to conduct in-person training at those
overseas offices for eight to nine people per session, at a price tag of about $600,000 per year. Switching to remote training using
GoToWebinar and GoToTraining freed up that $600,000, which the company used to hire more personnel in its new regions. Now, the
company can train up to 20 individuals at a time.
So, webinars and remote collaboration do more than enable a company to expand globally; the savings enable it to have an even larger
presence, and in shorter order.
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6. How Webinars Save You Time, Money and Carbon Emissions
Cutting Costs
Companies that use remote collaboration technology for cost cutting typically think in terms of business travel. That is just one way to eliminate
costs, but let us consider it first.
The Papa John’s restaurant chain uses Citrix collaboration products to train its franchisees. A typical training session educates eight
franchisees who might be located across the U.S., or even outside the country. Papa John’s estimates that, if a corporate trainer had to travel
to each city or restaurant location, those sessions could take up to three weeks and cost $10,000 in flights and lodging (a fairly conservative
figure). But using Citrix collaboration products, the company completes about five sessions per year with up to eight attendees per session, and
in under a day. The savings: An estimated $50,000. The company further estimated that it saved $12,000 when one of its overseas directors
attended an operations conference in Florida remotely from Portugal, where he was opening the first Papa John’s in that country.
So a company may examine its year-to-year travel budget, and set a firm and achievable goal of, for example, substituting 25% of that travel
with remote collaboration, and at a quantifiable savings.
Travel is of course just one area of cost cutting. Labor and productivity savings from existing resources are another, and they are also the
“deepest well” for cost cutting.
Let us consider the case of a $100,000-per-year employee who travels 10% of the time. That individual is paid $48 per hour. Now, fly her from
New York to Los Angeles for a meeting — a day’s travel each way, for a total of lost productivity of two days, or $768.
Now, rent her a car for three days, put her up in a moderately priced hotel for two nights, and give her a reasonable travel and expense
allowance and the costs might look like this:
$850 – flight
$768 – productivity
$250 – car rental
$250 – hotel
$150 – meals
$2268 – Total
That is a fairly conservative estimate of business travel. If she makes one trip per month like this, that amounts to 24 days of lost productivity
per year, costing $9,216, and $18,000 in travel expenses, for a total of $27,216. Compare that to a $5,000 per year license for a
remote collaboration solution, which is useful not just to this employee, but to others like her within the company.
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7. How Webinars Save You Time, Money and Carbon Emissions
Going Green
These days, it is not just manufacturers that are interested in reducing their carbon footprints. Service organizations like insurance companies,
consultancies, and law firms are equally concerned, and usually limit their carbon footprints by cutting back on travel.
Just how much in carbon emissions does a single commercial flight put out? According to EPA figures for the United States, the transportation
sector accounts for approximately one-third of greenhouse gas emissions. Using a calculator created by the University of California at Berkeley,
a one-way flight from New York to Los Angeles emits 0.8 tons of carbon dioxide — 1.6 tons roundtrip. An average automobile, by EPA
calculations, releases 5.6 tons per year with average daily use. So even an insurance company can be, in essence, a polluter, and if being a
“green” is part of the company’s mission statement, then reducing its need for air travel is an opportunity to be more green-friendly.
The American Institute of Certified Tax Coaches (AICTC) is such an organization. It is an independent, not-for-profit corporation that trains and
certifies tax professionals for Certified Tax Coach (CTC) designation.
Upon starting at AICTC, new members attend an intensive, three-day training academy and, once certified, attend 24 additional hours of
additional education each year — almost entirely using GoToWebinar. Initially, co-founder Dominique Molina and her instructors traveled from
San Diego, CA, to run training in cities such as New Orleans, Chicago, Cincinnati, and San Francisco. Molina observed that time restrictions
disabled the organization from servicing more members, but was also concerned with the environmental impact of that travel.
CTC chose webinars as the solution to both challenges. Molina calculates that GoToWebinar reduced carbon emissions by 200 tons per year.
To arrive at that figure, she took the average number of attendees per session and multiplied it by the average emissions associated with
traveling to an AICTC event. Molina calls the reduction in the company’s carbon footprint by using webinars “tremendous.”
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8. How Webinars Save You Time, Money and Carbon Emissions
Fostering a “Learning Organization” Environment
Webinar and meeting services that offer archiving capabilities provide a handy method of creating a “learning organization”, which learns from
its successes (and failures), and standardizes its processes to recreate those successes.
Consider how Toyota, with its legendary quality, took on U.S. automakers in the 1980s. It did so because it standardized its successes such that
every Corolla that came off the assembly line operated as faultlessly as the one before it.
