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March 23, 2010   www.global-arena.com   1
Contents

   • Introduction

   • Vision

   • Values we deliver

   • Global-Arena.com
      in action



March 23, 2010           www.global-arena.com   2
What’s happening in the FDI market?
   •  FDI patterns are fundamentally changing
   •  FDI life-cycles and site loyalty are reducing
   •  Location decisions determine reputations
   •  Competition shifts from macro economic to complex eco-system factors
   •  Traditional location promotion cannot cover all new economies
   •  Talent is the future challenge of resource allocation
   •  Data deluge and surplus alternatives complicate
      decision- and deal making
   •  Business and social networking sites are the future
      of FDI networking




March 23, 2010                          www.global-arena.com                 3
The future of FDI matching and deal-
   making is online
   •  The most powerful and low cost way of global resource allocation

   •  Fast becoming the defacto FDI matching platform

   •  Engaging online solutions differentiate and drive innovation

   •  Lead FDI projects to higher return

   •  Enable global reach without a global organization

   •  Players are better informed, more productive and innovative than competitors

   •  The most effective and creative online networking




March 23, 2010                         www.global-arena.com                          4
The business opportunity for users and
   participants of the FDI Marketplace
   •  Make the best deals

   •  Easier deal making

   •  Faster deal making

   •  Reduce cost of deal making

   •  Reduce dependency on
      consultancy services

   •  Become the leading FDI brand

   •  Become the leading influencer




March 23, 2010                     www.global-arena.com   5
The company
                 Global-Arena.com




March 23, 2010        www.global-arena.com   6
Our playing field
   Global Arena is the leading
    innovator in online FDI business
   •  Companies looking for international
      locations, expansion
      •  Multinationals
      •  International small and medium
         Enterprises
   •  Business Clusters
   •  Business Parks
   •  Business real estate
   •  City development agencies
   •  Regional development agencies
   •  National Promotion agencies




March 23, 2010                            www.global-arena.com   7
Background
   •  2003 University of Ghent develops a Scientific Algorithm Solution for resource
      allocation, sponsored by Hewlett-Packard

   •  2003-2008 Scientific Algorithm Solution deployed in HP and other blue chip
      companies.

   •  2008 Global-Arena.com is founded to make the proven Scientifc Algorithm
      GlobalArenaRank available online.

   •  October 2009 The new FDI-Marketplace goes live : GlobalArenaRank found
      it‘s robust online translation : www.Global-Arena.com

   •  Google Page Ranking : 200.000




March 23, 2010                        www.global-arena.com                             8
The company
   •  175+ years of international senior business experience in the team

   •  Global Networking in Public and Corporate Sector
      •  7 years of experience in global location search and benchmarking
      •  FDI Marketplace developed on request of global leading multinational companies
      •  Matching developed on request of intermediary promotion agencies & clusters


   •  Advisory Board : Business leaders with academic and/or business authority

   •  Global Organized Network of FDIworld Business Partners

   •  Unique Intellectual Property – GlobalArenaRank:
         •  based on 7 years deployment
         •  a Scientific Algorithm that allows translation of multidimensional strategic input into
            mono dimensional strategic output


March 23, 2010                                www.global-arena.com                                    9
Solid solutions
   •  All company processes are embedded in sophisticated business tools and
      robust partnerships:
         •    LBi Lost Boys – Strategic development partner
         •    EPIserver
         •    Solr
         •    Google Maps
         •    Google Apps for business
         •    Google Analytics & Adwords
         •    Salesforce.com




March 23, 2010                               www.global-arena.com              10
The GlobalArena team
   •  Peter Storm - founder and CEO
   •  Martine Goossens – founding Partner
   •  Kris Mattens - Chief Scientific Officer
   •  Ruud Storm – Partner
   •  Pieter van de Watering - Partner and Chief Financial Officer
   •  Ed Naberhuis - Partner
   •  Michiel Weimar - co-founder and chairman of the Advisory Board




March 23, 2010                      www.global-arena.com               11
The concept
             Matchmaker on the FDI Marketplace




March 23, 2010            www.global-arena.com   12
Our promise to the market: Compare locations based on
                                  Place video here
                 independent, objective authoritative FDI data sources




