The process for making an Explainer Video involves the work of many different areas. Each of them should be done by a professional. Here is a brief descriptions of all the stages.
If you have further questions get in touch with us at hello@yumyumvideos.com or visit us at http://www.yumyumvideos.com/.
Enjoy!
11 Profound Influences on Steve Jobs’ Design PhilosophyProcessStreet
Do you want to be the next Steve Jobs? The creative force behind Apple’s ultra-minimal aesthetic has an incredibly diverse array of influences ranging from kitchen appliances to LSD trips.
Here are 11 of the biggest influences, most profound experiences and life lessons that formed Steve Jobs into the man who would go on to define UX and product design standards for years to come.
Concierge Onboarding: How to Make Customers Happy and Keep Them That WayProcessStreet
The document discusses how John Naisbitt's 1982 book "Megatrends" predicted that as technology becomes more prevalent, humans will increasingly need "high touch" or human connection to counterbalance the impact of technology. It argues that concierge or high-touch onboarding, where customers receive personalized human assistance to set up and learn software, leads to better customer experience and retention compared to automated onboarding. The document provides examples of apps like All Aboard and Process Street that facilitate high-touch onboarding through tracking customer progress and allowing collaborative workflows.
3 Checklists to Perfect Your Client Onboarding ProcessProcessStreet
The process of perfect onboarding differs depending on your business, but the essence is the same. Of course, you’re updating your CRM and complying with legal regulation, but that’s not going to make the customer think you’re the best choice and quell the buyer’s remorse. You’ve also got to build a relationship, get to know the customer’s individual needs (once they’ve signed up, they’re not just a vague profile or target audience) then integrate them into your existing business process.
Communication is a crucial element to success for any business. But for businesses that has an OUTSOURCING operation or runs on virtual teams, communication is life or death. Virtual environments do not have the luxury of being in the same room or building as their co-workers, so the natural communication benefits from working in an office disappear.
Poor communication can lead to lower quality, productivity and moral across the origination.
Content marketing is not easy, it takes a lot of elbow grease to create valuable content and even more to promote it! The promotion part is something that many companies tend to miss when looking at a content marketing strategy. A general rule of thumb is you should spend 30% of your time creating content and 70% promoting it. That’s why I created this checklist you can use to promote the content you work so hard to create.
You can get the interactive version of this checklist by creating an account with Process Street and copying the Website Launch Checklist from the examples section.
Inside Process Street you can edit the checklist as you wish, track the progress and collaborate with you team.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
The process for making an Explainer Video involves the work of many different areas. Each of them should be done by a professional. Here is a brief descriptions of all the stages.
If you have further questions get in touch with us at hello@yumyumvideos.com or visit us at http://www.yumyumvideos.com/.
Enjoy!
11 Profound Influences on Steve Jobs’ Design PhilosophyProcessStreet
Do you want to be the next Steve Jobs? The creative force behind Apple’s ultra-minimal aesthetic has an incredibly diverse array of influences ranging from kitchen appliances to LSD trips.
Here are 11 of the biggest influences, most profound experiences and life lessons that formed Steve Jobs into the man who would go on to define UX and product design standards for years to come.
Concierge Onboarding: How to Make Customers Happy and Keep Them That WayProcessStreet
The document discusses how John Naisbitt's 1982 book "Megatrends" predicted that as technology becomes more prevalent, humans will increasingly need "high touch" or human connection to counterbalance the impact of technology. It argues that concierge or high-touch onboarding, where customers receive personalized human assistance to set up and learn software, leads to better customer experience and retention compared to automated onboarding. The document provides examples of apps like All Aboard and Process Street that facilitate high-touch onboarding through tracking customer progress and allowing collaborative workflows.
3 Checklists to Perfect Your Client Onboarding ProcessProcessStreet
The process of perfect onboarding differs depending on your business, but the essence is the same. Of course, you’re updating your CRM and complying with legal regulation, but that’s not going to make the customer think you’re the best choice and quell the buyer’s remorse. You’ve also got to build a relationship, get to know the customer’s individual needs (once they’ve signed up, they’re not just a vague profile or target audience) then integrate them into your existing business process.
