Zest Coaching Academy proposes offering multi-dimensional coaching in sports, dance, and music on the NITIE campus and nearby areas. Talented NITIE students would form groups to teach cricket, volleyball, various dances, guitar, drums, and violin. They would initially target children of NITIE professors and staff, then expand to schools in Powai. The academy would leverage NITIE's brand and provide facilities while students gain experience. If successful, it could expand to other parts of Mumbai and compete with established coaching institutes. The proposal outlines products, locations, promotion strategies, and sample pricing.