2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
FM PU clanok
1. V akademickom roku 2016/2017 na
Fakultu manažmentu bolo prijatých
a následne sa na štúdium zapísalo do
prvého roka štúdia na 6 študijných
programov vo všetkých troch stup-
ňoch spolu 931 študentov.
Tietočíslasvedčiaostálepretrváva-
júcom vysokom záujme uchádza-
čovoštúdiumvatraktívnejponuketroch
bakalárskych študijných programov a ná-
sledne dvoch magisterských študijných
programov s možnosťou, pre tých najle-
pších, pokračovať aj v najvyššom stupni
vysokoškolského štúdia – v doktorand-
skomštúdiu.Hlavnýzdrojatraktivityazá-
ujmuuchádzačovpramení,prirodzene,zo
samotného ekonomického a obchodno-
podnikateľského zamerania Fakulty ma-
nažmentu v štruktúre jej povinných pred-
metov jadra znalostí ekonomického štu-
dijného odboru 3.3.15 Manažment. Tieto
povinnépredmetysúvprípadeštudijného
programu Manažment vhodne dopĺňané
špecializačnými blokmi povinne volite-
ľných predmetov počas celého štúdia, z
ktorých si študent vyberá jedno zo šty-
roch zameraní, a to na Manažment ľud-
ských zdrojov, alebo na Obchod, marke-
tingapsychológiuobchodu,alebonaMa-
nažérsku informatiku, resp. alebo na Ma-
nažmentturizmuahotelierstva.Ďalšímv
poradí atraktívnosti je samostatný eko-
nomický študijný program Turizmus, ho-
telierstvo a kúpeľníctvo v študijnom od-
bore 8.1.1 Cestovný ruch. Zaujímavou
súčasťou atraktívnej vzdelávacej ponuky
fakulty je aj študijný program Environ-
mentálny manažment v študijnom odbo-
re 4.3.3 Environmentálny manažment,
ktorý je vyváženou štruktúrou ekonomic-
kýchpredmetovaprírodovedeckýchpred-
metov.Jadráznalostíekonomickýchštu-
dijných odborov fakulty sú takmer iden-
tické. Fakulta manažmentu je tak relatív-
ne homogénnou inštitúciou a každá z jej
desiatich katedier organizačne zabezpe-
čuje výučbu skupiny relatívne príbuzných
predmetov. Fakulta ekonomického typu,
akoujeFakultamanažmentu,nikdypred-
týmvPrešove,aniv prešovskomkrajine-
existovala, a to v žiadnom type univer-
zitného ani neuniverzitného vysokoškol-
ského štúdia v celom kraji. Od nežnej re-
volúcie v Prešove na Univerzite P. J. Ša-
fárika vznikali a rozvíjali sa jej zakladate-
ľské magisterské študijné špecializácie a
odbory,ktorýchintegráciouvzniklafakul-
ta v r. 2004. Avšak aj neutíchajúci záu-
jem uchádzačov o štúdiumpočas12
rokovexistenciefakultypreukazujejejsta-
bilnú pozíciu a verejný záujem. Podľa naj-
novších informácií je to dnes najväčšia fa-
kulta spomedzi ôsmich fakúlt Prešovskej
univerzity vPrešove.Vprijímacomkonaní
sú uchádzači o prijatie zoradení do pora-
dia na základe presného algoritmu na zá-
klade známok zo strednej školy a nepo-
vinného SCIO testu. Fakulta už od svojho
vzniku zvolila jednu z možných ciest ve-
dúcichku kvalite.Atoniesystémprija-
tia úzkej skupiny študentov spomedzi
uchádzačov, kde by sa niekedy mohli sú-
hrouokolností(napríkladnekoncentrova-
nosťou na maturite, atď.) aj schopní
uchádzači odraziť zvonku od brán fakul-
ty. Ale naopak – z uchádzačov zorade-
ných uvedeným algoritmom do jednotli-
vých poradí na základe ich výsledkov zo
stredných škôl aj nepovinných SCIO tes-
tov (bez testovania na pôde fakulty), pri-
jatie väčšieho počtu uchádzačov o štúdi-
