Fairline Yacht Club magazine - Yacht Brokerage Yacht Charter - October 2011 i...Fairline Yacht Club
Fairline Yacht Club magazine presents Luxury Fairline Yachts for Brokerage and Charter. All clients using our yachting solutions get their Sunseeker yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Fairline yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Longitude 64 magazine - Yacht Brokerage Yacht Charter - October 2011 issueYachting.vg
Longitude 64 magazine presents Luxury Yacht for Brokerage and Charter. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Princess Yacht Club magazine - Yacht Brokerage - September 2011 issueLatitude 26
Princess Yacht Club magazine - Princess Yacht Brokerage and Princess Yacht Charter - September 2011 issue. Visit http://www.princess-yachtclub.com for details. editor-publisher: Olivier Baelde
Sunseeker Yacht Club magazine - Yacht Brokerage Yacht Charter - October 2011 ...Sunseeker YachtClub
Sunseeker Yacht Club magazine presents Luxury Sunseeker Yachts for Brokerage and Charter. All clients using our yachting solutions get their Sunseeker yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Sunseeker yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Azimut Yacht Club magazine - Yacht Brokerage Yacht Charter - October 2011 issueLatitude 26
Azimut Yacht Club magazine presents Luxury Azimut Yachts for Brokerage and Charter. All clients using our yachting solutions get their Azimut yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Azimut yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Longitude 64 MotorYachts Edition magazine January 2012 issue presents Luxury Yacht for Brokerage and Charter listings. All clients using our yachting solutions get their yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. January 2012 issue
Luxury yachts brokerage and charter. Editor The Yachting Network - Olivier Baelde
Princess Yacht Club magazine - Yacht Brokerage Yacht Charter - October 2011 i...princessyc
Princess Yacht Club magazine presents Luxury Princess Yachts for Brokerage and Charter. All clients using our yachting solutions get their Princess yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Princess yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
SEALINE S48, 2005, £199,950 For Sale Brochure. Presented By yachting.vgYachting.vg
Category: Motoryacht with cockpit, Condition: Pre-owned, Seller Type: Yacht Broker, SEALINE, S48, Year: 2005, LOA: 48ft 7, Beam: 13ft 4, Draft: 3ft 8, Engine: Volvo, Diesel
Dorset, United Kingdom
Sealine S48 (2005 Model) With Twin Diesel Volvo Engines (480hp Each). This Particular Vessel Comes Equipped With Some Fantastic Extras. The Owner Is In A Position To Sell Immediately As He Is Looking To Up Size To A Larger Vessel. She Is A Prime Example Of An Extremely Well Looked After And Cared For Sealine S48. "smiley Hiley" Is Tax Paid And Ready For Immediate Delivery, So Please Do Not Hesitate To Contact Carine Yachts For More Information Or To Arrange A Viewing.
For Sale Brochure. Presented By yachting.vg. Visit our site for more information http://www.yachting.vg
Fairline Yacht Club magazine - Yacht Brokerage Yacht Charter - October 2011 i...Fairline Yacht Club
Fairline Yacht Club magazine presents Luxury Fairline Yachts for Brokerage and Charter. All clients using our yachting solutions get their Sunseeker yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Fairline yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Longitude 64 magazine - Yacht Brokerage Yacht Charter - October 2011 issueYachting.vg
Longitude 64 magazine presents Luxury Yacht for Brokerage and Charter. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Princess Yacht Club magazine - Yacht Brokerage - September 2011 issueLatitude 26
Princess Yacht Club magazine - Princess Yacht Brokerage and Princess Yacht Charter - September 2011 issue. Visit http://www.princess-yachtclub.com for details. editor-publisher: Olivier Baelde
Sunseeker Yacht Club magazine - Yacht Brokerage Yacht Charter - October 2011 ...Sunseeker YachtClub
Sunseeker Yacht Club magazine presents Luxury Sunseeker Yachts for Brokerage and Charter. All clients using our yachting solutions get their Sunseeker yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Sunseeker yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Azimut Yacht Club magazine - Yacht Brokerage Yacht Charter - October 2011 issueLatitude 26
Azimut Yacht Club magazine presents Luxury Azimut Yachts for Brokerage and Charter. All clients using our yachting solutions get their Azimut yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Azimut yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Longitude 64 MotorYachts Edition magazine January 2012 issue presents Luxury Yacht for Brokerage and Charter listings. All clients using our yachting solutions get their yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. January 2012 issue
Luxury yachts brokerage and charter. Editor The Yachting Network - Olivier Baelde
Princess Yacht Club magazine - Yacht Brokerage Yacht Charter - October 2011 i...princessyc
Princess Yacht Club magazine presents Luxury Princess Yachts for Brokerage and Charter. All clients using our yachting solutions get their Princess yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Princess yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
SEALINE S48, 2005, £199,950 For Sale Brochure. Presented By yachting.vgYachting.vg
Category: Motoryacht with cockpit, Condition: Pre-owned, Seller Type: Yacht Broker, SEALINE, S48, Year: 2005, LOA: 48ft 7, Beam: 13ft 4, Draft: 3ft 8, Engine: Volvo, Diesel
Dorset, United Kingdom
Sealine S48 (2005 Model) With Twin Diesel Volvo Engines (480hp Each). This Particular Vessel Comes Equipped With Some Fantastic Extras. The Owner Is In A Position To Sell Immediately As He Is Looking To Up Size To A Larger Vessel. She Is A Prime Example Of An Extremely Well Looked After And Cared For Sealine S48. "smiley Hiley" Is Tax Paid And Ready For Immediate Delivery, So Please Do Not Hesitate To Contact Carine Yachts For More Information Or To Arrange A Viewing.
