This document is an agenda for the 11th annual Microsoft Global Energy Forum taking place on February 20, 2014 in Houston, Texas. The agenda outlines the keynote speakers, breakout session topics related to innovative mobile solutions and the energy industry, and the exhibitors in the Solution Showcase Pavilion. Some of the breakout session topics include increasing efficiency through real-time data collection at CF Industries, securing contractor access to critical data at Chevron, and global rig documentation management at Transocean. The keynote speakers will discuss advancing profitability in the dynamic oil and gas business and the global economic shift.

1. Event Guide
Transforming the
Energy Industry
with Innovative
Mobile Solutions
GLOBAL
ENERGY
FORUM
February 20, 2014
Houston, Texas
George R. Brown Convention Center
#GEF14

2. 32
AgendaGlobal Energy Forum 2014
Welcome!
We welcome you to the 11th
annual Microsoft
Global Energy Forum. We are excited to be
able to continue bringing together Business
Operations and Information Technology
professionals for an intriguing day of renowned
industry speakers, a glimpse at exciting new
technologies impacting the industry, and some
outstanding customer presentations.
Solution Showcase Pavilion
Booth Directory
Company Booth#
Accenture . . . . . . . . . . . . . . . 309
Avanade . . . . . . . . . . . . . . . . 309
Access Sciences
Corporation . . . . . . . . . . . . . . 509
Apprenda . . . . . . . . . . . . . . . . 622
AVEVA Solutions Ltd. . . . . . . 108
Bass Computers, Inc. . . . . . . 741
Bentley Systems, Inc . . . . . . 427
Blue Horseshoe . . . . . . . . . . . 219
Booz Allen Hamilton . . . . . . 620
CGI Technologies . . . . . . . . . 128
CompuCom . . . . . . . . . . . . . . 528
Covisint . . . . . . . . . . . . . . . . . . 701
Dell . . . . . . . . . . . . . . . . . . . . . . 110
Entrance Software . . . . . . . . 116
ESRI . . . . . . . . . . . . . . . . . . . . . 421
FyrSoft LLC . . . . . . . . . . . . . . . 517
Getac Inc. . . . . . . . . . . . . . . . . 520
Gimmal . . . . . . . . . . . . . . . . . . 417
HCL America, Inc. . . . . . . . . . 209
Hitachi Solutions America . . 737
Hortonworks . . . . . . . . . . . . . 134
ICONICS . . . . . . . . . . . . . . . . . 223
Infusion . . . . . . . . . . . . . . . . . . 120
Intel Corporation . . . . 721-723
Invensys . . . . . . . . . . . . . . . . 138a
iStore . . . . . . . . . . . . . . . . . . . . 104
Jabra . . . . . . . . . . . . . . . . . . . . 526
K2/SourceCode NA . . . . . . . 140
Kodak Alaris . . . . . . . . . . . . . . 739
Company Booth#
Kofax, Inc. . . . . . . . . . . . . . . . . 320
Lenovo . . . . . . . . . . . . . . . . . . 618
Merrick Systems . . . . . . . . . . 616
Microsoft Dynamics . . . . . . 713
Microsoft Store
Device Bar . . . . . . . . . . 727-729
Microsoft Surface/
Intune . . . . . . . . . . . . . . 731-733
MobileDemand . . . . . . . . . . 136
Motion Computing . . . . . . . 221
Neudesic . . . . . . . . . . . . . . . . . 217
Nimbo . . . . . . . . . . . . . . . . . . . 118
OSIsoft . . . . . . . . . . . . . . . . . . . 316
P97 Networks . . . . . . . . . . . . 735
Pandell . . . . . . . . . . . . . . . . . . 130
Perceptive Pixel . . . . . . . . . . 122
Perficient, Inc. . . . . . . . . . . . . 719
Polycom Inc. . . . . . . . . . . . . . 126
PROS, Inc. . . . . . . . . . . . . . . . . 709
Protiviti . . . . . . . . . . . . . . . . . 429
Rockwell Automation . . . . . 516
SalesMetrix . . . . . . . . . . . . . . 713
Schlumberger . . . . . . . . . . . 409
Schneider Electric . . . . . . . . 138b
SILICUS
Technologies, LLC . . . . . . . . . 743
Stonebridge . . . . . . . . . . . . . . 100
Tech Mahindra
Americas, Inc. . . . . . . . . . . . . 521
Wipro Technologies . . . . . . 705
Xplore Technologies . . . . . . 717
A
310B
320C
B C
Prefunction 320A
General Sessions
SurveyStation
SurveyStation
Entrance
310C
Breakout
BreakoutBreakout
Breakout
310A
330B
340 B
340 A
350C
351A
351B
351C
352A332D332A 342A
General
Assembly
Theater
330A
MEC
1:1 Meeting
350B
350A
To Hall B3
George Bush Grand Ballroom
1:1 Meeting
1:1 Meeting
1:1 Meeting
Hall B3 – Registration and Solution Showcase Pavilion
Registration
Entrance
509 409 309 209
110
108
104
100
713
709
705
701
528
526
429
427
743
741
739
737
735
733
731
729
727
126
128
130
134
136
140
138a
138b
723
721
719
717
320
316
223
221
219
217
122
120
118
116
622
620 521
517
520
516
421
417618
616
Key
Escalator
First Aid
Restrooms
Stairs
Entrance
7:15-8:15am REGISTRATION and BREAKFAST IN THE SOLUTION SHOWCASE PAVILION − HALL B3
8:15-9:45am OPENING Session
Advancing Profitability in the Dynamic Oil and Gas Business
Lane Sorgen – General Manager, Microsoft, South Central US
Energy. Technology. People.
