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It is both a great privilege and
a responsibility for all of us
at the Gitanjali Group to be
recognized as the world’s largest
branded jewellery retailer; a
privilege because it stands for
the years of hard work we have
all put in and responsibility because it underlines the
commitment we make to our consumers and the need
to keep up to our promises.
Promises. One would imagine that from the time the
Gitanjali Group was established in 1966 as one of
the earliest of India’s dedicated diamond houses, we
would have made a lot many promises and kept them as
well as we grew in more ways than one. Interestingly,
we began with just two and we are still living with two.
One is the assurance of quality and the other is an
insistence to evolve with consumer needs. However,
I must say, both have been more than just promises.
They have been our guiding light that has led to lateral
growth in brands and innovation in products. Today
our consumers are as varied as the gems and designs
we bring to the shelf. We work with gold, silver,
platinum and stainless steel classic, ethnic and modern
patterns to meet all kinds of consumers needs in India
and abroad in USA, Dubai, Saudi Arabia, Singapore
and Italy. You will find a Gitanjali product in dedicated
outlets as well as the most prestigious of stores. Not
just that. Our products are endorsed by glamourous
glitterati, thus capturing the imagination of those we
create for.
Today, the Gitanjali Group owns one of the finest
collections of jewellery and lifestyle brands in the
country and if ‘seeing is believing’, I urge you to turn
the pages to see and believe.
Warm regards,
Mehul Choksi
Chairman, Gitanjali Group.
Gitanjali Timeless Gitanjali TraditionalGitanjali Luxury Others
(Retail Ventures /
New Businesses)
ProductLinesOnline
Initiatives
RetailVentures
Gitanjali, the world’s largest branded jewellery retailer, has been at the forefront of the transformation in the Indian jewellery industry.
Today Gitanjali has a dazzling bouquet of brands – something for virtually every different consumer segment and need.
WatchesSilverware & More
Gitanjali Group today is a brand synonymous with glamour, fashion and lifestyle. A foray in to similar lifestyle category was a natural
corollary. Gitanjali Lifestyle is present in watches, silver jewellery and premium silverware through its various brands.

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Gitanjali group brands 2013-14

  • 1. It is both a great privilege and a responsibility for all of us at the Gitanjali Group to be recognized as the world’s largest branded jewellery retailer; a privilege because it stands for the years of hard work we have all put in and responsibility because it underlines the commitment we make to our consumers and the need to keep up to our promises. Promises. One would imagine that from the time the Gitanjali Group was established in 1966 as one of the earliest of India’s dedicated diamond houses, we would have made a lot many promises and kept them as well as we grew in more ways than one. Interestingly, we began with just two and we are still living with two. One is the assurance of quality and the other is an insistence to evolve with consumer needs. However, I must say, both have been more than just promises. They have been our guiding light that has led to lateral growth in brands and innovation in products. Today our consumers are as varied as the gems and designs we bring to the shelf. We work with gold, silver, platinum and stainless steel classic, ethnic and modern patterns to meet all kinds of consumers needs in India and abroad in USA, Dubai, Saudi Arabia, Singapore and Italy. You will find a Gitanjali product in dedicated outlets as well as the most prestigious of stores. Not just that. Our products are endorsed by glamourous glitterati, thus capturing the imagination of those we create for. Today, the Gitanjali Group owns one of the finest collections of jewellery and lifestyle brands in the country and if ‘seeing is believing’, I urge you to turn the pages to see and believe. Warm regards, Mehul Choksi Chairman, Gitanjali Group.
  • 2. Gitanjali Timeless Gitanjali TraditionalGitanjali Luxury Others (Retail Ventures / New Businesses) ProductLinesOnline Initiatives RetailVentures Gitanjali, the world’s largest branded jewellery retailer, has been at the forefront of the transformation in the Indian jewellery industry. Today Gitanjali has a dazzling bouquet of brands – something for virtually every different consumer segment and need.
  • 3. WatchesSilverware & More Gitanjali Group today is a brand synonymous with glamour, fashion and lifestyle. A foray in to similar lifestyle category was a natural corollary. Gitanjali Lifestyle is present in watches, silver jewellery and premium silverware through its various brands.