Everything you need to know about the BIGGEST Social Cause Campaign for the Modern Societal World. If you are interested in joining the #GUMPmovement as a donor, brand, or volunteer - please email nick@gumpmovement.org It's time to heal the world and break the silence. Together. #UsTwo

1. # G U M P M O V E M E N T
ALIGN YOUR
BRAND
ALIGN YOUR
BRAND
WITH A REVOLUTION
H O W C O M P A N I E S & S C H O O L S
C A N P A R T I C I P A T E I N # G U M P M O V E M E N T
T H E B I G G E S T S O C I A L C A U S E C A M P A I G N I N 2 0 1 9

2. W H A T I S
WHAT #GUMP
STANDS FOR
Giving Up on Mental Problems
#GUMPmovement is a campaigning and
advocacy 501(c)(3) organization that provides a
voice for the silent who wish to speak out
against the ignorance surrounding Mental
Health, PTSD Trauma, and Toxic Social Stigmas &
Gender Norms, through the exploration of
nature, fitness, and the arts; aiming to manifest
healing to broken individuals in silence.

3. B R A N D S , U N I V E R S I T I E S / S C H O O L S , A N D O T H E R N O N - P R O F I T S
WHO ARE LOOKING TO TARGET MILLENNIALS & GEN Z
S U R R O U N D I N G M E N T A L H E A L T H & S O C I A L I S S U E S
TO CREATE PRODUCTS AND EXPERIENCES
T H A T F U N D T H E F I G H T T O
#ENDTHEIGNORANCE
T H A T I S T O X I C T O O U R H U M A N I T Y .
PARTNERS WITH...

4. S E V E R A L J O U R N A L I S T A N D E D I T O R S F R O M S E V E R A L M E D I A
O U T L E T S H A V E E X P R E S S E D I N T E R E S T T O C O V E R O U R S T O R Y
L E A D I N G & D U R I N G O U R C A M P A I G N S .
M E D I A C O M P A N I E S
W H O A R E I N T E R E S T E D . . .

5. C O N S U M E R F A C T
When choosing between two brands of
equal quality and price,
90% of U.S. shoppers are likely to
switch to a cause branded product.
WE BELIEVE
THE POWER OF BRANDING
WILL BRING THE LIGHT
THAT MENTAL HEALTH NEEDS
& BRING REFORM TO THE NEGATIVITY
IN OUR CULTURE THAT STEMS FROM
NEGLECT DUE TO CURRENT
SOCIAL STIGMAS.

6. "AS THE EPIDEMIC OF U.S.
MENTAL ILLNESS WORSENS,
SO DOES THE FUNDING GAP
TO PROVIDE CARE..."
"AS THE EPIDEMIC OF U.S.
MENTAL ILLNESS WORSENS,
SO DOES THE FUNDING GAP
TO PROVIDE CARE..."
1 in 5 Adults Have a Mental Health Condition
— which can range from post-traumatic stress disorder
to chronic anxiety to bipolar disorder
Equivalent to more than 46 million Americans
— spanning across all ethnicities and economic classes.
T H E U S A T O D A Y S A Y S . . . .

7. H A R D T R U T H
WHEN
WILL
IT
END...
WHEN
WILL
IT
END...
Today, nearly 46,000,000
Americans (1 in 5 Americans)
...or in the world*
*1.4 BILLION
Are living in silence with their
Mental Health struggles & don't have
access to life-saving support or
resources.
IN THE UNITED STATES ALONE
Suicides Rates increased 25%
Mass Shootings increased by 200%
...over the past 10 years

8. HOW ARE
YOU HELPING
YOUR 1 IN 5?
HOW ARE
YOU HELPING
YOUR 1 IN 5?

9. O U R A I R S T R I K E
projectsprojects
# G U M P m o v e m e n t - # E N D t h e I G N O R A N C E T o u r
M A N C A V E s a n c t u a r i e s
M A N - E - F E S T i v a l
# G U M P p a r k s
# G U M P b a t t l e g r o u n d s
# G U M P s e n s e s
# G U M P s o l v e r s
# G U M P m o v e m e n t - # E N D t h e I G N O R A N C E T o u r
M A N C A V E s a n c t u a r i e s
M A N - E - F E S T i v a l
# G U M P p a r k s
# G U M P b a t t l e g r o u n d s
# G U M P s e n s e s
# G U M P s o l v e r s

10. # G U M P M O V E M E N T - # E N D T H E I G N O R A N C E T O U R
S E P T E M B E R K I C K O F F
#GUMPmovement will be hosting large events at heavily populated locations around the world. Our
events will be held in iconic locations that provide an outlet for the community to experience the
healing power of fitness, nature, and the arts.
We will inspire healing and personal empowerment while supporting a healthy mental state of mind.
As we tour, we will connect with today's youth by hosting speaking events and pep rallies at
numerous schools & universities.