Michael S. Brown – Vice President, Global Information Technology, ExxonMobil Global Services Company
Devices and Services for High Value Experiences
Judson Althoff – President, Microsoft, North America
Devices and Services in Action
Paul Kimbel – Microsoft Technology Center Director, Microsoft
Laurie Salmon – Senior Account Executive, Microsoft
Richard diZerega – Technical Solutions Professional, MTC, Microsoft
Tyler Chessman – Technical Solutions Professional, BI, Microsoft
10:00-10:45am SOLUTION SHOWCASE PAVILION − HALL B3 | MEC: BUSINESS PRODUCTIVITY − ROOM 330 A (By Appointment Only)
10:55-11:40am Customer-led Breakout Sessions I
ROOM: 310 B
CF INDUSTRIES
Real-time Efficiency − Using
Innovative Data Collection
Techniques and the Right KPIs
to Drive Excellence
ROOM: 320 A/B
CHEVRON
Increasing Agility and Eliminating
the Security Risks of Contractor
Access to Mission Critical Data
ROOM: 320 C
TRANSOCEAN
Driving Global Rig Documentation
Management for the Enterprise
Sponsored by
OSIsoft
Sponsored by
Covisint
Sponsored by
Gimmal
11:50am-1:00pm LUNCHEON KEYNOTE
Global Tilt: The Tectonic Shift in Economic Power
Ram Charan – World-Renowned Business Advisor, Author and Speaker
1:10-1:55pm Customer-led Breakout Sessions II
ROOM: 310 B
NALCO CHAMPION
Driving Value in Energy
Extraction with Real-time
Information Management
ROOM: 310 C
PLAINS
ALL AMERICAN
PIPELINE
Implementing
an Engineering
Project Controls
Management System
ROOM: 320 A/B
THE WILLIAMS
COMPANIES
The Journey to
Self-service BI
ROOM: 320 C
BREITBURN
ENERGY PARTNERS
Enabling Business Through
a Pragmatic Approach to
Enterprise Information
Sponsored by
Rockwell Automation
Sponsored by
Catapult
Sponsored by
WIPRO
Sponsored by
Stonebridge
2:05-2:50pm SOLUTION SHOWCASE PAVILION − HALL B3 | MEC: BUSINESS INTELLIGENCE − ROOM 330 A (By Appointment Only)
3:00-3:45pm Customer-led Breakout Sessions III
MEC: BUSINESS PRODUCTIVITY − ROOM 330 A (By Appointment Only)
ROOM: 310 B
MCDERMOTT INC
Managing and Tracking
Complex EPC Projects
Using Business Intelligence
ROOM: 310 C
BHP BILLITON
PETROLEUM
Building Records
Compliance into an
Operational Solution
ROOM: 320 A/B
MICROSOFT SERVICES
Defending Against
Modern Cyber Attacks
ROOM: 320 C
ROCKWATER ENERGY
SOLUTIONS
Oil & Gas Start-up to
Scalable Enterprise
Sponsored by
Infosys
Sponsored by
Infusion
Sponsored by
Microsoft Services
Sponsored by
Microsoft Dynamics
3:55-4:30pm CLOSING SESSION
Social Collaboration: Tapping Your Collective Genius
Mark P. McDonald – Sr. Managing Director, Digital Strategy, Accenture (former Group Vice President, Gartner Fellow)
4:30-5:30pm CLOSING RECEPTION and SOLUTION SHOWCASE PAVILION − HALL B3

3. 54
Breakout SessionsKeynotes
10:55am
ROOM: 310 B Sponsored by OSIsoft
CF Industries: Real-time Efficiency −
Using Innovative Data Collection Techniques
and the Right KPIs to Drive Excellence
Bryan Pigg – Network Supervisor, CF Industries
The convergence of IT and OT is impacting
all of us – people struggling with old tools
or adjusting to new ones can get stuck on a
“decision making treadmill.” Efficiency is
elusive as data is over-collected but under
utilized. How can you provide solutions to
capture the data you need, enable
real-time decision making, and give
management the visibility they demand?
