Presentation for the Future of Web Design Tour 2009 held in Belfast on the 2nd of September. Enjoy. Chris Murphy and Nicklas Persson Web Standardistas @standardistas

1. <p>
<del>A picture is worth</del>
a thousand words.
</p>
Christopher Murphy and Nicklas Persson
www.webstandardistas.com
@standardistas

2. " Every design school on the
planet should make 'HTML and
CSS Web Standards Solutions'
a required textbook."
Jon Tangerine

3. 17% 11% 14%
21%
39%
12% 17%
53%
19%
49%
16%
32%
Layout (X)HTML Interactivity
Behaviour Dynamic Content Markup
Form RTFM Words
CSS3 Accessibility RDFa
Key Ingredients of Successful Web Design

4. Macrocopy
Establishes the tone. Sets personality.
Microcopy
Reinforces the tone. Satisfies a function.

5. There was a golden age when
copy was crafted.

8. The Spock-Kirk Continuum

9. Macrocopy
Establishes the tone. Sets personality.

15. You have to put your money
where your mouth is.*
*You can't fake this shit.

24. Microcopy
Reinforces the tone. Satisfies a function.

26. " If I had more time, I would have
written you a shorter letter."
Blaise Pascal

29. Making the unmissable, unmissable.
BBC iPlayer

30. Nothing sucks like an Electrolux.
Electrolux

31. Beef. It’s what’s for dinner.
National Cattlemen’s Beef

48. " The fastest way to improve your interface
is to improve your copy-writing."
Joshua Porter, Bokardo

49. Thank You
Christopher Murphy and Nicklas Persson
www.webstandardistas.com
@standardistas