Citrix has observed several opportunities for standardization from real-life uses by its customer base:
• Sales presentations: Meeting hosts can record online presales or sales meetings to be reviewed by the sales team for training or
perfecting skills.
• Marketing presentations: A recorded marketing presentation can set the standard for professionalism, pace, and Q&A
management. And it can be used to orient guest speakers, using the practice session utilities.
• Employee and partner onboarding: A regularly occurring or archived webinar is a flexible and cost-effective method of producing
onboarding materials, combining audio and video. They can easily be updated as often as necessary.
• Instructional materials: Here too, production costs make customized instructional materials cost prohibitive for some organizations.
In a webinar, between screen sharing, audio, and archiving capabilities, any process can be broken down step-by-step and explained at
the instructor’s pace.
A quick call to three video production companies revealed that the cost of producing a corporate training video is, nominally, $10,000. And in
most cases, it is overkill. The audio and visual capture available with webinar technology is perfectly suitable for professional use, and enables
an organization to capture more of its intelligence for more knowledge transfer.
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9. How Webinars Save You Time, Money and Carbon Emissions
Improving Customer Service
Organizations can improve both the quality of their service and the volume of service they provide from its existing resources, using online
collaboration tools.
For example, restaurant chain Papa John’s reaches franchisees worldwide using online meeting technology to conduct educational sessions on
topics such as quality management and how to operate the company’s store software.
Kronos, the industry-leading time-and-attendance application provider, uses GoToWebinar to conduct regular best-practice sessions for
its existing customers. Leslie Reilly, the company’s marketing program manager, credits these sessions with generating customer loyalty
by providing value-added information and immediate feedback. Kronos also uses the lead capture and reporting features to identify which
customers require follow up, and to help it do so within 24 hours. And, importantly, Kronos is able to identify which customers are ripe for an
up-sell to other Kronos applications.
Improving Press and Investor Relations
An instance in which webinars are on the rise is in place of investor calls, quarterly earnings calls, and in press announcements. While
companies typically use audio conferencing, or sometimes a blend of audio conferencing from one provider and web conferencing from
another, a bundled service is far more efficient, cost effective, and flexible.
A typical audio conference is handled one of two ways — per-minute, usually for smaller calls, and flat rate. With these options, the company
arranging the call must either cover the costs of the phone calls — which can really add up for calls with a large number of attendees — or
subject attendees to toll-call fees, which could be a deterrent to participation.
Compare these scenarios to using a moderately priced web conferencing service like GoToWebinar — where audio conferencing is bundled
with additional visual features — at a flat rate of $499/month, and the choice is clear. GoToWebinar audio options include VoIP and PSTN,
and local and toll-free numbers are also available. This way, companies can decide whether or not they want to add the integrated audio
option to their GoToWebinar license; and those looking to save money can opt to use the VoIP audio option, which is included in the price of
the GoToWebinar license.
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10. How Webinars Save You Time, Money and Carbon Emissions
And as an added benefit, GoToWebinar has a record function that enables companies to record their webinar presentations and meetings so that
they can be reviewed later, or archived online so that people who were unavailable during the original call time can catch it at their convenience.
Beyond the costs, a webinar solution with audio simply makes a superior and more engaging audio-plus-visual presentation: Investors may
participate in a two-way conversation using the polling and Q&A features.
Finally, the registration and reporting features give the company intelligence it cannot gather with audio conferencing alone. With registration,
the company can gauge which of its investors or stakeholders are most engaged with the company, and reporting tools enable it to capture
which investors (or press) asked which questions, or answered which poll questions. The lead capture features summarize those details, and
enable the company to follow up with those investors as needed.
Figure 2: A Webinar History report gauges attendees’ interest and
participation, based on their activity during the webinar (e.g., asking
questions, multitasking, answering polls).
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11. How Webinars Save You Time, Money and Carbon Emissions
Creating the Win-Win Webinar
In a recent Content Marketing Institute webinar, 6 Key Metrics that Impact Webinar Performance: Before, During and After, Mike Agron,
Executive Webinar Producer for WebAttract, asserted that that the objective of a webinar is to get business results while offering a high value
to the audience — a benchmark that Agron calls High Performance High Impact (HP-HI). This is the content marketer’s “sweet spot” for
-
reaping the greatest returns on their webinar efforts.
But, as Agron stresses, these HP-HI webinars don’t just happen; to create one, you need to have a well thought out plan. Here are five
considerations to help ensure predictable outcomes:
• Objectives: What do you want to happen as a result of the webinar? For example, is your goal to bring in more sales leads,
develop stronger thought leadership, or achieve better customer retention?