CF Industries will discuss how to identify the KPIs that
drive business, use innovative data collection techniques
to enable real-time decision making, and make efficiency
everybody’s business.
ROOM: 320 A/B Sponsored by Covisint
Chevron: Increasing Agility and Eliminating
the Security Risks of Contractor Access to
Mission Critical Data
Ravi Malla – Upstream Workflow Transformation Program
Manager, Chevron
Chevron Exploration and Production, like
many other oil and gas companies, faced
a big operation and security problem –
how to simply and quickly provide users in
the field with secure access to critical
company data when most of those users
are not Chevron employees.
Chevron, like much of the oil and
gas industry, utilizes contractors for mission critical
maintenance and repair activities in the field. Since, on
average, 77% of oil and gas personnel are contractors, this
presents a significant user management problem.
So how did Chevron solve their user management and
security problem and provide additional agility into their
user management operations?
In this session, Chevron’s UWT Program Manager, Ravi
Malla will explain how the company is working with
COVISINT to implement the solution to contractor access
and identity management for mission critical systems.
ROOM: 320 C Sponsored by Gimmal
Transocean: Driving Global Rig Documentation
Management for the Enterprise
Tony Borst – Director of IT Application Services, Transocean
Decentralized content spread across
multiple business applications and
document management systems made it
difficult and inefficient to connect people,
processes, and content. For example, rig
workers pulling documentation from
multiple sources to perform maintenance
resulted in wasted time, reduced
effectiveness, and higher costs.
As a result, Transocean began a project to align their
numerous document management solutions and business
applications to support the operation, collaboration, and
management of 70-plus globally-dispersed offshore,
deepwater drilling rigs and their supporting onshore offices.
Attend this session to hear how the new “full service”
RigDocs Commercial Content Management System has
increased efficiency and reduced costs by providing a
central location for documents across the enterprise.
1:10pm
ROOM: 310 B Sponsored by Rockwell Automation
Nalco Champion: Driving Value in
Energy Extraction with Real-time
Information Management
John Schlitt – General Manager Automation Center of
Excellence, Energy Services, Nalco
Nalco wanted to improve the efficiency of
chemical usage and dispersion to improve
the quality of water used in energy extraction
and production. To solve these issues, Nalco
implemented commercial off-the-shelf
technologies to manage information and
assets remotely. Nalco’s Refined Knowledge®
solution, combined with Rockwell
Automation’s programmable automation
controllers and Microsoft SharePoint, uses the internet to allow
assets such as cooling and heating water equipment to operate
more efficiently with longer life and improved thermal transfer
characteristics reducing life cycle costs.
Join this session to learn how these same concepts can be
applied to improve the delivery and treatment of water used
in production to help improve environmental standards.
ROOM: 310 C Sponsored by Catapult
Plains All American Pipeline: Implementing an
Engineering Project Controls Management System
Michael E. Cartwright – Engineering, Manager of Process
Control, Plains All American Pipeline
Plains All American Pipeline, L.P. (PAALP)
owns approximately 18,000 miles of
pipelines throughout the US and Canada,
operates a fleet of 582 trailers, 104 barges,
and 51 transport tugs, and owns storage
capacity of at least 23 million barrels. In
order to remain compliant with DoT,
OSHA and other regulatory agency
requirements, Plains All American Pipeline,
must maintain complete and proper records for its
pipelines and facilities and be able to quickly produce
documentation during an audit. In addition, the company
continues to invest in capital expansion projects and
programs with a higher degree of complexity, increased
regulatory scrutiny, continued focus on cost/risk
management and a lower tolerance for delays.
