The document outlines the Fatima Family Center's initiatives to engage the Hough neighborhood residents in its programs. It discusses the creation of 'Team Fatima' to foster community involvement and the implementation of promotional tools to raise awareness about the center’s offerings. The goals include preserving the neighborhood's future through diverse programming and establishing a rewards system to encourage participation among residents.

1. The Fatima Family Center Presented by

2. How do we raise awareness of the Fatima Family Center’s programs in a meaningful way? How do we call the residents of the Hough neighborhood to action to become more involved at the Center? Our Challenge, Goals & Objectives

3. The Lady of Fatima Legacy: The Basis for Our Strategy

4. Fatima Platform To preserve the future of the Hough Neighborhood, the Fatima Family Center fosters individual and community growth by providing opportunity and stability by diverse programming.

5. Hough Neighborhood Demographics Population 16, 294 Households 6, 692 Median Housing Unit Value $60, 608 Family Median Income $20, 770 Source: 2000 Census of Population and Housing

6. Introducing… … TEAM FATIMA

7. What is Team Fatima? Brand image bringing awareness to the Fatima Family Center Helping the Fatima Family Center reach out to the community in a safe and fun manner Inspiring a shared vision through the people of the Hough neighborhood

8. The Team Fatima Logo Colors Hope, Peace, Promise Cloud Reaching new heights Font Slightly stylized

9. Fatima Friendly is designed to provide Hough residents with safety education and training, as well as, providing safe havens in Hough for those needing it.

10. Fatima Focus: Connecting Hough Create a new energy, while looking toward future improvement Made for Hough residents by Hough residents Provide information about special events and programming Reach multiple demographics

11. The Thirteenth Special Events to be held on the 13th of each month

13. The Playbook looks to create an intergenerational bond through Team Fatima’s Collection and publication of wisdom and knowledge from Hough’s residents. Use suggestion boxes to collect input from Team Fatima members and Hough Residents for publication in The Playbook, as well as, receive questions and concerns from the community.

14. Team Fatima Rewards Program Team Fatima Rewards Program Reward high-achieving Team Fatima members Drawing on the 13th of every month A M I T A F M A E T

15. Promotional Tools Graffiti Cross Promotions Flyers Word of Mouth

16. Graffiti Sidewalk chalk used to promote programs and special events High visibility in heavily trafficked areas e.g. schools, churches, bus stops Use creative intuition of Team Fatima members

17. Cross Promotions

18. Flyers Easy and fun way to promote events Timely and easy distribution Can be posted at any location Can incorporate as after school activity to help student with spelling and creative skills

19. Word of Mouth Spawn a grassroots effort by creating buzz through word of mouth

20. Questions/Concerns What can we help you with?