11. M A N C A V E s a n c t u a r i e s
According to the CDC’s 2010 statistics — roughly 5,365,000 men had been victims of intimate partner physical violence compared
to 4,741,000 women. By the study’s definition, physical violence includes slapping, pushing, and shoving.
More severe threats like being beaten, burned, choked, kicked, slammed with a heavy object, or hit with a fist were also tracked.
Roughly 40 percent of the victims of severe physical violence were men.
...this study doesn't include emotional abuse, nor the neglect that gay men suffer from due to the lack of support and resources.
There are only TWO shelters in the United States for men to go to escape abuse.
Our MANCAVE's will be a "man's dream playground", that will attract the Ultimate Group of Men who are Seeking to Design a
LEGENDARY LIFE, while also providing safe houses and services to help men & children leave abusive homes and regain control of
their new lives..
"EVERY 37.8 SECONDS, SOMEWHERE IN AMERICA A MAN IS BATTERED"
-ACCORDING TO THE NATIONAL VIOLENCE AGAINST WOMEN SURVEY
77%
men
ACCORDING TO
THE CDC, OF THE
45,000 PEOPLE
WHO DIE BY
SUICIDE EVERY
YEAR IN THE
UNITED STATES
77% OF THEM ARE
MEN.

12. M A N - E - F E S T i v a l
MAN-E-FESTival will host a...
High Impactful Tony Robbins-like Energy, smashed with a Coachella meets Grateful Dead Music Festival.
These illuminating events will be held during the Equinox of each year starting with the first annual
MAN-E-FESTival on the Autumn Equinox which is September 23rd, 2019.
The Autumn Equinox MAN-E-FESTival theme will be focused around letting go of any darkness that has been
holding someone back in achieving their greatness. During the event, guest will roar their demons out loud in
unity with a crowd of thousands, as we embrace our new beginnings.
The Spring Equinox MAN-E-FESTival theme will represent, embracing a spiritual rebirth for all life on our
planet and celebrating the start, or the birthday, of each individuals day of rebirth.

13. # G U M P p a r k s
#GUMPparks will be the most revolutionary way of combining our ever-advancing technology with nature.
Our first initiative will be to create an open source Augmented Reality platform that will transform the way we see the
outdoors. The first installment of the technology will be creating an affordable eyewear hardware that look no different than
modern sunglasses. These sunglasses, however, will allow users to exercise in virtual obstacle courses that bring iconic video
games to life, or, allow users to walk through a trail that opens the user's mind to a new perspective of reality.
In addition, users will be able to view other active users "auras" which represent their current "mood ring-like" glow.
Our second initiative will be to design & fund the United States first of many #GUMPparks inspired by Singapore's Gardens by
the Bay parks. They will be specially designed to entertain an AR experience for leisure, sport, and wildlife.

14. # G U M P b a t t l e g r o u n d s
Where Gyms meet Gamers.
Our plan on fighting the negative side effects on Gaming.
Such as Isolation, Depression, Social Anxiety, and Lack of Exercise.
The first ever VR arena for warrior gamers looking to take their gaming to an entirely new level.
The ultimate virtual battleground to test warrior gamers intelligence and physical health, while their membership revenues goes
towards the #GUMPmovement Mental Health Initiatives
We plan on opening up over 1,000+ locations within a 5 year period both through personal owned locations and through
franchise partners.
The sizes of the #GUMPbattleground arenas will range in size from a local Crossfit Gym facility and upwards to Walmart
Supercenter Arena styled facilities.

15. # G U M P s e n s e s
Imagine an indoor & outdoor experience where all your senses of creativity, imagination, and consciousness collided in the
most one-of-a-kind visual art exhibit.
This will be an experience called, #GUMPsenses.
An experience that will be catered at the select #ENDtheIGNORANCE tour locations that will help drive awareness and
creatively fundraise as an attraction during #GUMPweek.
We will transform environments, like parks and indoor real estate spaces/buildings, to create a one-of-a-kind experience
that is designed to heighten your senses while providing a healing & eye-opening experience for those suffering from Mental
Illnesses or Trauma.

16. # G U M P s o l v e r s
#GUMPsolvers, a social venture capital firm, will commit a substantial percentage of contributions
to invest into social impact for-profit & nonprofit companies who are looking to change the world
and dream big for our humanity and mental health.
We will be committing to capital ranging from 60k - 500k to eligible participants.
Those who are selected will also be able to have full mentorship, as well as, room & board in a
#GUMPincubator which promotes a mentally healthy environment for the stressful life of an
entrepreneur.

