SlideShare a Scribd company logo
1 of 40
Download to read offline
HotDognet III.
Letný meetup 7.6.2017
+100% medziročne
(provízie, 2015 vs 2016)
2
1.6.2013 bola 1. konverzia
1.3.2016 padla 100,000. konverzia
30.8.2013 prišla 1000. konverzia
25.10.2016 bola 200,000. konverzia
25.5.2017 prišla 300,000. konverzia
3
TOP kampane
4
Podľa výšky zárobku publ.
1.2. – 30.4.2017
1. Astratex.sk
2. TPD.sk
3. Zerex.sk
4. 4home.cz
5. Zerex.cz
6. NovýNábytok.sk
7. inSPORTline.sk
8. 4home.sk
9. eJoy.sk
10. Kredito24.cz
len schválené provízie
1.7. – 30.9.2016
1. Zerex.sk
2. Astratex.sk
3. 4home.cz
4. Zerex.cz
5. TPD.sk
6. 4home.sk
7. inSPORTline.sk
8. NovýNábytok.sk
9. Erexan.sk
10. Temponábytok.sk
5
Podľa konverzného pomeru
1.2. – 30.4.2017
1. mBank.cz mKonto
2. Nu3tion.cz
3. Parfémy Elnino
4. BuďChlap.cz
5. Dobrá-miska.sk
6. Blancheporte.cz
7. Nejlampy.cz
8. Blancheporte.sk
9. Uvlasku.cz
10. Menox45.sk
len schválené provízie
1.7. – 30.9.2016
1. mBank.cz mKonto
2. inSPORTline.sk
3. Parfémy Elnino
4. Faxcopy.sk
5. Menox45.sk
6. BuďChlap.cz
7. 4home.cz
8. Bonatex.cz
9. Nu3tion.com
10. Megaprsia.sk
6
Podľa počtu predajov
1.2. – 30.4.2017
1. 4Home.cz
2. Astratex.sk
3. 4home.sk
4. Zerex.sk
5. TPD.sk
6. inSPORTline.sk
7. Zerex.cz
8. Parfémy Elnino
9. Metalshop.cz
10. Blancheporte.cz
len schválené provízie
1.7. – 30.9.2016
1. 4home.cz
2. Astratex.sk
3. 4home.sk
4. Zerex.sk
5. inSPORTline.sk
6. Zerex.cz
7. Parfémy Elnino
8. TPD.sk
9. Pôžičkomat
10. Erexan.sk
Ako sa darí novým kampaniam?
Nebojte sa testovať nové kampane
Konverzné pomery
▫ 10.94% Onlia.sk
▫ 7.39% Ham.sk
▫ 6.93% Svetnapojov.sk
▫ 5.92% Forqueen.cz
▫ 4.55% Solid-fitness.cz
▫ 4.53% Kondomshop.sk
▫ 4.33% eFitness.cz
▫ 4.2% Plutvy.sk
7
Priemerná provízia za klik
▫ 0.79€ Svetnapojov.sk
▫ 0.55€ Onlia.sk
▫ 0.29€ Forqueen.cz
▫ 0.23€ MyInteriér.sk
▫ 0.22€ Kondomshop.sk
▫ 0.20€ Solid-fitness.cz
▫ 0.19€ Plutvy.sk
▫ 0.18€ eFitness.sk
Za posledných 30 dní, aj čakajúce
“
Však povedz dačo zo života
Affiliate managéra.
- Štefan
Na otázku o čom mám speakovať dnes.
8
Čo robím celý deň
na online chate?
9
Aká je provízia
Aké sú podmienky
Ako prebieha vyplácanie
Aké máte kampane
Ako sa registrujem
Ako to funguje a čo vlastne
vy akože robíte?
1. Vyhľadávač článkov na našom magazíne
Ako propagovať na FB?
Čo je to XML
Kde je XML feed
10
2. Vyhľadávač produktov u inzerentov
11
„Hladam kampan na bielenie zubov alebo zelenu kavu. Mate
nieco take. Nemozem nic najst. Dakujem“
bielenie zubov
https://magazin.dognet.sk/kampane/kampan-biosmileshop-
com/
zelená káva
https://magazin.dognet.sk/kampane/kampan-zelenadieta-sk/
12
13
Mám 3 prekliky a žiadnu
províziu. Čo robím zle?
3. FacePalm
Môžem sa registrovať aj keď
nie som SZČO?
14
Som úplný začiatočník čo sa
týka affiliate marketingu. Čo
na to budem potrebovať
keď chcem začať.
Chcel by som sa spýtať ako
zabalíte jedálenské sety z
porcelánu? lebo som čítol
recenzie niektore boli
zlomene
Skladanie affil liniek
Automatický tool sa
nachádza v zjednodušenej
administrácii na
easy.dognet.sk
Aktuálne pracujeme aj na
rozšírení do Chromu
4. Everything else
Dačo nefunguje
Chýbajú parametre v URL
Nezapisuje sa referral (kvôli
SSL)
Chan, extra data 1-2, API
XMLká na vyžiadanie,...
15
16
Píšte! Sme ready
17
7 vecí, ktoré sme spravili
a
mali by ste si ich kuknúť
Pre vás s láskou
▫ easy.dognet.sk
▫ banea.dognet.sk
▫ eDognet.hu
▫ affilWP
▫ Time and geo pop-up
▫ aita.dognet.sk
▫ gclid to data1
18
Tooly na efektívnejšiu a
jednoduchšiu prácu
19
Head and Footer Scripts Inserter
https://wordpress.org/plugins/header-and-footer-scripts-inserter/
Zázrak menom
GTM
Google Tag Manager
20
“
Milujem GTM
- Katka
21
Čo všetko sa dá spraviť cez GTM?
Dynamický remarketing
Trackujte, ktoré konkrétne
produkty si zákazník pozrel
Pridávanie scriptov
FB pixel, Adwords
remarketing, Google
Analytics, Hotjar,...
Trackovanie cieľov
Trackujte stiahnutia
eBookov, prekliky do
eShopu, používanie filtrov,...
22
23
24
25
Trigger
26
27
28
29
https://wordpress.org/plugins/duracelltomi-google-tag-manager/
30
TAG
31
Variable
32
Variable
33
Variable
34
Trigger
35
TAG
36
6+3 pluginov
pre váš WP web
6+3 must have
pluginov a toolov
pre WordPress weby
37
▫ ManageWP
▫ All 404 Redirect to Homepage
▫ Google Tag Manager for WordPress
▫ All In One SEO Pack (alebo Yoast)
▫ Akismet Anti-Spam
▫ EWWW Image Optimizer
▫ Easy FancyBox
▫ TinyMCE Advanced
▫ WP GIF Player
38
TinyMCE Advanced
39
WP GIF Player
Ďakujem!
Potrebujete poradiť? Sme tu pre vás.
Napíšte mi na novotna@dognet.sk
Alebo na online chate :D
40
😉