Communication is a crucial element to success for any business. But for businesses that has an OUTSOURCING operation or runs on virtual teams, communication is life or death. Virtual environments do not have the luxury of being in the same room or building as their co-workers, so the natural communication benefits from working in an office disappear.
Poor communication can lead to lower quality, productivity and moral across the origination.
Content marketing is not easy, it takes a lot of elbow grease to create valuable content and even more to promote it! The promotion part is something that many companies tend to miss when looking at a content marketing strategy. A general rule of thumb is you should spend 30% of your time creating content and 70% promoting it. That’s why I created this checklist you can use to promote the content you work so hard to create.
You can get the interactive version of this checklist by creating an account with Process Street and copying the Website Launch Checklist from the examples section.
Inside Process Street you can edit the checklist as you wish, track the progress and collaborate with you team.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
Efficient PHP Development Solutions for Dynamic Web ApplicationsHarwinder Singh
Unlock the full potential of your web projects with our expert PHP development solutions. From robust backend systems to dynamic front-end interfaces, we deliver scalable, secure, and high-performance applications tailored to your needs. Trust our skilled team to transform your ideas into reality with custom PHP programming, ensuring seamless functionality and a superior user experience.
The Role of White Label Bookkeeping Services in Supporting the Growth and Sca...YourLegal Accounting
Effective financial management is important for expansion and scalability in the ever-changing US business environment. White Label Bookkeeping services is an innovative solution that is becoming more and more popular among businesses. These services provide a special method for managing financial duties effectively, freeing up companies to concentrate on their main operations and growth plans. We’ll look at how White Label Bookkeeping can help US firms expand and develop in this blog.
Best Competitive Marble Pricing in Dubai - ☎ 9928909666Stone Art Hub
Stone Art Hub offers the best competitive Marble Pricing in Dubai, ensuring affordability without compromising quality. With a wide range of exquisite marble options to choose from, you can enhance your spaces with elegance and sophistication. For inquiries or orders, contact us at ☎ 9928909666. Experience luxury at unbeatable prices.
SATTA MATKA DPBOSS KALYAN MATKA RESULTS KALYAN CHART KALYAN MATKA MATKA RESULT KALYAN MATKA TIPS SATTA MATKA MATKA COM MATKA PANA JODI TODAY BATTA SATKA MATKA PATTI JODI NUMBER MATKA RESULTS MATKA CHART MATKA JODI SATTA COM INDIA SATTA MATKA MATKA TIPS MATKA WAPKA ALL MATKA RESULT LIVE ONLINE MATKA RESULT KALYAN MATKA RESULT DPBOSS MATKA 143 MAIN MATKA KALYAN MATKA RESULTS KALYAN CHART
Enhancing Adoption of AI in Agri-food: IntroductionCor Verdouw
Introduction to the Panel on: Pathways and Challenges: AI-Driven Technology in Agri-Food, AI4Food, University of Guelph
“Enhancing Adoption of AI in Agri-food: a Path Forward”, 18 June 2024
SATTA MATKA DPBOSS KALYAN MATKA RESULTS KALYAN CHART KALYAN MATKA MATKA RESULT KALYAN MATKA TIPS SATTA MATKA MATKA COM MATKA PANA JODI TODAY BATTA SATKA MATKA PATTI JODI NUMBER MATKA RESULTS MATKA CHART MATKA JODI SATTA COM INDIA SATTA MATKA MATKA TIPS MATKA WAPKA ALL MATKA RESULT LIVE ONLINE MATKA RESULT KALYAN MATKA RESULT DPBOSS MATKA 143 MAIN MATKA KALYAN MATKA RESULTS KALYAN CHART INDIA MATKA KALYAN SATTA MATKA 420 INDIAN MATKA SATTA KING MATKA FIX JODI FIX FIX FIX SATTA NAMBAR MATKA INDIA SATTA BATTA
SATTA MATKA DPBOSS KALYAN MATKA RESULTS KALYAN CHART KALYAN MATKA MATKA RESULT KALYAN MATKA TIPS SATTA MATKA MATKA COM MATKA PANA JODI TODAY BATTA SATKA MATKA PATTI JODI NUMBER MATKA RESULTS MATKA CHART MATKA JODI SATTA COM INDIA SATTA MATKA MATKA TIPS MATKA WAPKA ALL MATKA RESULT LIVE ONLINE MATKA RESULT KALYAN MATKA RESULT DPBOSS MATKA 143 MAIN MATKA KALYAN MATKA RESULTS KALYAN CHART
Unlocking WhatsApp Marketing with HubSpot: Integrating Messaging into Your Ma...Niswey
50 million companies worldwide leverage WhatsApp as a key marketing channel. You may have considered adding it to your marketing mix, or probably already driving impressive conversions with WhatsApp.
