1. By Karoline Heiberg

2. WHAT?
• SNS for sharing recipes
• Friends
• Share videos/photos
• Comment/write reviews/rate
• Video chatting
• Instant messaging (chat)

3. WHO?
• Anyone who loves to
cook and bake
• No specific age
• Targeted audience: 16+

4. ACCESSIBILITY
•
Smartphones, computers, tab
lets
• Login username/password
• Free application
(Smartphones)
Free iPhone Application

5. SECURITY/PRIVACY SETTINGS
• Video chatting
• Ability to choose who can see
what
• Limit photos/videos
• Recipe sharing

6. LAYOUT
• Simple
• Easy for anyone to use
• Ability to change specific aspects
(background, pictures)

7. • Simple, easy, beginning layout
http://www.zurb.com/blog/system/images/143/original/page.
jpg?1324065108

8. Change the background color
http://www.howtogeek.com/geekers/up/sshot-2010-08-20-
1-22-56-46.jpg
Add pictures to the background
(still simple/same as everyone)
http://images.pagerage.com/facebook.com/samplesfull/pinkhe
arts/pinkheartsfull.jpg

9. FEATURES
• “Bump” phones to add
friends (Smartphones only)
• Video chat
• Instant Messaging

10. WHY IS BETTER?
• Very secure privacy settings
• Easily accessible
• Very simple
• Anyone can use it
• Fun
• New/Share recipes