Google Online Marketing Challenge MMU brief 1
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This is the first briefing for the Google Online marketing Challenge participants in Multimedia University Malaysia
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Promotional strategy involves identifying the target audience, determining communication objective, determining the message, budget decisions, and communication mix decision. Participating in international trade fairs and exhibitions also help bring in customers. Personal selling is the most advantageous method of marketing communication.
For more such innovative content on management studies, join WeSchool PGDM-DLP Program: http://bit.ly/ZEcPAcInternational Promotions
International PromotionsWe Learn - A Continuous Learning Forum from Welingkar's Distance Learning Program.
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Promotional strategy involves identifying the target audience, determining communication objective, determining the message, budget decisions, and communication mix decision. Participating in international trade fairs and exhibitions also help bring in customers. Personal selling is the most advantageous method of marketing communication.
For more such innovative content on management studies, join WeSchool PGDM-DLP Program: http://bit.ly/ZEcPAcInternational Promotions
International PromotionsWe Learn - A Continuous Learning Forum from Welingkar's Distance Learning Program.
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Google Online Marketing Challenge MMU brief 1
- 1. Introductory briefing 21 st February 2008. Cyberjaya. Malaysia