But wait. What happens when you fully integrate your WhatsApp campaigns with HubSpot?
That's exactly what we explored in this session.
We take a look at everything that you need to know in order to deploy effective WhatsApp marketing strategies, and integrate it with your buyer journey in HubSpot. From technical requirements to innovative campaign strategies, to advanced campaign reporting - we discuss all that and more, to leverage WhatsApp for maximum impact. Check out more details about the event here https://events.hubspot.com/events/details/hubspot-new-delhi-presents-unlocking-whatsapp-marketing-with-hubspot-integrating-messaging-into-your-marketing-strategy/
Prescriptive analytics BA4206 Anna University PPTFreelance
Business analysis - Prescriptive analytics Introduction to Prescriptive analytics
Prescriptive Modeling
Non Linear Optimization
Demonstrating Business Performance Improvement
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
Efficient PHP Development Solutions for Dynamic Web ApplicationsHarwinder Singh
Unlock the full potential of your web projects with our expert PHP development solutions. From robust backend systems to dynamic front-end interfaces, we deliver scalable, secure, and high-performance applications tailored to your needs. Trust our skilled team to transform your ideas into reality with custom PHP programming, ensuring seamless functionality and a superior user experience.
The Role of White Label Bookkeeping Services in Supporting the Growth and Sca...YourLegal Accounting
Effective financial management is important for expansion and scalability in the ever-changing US business environment. White Label Bookkeeping services is an innovative solution that is becoming more and more popular among businesses. These services provide a special method for managing financial duties effectively, freeing up companies to concentrate on their main operations and growth plans. We’ll look at how White Label Bookkeeping can help US firms expand and develop in this blog.
Best Competitive Marble Pricing in Dubai - ☎ 9928909666Stone Art Hub
Stone Art Hub offers the best competitive Marble Pricing in Dubai, ensuring affordability without compromising quality. With a wide range of exquisite marble options to choose from, you can enhance your spaces with elegance and sophistication. For inquiries or orders, contact us at ☎ 9928909666. Experience luxury at unbeatable prices.
SATTA MATKA DPBOSS KALYAN MATKA RESULTS KALYAN CHART KALYAN MATKA MATKA RESULT KALYAN MATKA TIPS SATTA MATKA MATKA COM MATKA PANA JODI TODAY BATTA SATKA MATKA PATTI JODI NUMBER MATKA RESULTS MATKA CHART MATKA JODI SATTA COM INDIA SATTA MATKA MATKA TIPS MATKA WAPKA ALL MATKA RESULT LIVE ONLINE MATKA RESULT KALYAN MATKA RESULT DPBOSS MATKA 143 MAIN MATKA KALYAN MATKA RESULTS KALYAN CHART
Enhancing Adoption of AI in Agri-food: IntroductionCor Verdouw
Introduction to the Panel on: Pathways and Challenges: AI-Driven Technology in Agri-Food, AI4Food, University of Guelph
“Enhancing Adoption of AI in Agri-food: a Path Forward”, 18 June 2024
SATTA MATKA DPBOSS KALYAN MATKA RESULTS KALYAN CHART KALYAN MATKA MATKA RESULT KALYAN MATKA TIPS SATTA MATKA MATKA COM MATKA PANA JODI TODAY BATTA SATKA MATKA PATTI JODI NUMBER MATKA RESULTS MATKA CHART MATKA JODI SATTA COM INDIA SATTA MATKA MATKA TIPS MATKA WAPKA ALL MATKA RESULT LIVE ONLINE MATKA RESULT KALYAN MATKA RESULT DPBOSS MATKA 143 MAIN MATKA KALYAN MATKA RESULTS KALYAN CHART INDIA MATKA KALYAN SATTA MATKA 420 INDIAN MATKA SATTA KING MATKA FIX JODI FIX FIX FIX SATTA NAMBAR MATKA INDIA SATTA BATTA
SATTA MATKA DPBOSS KALYAN MATKA RESULTS KALYAN CHART KALYAN MATKA MATKA RESULT KALYAN MATKA TIPS SATTA MATKA MATKA COM MATKA PANA JODI TODAY BATTA SATKA MATKA PATTI JODI NUMBER MATKA RESULTS MATKA CHART MATKA JODI SATTA COM INDIA SATTA MATKA MATKA TIPS MATKA WAPKA ALL MATKA RESULT LIVE ONLINE MATKA RESULT KALYAN MATKA RESULT DPBOSS MATKA 143 MAIN MATKA KALYAN MATKA RESULTS KALYAN CHART