More Related Content

Featured

2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by HubspotMarius Sescu
 
Everything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTEverything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTExpeed Software
 
Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsProduct Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
 
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)contently
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024Albert Qian
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsKurio // The Social Media Age(ncy)
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summarySpeakerHub
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next Tessa Mero
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best PracticesVit Horky
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project managementMindGenius
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...RachelPearson36
 

Featured (20)

2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot
 
Everything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTEverything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPT
 
Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsProduct Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage Engineerings
 
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental Health
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
 
Skeleton Culture Code
Skeleton Culture CodeSkeleton Culture Code
Skeleton Culture Code
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 

HotDognet 7.6.2017

  • 2. +100% medziročne (provízie, 2015 vs 2016) 2 1.6.2013 bola 1. konverzia 1.3.2016 padla 100,000. konverzia 30.8.2013 prišla 1000. konverzia 25.10.2016 bola 200,000. konverzia 25.5.2017 prišla 300,000. konverzia
  • 4. 4 Podľa výšky zárobku publ. 1.2. – 30.4.2017 1. Astratex.sk 2. TPD.sk 3. Zerex.sk 4. 4home.cz 5. Zerex.cz 6. NovýNábytok.sk 7. inSPORTline.sk 8. 4home.sk 9. eJoy.sk 10. Kredito24.cz len schválené provízie 1.7. – 30.9.2016 1. Zerex.sk 2. Astratex.sk 3. 4home.cz 4. Zerex.cz 5. TPD.sk 6. 4home.sk 7. inSPORTline.sk 8. NovýNábytok.sk 9. Erexan.sk 10. Temponábytok.sk
  • 5. 5 Podľa konverzného pomeru 1.2. – 30.4.2017 1. mBank.cz mKonto 2. Nu3tion.cz 3. Parfémy Elnino 4. BuďChlap.cz 5. Dobrá-miska.sk 6. Blancheporte.cz 7. Nejlampy.cz 8. Blancheporte.sk 9. Uvlasku.cz 10. Menox45.sk len schválené provízie 1.7. – 30.9.2016 1. mBank.cz mKonto 2. inSPORTline.sk 3. Parfémy Elnino 4. Faxcopy.sk 5. Menox45.sk 6. BuďChlap.cz 7. 4home.cz 8. Bonatex.cz 9. Nu3tion.com 10. Megaprsia.sk
  • 6. 6 Podľa počtu predajov 1.2. – 30.4.2017 1. 4Home.cz 2. Astratex.sk 3. 4home.sk 4. Zerex.sk 5. TPD.sk 6. inSPORTline.sk 7. Zerex.cz 8. Parfémy Elnino 9. Metalshop.cz 10. Blancheporte.cz len schválené provízie 1.7. – 30.9.2016 1. 4home.cz 2. Astratex.sk 3. 4home.sk 4. Zerex.sk 5. inSPORTline.sk 6. Zerex.cz 7. Parfémy Elnino 8. TPD.sk 9. Pôžičkomat 10. Erexan.sk
  • 7. Ako sa darí novým kampaniam? Nebojte sa testovať nové kampane Konverzné pomery ▫ 10.94% Onlia.sk ▫ 7.39% Ham.sk ▫ 6.93% Svetnapojov.sk ▫ 5.92% Forqueen.cz ▫ 4.55% Solid-fitness.cz ▫ 4.53% Kondomshop.sk ▫ 4.33% eFitness.cz ▫ 4.2% Plutvy.sk 7 Priemerná provízia za klik ▫ 0.79€ Svetnapojov.sk ▫ 0.55€ Onlia.sk ▫ 0.29€ Forqueen.cz ▫ 0.23€ MyInteriér.sk ▫ 0.22€ Kondomshop.sk ▫ 0.20€ Solid-fitness.cz ▫ 0.19€ Plutvy.sk ▫ 0.18€ eFitness.sk Za posledných 30 dní, aj čakajúce
