This document summarizes the FitKids360 program, which aims to fight childhood obesity through nutrition education, physical activity, and family programs. FitKids360 provides free classes on nutrition, exercise, and healthy lifestyles to children and families. It then invites graduates to join On The Move, a 10-week program incorporating cardio exercise like walking and Zumba to train for a 5k run. Outcomes data show increased healthy eating and activity among participants. The document requests sponsorship to support the programs and provides sponsorship levels and incentives.

1. A Program of Health Net of West Michigan

2. OUR MISSION
To improve the health of children and
adults, particularly vulnerable population,
through education and connections to
health care and support service.
OUR PROGRAM
FitKids360, a program of Health Net of
West Michigan, is a healthy lifestyle
program developed to fight childhood
obesity. This comprehensive program
combines basic education about nutrition,
behavior, and exercise with a wide range of
physical activities.
 Free and fun
 Available in English and Spanish
 Various locations in Greater Grand
Rapids and nationwide
OUR GOAL
To provide effective solutions and
encouragement for overweight children
who have been unable to lose weight on
their own.

3. ON THE MOVE
Graduates of FitKids360 are invited to participate in On The Move, a 10-week,
progressive program that incorporates walking, running, and other cardio
exercises like Zumba and kickboxing, to help families train for a 5k.
Through On The Move, our goal is to help families make physical activity a part
of their daily lives, and complete the 5k held at the end of the program.
For most, this is a life-changing experience!
OUTCOMES
FitKids360 and On The Move Positive Impacts:
 49% of participants increased their vegetable intake
 56% of participants increased their moderate to vigorous physical activity
 79% retention rate
 100% of families said they learned important information
 100% of families would recommend FitKids360 to other families

4. Testimonials
“This is like a dream come true. I love
FitKids. Today my grandma cooked
some vegetables and it was good.”
– Aaron, FitKids Participant
“FitsKids360 changed our lives. This
program inspired us to be better and
do better because we deserve
better.”
– Christine, FitKids Mom
“I’m so proud of the results my
grandchildren have had since being a
part of this program. This is a
wonderful program. Thank you!”
– Janice, FitKids Grandma

5. WE NEED YOUR HELP
Sponsorship Levels
LEVEL ONE
Sponsor a Child: $250
 Verbal recognition during On
the Move event
 2 Invites to On The Move (+2
T-Shirts)
LEVEL TWO
Sponsor a Family: $500
 Logo placed on a mile
marker sign at the On the
Move race
 4 Invites to On The Move (+4
T-Shirts)
 Plus sponsor incentives from
Level 1
IN-KIND DONATIONS
Please call (616) 726-8204 or visit
www.healthnetwm.org/programs/fitki
ds360.
LEVEL THREE
Sponsor Part of an Educational
Class: $750
 Logo placed on back of
FitKids360 packet
 Social media shout-out for
your organization on
Facebook
 6 Invites to One The Move
(+6 T-Shirts)
 Plus sponsor incentives from
Levels 1 and 2
LEVEL FOUR
Sponsor a Child’s Lifelong
Commitment to Health: $1000+
 Logo placed on back to T-
shirt for the On the Move run
 8 Invites to One The Move
(+8 T-Shirts)
 Plus all other sponsor
incentives from Levels 1 – 3

6. Current Sponsors