1. EQUESTRIAN
BUSINESS
MONTHLY
Bringing buyers & suppliers together
FORWARD FEATURES 2014
Contact details
Editorial – Vanessa Britton - editorial@ebmonthly.co.uk • Advertising – Allison Kemp - allison@ebmonthly.co.uk
Tel: +44(0)1953 850678
January
• International Focus: import/export
• Seasonal supplements from winter to spring
• Business matters: card protection
• Business insurance
February
• Trade fairs preview – Spoga & BETA
• Stable and yard bio security
• Worming
• Fuelled by fibre
• Business matters: bespoke and corporate
• Let’s talk products: riding hats and gloves
March
• Rug renovation – machines, detergents and repair
• First aid
• Laminitis and weight issues
• Trade fairs review
• Business matters: VAT and PAYE
• Let’s talk products: spring and summer tops and jackets
April
• Equestrian wholesalers
• Paddock maintenance
• Show ring success
• Business matters: taking it on the road – show and event
participation
• Let’s talk products: spring and summer rugs
May
• Summer: feeding for performance
• Rider safety from top to toe
• Fly control
• Equestrian sponsorship
• Business matters: Media and marketing
• Let’s talk products: horse boots
June
• Best of British
• Saddle/leather manufacture and care products
• Hoof and leg care – summer focus
• Business matters: marketing makeover
• Shop fitting, POS and tills
• Let’s talk products: numnahs and saddle pads
July
• Summer healthcare update
• Allergies and intolerances
• Tack and feed room necessities
• Great grooming essentials
• Business matters: staffing issues
• Let’s talk products: Jodhpurs, breeches and over-trousers
August
• Seasonal supplements from summer to autumn
• Equipment for the horse: from saddles to training aids
• Talking therapy: hot, cold, massage and machines
• Bulking up sales - smallholder and pets
• Business matters: health and safety
• Let’s talk products: Winter rugs
September
• Clippers
• Hi Viz and rider aids
• Worming
• Bedding
• Business matters: social media
• Let’s talk products: Winter jackets
October
• Winter feed
• Christmas stocking
• Stable and yard essentials including storage and
pest control
• Business matters: trade marks and new product
development.
• Let’s talk products: body protectors and air jackets
November
• Winter ailments
• Licks, treats and toys
• Business matters: Retail extras - keep it by the till
• Let’s talk products: shorts boots
December
• Veteran feeds
• Respiratory rescue
• Business matters: supply chain – support, loyalty
and incentives
• Hoof and leg care – winter focus
• Let’s talk products: long boots