Family Finances is a hungarian fintech startup offers easy-to-implement mobile solutions that are all design-driven and research-based. We also offer end-to-end research, design and implementation services.
2. 53%
OF MILLENNIALS DON’T THINK THEIR BANK OFFERS
ANYTHING DIFFERENT THAN OTHER BANKS.
HOW DO YOU DIFFERENTIATE YOURSELF?
Source: The Millennial Disruption Index
3. Trust in digital solutions
TRIPLED
across generations, counting from
Baby Boomers to Gen Z.
Source: The Millennial Disruption Index
33%
OF MILLENNIALS
ARE OPEN TO SWITCH BANKS
WITHIN 3 MONTHS IF A BETTER
OPTION COMES THEIR WAY.
ARE YOU AWARE OF YOUNGER
GENERATIONS’ NEEDS?
4. Source: The Millennial Disruption Index
Stay ahead of your
competition with us!
Consumers are turning
towards alternative
banking solutions mainly
because traditional banks
aren’t keeping up with
them
ENGAGE YOUR
CUSTOMERS
AND ACQUIRE
NEW ONES.
5. Digital youth banking solutions for financial institutions
Youth-centered, design-focused. Problem solved.
Family Finances offers easy-to-implement mobile
solutions that are all design-driven and research-
based. We also offer end-to-end research,
design and implementation services.
We are helping financial institutions understand
and speak the same language younger
generations do.
Our far-reaching vision is a society with better
financial consciousness that eventually results
in a stronger economy.
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6. We work together with you
to digitalize your bank
Our extensive research
and meaningful insights
help you understand
your target group to
provide them what they
actually need.
We understand.
iOS development
Android development
Responsive web development
We help you make it
happen! Our design-driven
focus enables us to create
a user experience that
keeps you ahead.
We design.
We have a scalable team
of technology experts
who have gained
insightful knowledge in
the financial services
industry.
We implement.
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7. Enables parents and
children to send, save and
spend money easily
through a shared platform.
This app makes children
financially conscious, while
letting parents monitor
their pocket money.
Revolutionary banking solution
that takes your youth banking
strategy to the next level. It
lets users send and receive
money from friends, set up
savings and track their
spending in a fully chat-based
interface.
Provides an easy-to-use
investment experience for
millennials. Enables youngsters to
enjoy personalized investment
opportunities based on
transaction history. Motivates
long-term investment and
introduces stock markets.
Helps teens learn about
money. Chat function,
challenges, group quizzes
and leaderboard
functionalities facilitate the
gamification process
resulting in engagement and
long-term usage.
We cover the whole
youth banking lifecycle
ENGAGEMENT
LIGHTWEIGHT
INTERFACE
CUSTOMER
ACQUISTION
FINANCIAL
CONSCIOUSNESS
TRANSACTION
VOLUME
BRAND
LOYALTY
ACQUISTION
THROUGH
EDUCATION
PUBLIC IMAGE
AND LOYALTY
Allowance
managament
drops. SpendInvest EduTainment
7
CROSS-
SELLING
8. drops.
Banking redesigned
• Platform for all kinds of payments - Easy-
to-use tool to transfer money to friends or
merchants with a single tap
• From account to account - Easiest way to
be part of a UX-focused as well as design-
driven banking experience.
• There’s no need to top up a prepaid card
or use e-money
drops. is a revolutionary banking solution that takes
your youth banking strategy to the next level. It lets
users send and receive money from friends, set up
savings and track their spending in a fully chat-based
interface.
Instant
transactions
Built-in
chatbots
Bill payment
Solution
External
Bank-transfers
8
10. Allowance management app
Pocket money with rocket speed
• Pocket money transfer - transparent
transaction history for youngsters and
trackability for their parents
• Goal-based savings functions - Families
can save money to a specific savings goal,
add details and contributors, and top-up or
withdraw money
• Merchant offers and e-commerce - By
integrating merchant offers we enable
youngsters to be part of e-commerce
• Beyond banking functions - EduTainment
and social media integration engage younger
generations.
10
12. Spendinvest
Hassle-free experience for millennials
• Personalized investment opportunities
based on transaction history
• Supporting lovemarks - Average-income
youngsters can purchase the stocks of
brands they like
• Hedging - Youngsters can also mitigate
the risks in their everyday lives by
developing their insurance policy through
hedging.
12
13.
14. EduTainment
Dynamic content
curated by Centsai
• Hashtag-based learning - educational
content is integrated into the newsfeed, also
available in a static database.
• Raising financial consciousness - the
application incorporates financial management
and savings functions.
• Creating engagement - by tapping the Game
icon users can find quizzes which provide them
diamonds to activate the merchant offers.
• Gamification - the chat function, the
challenges, group quizzes and the leaderboard
facilitate the gamification process resulting in
long-term usage.
Powered by Centsai
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15.
16. Our products serve emerging needs
of younger generations
16
83% of millennials would switch banks if one
offered products with more or better results
93% of youngsters expect faster and easier
payments and transfers
5% of millennials feel that their bank fully
understands their financial needs
Gamified, mobile-first, easy-to-use, design-
driven solutions to acquire and engage users
Ready-to-implement solutions for chat-based
payment, smart investments and for many more
The edutainment and beyond banking functions
help youngsters gain financial knowledge
Source: Fiserv Harris Poll 2016, Kasasa Harris Poll 2016, Forrester Research, LendIt Fintech USA
What we offerWhat you face
17. Why work with a specialized fintech startup
on your youth banking strategy?
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Specific domain knowledge
Banks enjoy the advantages of... Family Finances offers...
Large customer base
Economies of Scale
Trustworthy brand name
Compliance with regulations
Adequate infrastructure
Long-term revenue potential
Insights of a niche segment
Specialized research
Agility, innovation
Cost-effective native UX
Quick implementation
Marketing channels
Risk management
Tested products
19. Page 19
We have a scalable team of design
enthusiasts, fintech as well as technology
experts.
We build design-driven, mobile-first
products that help you engage with your
customers and grow your business.
Meet Our
Founders
Sales & Business
development
Iván Muck
Design & Product
Ferenc Muck
Finance & Strategy
Gábor Fodor Papp
Technology
Dávid Horváth
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