um (umožnené rozšírením priestorových
a personálnych kapacít), z ktorých sa na-
jmäpočasprvýchrokovštúdiavyselektuje
nadaná a usilovná časť študentov. Svoje
opodstatnenie zotrvania tak na fakulte
študenti preukazujú v prvých rokoch
štúdia najmä v predmetoch ako makroe-
konómia, mikroekonómia, matematika,
štatistika, účtovníctvo, financie a mena,
controlling,marketing,podnikováekono-
mika, informatika, manažment, podni-
kové financie, kalkulácie a rozpočty, fina-
nčno-ekonomická analýza, atď. Fakulta
napĺňaním svojho motta „Talent-vzdela-
nie-úspech“ sa pokúša pritiahnuť talen-
tovaných uchádzačov. Ponúka im
vzdelanie, čo zvyšuje ich predpoklady
pre možnosť dosiahnutia úspechu. Ab-
solventi štúdia by mali ovládať „remeslo“
podnikového ekonóma, dané štruktúrou
predmetov, a mali by mať rozvíjané pred-
poklady stať sa v budúcnosti dobrým ma-
nažéromnadanomstupniriadeniapodľa
svojich schopností.
Sú tu však aj ďalšie dôvody atraktivi-
ty, ktoré študenti spolu s vedecko-peda-
gogickými pracovníkmi oceňujú. Fakulta
manažmentu ponúka univerzitné vzde-
lávanievovšetkýchtrochstupňochštúdia
od minulého akademického roka aj v no-
vých priestoroch. Po približne dvanásťro-
čnej úspešnej existencii fakulty s počtom
2058 študentov, z toho vyše 1600 študen-
tov v dennej forme štúdia, začala fakulta
svojich 6 študijných programov vo všet-
kýchstupňochštúdiarealizovaťajvďalšej
– novej a modernej budove, ktorá jej bola
odovzdaná do užívania vo februári tohto
roku. Nová budova je plne vybavená na-
jmodernejšouinformačno-komunikačnou
technikou.Študentimajúprednáškykon-
centrované prevažne v novej progresívne
vybavenejauleapribudloďalšíchosemse-
minárnychmiestností.Tietopriestorytak
spolu s pôvodnými priestormi fakulty vy-
tvárajú živý a komfortný komplex budov.
Súvňomajnovépriestorydekanátu,kan-
celárie pre pedagógov a doktorandov, s
oddychovými zónami, či ľahko dostup-
nýmštudijnýmoddelením.Študentipozi-
tívnehodnotiaaoceňujúajďalšieatribúty
v samotnom procese vzdelávania, ktorý
je doplnený o.i. o prednášky významných
odborníkovzpraxe,omnohéodbornéex-
kurzie, workshopy aj medzinárodné kon-
ferencie, ktorých sa môžu zúčastňovať.
Dôležitá je aj prepojenosť štúdia s praxou
a implementácia odbornej praxe do všet-
kých študijných programov. Fakulta v
súčasnosti vytvára sieť „Stredísk štu-
dentskej praxe, praktického vyu-
čovania a transferu výskumu“,
čím umožní študentom intenzívny kon-
takt s vybranými podnikmi a overenie vy-
užitia ich vedomostí v praxi. Stará sa o to
aj úsek prodekana pre prax, uplatnenie
absolventov,kvalituarozvoj.“Fakultage-
neruje významný podiel zdrojov v rámci
univerzity na základe študentov aj v ob-
lasti výskumných grantov a ďalších pro-
jektov.”Zhľadiskavedeckejčinnostinafa-
kulte v r. 2016 prebieha napríklad riešenie
21 výskumných grantov, pričom fakulta
získala aj ďalšie projekty s významným fi-
nančným krytím. Fakulta má mohutný
každoročnýpublikačnývýkon,pričomvia-
ceré z publikačných výstupov sú registro-
vané v databázach Web of Science, Sco-
pus, ale aj Current Contents. V súčasnos-
ti už na tejto fakulte študuje 110 zahrani-
čných študentov (zväčša z Ukrajiny, ale aj
zČeskejrepubliky,zPoľskaazatiaľpojed-
nomprípade zKanady,ČínyaMaďarska).