  • 8. “ Však povedz dačo zo života Affiliate managéra. - Štefan Na otázku o čom mám speakovať dnes. 8
  • 9. Čo robím celý deň na online chate? 9
  • 10. Aká je provízia Aké sú podmienky Ako prebieha vyplácanie Aké máte kampane Ako sa registrujem Ako to funguje a čo vlastne vy akože robíte? 1. Vyhľadávač článkov na našom magazíne Ako propagovať na FB? Čo je to XML Kde je XML feed 10
  • 11. 2. Vyhľadávač produktov u inzerentov 11 „Hladam kampan na bielenie zubov alebo zelenu kavu. Mate nieco take. Nemozem nic najst. Dakujem“ bielenie zubov https://magazin.dognet.sk/kampane/kampan-biosmileshop- com/ zelená káva https://magazin.dognet.sk/kampane/kampan-zelenadieta-sk/
  • 12. 12
  • 13. 13
  • 14. Mám 3 prekliky a žiadnu províziu. Čo robím zle? 3. FacePalm Môžem sa registrovať aj keď nie som SZČO? 14 Som úplný začiatočník čo sa týka affiliate marketingu. Čo na to budem potrebovať keď chcem začať. Chcel by som sa spýtať ako zabalíte jedálenské sety z porcelánu? lebo som čítol recenzie niektore boli zlomene
  • 15. Skladanie affil liniek Automatický tool sa nachádza v zjednodušenej administrácii na easy.dognet.sk Aktuálne pracujeme aj na rozšírení do Chromu 4. Everything else Dačo nefunguje Chýbajú parametre v URL Nezapisuje sa referral (kvôli SSL) Chan, extra data 1-2, API XMLká na vyžiadanie,... 15
  • 17. 17 7 vecí, ktoré sme spravili a mali by ste si ich kuknúť
  • 18. Pre vás s láskou ▫ easy.dognet.sk ▫ banea.dognet.sk ▫ eDognet.hu ▫ affilWP ▫ Time and geo pop-up ▫ aita.dognet.sk ▫ gclid to data1 18 Tooly na efektívnejšiu a jednoduchšiu prácu
  • 19. 19 Head and Footer Scripts Inserter https://wordpress.org/plugins/header-and-footer-scripts-inserter/
  • 22. Čo všetko sa dá spraviť cez GTM? Dynamický remarketing Trackujte, ktoré konkrétne produkty si zákazník pozrel Pridávanie scriptov FB pixel, Adwords remarketing, Google Analytics, Hotjar,... Trackovanie cieľov Trackujte stiahnutia eBookov, prekliky do eShopu, používanie filtrov,... 22
  • 23. 23
  • 24. 24
  • 26. 26
  • 27. 27
  • 28. 28
  • 37. 6+3 must have pluginov a toolov pre WordPress weby 37 ▫ ManageWP ▫ All 404 Redirect to Homepage ▫ Google Tag Manager for WordPress ▫ All In One SEO Pack (alebo Yoast) ▫ Akismet Anti-Spam ▫ EWWW Image Optimizer ▫ Easy FancyBox ▫ TinyMCE Advanced ▫ WP GIF Player
  • 40. Ďakujem! Potrebujete poradiť? Sme tu pre vás. Napíšte mi na novotna@dognet.sk Alebo na online chate :D 40 😉

Editor's Notes

  1. 13. Oktobra sme oslavovali 100 kampani v Dognete. Teraz ich máme 167.
  2. Nu3tion.cz ma za poslednych 30 dni konverzny pomer 22.58%. Budchlap.cz 11.8%.
  3. Nu3tion.cz ma za poslednych 30 dni konverzny pomer 22.58%. Budchlap.cz 11.8%.
  4. Nu3tion.cz ma za poslednych 30 dni konverzny pomer 22.58%. Budchlap.cz 11.8%.
  5. Nu3tion.cz ma za poslednych 30 dni konverzny pomer 22.58%. Budchlap.cz 11.8%.
  6. Najnakup a Pricemania vznikli v roku 2007. Heureka prišla na Slovensko až o rok neskôr. RedTube vnikol v roku 2006. V roku 2007 bol označený za najrýchlejšie rastúcu stránku. Alexa rank ich zaradil do top 100 v roku 2009. Pornhub (launched 2007) je TERAZ top 47. RedTube je na 190. mieste.