Given the complexity of their business, Plains All American
Pipeline implemented an Engineering Project Controls
Management System (EPCMS), which includes a full-
lifecycle Electronic Document Management System that
aligns to PAALP’s defined business process throughout all
stages of PAALP capital projects.
Attend this session to learn how Plains All American Pipeline
used this new system to increase operating efficiency.
Opening Session
Advancing Profitability in the
Dynamic Oil and Gas Business
Lane Sorgen – General Manager, Microsoft South Central US
As General Manager and Partner of
Microsoft’s South Central US, Lane is
responsible for Microsoft’s Customer and
support teams that service South Central’s
Enterprise Customers, which are primarily
Oil & Gas. Lane’s team ensures customer
satisfaction through consulting, delivery and
support of Microsoft’s customers’ operations.
Lane joined Microsoft in 1996 as a Manager of Product
Development and has held various jobs within the
organization. Prior to his current position, Lane was Vice
President for Microsoft’s Small and Mid-Market Solutions
and Partners (SMS&P) in the US.
Energy. Technology. People.
Michael S. Brown – Vice President,
Global Information Technology,
ExxonMobil Global Services Company
Michael S. Brown joined ExxonMobil in
1980 as a process engineer at the former
Mobil Corporation Paulsboro, NJ, Refinery.
He has held several managerial positions
at the Joliet, IL, and Beaumont, TX,
refineries. In 1996, Mike joined the
Houston Gas Liquids group as General
Manager of North America Gas Liquids,
responsible for the U.S., Mexico and
business development for South America and Canada.
Mr. Brown’s next position was to lead the business
process reengineering and SAP rollout for the U.S.-based
Upstream, Downstream and Global Chemical assets of
Mobil Corporation. Following the merger of Exxon and
Mobil in 1999, Mr. Brown led a comparable effort for
the combined company. In 2002, Mr. Brown was named
Refinery Manager at the Baytown, TX, Refinery and then
returned to Houston in 2005 as the GTL Project Executive
for ExxonMobil Development Company. In January 2006
he was assigned Executive Assistant to Exxon Mobil’s
Chairman in Irving, Texas. In October 2006 Mr. Brown was
named Vice President Refining, assuming responsibility for
Exxon Mobil’s worldwide refinery circuit. In March 2009,
he was appointed Project Executive of the U.S. Real Estate
Strategy Study Project. In July 2011, he assumed his current
position as Vice President, Global Information Technology,
ExxonMobil Global Services Company, responsible for
ExxonMobil computing and telecommunications services.
Mr. Brown earned a Bachelor of Science degree in
Chemical Engineering from Drexel University in 1980.
Devices and Services for High Value Experiences
Judson Althoff – President, Microsoft North America
As president of Microsoft North America,
Judson is responsible for Microsoft’s
commercial and public sector customers
and partners, and the consumer business
in retail and through operator channels
across Canada and the United States and
Canada. Althoff joined Microsoft in March
2013. He previously served as Senior Vice
President, Worldwide Alliances and
Channels and Embedded Sales for Oracle.
In this capacity, he was responsible for the ongoing
development and execution of the company’s worldwide
Alliances and Channels programs and strategies, partner
revenue-generating business initiatives and the models
for managing more than 25,000 partners, independent
software vendor/original equipment manufacturer
relationships and Java sales globally. Before joining Oracle,
Althoff was an Area Business Development Manager
and District Sales Manager for EMC Corporation. Althoff
was named a Top Channel Leader or Executive by CRN
magazine 2008-2012 and was named Channel Chief 2009-
2012. Althoff holds a degree in mechanical engineering
from Illinois Institute of Technology.
Luncheon Keynote
Global Tilt: The Tectonic Shift in Economic Power
Ram Charan – World-Renowned Business Advisor,
Author and Speaker
Photo courtesy of
CAA Speakers
Ram Charan is a world-renowned business
advisor, author and speaker who has spent
the past 35 years working with many top
companies, CEOs, and boards of our time.
In his work with companies including GE,
MeadWestvaco, Bank of America, DuPont,
Novartis, EMC, 3M, Verizon, Aditya Birla
Group, Tata Group, GMR, Max Group, Yildiz
Holdings, and Grupo RBS, he is known for
cutting through the complexity of running
a business in today’s fast changing
environment to uncover the core business problem. His
real-world solutions, shared with millions through his books
and articles in top business publications, have been praised
for being practical, relevant and highly actionable – the kind
of advice you can use Monday morning.