17. HELP BY BEING
A PARTNER
HELP BY BEING
A PARTNER

18. how it works
J O I N T H E 2 0 % C L U B - T O H E L P T H E 2 0 % E F F E C T E D B Y M E N T A L H E A L T H
THE
20%
CLUB
THE
20%
CLUB
productsproducts
how it workshow it works
#yourproducts#yourproducts #UsTwo
CREATE OR ADOPT PRODUCTS USING
OUR BRAND LICENSING.
HARNESS THE POWER OF SOCIAL
CAUSE MARKETING WITH A
REVOLUTION.
ALL WE ASK IS A MINIMUM OF 20% OF
THE GROSS PRODUCT PROFIT TO BE
DONATED BACK TO THE MOVEMENT.
APPROVAL PROCESS REQ.
100% OF THE #USTWO DONATIONS
GO TOWARDS OUR #GUMPPROJECTS,
AS WELL AS,
YOUR BRAND SPOTLIGHTED
WITH A STRATEGIC PRESS RELEASE
AND LAUNCH STRATEGY
WITH THE #GUMPTEAM
YOUR BRAND WILL BE ADDED TO OUR
#USTWO CAMPAIGN, ALONG WITH
THE BLACK HEART VERIFIED BADGE

19. how it works
J O I N T H E 1 0 % A N G E L C L U B - T O H E L P T H E 2 0 % E F F E C T E D B Y M E N T A L H E A L T H
THE
10%
CLUB
THE
10%
CLUB
angelangel
how it workshow it works
your 10% gross rev.your 10% gross rev. #UsTwo
PLEDGE 10% OF YOUR GROSS EARNINGS
OF ANY TOTAL BUSINESS VALUE.
HARNESS THE POWER OF SOCIAL CAUSE
MARKETING WITH A REVOLUTION.
THIS IS OPEN TO ANY BUSINESS WHO
WISHES TO CONTRIBUTE A MINIMUM OF
10%
LEVERAGE THE TAX BENEFITS TOWARDS
A CAUSE THAT WILL BETTER SERVE THE
PUBLIC RATHER THAN THE TAX MAN
100% OF THE #USTWO DONATIONS
GO TOWARDS OUR
#GUMPPROJECTS,
WE WILL SPOTLIGHT OUR
HIGHEST DONORS, AS WELL AS,
ANY INSPIRING FOUNDER
STORIES.
YOUR COMPANY WILL BE ADDED
TO OUR #USTWO CAMPAIGN,
ALONG WITH THE BLACK HEART
VERIFIED BADGE .

20. BRANDS WHO
ARE INVOLVED
BRANDS WHO
ARE INVOLVED

21. COLORADO STATE
UNIVERSITY
THE #OGcampus (Original GUMP campus)
The entire school student body & staff of 30k+ is
committing to transforming their campus into the first ever
stigma-free campus. This will allow the freedom of full
expression, creative ideas, and a sense of belonging.
STARTING JANUARY 2019
CSU & #GUMPmovement will be creating multiple
#GUMPproducts and campus events to raise awareness
for the upcoming launch of the #ENDtheIGNORANCE
tour.
EVENTS WE WILL HOST AT UNIVERSITIES & SCHOOLS
- #GUMPcolorRun
- #GUMPloveLaterns
- #GUMPcarnival
- #GUMPpeprally

22. WEALTH NUTRITION
MENTAL PERFORMANCE
Wealth Nutrition is a mental health nootropic product that
is tied to one of the largest entrepreneurial social media
accounts called, Millionaire Mentor.
(3.5M Followers)
They are partnering with us to create multiple mental
health-focused campaigns targetting the younger
entrepreneurial college-age crowd who are looking for a
mental health supplement expand, grow, and stimulate
their mind, body, and health
-while partnering with a social cause vendor.
In addition:
- They are creating a #GUMPproduct line
- Featured on their socials
- Featured Press Release as a
10% #GUMPangel club & 20% #GUMPclub

23. GOODHART
COFFEE
Goodhart Coffee company is partnering up with
#GUMPmovement to provide #GUMPcoffee, a mobile
coffee pop up shop at all of the events worldwide,
including universities.
The proceeds will go towards the nonprofit.
Their unique colorful latte blends will be a
#GUMPproduct that will help raise funds for the
movement, as well as, help the company grow its
reach.

