The document discusses how failures and successes are defined by negative and positive experiences respectively. It provides an example from the speaker's childhood where they struggled to learn to ride a bicycle after an injury but was eventually able to overcome their fear and become the best rider in their class, showing how setbacks can be overcome. The speaker believes retelling this story helped form the framework for how to communicate their own story and audience needs in future presentations.

1. Class name 國際行銷英文簡報技巧
Name HAN HAEWON
Student No. 107Z00072

2. Today guest speaker told us about what make person "failures" and "successes".
He said "worst day, "worst mistake", "sad times", "embarrassed", "frustrated", thing li
ke these make us fail something.
On the other hand, "best day", "proud moments", "achievements", "break throughts",
"happiest moments" helps our success.
In my case, when I was an elementry school, I wanted to ride a bicycle.
But my parent said "a bicycle with no safety wheels" is so big and dangerous for me so I need
to choose a bicycle for kid.
But at the end of the discussion, I got the bike what I wanted.
But the problem arose from riding it.
I was very hurt while practicing my bike and couldn't go to school for a week because of a leg
injury.
Therefore, I began to fear riding a bike after that and couldn't finish my practice.
After a month go, my parents told me to practice my bike again, and I started practicing it wit
h great anxiety, but by the end of the practice, I was able to ride it really good. And at the e
nd of the semester, I became known as the best bike rider in my class.
This story has long been forgotten in my memory.
However, after learning how to "story-telling" todays lecture, it seems that the framework for h
ow to communicate my "story" and how to communicate with their "needs" in future presentatio
ns has been formed.