Teší nás prejavený značný záujem
zahraničných uchádzačov o štúdium na
našej fakulte, ale možno sa počet krajín v
budúcnosti rozšíri. O štúdium na Fakulte
manažmentu (najmä o vyššie stupne
štúdia) prejavila záujem napríklad aj čín-
ska strana nielen na nedávnej návšteve
dekana prof. Ing. Róberta Štefka, Ph.D. a
prodekanky Mgr. Evy Benkovej, PhD. v
júni 2016 na troch čínskych univerzitách a
ich fakultách ekonomického zamerania,
aleajvoktóbri2016prináslednejnávšteve
dvochdelegáciíčínskychprofesorovvráta-
ne rektora, dekanov a prodekanov fakúlt
ZhejiangUniversityofFinanceandEcono-
micszČínynaPrešovskejuniverzitevPre-
šove, Fakulte manažmentu. Touto
návštevou čínski kolegovia nielen vrátili
návštevu dekana a prodekanky Fakulty
manažmentu z Prešova, ale jednoznačne
potvrdilizáujemďalejrozvíjaťspoluprácu.
Fakulta tak ďalej rozširuje okruh spolu-
pracujúcich zahraničných univerzít. Ná-
sledne bolo podpísané Memorandum o
porozumenímedziuvedenoučínskouuni-
verzitou Zhejiang University of Finance
and Economics a Prešovskou univerzitou
a o spolupráci vo oblastiach vysokoškol-
ského vzdelávania a výskumu, najmä
vzdelávania manažérov. Fakulta má zna-
čné očakávania v súvislosti so spolup-
rácousfakultamiasuniverzitouzkrajiny,
ktorá je ázijským ekonomickým tigrom a
súčasne druhou najväčšou svetovou eko-
nomikou.Fakultazačalatentoakademic-
ký rok aktívne a úspešne aj vo vedeckej
oblasti, keď v dňoch 29.9. – 2.10. zorgani-
zovala v Novom Smokovci už 6. medzi-
národnú vedeckú konferenciu s
názvom „Management 2016: In-
ternational Business and Manage-
ment, Domestic Particularities
and Emerging Markets in the
Light of Research“. Konferencia sa
konalazaúčastiviacako150významných
vedecko-pedagogickýchodborníkovzuni-
verzít zo 4 kontinentov, z 22 krajín ako sú
napríklad Čína, Nórsko, Nemecko, India,
Malajzia, Juhoafrická republika, Jordán-
sko,Uzbekistan,Grécko,Kanadaaďalšie.
Do akademického roka 2016/2017
vstupuje Fakulta manažmentu s
novými plánmi a očakávaniami,
ale aj s presvedčením o správnosti
svojej cesty pri napĺňaní motta fa-
kulty Talent – vzdelanie - úspech!
Fakulta manažmentu – opäť ot-
vára svoje dvere dokorán a po-
zýva všetkých, nielen uchádzačov,
na DNI OTVORENÝCH DVERÍ, ktoré
sa budú konať v termínoch: 17. 1.
2017 (utorok) a 14.3.2017 (uto-
rok) vždy v aule M120 (budova
FM, ul. Konštantínova 16)
Dňa 15.2.2017 (streda) v areáli VŠA, ul. 17.
novembra, za účasti všetkých fakúlt Pre-
šovskej univerzity v Prešove.
Viac informácii na
www.studujmanazment.sk
Fakulta manažmentu robí všetko pre napĺňanie jej motta
TALENT – VZDELANIE – ÚSPECH a prepája štúdium s praxou.