This document outlines an oral presentation assignment for a course on effective public communication. Students must work in groups of 4-5 to research and present on the analysis of two different businesses. They must describe the background, competitors/challenges, nature of business, and strategies used for each business as well as recommendations for future plans and expansion. Students have between 20-25 minutes to present on December 1st and must submit their presentation materials and a cover page with their names by that date. The assignment will be assessed based on understanding of the brief, content and organization of ideas, use of references, grammar, and mechanics. Suggested references and a sample cover page format are also provided.