24. BOOZEMAPPS
SOFTWARE TECHNOLOGY
Boozemapps is a revolutionary autonomous bar
management system that will be adopted by over 500
bars/restaurant locations by the end of 2020.
The founder, Slayter Jameson, and his company have
pledged 10% of their expected 100M in revenue in 2019
to #GUMPmovement as a #GUMPangel.

25. ARE WE THERE YET?ARE WE THERE YET?
O U R T I M E L I N E
JANUARY
2019
JANUARY
2020
JANUARY 15TH
CSU #GUMPCAMPUS
LAUNCH
FEBUARY 1ST
MARKET STUDY
RESEARCH COMPLETED
FOR #GUMPBOOK
FEBUARY 14TH
#GUMPLOVELANTERNS
MARCH 31ST
RAISE OVER 200K
MARCH 15TH
#GUMPBOOK LAUNCH
MAY 5TH
#GUMPCOLORRUN
MAY 15TH
ADOPT 10 UNIVERSITIES
AS #GUMPCAMPUSES
MAY 30TH
ADOPT 50 HIGHSCOOLS
AS #GUMPSCHOOLS
JUNE 1ST
START ORGANIZING
MAN-E-FESTIVAL
JUNE 30TH
INDENTIFY FIRST
4 MANCAVE
LOCATIONS
JULY 1ST
OFFICAL TOUR
LOCATIONS RELEASED
JULY 15TH
MAN-E-FESTIVAL &
#GUMPMOVEMENT
ADS LAUNCH
AUGUST 1ST
ADOPT 10
#GUMPPRODUCTS
AUGUST 15TH
RAISE OVER 500K
SEPTEMBER 1ST
#GUMPMOVEMENT
TOUR LAUNCH
SEPTEMBER 23RD
MAN-E-FESTIVAL
NOVEMBER 1ST
RAISE OVER 50M
NOVEMBER 15TH
FIRST MANCAVE
OPENS
DECEMBER 1ST
#GUMPMOVEMENT
PREPARES FOR SPRING
EQUINOX TOUR
DECEMBER 30TH
#GUMPMOVEMENT
RAISES 100M

26. Hey, how's it going!?
To imagine that from January to April of 2018,
- I had attempted suicide multiple times
- Was on a suicidal hold for a week
- Discovered I suffered from Bipolar 1 & Complex PTSD (Stockholm Syndrome)
- My previous Company Burnt to a Crisp
(the one listed in the Top 27 CEO's under 27 by Entrepreneur Magazine)
- Got Divorced
You must have to wonder...how does someone who looks as happy in that photo have a resume like the one above?
It's simple. I accepted Life, and of course, God back into my life.
Now some of you may smile at that comment, with either sarcasm or happiness, but it's the truth.
<----that is a photo of when I recently got Baptized on December 2nd.
I just had to believe that when fate keeps you here, there has to be a reason.
Especially when something gave you the strength to endure being abused for 12 years...since the age of 17.
I'm now28.
Now before your mind starts thinking, "How does someone stay in that for so long?"
It's simple. You fall in love with someone, and build your identity around them to gain acceptance.
However, what I didn't know is that I fell in love with was someone who was suffering from a Mental Illness,
Obsessive Compulsive Disorder (OCD).
Unfortunately, due to her disorder, she was not only causing herself harm but,
mainly used me as her punching bag from her anger attacks.
Where I experienced Physical, Emotional, Psychological, and Sexual Abuse.
Ignorance surrounding Mental Health, Social Stigmas, Masculinity Norms...
...legit almost ended me or ruined my life (pre & post-divorce from PTSD)
But it's ignorance that is claiming and affecting the lives of billions.
My theory is Happy Lives Matter, Fake Lives Don't.
...and it time to remove our masks and reveal the beauty of who we truly all are.
It's about inclusion, belonging, embracing vulnerability, and most importantly sharing empathy for one another.
I made a promise to not only myself, but to God, that this is a second chance at life.
So I am leveraging my marketing gifts to help companies to get involved and be part of this beautiful mission we are
on.
...and most importantly make history together and inspire people to want to stay alive from the hope we are giving.
I am that 1 in 5, and perhaps you are too... or if anything you know of someone who is.
No matter who you are or whom you wish to be...
...be part of a movement with a purpose, a movement like...
#GUMPmovement.
Because if one thing is for sure... this life is awesome and I am a man on a mission to change the world,
with the plan to do it in the most Legendary way...and that's a legit big purpose :)
F R O M T H E F O U N D E R O F # G U M P M O V E M E N T - N I C K K U L L I N
SPECIAL
FINAL
NOTE
FOR
YOU
SPECIAL
FINAL
NOTE
FOR
YOU