Responsive Design
& SEO
Megan Horn, Marketing
Specialist
• One website for all
devices
– Desktops
– Tablets
– Smartphones
• Automatically detects device screen size
• Shows content based on device
What is Responsive
Design
Responsive Design
Examples
• Cedar Valley Catholic Schools
– cvcatholicschools.org
• Croell Redi-Mix
– croell.com
• Price Lab
– pricelabhistory.org
Benefits of Responsive
Design
• One website to manage for all devices
• Website displays well on all screen sizes
• Google prefers responsive design
• Site will be relevant for longer
• Each visitor is getting the same content,
but differently
• Beautiful design with optimized load times
Is Responsive Design
Right for You?
• Is more than 25% of your traffic mobile?
• Are you selling something on your site?
• Do mobile and desktop users have similar
experiences?
• Do you update your content
frequently?
• Are you directing users to specific
pages from social media or ads?
What is SEO?
• Optimizing your
site for search
engines
• Increasing organic
search traffic
• Driving keyword-
specific traffic
How Responsive Design
Benefits SEO
• Better usability
• Google prefers it
• Decreased load time
• One site to optimize
• 1 page = 1 URL
• No duplicate content
Questions?
Megan Horn
Marketing Specialist
Far Reach
megan@farreachinc.com
@meganhorn

Responsive Web Design & SEO

  • 1.
    Responsive Design & SEO MeganHorn, Marketing Specialist
  • 2.
    • One websitefor all devices – Desktops – Tablets – Smartphones • Automatically detects device screen size • Shows content based on device What is Responsive Design
  • 3.
    Responsive Design Examples • CedarValley Catholic Schools – cvcatholicschools.org • Croell Redi-Mix – croell.com • Price Lab – pricelabhistory.org
  • 4.
    Benefits of Responsive Design •One website to manage for all devices • Website displays well on all screen sizes • Google prefers responsive design • Site will be relevant for longer • Each visitor is getting the same content, but differently • Beautiful design with optimized load times
  • 5.
    Is Responsive Design Rightfor You? • Is more than 25% of your traffic mobile? • Are you selling something on your site? • Do mobile and desktop users have similar experiences? • Do you update your content frequently? • Are you directing users to specific pages from social media or ads?
  • 6.
    What is SEO? •Optimizing your site for search engines • Increasing organic search traffic • Driving keyword- specific traffic
  • 7.
    How Responsive Design BenefitsSEO • Better usability • Google prefers it • Decreased load time • One site to optimize • 1 page = 1 URL • No duplicate content
  • 8.
    Questions? Megan Horn Marketing Specialist FarReach megan@farreachinc.com @meganhorn