Closing Session
Social Collaboration: Tapping
Your Collective Genius
Mark P. McDonald – Sr. Managing Director, Digital Strategy,
Accenture (former Group Vice President, Gartner Fellow)
Mark is a Managing Director within
Accenture concentrating on Digital
Business strategy and development.
He advises top executives teams in the
development and execution of digital
business strategies concentrating on
driving growth and results through digital
resources. Prior to joining Accenture, Mark
was a Group Vice President and Fellow at
Gartner Inc. working with executive teams in identifying
and applying digital technology to business opportunities.
Mark is the author of several books related to digital
technology including The Digital Edge (2012) which
looks at how companies create sustainable revenue from
digital resources and The Social Organization (2011) which
addresses the challenges associated with applying social
media to create mass collaboration. He is a regular speaker
on business, leadership and technology issues. Mark’s
ideas appear in leading publications such as the Wall Street
Journal and the Financial Times. In 2012 the Huffington Post
named Mark as one of the top 100 most influential bloggers
on technology issues.

4. 76
Thank You for Attending!
We hope that you found today to be a
valuable use of your time, and we look
forward to seeing you again next year.
Complete Your Surveys
As always, we welcome your feedback. It is easier
than ever to provide with our new electronic
surveys. Simply use your smart phone or one of
the survey machines in the foyer.
Let us know how you enjoyed each of the
breakout sessions by completing the short
mobile survey. Each breakout session has its
own unique survey URL. Simply type in the
URL to complete the survey for that session.
Do not forget to complete the general
GEF Survey: http://aka.ms/gef2014eval
Once you complete the survey, we will email
you a code to download your own digital copy
of What the CEO Wants You to Know by our
luncheon speaker, Ram Charan.
RAM CHARAN – World-renowned business
advisor, speaker, and author of many books
including: What the CEO Wants You to Know
and Global Tilt.
Breakout Sessions continued
ROOM: 320 A/B Sponsored by WIPRO
The Williams Companies: The Journey
To Self-Service BI
Eric Vogelpohl – Senior IT Manager, The Williams Companies
Like many companies in the energy
industry, The Williams Companies’ IT
department found itself supporting a
variety of Business Intelligence (BI)
packages. This required IT to staff a variety
of skill sets and forced data into silos by
reporting package, which required IT staff
to spend a large amount of time building
BI. As a result of the time intensity of
building BI, the IT department became a barrier for the
business user to collect needed information.
The Williams Companies realized that their data was an
asset that could be mined to gain business insights, which
would help in optimizing operations and reducing costs.
The key was for IT to standardize on the Microsoft BI stack
to enable self-service BI. This allowed business users to
gather their own reports and reuse the data as needed.
As The Williams Companies completes this transformation,
IT is finding itself less a provider of one-off data projects
and more a provider of data-as-a-service. This change has
allowed IT to focus more on data quality and master data
management. The result is that business users now have
easy access to data, the ability to analyze the data using
everyday productivity tools, and the confidence that their
analysis is based on accurate data.
Join this session to find out how The Williams Companies
were able to put this valuable data in the hands of users.
ROOM: 320 C Sponsored by Stonebridge
BreitBurn Energy Partners: Enabling
Business Through a Pragmatic Approach
to Enterprise Information
Mike Dominick – Manager of Systems Integration and
Development, BreitBurn Energy
Upstream oil and gas exploration and
production (E&P) companies face a broad
spectrum of challenges due to the vast
array of complex, data-driven software
required to support the well life cycle.
For BreitBurn Energy, some of these issues
included siloed data and applications,
multiple versions of master data, and
limited scalability and supportability.
As a result, BreitBurn Energy has aligned their ERP
implementation with the build out of an Upstream
Information Architecture, which provides the ability to
centrally manage and present master and transactional
data across the organization. By using industry standard
models (PPDM) and the Microsoft toolset as the foundation
for managing and presenting data, BreitBurn can provide
unified and supportable solutions for managing structured
and unstructured data to help make faster, more informed
business decisions.
Come and hear Mike Dominick discuss how BreitBurn
tackled their ERP challenges with this solution.
3:00pm
ROOM: 310 B Sponsored by Infosys
McDermott: Managing and Tracking Complex
EPC Projects Using Business Intelligence
Maurice Tayeh – CIO, McDermott
The single biggest challenge of an EPC
project is to execute it on schedule and
within budget. Traditionally, EPC projects
run on single digit profit margins.
