This document provides information about GOONJ, a nonprofit organization based in Delhi, India that works in 21 states on disaster relief, humanitarian aid, and community development. It was established in 1999 by Anshu Gupta and uses urban household donations and waste to support development projects in rural villages. GOONJ is considered a leading social enterprise in India that is pioneering in its approach of strengthening rural volunteerism to address local problems.

2.  It’s an NGO based in Delhi that works in 21 states of India
 It works for disaster relief, humanitarian aid and
community development.
 It’s established by “ANSHU GUPTA” in 1999.
 This organization is one of its kind that use urban
households as a development resources for
villages.
 One of the few organizations in the world, constructively
reviving and strengthening rural volunteerism, to solve its
own problems
 GOONJ is considered one of the leading social enterprises
in India

3. A N S H U G U P T A
 Popularly known as clothing man of India .
 He had a vision to make clothing a matter of concern and to
bring it among the list of subjects for the development
sector
 He is a passionate photographer

4.  Clothing is one of the basic need for every
being.
 Food ,shelter and clothing are the basic
needs but nobody within the aid organization
talks about it until some disaster strikes
 Millions of people died due to lack of clothing
in rural India.
 “Discard to Dignity” one of his motive.
 “Goonj is an idea a movement”
 It is a origin of Parallel economy which is not
CASH based but TRASH based

5. Name
Group

6. o Formerly known as The Joy
Of Giving Week
o Celebrated every year from
OCT 2-OCT 8
o Includes “vastra daan”
o Story of joy includes short
films that carry message of
Joy Giving
o A “College Joyfest” to
promote awareness and
sensitivity among youth
o Fund raising with local NGOs during cultural festivals

7. S U J N I
“A story
OF
manyLayers”
 Weaving urban wastage with traditional skills to create
large scale rural employment.
 More than 50 women working at Goonj’s rishikesh
sujni centre.
 Create employment in villages.
 Handled almost 300,000 kg of waste material to
produce SUJNI.

8. C L O T H
F O R
W O R K

11. C H A L L E N G E S
Increasing transport cost & rentals for storage
space, vehicles.
Technology; high-end laptops & computers to
streamline data and systems.
Financial resources, documentation of
knowledge , requirement of new ideas and
innovaton.
Mis - Match in the supply of specific material
like sarees, children clothing, school material,
winter clothing & blankets etc

12. M I L E S T O N E S
June’ 12: GDN-Japanese Award for Most Innovative Development Project
July’ 12: GOONJ recognized as ‘Game Changing Innovation’ by NASA & US State
Dept.
March 2008: India NGO of the year’ award by Resource Alliance.
2006: Changemaker’s Innovation Award, second time, for our disaster relief
initiative ‘RAHAT’.
2004: Prestigious Ashoka Fellowship to Anshu Gupta, for his innovative idea & its
mass social impact.
2004: GOONJ won Changemaker’s Innovation Award for its “SCHOOL to SCHOOL”
initiative.

13. 1. Self-generated income from various fund raising
activities like sale of old newspapers, one rupee
one cloth, team 2000 and through sale of products
from recycled material or sponsorships.
2. Individual donations: from people who have
gone beyond giving us their material only and
understood the fact that we also need money to
manage the entire logistics of reaching material
from cities to the villages.
3. Funding from funding agencies: from time to
time we get funding limited to certain projects or
for certain duration.

14. THANK YOU