Unlocking WhatsApp Marketing with HubSpot: Integrating Messaging into Your Ma...Niswey
50 million companies worldwide leverage WhatsApp as a key marketing channel. You may have considered adding it to your marketing mix, or probably already driving impressive conversions with WhatsApp.
But wait. What happens when you fully integrate your WhatsApp campaigns with HubSpot?
That's exactly what we explored in this session.
We take a look at everything that you need to know in order to deploy effective WhatsApp marketing strategies, and integrate it with your buyer journey in HubSpot. From technical requirements to innovative campaign strategies, to advanced campaign reporting - we discuss all that and more, to leverage WhatsApp for maximum impact. Check out more details about the event here https://events.hubspot.com/events/details/hubspot-new-delhi-presents-unlocking-whatsapp-marketing-with-hubspot-integrating-messaging-into-your-marketing-strategy/
Prescriptive analytics BA4206 Anna University PPTFreelance
Business analysis - Prescriptive analytics Introduction to Prescriptive analytics
Prescriptive Modeling
Non Linear Optimization
Demonstrating Business Performance Improvement
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
How to Create a Professional Explainer Video for your Business – On a Shoestring Budget
1. process.st http://www.process.st/2014/10/how-to-create-business-explainer-video/
How to Create a Professional Explainer Video for your Business –
On a Shoestring Budget
Vinay Patankar
If you’re building a startup of any kind, chances are you’ll need an explainer video.
Explainer videos are short 1-3 minute videos that help spread your message and teach people what your product and
company is all about. A startup video can help explain difficult to understand concepts and, if you’re lucky, can go viral
and give you a bunch of traction — as was the case with Dropbox.
In this post, I will break down how I created our explainer video (above) for less than $300, and how you can make
your own for even cheaper.
There is a huge benefit to being in control of your own explainer video. The first and obvious benefit is cost. Doing it
yourself is much cheaper than hiring a professional firm like Revolution Productions which can charge between $500-
$20,000 for a video. Not that these companies don’t have their place — a great explainer video can significantly boost
your conversions and sales. But be careful investing that kind of money into your video before you have product
market fit and some traction.
Another reason is, as a new startup, the chances that your company, product or idea will be exactly the same in
6 or 12 months are pretty small. If you’re doing product demos in your explainer video, it is likely you will have
updated the look and feel of your product. For example, maybe you’ve added extra features you want to show off, or
you’ve discovered a new lucrative market to go after. Whatever the case, startups iterate quickly and pivot often.
Paying $5,000 every time you launch a new feature or target a different market can get expensive quickly. But, if you
control the video yourself, you can easily swap out new screen captures or slot in new features, allowing your
videos to grow with your startup.
Ninja Tip: Upload your explainer videos to YouTube and title them with keywords you are targeting for your business.
2. Don’t call the video “Product Name Explainer Video”. Here you can see the first explainer video I made (which I
actually did at the same time as my Startup Chile video), is ranking on the first page in Google for its term “ business
systemization”. Since your explainer video will get lots of views from the homepage of your website and will be
embedded around the web (in your Angel List profile, for example) it should rank relatively high in Google and
YouTube search results and will continue to bring in leads even after you stop using that version of the video on your
homepage.