Improving project execution by making
data available for decision-makers can
help improve operations and allow them
to take necessary interventions to avoid
cost overruns.
McDermott has been very successful in executing large,
complex EPC projects for its oil and gas clients under very
challenging circumstances. The nature of the business
demands accuracy and oversight, which is made much easier
when the necessary data is available to business users.
As a result, the company implemented PARS (Project
Analytics and Reporting System), a standardized and
centralized project controls reporting system, which draws
information from various systems. PARS is an attempt to
transform and standardize the setup of projects at granular
levels, and it has multiple business, process, data, and
technology components. This system provides ease of
access to project data for meaningful analysis, which can
be used as an indicator of true project health.
Attend this session to find out how McDermott used PARS
to put valuable data right in the hands of its users.
ROOM: 310 C Sponsored by Infusion
BHP Billiton Petroleum: Building Records
Compliance into an Operational Solution
Mary Jensen – Global Manager, Records & Knowledge
Management, BHP Billiton Petroleum
Successful information management
strategies align with empowering the
business, while keeping information safe
and appropriately managed. This
presentation focuses on how BHP Billiton
Petroleum took the complexity of
complying with records management
policies for unstructured content and
built that into a solution that improved
efficiency and made it easier for the business user to find
relevant information.
Come to this session to hear how BHP Billiton Petroleum
successfully implemented this solution across the value
chain and tailored it to supporting functions for improved
access to critical business information.
ROOM: 320 A/B Sponsored by Microsoft Services
Microsoft Services: Defending Against
Modern Cyber Attacks
Nate Morin (L) – Chief Technology Officer for the Microsoft
Services’ CyberSecurity practice, Microsoft Corporation
Patrick Arnold (R) – CyberSecurity General Manager,
Microsoft Services, Microsoft Corporation
Both public sector and
commercial networks
alike are under
increasing threat from
ideological groups,
which commit attacks to
gain notoriety and
embarrass their victims;
criminal syndicates,
which steal monetizable assets such as credit card numbers;
and national governments, which attack networks in order
to gain advantage over potential adversaries and transfer
commercial trade secrets to favored local industries. It is
little wonder that CIOs include security as one of their Top
10 priorities.
Microsoft has a view of attackers that is unparalleled. Since
we are both a product and online service company with
widespread global reach, we are able to bring what we
learn to our customers.
Come and hear Nate Morin, Chief Technology Officer for
the Microsoft Services’ CyberSecurity practice, and Pat
Arnold, GM of CyberSecurity, discuss industry-specific
trends in CyberSecurity and how to improve your security
posture and mitigate attacks utilizing Microsoft Services’
solutions and our team of experts.
ROOM: 320 C Sponsored by Microsoft Dynamics
Rockwater Energy Solutions: Oil & Gas Start-up
to Scalable Enterprise
Biren Kumar – VP and CIO, Rockwater Energy Solutions
Aggressive growth requires systems that
can keep pace with that growth.
Rockwater came together in summer of
2011, with the combination of four
companies. Growing from a start-up to a
billion in revenue over a 24 month
period, with an increase in employees
from 1400 to 3000 during the same
period, through acquisition of a number
of companies at a very aggressive pace to fill out its
product and geographic offering. The acquired companies
ranged from specialty chemical manufacturing to trucking
to rentals, pit-lining, and more. The legacy companies and
the acquisitions ran a variety of different financial and ERP
packages – none of which could scale past a hundred
users or had the breadth of functionality the company
needed without major customization.
Rockwater was looking for a system to support its diverse
functional needs but still remain agile and flexible
enough to continue to grow with its aggressive plans. The
company needed a platform that allowed for scale, would
drive efficiency, and would become the foundation to
differentiate its product offering.
Attend this session to learn how Rockwater uses Dynamics
AX & CRM to keep pace with their aggressive past and
future growth.
Photo courtesy of
CAA Speakers

5. 8
Thank You To Our Sponsors
We would like to send a special “Thank You” to all of our partner sponsors! Please stop by the Solution
Showcase Pavilion in Hall B3 during the designated exhibition hours for more information on their
services. Together with our partners, Microsoft delivers enterprise-class solutions that help companies
meet Oil & Gas industry challenges. More information about Microsoft in the Oil & Gas industry can be
found at www.microsoft.com/oilandgas.
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