• Audience value: Is your content timely and relevant? Are your messages and information targeted to your desired audience?
• Success factors: What are your target benchmarks for the number of registrants and the number of attendees?
• Calls to action: What do you want the audience to do after the webinar, and what are you going to do in order to ensure
this happens?
• Analysis: How will you determine whether your objectives are achieved?
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12. How Webinars Save You Time, Money and Carbon Emissions
Measuring Webinar Success
Regardless of the technology or solution you use, there are certain tactics you can use with each webinar production to make sure you achieve
optimal results.
According to Mike Agron, it’s best to start by looking at these six key metrics, which can help gauge how well your messaging is engaging the
audience and aligning with their informational needs.
1. Click-through rate (CTR): CTR measures the number of people who
registered for your webinar compared with the number of those who clicked to Ways to Use the Webinar
the registration page. This data can give you vital information to help you predict: Data You Collect
• How strong your registration and attendance may be To use the metrics you’ve compiled to start a
• The effectiveness of your registration landing page “warm conversation” that can convert prospects to
• The quality of your message and its value proposition for your target audience customers:
Step 1: Archive a copy of the recorded webinar.
2. ttendee ratio (AR): AR measures the percent of people attending as a ratio
A
Step 2: Within 24 to 48 hours, send a follow-up/
of those who attended compared with those who registered. This data can give thank you email and include valuable content, such
you vital information to help you predict: as the slide deck, or link to recording.
• Your audience’s interest in the topic Step 3: Do final registration, attendance, and
• The demographic value of your content performance analysis.
• Best practices for post-webinar follow-up
Gather insights by individual attendee, including
capturing any special questions they asked
3. nline polls: Online polls provide an opportunity to find out what your
O throughout the webinar process. This way, when
attendees are most interested in about your webinar content. This data can you follow-up, you can start a conversation that
give you vital information to help you analyze: incorporates their questions, and you can integrate
this into your marketing automation processes.
• Your audience’s level of engagement – Mike Agron Executive Webinar Producer, WebAttract.
• Audience members’ perspective on the topic
• How you should be shaping your message
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13. How Webinars Save You Time, Money and Carbon Emissions
4. xit surveys: These measure how well you met your audience’s expectations,
E
such as whether the information you provided was aligned with the It’s helpful to look at attendee counts at
webinar description and whether the difficulty level was appropriate for the 15-minute intervals throughout the webinar.
audience you were targeting. The data can give you vital information to help you learn: We want to see 80 percent of the peak
• Your level of thought leadership audience is still there by the Q&A portion.
• Future topics you might want to cover – Mike Agron Executive Webinar Producer, WebAttract.
• Lessons that can help you as you develop your next webinar
5. udience retention: These metrics evaluate how well your webinar kept the audience interested in your content and business offerings.
A
The data can give you vital information in terms of:
• Whether or not you delivered on what you promised in your promotional materials
• Whether there were audio or technical issues
• Your brand’s level of thought leadership
• What post-webinar follow-up opportunities might exist
6. n-demand viewing: These metrics indicate post-webinar interest and, according to Agron, is the phase where the real opportunities
O
for content marketing begin. Data you gather that can have an impact on your strategy include:
• Fresh, new sales leads
• People who attended the original webinar but watched it again
• Those who registered but didn’t attend
• What your audience considers to be must-have content
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14. How Webinars Save You Time, Money and Carbon Emissions
In Summary
Webinars have a strong tactical value proposition: They can save a fortune in travel costs, while expanding reach and reducing carbon
emissions. But companies like those listed above think beyond the tactical to the strategic value propositions. Several of these strategic uses,
like improving service and training, are well proven, while others — like press and investor relations — have yet to become common.
Meanwhile, more risk-averse companies will “test the waters” with a tool like webinars or online meetings before they are sold on the concept
and implement it enterprise-wide. But these now two-decades-old technologies have proven themselves time and again at large organizations
like Papa John’s, and at smaller organizations looking to expand their growth and reach like AICTC. Not only are organizations now able to use
these tools strategically, they are wise to do so.
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15. How Webinars Save You Time, Money and Carbon Emissions
About GoToWebinar
Webinars Made Easy™
Citrix GoToWebinar is the easiest-to-use do-it-yourself event tool that projects your message to up to 1,000 online attendees. With
GoToWebinar, you can reduce travel costs, generate more qualified leads at a lower cost and enhance communication with customers,
prospects and employees. Host unlimited webinars for one low flat fee and give attendees the option to join from a Mac, PC or mobile device.
GoToWebinar Premier Event is also available to provide custom-built solutions for thouzsands of attendees and available with video streaming.
Learn more at www.GoToWebinar.com.
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