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2015 Creative Executions
May 11, 2015
Current Situation125th Anniversary Logo
GBCA 2015 Creative Executions
Current Situation125th Anniversary Print & Digital Advertising
GBCA 2015 Creative Executions
Current Situation2015 Advertising Campaign
GBCA 2015 Creative Executions
Current Situation2015 Advertising Campaign — Member Ad Options
GBCA 2015 Creative Executions
Current SituationBus Wrap
GBCA 2015 Creative Executions
Current SituationNew Stand Wrap
GBCA 2015 Creative Executions
17th & Chestnut - NEC
SIDE A
3” BLEED
103.25”
This is the newspaper
drop box which is
located on any given
side of the newsstand.
We suggest having
only background color
or pattern so avoid this
area for any pertinent
information, since it
can be blocked.
VENT
BACKGROUND
COLOR ONLY
LOTTERY
PANEL
SCALE 1:20
MANY NEWSSTANDS HAVE SKIRTS THAT VARY FROM TOP TO BOTTOM
AND SIDE TO SIDE
ALLOW ADDITIONAL BLEED
3” TOP AND SIDES - 6” AT THE BASE
LOTTERY PANEL
Extends 4.5” from
wall with a 1” frame
NO GRAPHICS ALLOWED
GRAPHICS TO BE PLACED
PRINTABLE AREA WITH BLEED
BACKLIT NEWSSTAND PANEL DISPLAY
SHIFTING NEWSPAPER DROP BOX
BACKLIT PANEL
Extends 5”
from newsstand
FRONT PANEL*
15.25”
117.5”
3” BLEED
4” SAFETY TOP & BOTTOM
OBSTRUCTION OBSTRUCTION
3” SAFETY BOTH SIDES
NOTE THE SAFETY AREA DUE TO POSSIBLE OBSTRUCTION
* PLEASE CONFIRM WITH YOUR
ACCOUNT EXECUTIVE
IF THIS FRONT PANEL IS AVAILABLE
BACK PANEL
103.5”
120”
84.25”
47.5”
44”
1” FRAME
RAISED SEAM
3” BLEED
6” BLEED
BACKLIT NEWSSTAND PANEL DISPLAY
Trim: 46.875”h x 84.25”w
Safety: 43.5”h x 80.875”w
[indicated by the yellow line]
• printed on .020 Styrene
SIDE B
48.5”
110”
26”
110”
APPROX.
30”
49”
This is the newspaper
drop box which is
located on any given
side of the newsstand.
We suggest having
only background color
or pattern so avoid this
area for any pertinent
information, since it
can be blocked.
LOTTERY
PANEL
This is the newspaperThis is the newspaper
drop box which isdrop box which is
located on any givenlocated on any given
side of the newsstand.side of the newsstand.
We suggest havingWe suggest having
only background coloronly background color
or pattern so avoid thisor pattern so avoid this
area for any pertinentarea for any pertinent
information, since itinformation, since it
can be blocked.can be blocked.
This is the newspaper
drop box which is
located on any given
side of the newsstand.
We suggest having
only background color
or pattern so avoid this
area for any pertinent
information, since it
can be blocked.
This is the newspaper
drop box which is
located on any given
side of the newsstand.
We suggest having
only background color
or pattern so avoid this
area for any pertinent
information, since it
can be blocked.
Current SituationSafety SUV Wrap
GBCA 2015 Creative Executions
Current SituationSafety SUV WrapCurrent SituationStreet Banners
GBCA 2015 Creative Executions
Current SituationSafety SUV WrapCurrent SituationDonut Box & Window Clings
GBCA 2015 Creative Executions
P
P
P
P
P •
P r r
P
P
Current SituationSafety SUV WrapCurrent SituationLobby Slideshow
GBCA 2015 Creative Executions
Pre-Apprenticeship Materials
GBCA 2015 Creative Executions
Thank you!

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GBCA_Creative_low_res

  • 2. Current Situation125th Anniversary Logo GBCA 2015 Creative Executions
  • 3. Current Situation125th Anniversary Print & Digital Advertising GBCA 2015 Creative Executions
  • 4. Current Situation2015 Advertising Campaign GBCA 2015 Creative Executions
  • 5. Current Situation2015 Advertising Campaign — Member Ad Options GBCA 2015 Creative Executions
  • 6. Current SituationBus Wrap GBCA 2015 Creative Executions
  • 7. Current SituationNew Stand Wrap GBCA 2015 Creative Executions 17th & Chestnut - NEC SIDE A 3” BLEED 103.25” This is the newspaper drop box which is located on any given side of the newsstand. We suggest having only background color or pattern so avoid this area for any pertinent information, since it can be blocked. VENT BACKGROUND COLOR ONLY LOTTERY PANEL SCALE 1:20 MANY NEWSSTANDS HAVE SKIRTS THAT VARY FROM TOP TO BOTTOM AND SIDE TO SIDE ALLOW ADDITIONAL BLEED 3” TOP AND SIDES - 6” AT THE BASE LOTTERY PANEL Extends 4.5” from wall with a 1” frame NO GRAPHICS ALLOWED GRAPHICS TO BE PLACED PRINTABLE AREA WITH BLEED BACKLIT NEWSSTAND PANEL DISPLAY SHIFTING NEWSPAPER DROP BOX BACKLIT PANEL Extends 5” from newsstand FRONT PANEL* 15.25” 117.5” 3” BLEED 4” SAFETY TOP & BOTTOM OBSTRUCTION OBSTRUCTION 3” SAFETY BOTH SIDES NOTE THE SAFETY AREA DUE TO POSSIBLE OBSTRUCTION * PLEASE CONFIRM WITH YOUR ACCOUNT EXECUTIVE IF THIS FRONT PANEL IS AVAILABLE BACK PANEL 103.5” 120” 84.25” 47.5” 44” 1” FRAME RAISED SEAM 3” BLEED 6” BLEED BACKLIT NEWSSTAND PANEL DISPLAY Trim: 46.875”h x 84.25”w Safety: 43.5”h x 80.875”w [indicated by the yellow line] • printed on .020 Styrene SIDE B 48.5” 110” 26” 110” APPROX. 30” 49” This is the newspaper drop box which is located on any given side of the newsstand. We suggest having only background color or pattern so avoid this area for any pertinent information, since it can be blocked. LOTTERY PANEL This is the newspaperThis is the newspaper drop box which isdrop box which is located on any givenlocated on any given side of the newsstand.side of the newsstand. We suggest havingWe suggest having only background coloronly background color or pattern so avoid thisor pattern so avoid this area for any pertinentarea for any pertinent information, since itinformation, since it can be blocked.can be blocked. This is the newspaper drop box which is located on any given side of the newsstand. We suggest having only background color or pattern so avoid this area for any pertinent information, since it can be blocked. This is the newspaper drop box which is located on any given side of the newsstand. We suggest having only background color or pattern so avoid this area for any pertinent information, since it can be blocked.
  • 8. Current SituationSafety SUV Wrap GBCA 2015 Creative Executions
  • 9. Current SituationSafety SUV WrapCurrent SituationStreet Banners GBCA 2015 Creative Executions
  • 10. Current SituationSafety SUV WrapCurrent SituationDonut Box & Window Clings GBCA 2015 Creative Executions P P P P P • P r r P P
  • 11. Current SituationSafety SUV WrapCurrent SituationLobby Slideshow GBCA 2015 Creative Executions