March 23, 2010                       www.global-arena.com                13
Success Factors
   •  Unique selling proposal and value proposition

   •  Highly interactive and engaging website, optimized for Google technologies

   •  FDI Marketplace : Supply and Demand on one platform
      •  Increase marketplace competition & competitiveness


   •  Scientific algorithm solution: GlobalArenaRank

   •  Customer oriented business model
      •  Free On–line registration, updates and unique marketplace data


   •  Making use of the best fully integrated solution for sales and customer service

   •  Qualified international senior management team

March 23, 2010                            www.global-arena.com                          14
Positioning the FDI Marketplace in the investment process




March 23, 2010             www.global-arena.com                15
The         Working business model
     pow
          er of
     work
          ing
    onlin
         e!




March 23, 2010       www.global-arena.com   16
Global-Arena.com
                          in action




             Economy     Infrastructure           Talent
March 23, 2010             www.global-arena.com            17
Global-Arena.com in action
   •  Adoption by FDI-demand; Location promotion and real estate
      •  Events driven (MIPIM, REAL Expo,…) and easy to use online self-services
      •  Online campaign process, viral marketing, FDI networking
      •  Business partners – FDIworld partner program


   •  Market traction with FDI-supply; Location search and resource allocation
      •    Online (search engine) findability –right time Google Search matching
      •    Increase location supply and quality of the location data on the FDI Marketplace
      •    Personalized location search and GlobalArenaRank technology licensing
      •    Executive networking


   •  Increase FDI Marketplace competition & competitiveness
      •  More countries and more locations – The true Global Arena
      •  Strongest growing economies, theme related locations & FDI (cleantech, biotech,…)

   •  Sustain innovation leadership
      •  On-line registration, FDI Insight portfolio, Acquisition, real-estate, M&A
March 23, 2010                                www.global-arena.com                            18
March 23, 2010   www.global-arena.com   19
March 23, 2010   www.global-arena.com   20
March 23, 2010   www.global-arena.com   21
March 23, 2010   www.global-arena.com   22
March 23, 2010   www.global-arena.com   23
Ready to explore
    the FDI marketplace?




March 23, 2010             www.global-arena.com   24

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Global Arena Online Presentation V1.1 23032010