For Sale Brochure. Presented By yachting.vg. Visit our site for more information http://www.yachting.vg
Yacht Showroom - Luxury Yacht Brokerage - catalog January 2012Yachting.vg
Catalog January 2012 - Yacht Showroom - Luxury Yacht Brokerage in Poole, UK. Visit http://www.yachtshowroom.com/ for complete information.
Yacht Showroom uses the most advanced Yacht Marketing solution developed by Latitude 26.
Neo Yachting - Luxury Yacht Charter - catalog January 2012Yachting.vg
Catalog January 2012 - Neo Yachting - Luxury Yacht Charter in Poole, UK. Visit http://www.neoyachting.com/ for complete information.
Neo Yachting uses the most advanced Yacht Marketing solution developed by Latitude 26.
RIO RIO 750 SOL, 2004, 28.500 € For Sale Brochure. Presented By yachting.vgYachting.vg
Category: Motoryacht with cockpit, Condition: Pre-owned, Seller Type: Yacht Broker, RIO, Rio 750 Sol, Year: 2004, LOA: 7m 49, Beam: 2m 56, Engine: Volvo, Diesel
Provence Côte D'azur, France
For Sale Brochure. Presented By yachting.vg. Visit our site for more information http://www.yachting.vg
Data protection and recovery has become exceedingly complex and costly as IT environments have become larger and more distributed, virtualized, and more critical to the survival of the business. This presentation describes how IBM is addressing these challenges by simplifying and unifying data protection.
Yachting.vg Sailboats Edition magazine October 2011 issue presents Luxury Yacht for Brokerage and Charter in the BVIs. All clients using our yachting solutions get their yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury yachts brokerage and charter in the BVIs. Editor The Yachting Network - Olivier Baelde
Latitude 26 - Yachting Solutions for Joomla - Brochure 2012 Yachting.vg
The Yachting Solutions for Joomla Brochure for 2012 presents the solutions we develop for yacht brokerage, yacht charter and marinas companies. Visit our site for more details about the features. Contact us for your yachting project. We specialize in solutions and social marketing for the yachting industry.
Longitude 64 MotorYachts Edition magazine January 2012 issue presents Luxury Yacht for Brokerage and Charter listings. All clients using our yachting solutions get their yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. January 2012 issue
Luxury yachts brokerage and charter. Editor The Yachting Network - Olivier Baelde
Yacht Brokerage Solutions 2011 brochure by Latitude 26. The Yacht brokers/dealers solution is available in 3 versions: Light, Executive and Corporate. This solution allows a yacht broker/dealer company to manage and promote online an inventory of new and used boats. The solution includes already custom templates for motor yachts, sailboats and equipment. It allows to present professionally the inventory while giving a very quick ad easy management interface to the brokers and dealers. A lead management area gives the opportunity to brokers to manage quickly the requests while keeping an history.