Double Ninja Tip: Add an annotation to your video telling people they are looking at an “old version of the product”
and linking to your homepage. This will significantly increase click throughs to your site and will give you some grace if
your early videos are lower quality.
With that being said, let me get into the details of how I made our explainer video.
1. Script
The script of your explainer video is easily the most important part. Even if you’re paying an experienced company to
make your video, you will still want to write the script, or at least be heavily involved in its design, since nobody knows
your product and market better than you.
The two most common types of scripts in the startup world are “the user story” script and the “problem and solution”
script.
The user, or “Meet Bob”, story takes a viewer through the journey of a user like this video from Med Climate:
A “problem, solution” video is similar to the one I did for Process Street. State the problem your customers are facing
then show how your product can solve that problem.
In both cases, you’re first stating the problem, then the solution derived by your product. The rest of the script will
depend on your product, but focusing on the benefits and uses of your product rather than the features is a good rule
of thumb.
If you’re really creative and super pro, you can do something new and exciting like the Dollar Shave Club video below,
but careful with these: if executed poorly they can look amateur. If you’re not a video pro, it’s best to keep it simple.
Neil Patel at Quicksprout wrote a great article on how to write a script for your explainer video, check it out here. If
you want some inspiration, check out Startup Videos, they have 100+ pages of videos you can browse through.
2. Audio
Audio is the second most important element after the script. A great video can be ruined by poor audio. For the
Process Street video, I recorded the audio myself. I mostly did this because I had recently purchased a new
microphone to make various videos and was itching to use it. If you’re interested, the microphone I bought was the
Yeti Blu — I got it from Techworld in Santiago for about $180 USD but they go for about $100 on Amazon.
If you don’t want to spend that kind of money on a microphone just to do one 2 minute video, you can easily pay
someone on Elance to record it for you. The quality will be better and it will be MUCH cheaper. For $20-50 you can get
a 2 minute video recorded. Just post a job looking for voice talent and you will get a bunch of applications from real
professionals who have done commercials for Fortune 500 brands. They will submit their ‘demo reels’ from which you
can decide on the type of voice you want.
3. For most people, paying a specialist is the way to go. I think the audio quality on my video is the major weak point.
While it’s still pretty good (I’d give it an 8 out of 10) it’s not AS good as professional voice over done in a studio. One
benefit of doing it myself is that it is easier to make changes when needed so it really depends on your situation and
what you want.
3. Video Storyboard
The storyboard is a series of images that make up the scenes in your video. Here is where you’ll decide what visuals
you want to match with the audio track you produced in the above step. This will differ depending on how you decide
to create your video: animations, real humans, slides and screencasts are the most common elements in an explainer
video.
For the Process Street video, I broke it down into two elements, animations and screencasts. I then decided which
screencasts I wanted for which parts of the script. For inspiration on animations, I turned to VideoMakerFX. I basically
browsed through their templates looking at kinetic words and clips that I thought would fit into my script.
4. Animations
Animations in startup explainer videos are very popular these days. For the Process Street video I
used VideoMakerFX, a great tool that makes it simple to create cool-looking animations. It has hundreds of pre-designed
animations targeted at explainer videos that you can easily customize the look of, changing the text, colors,
backgrounds and animations.
VideoMakerFX costs $97 which is relatively cheap compared to paying for a professional video. It lets you create as
many videos as you want, and you can even use it for other videos, like this one I did on how to create a blog.
There are a number of other tools that do animations as well. The powerhouse is Adobe After Effects , an expensive,
complex tool targeted at professionals. You can make the process less painful by using pre-made templates, but
there is still a decent learning curve. Other tools to check out include PowToon, GoAnimate and Wideo.
If you really want to go ghetto you can use Powerpoint and record your screen (see screencasts below) as you go
through the slides, or better yet, use SlideBean (also a Startup Chile company) to add a bit of animation to the slides.
5. Screencasts
A screencast video is basically a video recording of your computer screen. Screencasts a great way to show off your
product, they speak a thousand words when trying to convey features in the short time-frame of your explainer video. I
make a lot of screencast videos, they are great for demo and marketing videos.