  • 1. March 23, 2010 www.global-arena.com 1
  • 2. Contents • Introduction • Vision • Values we deliver • Global-Arena.com in action March 23, 2010 www.global-arena.com 2
  • 3. What’s happening in the FDI market? •  FDI patterns are fundamentally changing •  FDI life-cycles and site loyalty are reducing •  Location decisions determine reputations •  Competition shifts from macro economic to complex eco-system factors •  Traditional location promotion cannot cover all new economies •  Talent is the future challenge of resource allocation •  Data deluge and surplus alternatives complicate decision- and deal making •  Business and social networking sites are the future of FDI networking March 23, 2010 www.global-arena.com 3
  • 4. The future of FDI matching and deal- making is online •  The most powerful and low cost way of global resource allocation •  Fast becoming the defacto FDI matching platform •  Engaging online solutions differentiate and drive innovation •  Lead FDI projects to higher return •  Enable global reach without a global organization •  Players are better informed, more productive and innovative than competitors •  The most effective and creative online networking March 23, 2010 www.global-arena.com 4
  • 5. The business opportunity for users and participants of the FDI Marketplace •  Make the best deals •  Easier deal making •  Faster deal making •  Reduce cost of deal making •  Reduce dependency on consultancy services •  Become the leading FDI brand •  Become the leading influencer March 23, 2010 www.global-arena.com 5
  • 6. The company Global-Arena.com March 23, 2010 www.global-arena.com 6
  • 7. Our playing field Global Arena is the leading innovator in online FDI business •  Companies looking for international locations, expansion •  Multinationals •  International small and medium Enterprises •  Business Clusters •  Business Parks •  Business real estate •  City development agencies •  Regional development agencies •  National Promotion agencies March 23, 2010 www.global-arena.com 7
  • 8. Background •  2003 University of Ghent develops a Scientific Algorithm Solution for resource allocation, sponsored by Hewlett-Packard •  2003-2008 Scientific Algorithm Solution deployed in HP and other blue chip companies. •  2008 Global-Arena.com is founded to make the proven Scientifc Algorithm GlobalArenaRank available online. •  October 2009 The new FDI-Marketplace goes live : GlobalArenaRank found it‘s robust online translation : www.Global-Arena.com •  Google Page Ranking : 200.000 March 23, 2010 www.global-arena.com 8
  • 9. The company •  175+ years of international senior business experience in the team •  Global Networking in Public and Corporate Sector •  7 years of experience in global location search and benchmarking •  FDI Marketplace developed on request of global leading multinational companies •  Matching developed on request of intermediary promotion agencies & clusters •  Advisory Board : Business leaders with academic and/or business authority •  Global Organized Network of FDIworld Business Partners •  Unique Intellectual Property – GlobalArenaRank: •  based on 7 years deployment •  a Scientific Algorithm that allows translation of multidimensional strategic input into mono dimensional strategic output March 23, 2010 www.global-arena.com 9
  • 10. Solid solutions •  All company processes are embedded in sophisticated business tools and robust partnerships: •  LBi Lost Boys – Strategic development partner •  EPIserver •  Solr •  Google Maps •  Google Apps for business •  Google Analytics & Adwords •  Salesforce.com March 23, 2010 www.global-arena.com 10
  • 11. The GlobalArena team •  Peter Storm - founder and CEO •  Martine Goossens – founding Partner •  Kris Mattens - Chief Scientific Officer •  Ruud Storm – Partner •  Pieter van de Watering - Partner and Chief Financial Officer •  Ed Naberhuis - Partner •  Michiel Weimar - co-founder and chairman of the Advisory Board March 23, 2010 www.global-arena.com 11
  • 12. The concept Matchmaker on the FDI Marketplace March 23, 2010 www.global-arena.com 12
  • 13. Our promise to the market: Compare locations based on Place video here independent, objective authoritative FDI data sources March 23, 2010 www.global-arena.com 13
  • 14. Success Factors •  Unique selling proposal and value proposition •  Highly interactive and engaging website, optimized for Google technologies •  FDI Marketplace : Supply and Demand on one platform •  Increase marketplace competition & competitiveness •  Scientific algorithm solution: GlobalArenaRank •  Customer oriented business model •  Free On–line registration, updates and unique marketplace data •  Making use of the best fully integrated solution for sales and customer service •  Qualified international senior management team March 23, 2010 www.global-arena.com 14
  • 15. Positioning the FDI Marketplace in the investment process March 23, 2010 www.global-arena.com 15
  • 16. The Working business model pow er of work ing onlin e! March 23, 2010 www.global-arena.com 16
  • 17. Global-Arena.com in action Economy Infrastructure Talent March 23, 2010 www.global-arena.com 17
  • 18. Global-Arena.com in action •  Adoption by FDI-demand; Location promotion and real estate •  Events driven (MIPIM, REAL Expo,…) and easy to use online self-services •  Online campaign process, viral marketing, FDI networking •  Business partners – FDIworld partner program •  Market traction with FDI-supply; Location search and resource allocation •  Online (search engine) findability –right time Google Search matching •  Increase location supply and quality of the location data on the FDI Marketplace •  Personalized location search and GlobalArenaRank technology licensing •  Executive networking •  Increase FDI Marketplace competition & competitiveness •  More countries and more locations – The true Global Arena •  Strongest growing economies, theme related locations & FDI (cleantech, biotech,…) •  Sustain innovation leadership •  On-line registration, FDI Insight portfolio, Acquisition, real-estate, M&A March 23, 2010 www.global-arena.com 18
  • 19. March 23, 2010 www.global-arena.com 19
  • 20. March 23, 2010 www.global-arena.com 20
  • 21. March 23, 2010 www.global-arena.com 21
  • 22. March 23, 2010 www.global-arena.com 22
  • 23. March 23, 2010 www.global-arena.com 23
  • 24. Ready to explore the FDI marketplace? March 23, 2010 www.global-arena.com 24