Princess Yacht Club magazine - Yacht Brokerage Yacht Charter - October 2011 i...Longitude 64 Switzerland
Princess Yacht Club magazine presents Luxury Princess Yachts for Brokerage and Charter. All clients using our yachting solutions get their Princess yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Princess yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Princess Yacht Club magazine - Yacht Brokerage Yacht Charter - October 2011 i...Carlos Rodriguez
Princess Yacht Club magazine presents Luxury Princess Yachts for Brokerage and Charter. All clients using our yachting solutions get their Princess yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Princess yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Princess Yacht Club magazine - Yacht Brokerage Yacht Charter - October 2011 i...Latitude 26
Princess Yacht Club magazine presents Luxury Princess Yachts for Brokerage and Charter. All clients using our yachting solutions get their Princess yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Princess yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Fairline Yacht Club magazine presents Luxury Fairline Yachts for Brokerage and Charter. All clients using our yachting solutions get their Sunseeker yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Fairline yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Fairline Yacht Club magazine - Yacht Brokerage Yacht Charter - October 2011 i...Carlos Rodriguez
Fairline Yacht Club magazine presents Luxury Fairline Yachts for Brokerage and Charter. All clients using our yachting solutions get their Fairline yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Fairline yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Fairline Yacht Club magazine - Yacht Brokerage Yacht Charter - October 2011 i...Longitude 64 Switzerland
Fairline Yacht Club magazine presents Luxury Fairline Yachts for Brokerage and Charter. All clients using our yachting solutions get their Fairline yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Fairline yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Fairline Yacht Club magazine - Yacht Brokerage Yacht Charter - October 2011 i...Latitude 26
Fairline Yacht Club magazine presents Luxury Fairline Yachts for Brokerage and Charter. All clients using our yachting solutions get their Sunseeker yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Fairline yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Yacht Showroom - Luxury Yacht Brokerage - catalog January 2012Yachting.vg
Catalog January 2012 - Yacht Showroom - Luxury Yacht Brokerage in Poole, UK. Visit http://www.yachtshowroom.com/ for complete information.
Yacht Showroom uses the most advanced Yacht Marketing solution developed by Latitude 26.
Neo Yachting - Luxury Yacht Charter - catalog January 2012Yachting.vg
Catalog January 2012 - Neo Yachting - Luxury Yacht Charter in Poole, UK. Visit http://www.neoyachting.com/ for complete information.
Neo Yachting uses the most advanced Yacht Marketing solution developed by Latitude 26.
RIO RIO 750 SOL, 2004, 28.500 € For Sale Brochure. Presented By yachting.vgYachting.vg
Category: Motoryacht with cockpit, Condition: Pre-owned, Seller Type: Yacht Broker, RIO, Rio 750 Sol, Year: 2004, LOA: 7m 49, Beam: 2m 56, Engine: Volvo, Diesel
Provence Côte D'azur, France
For Sale Brochure. Presented By yachting.vg. Visit our site for more information http://www.yachting.vg
Data protection and recovery has become exceedingly complex and costly as IT environments have become larger and more distributed, virtualized, and more critical to the survival of the business. This presentation describes how IBM is addressing these challenges by simplifying and unifying data protection.
Yachting.vg Sailboats Edition magazine October 2011 issue presents Luxury Yacht for Brokerage and Charter in the BVIs. All clients using our yachting solutions get their yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury yachts brokerage and charter in the BVIs. Editor The Yachting Network - Olivier Baelde
Latitude 26 - Yachting Solutions for Joomla - Brochure 2012 Yachting.vg
The Yachting Solutions for Joomla Brochure for 2012 presents the solutions we develop for yacht brokerage, yacht charter and marinas companies. Visit our site for more details about the features. Contact us for your yachting project. We specialize in solutions and social marketing for the yachting industry.
Longitude 64 MotorYachts Edition magazine January 2012 issue presents Luxury Yacht for Brokerage and Charter listings. All clients using our yachting solutions get their yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. January 2012 issue
Luxury yachts brokerage and charter. Editor The Yachting Network - Olivier Baelde
Yacht Brokerage Solutions 2011 brochure by Latitude 26. The Yacht brokers/dealers solution is available in 3 versions: Light, Executive and Corporate. This solution allows a yacht broker/dealer company to manage and promote online an inventory of new and used boats. The solution includes already custom templates for motor yachts, sailboats and equipment. It allows to present professionally the inventory while giving a very quick ad easy management interface to the brokers and dealers. A lead management area gives the opportunity to brokers to manage quickly the requests while keeping an history.