I use Camtasia to record my screen generally on a PC, but TechsSmith also offers a free product called Jing which
lets you record up to 5 minutes of video. This is more than enough for a 2 min explainer video. A quick search and you
will find a bunch of other free tools for screen recording on both Windows and Mac.
For your screencasts, record the actions you want based on how you designed your script. Typically showing off
various features of your product as the audio track explains it. You can speed up the video and add effects such as
tilts and zooms pretty easily in most editing software. I recommend doing this, as a little bit of movement makes
things look professional and hold the viewers interest.
6. Music Track
To polish off your video you will want to pick a music track to play in the background. A background music track will
4. keep people entertained and give your video a consistent, less choppy feel.
Pick something with a tempo and theme that matches your video and product. Don’t pick some overly fast happy
music if you are selling a serious B2B product, and don’t pick a dull slow track if you have a cool, fun consumer
product.
There are plenty of options when choosing a music track, if you want to go the free route, take a look at some of
these: FreeSound, Audio Archive , iBeat, Artist Server and more than 30 others.
If you want something more specific, the guys over at Envato have you covered again with their premium audio
library Audio Jungle that has a ton of cool tracks you can buy for around $10 each. VideoMakerFX also includes a
small library of audio tracks you can use for free once you own the product. That’s actually where I found the track for
our video.
7. Putting it all together
To edit everything I used Adobe Premiere, part of the Adobe Creative Cloud. I already pay for Adobe so this was the
obvious choice. I have also edited videos in the past using Camtaisa — it’s quicker for screencasts and the interface
is easy to use.
Otherwise, Windows Movie Maker and iMovie will both get the job done. All you need is basic scene arrangement, clip
speed control and transitions. There are probably a bunch of apps on the iPad that can do this too, but I haven’t tested
any of them.
Don’t get scared by the editing part. Some of these programs can seem confusing, but really it’s quite simple.
First, record your audio and import it into your editing tool. Next, add your screencast segments in the correct
positions making sure to match up audio to the time of the clip (you will probably need to speed up your screencast
clips to do this effectively). Then, fill in the gaps with animations or slides until you fill out the whole audio script.
Once the animations match up to the audio you’ll want to do a few quality control runs before you continue further
(with transitions, music, etc).
Watch the video 2-3 times and look for things like thin lines around the edge, image quality and brightness
consistency. If you are using different audio tracks (like a video intro for example) make sure your audio volume is
level across the whole video.
If you get stuck on any of these parts, there are plenty of YouTube tutorials teaching you the different controls in most
video editing programs.
Next, you should add a call to action to the end of your video. This should be fairly long, somewhere between 15-45
seconds. If you watch through my explainer video above until the end, you’ll see that I prompt the viewer to enter their
email. This is important for two reasons. First, it tells the viewer what to do next, increasing conversions. Second, it
stops the YouTube suggested videos from popping up and distracting your viewer with what is probably one of your
competitors videos. Actually lots of people don’t use YouTube to host their explainer videos for this reason and
5. instead opt for a service like Wistia or Vimeo. Personally, I like to host my video on YouTube until it is ranking for my
target keyword, then either release a new video or switch it to Wistia.
Once you’re happy with the core structure of the video, add your final zooms, tilts and transitions.
Finish up by adding in your audio track, reducing the volume and fading in and out at the beginning and the end.
Final Thoughts
And there you have it, a completed explainer video! If you calculate all the expenses above you might come to
something like this:
Microphone: $180
VideoMakerFX: $99
Camtasia: $299
Adobe Creative Suite: $49/month
Total: $627
But since I already own Camtasia and Adobe Creative suite, my cost was $279. And remember, I can use the
microphone and software to create other videos so really the cost is even lower over time.
You can do this cheaper however, by using a combination like:
Elance Voice Over: $30
VideoMakerFX: $99
Jing: Free
iMovie: $14.99
Total: $143.99
I hope this post was helpful.
If you use any of the above to create an explainer video for your startup I would love to see it. You can leave a
comment or reach me on Twitter or Google+. If you want to see more posts like this, subscribe to the Process Street
Blog.
This post originally appeared as a guest post on the Startup Chile blog.