2. INTRODUCTION
TO
DESIGN
THINKING
Design thinking is a human-centered approach to innovation that draws from
the designer's toolkit to integrate the needs of people, the possibilities of
technology, and the requirements for business success. It focuses on creating
holistic and innovative solutions that can meet the real needs of users and
customers. By understanding and empathizing with end-users, it seeks to
uncover unarticulated needs, challenge assumptions, and redefine problems to
identify alternative strategies and solutions that might not be instantly apparent
with initial level problem understanding.
3. Key Principles and Process of Design
Thinking
Empathize
Gaining an understanding of the needs, thoughts, and emotions of the users for whom the
service is being designed.
Define
Clearly defining the problem and the challenges to be addressed in the service development
process.
Ideate
Generating innovative ideas and solutions to address the defined challenges and improve the
user experience.
prototype
A prototype is a product built to test ideas and changes until it resembles the final
product.
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5. The service sector, also known as the tertiary
sector, it is the third tier in the three-sector
economy. Companies within a service industry
provide specific products or services that meet a
need or are otherwise useful to customers. Instead
of product production, this sector produces
services maintenance and repairs, training, or
consulting, transportation, accommodation, etc.
Examples of service sector jobs include
housekeeping, tours, nursing, teaching, driving,
6. OVERVIEW OF THE SERVICE SECTOR
Scope and Diversity
The service sector
encompasses a wide range
of industries, including
financial, healthcare,
education, and hospitality,
each with its unique
challenges and customer
interactions.
Customer-Centric Nature
The service sector is
heavily reliant on delivering
exceptional experiences to
customers, making it crucial
to understand their needs
and preferences.
Trends and Innovations
Constantly evolving, the
service sector requires
innovative solutions to meet
changing needs and
technological
advancements.
9. History Of UPI Payment
The Unified Payments Interface (UPI) is a real-time payment
system developed by the National Payments Corporation of
India (NPCI). It was launched in April 2016 and has since
become a popular and widely used digital payments platform
in India. Here is a brief history of UPI:
1.Conception and Planning:
1. The idea of UPI emerged as part of the National
Payments Corporation of India's (NPCI) efforts to
promote digital payments and financial inclusion in the
country.
2. The planning and development of UPI began in 2015,
with the aim of providing a seamless and interoperable
platform for instant money transfers.
2.Government Support:
1. The Indian government, as part of its push towards a
less-cash economy and financial inclusion, actively
promoted UPI.
2. Initiatives like demonetization in 2016 also contributed
to the increased adoption of digital payment methods,
including UPI.
2020s and Beyond:
•UPI continued to evolve, with new features and
enhancements being introduced to meet the changing needs
of users and businesses.
10.
11. How does UPI work?
1 Create UPI ID
Choose a unique ID and link it
to your bank account.
2
Select UPI Payment
Select the UPI option and
enter the recipient's UPI ID.
3 Enter Amount
Enter the amount you want to
pay and verify the transaction.
4
Confirm Payment
Enter your UPI PIN to confirm
the payment. It's that easy!
12. Benefits of UPI
Instant Payments
With UPI, payments are processed
instantly, so no more waiting for
transactions to clear.
24/7 Availability
UPI is available 24/7, making it
convenient for users to make
transactions at any time.
No Need for Cash
UPI eliminates the need to carry
cash, making it safer and more
secure.
Multilingual Support
UPI supports several languages, so
you can select the language you
are most comfortable with.
13. UPI vs Other Payment Methods
1 Speed and Efficiency
Unlike other payment methods, UPI transactions take place in real-
time, saving valuable time and resources.
2 Cost-Effective
UPI transactions are cheaper than other payment methods, making
them ideal for small businesses and individuals.
3 Convenient
With UPI, there’s no need for cards or cash, making payments
convenient and hassle-free.
14. Limitations of UPI
Limitations Solutions
Digital Divide Government initiatives to improve
internet connectivity and digital
literacy.
System Downtime Improving infrastructure and
investing in redundancy measures.
Transaction Limits Allowing larger transactions and
providing additional features for high-
value transactions.
Compatibility Issues Creating more standards for digital
payments and incentivizing
businesses to adopt UPI.
15. Future of UPI
Technological
Advancements
As fintech innovations
continue to improve, UPI
is expected to lead the
charge in securing digital
payments for the future.
Mobile Payments
With the rise of
smartphones and mobile
payments, UPI is poised
to become the go-to
payment method for
millions of Indians.
Digital Inclusion
UPi will play a major role
in digital inclusion by
providing access to
financial services for a
vast majority of
unbanked India.
16. Conclusion
The UPI payment method has been a game-changer for digital transactions in India,
offering a seamless and secure payment experience that promotes financial
inclusion, encourages digital adoption, and drives economic growth. With its
interoperability, integration, and enhanced security measures, UPI has transformed
the payments industry in India and serves as a benchmark for digital payments
worldwide. As UPI continues to evolve and expand, it has the potential to transform
the lives of millions of people by providing them with greater access to financial
services and opportunities for economic empowerment.