Princess Yacht Club magazine - Yacht Brokerage Yacht Charter - October 2011 i...Longitude 64 Switzerland
Princess Yacht Club magazine presents Luxury Princess Yachts for Brokerage and Charter. All clients using our yachting solutions get their Princess yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Princess yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Princess Yacht Club magazine - Yacht Brokerage Yacht Charter - October 2011 i...Carlos Rodriguez
Princess Yacht Club magazine presents Luxury Princess Yachts for Brokerage and Charter. All clients using our yachting solutions get their Princess yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Princess yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Princess Yacht Club magazine - Yacht Brokerage Yacht Charter - October 2011 i...Latitude 26
Princess Yacht Club magazine presents Luxury Princess Yachts for Brokerage and Charter. All clients using our yachting solutions get their Princess yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Princess yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Fairline Yacht Club magazine presents Luxury Fairline Yachts for Brokerage and Charter. All clients using our yachting solutions get their Sunseeker yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Fairline yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Fairline Yacht Club magazine - Yacht Brokerage Yacht Charter - October 2011 i...Carlos Rodriguez
Fairline Yacht Club magazine presents Luxury Fairline Yachts for Brokerage and Charter. All clients using our yachting solutions get their Fairline yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Fairline yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Fairline Yacht Club magazine - Yacht Brokerage Yacht Charter - October 2011 i...Longitude 64 Switzerland
Fairline Yacht Club magazine presents Luxury Fairline Yachts for Brokerage and Charter. All clients using our yachting solutions get their Fairline yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Fairline yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Fairline Yacht Club magazine - Yacht Brokerage Yacht Charter - October 2011 i...Latitude 26
Fairline Yacht Club magazine presents Luxury Fairline Yachts for Brokerage and Charter. All clients using our yachting solutions get their Sunseeker yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Fairline yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Azimut Yacht Club magazine - Yacht Brokerage Yacht Charter - October 2011 issueCarlos Rodriguez
Azimut Yacht Club magazine presents Luxury Azimut Yachts for Brokerage and Charter. All clients using our yachting solutions get their Azimut yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Azimut yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Azimut Yacht Club magazine - Yacht Brokerage Yacht Charter - October 2011 issueAzimut Yacht Club
Azimut Yacht Club magazine presents Luxury Azimut Yachts for Brokerage and Charter. All clients using our yachting solutions get their Azimut yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Azimut yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Azimut Yacht Club magazine - Yacht Brokerage Yacht Charter - October 2011 issueCarlos Rodriguez
Azimut Yacht Club magazine presents Luxury Azimut Yachts for Brokerage and Charter. All clients using our yachting solutions get their Azimut yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Azimut yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Azimut Yacht Club magazine - Yacht Brokerage Yacht Charter - October 2011 issueLongitude 64 Switzerland
Azimut Yacht Club magazine presents Luxury Azimut Yachts for Brokerage and Charter. All clients using our yachting solutions get their Azimut yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Azimut yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Sunseeker Yacht Club magazine - Yacht Brokerage Yacht Charter - October 2011 ...Carlos Rodriguez
Sunseeker Yacht Club magazine presents Luxury Sunseeker Yachts for Brokerage and Charter. All clients using our yachting solutions get their Sunseeker yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Sunseeker yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Sunseeker Yacht Club magazine - Yacht Brokerage Yacht Charter - October 2011 ...Latitude 26
Sunseeker Yacht Club magazine presents Luxury Sunseeker Yachts for Brokerage and Charter. All clients using our yachting solutions get their Sunseeker yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Sunseeker yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Sunseeker Yacht Club magazine - Yacht Brokerage Yacht Charter - October 2011 ...Longitude 64 Switzerland
Sunseeker Yacht Club magazine presents Luxury Sunseeker Yachts for Brokerage and Charter. All clients using our yachting solutions get their Sunseeker yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury Sunseeker yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Longitude 64 magazine - Yacht Brokerage Yacht Charter - October 2011 issueLatitude 26
Longitude 64 magazine presents Luxury Yacht for Brokerage and Charter. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Longitude 64 magazine - Yacht Brokerage Yacht Charter - October 2011 issueLongitude 64 Switzerland
Longitude 64 magazine presents Luxury Yacht for Brokerage and Charter. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury yachts brokerage and charter worldwide. Editor The Yachting Network - Olivier Baelde
Princess Yacht Club magazine - Yacht Brokerage - September 2011 issueYachting.vg
Princess Yacht Club magazine - Princess Yacht Brokerage and Princess Yacht Charter - September 2011 issue. Visit http://www.princess-yachtclub.com for details. editor-publisher: Olivier Baelde
Princess Yacht Club magazine - Yacht Brokerage - September 2011 issueprincessyc
Princess Yacht Club magazine - Princess Yacht Brokerage and Princess Yacht Charter - September 2011 issue. Visit http://www.princess-yachtclub.com for details. editor-publisher: Olivier Baelde
Azimut Yacht Club magazine - Yacht Brokerage and Charter - September 2011 issueYachting.vg
Azimut Yacht Club magazine - Azimut Yacht Brokerage and Azimut Yacht Charter - September 2011 issue. Visit http://www.azimut-yachtclub.com for details. editor-publisher: Olivier Baelde
Similar to Fairline Yacht Club magazine - Yacht Brokerage - September 2011 issue (20)
Miami-Cruise.com: Sunseeker 55 Camargue Brochure 2012. Day Tours & Charter ar...Yachting.vg
Miami-Cruise offers luxury yacht charter on a Sunseeker 55 Camargue. We provide boat rental and corporate charter in Miami and South Florida. From special events to day tours and weekly charter. Conveniently in Brickell, we can pick up your group at different boarding marinas or hotels around Miami.
Vacation Rentals Solution for Joomla 2.5 - Brochure 2012Yachting.vg
Vacation Rentals Solution for Joomla 2.5 - Brochure 2012. Visit our web site at www.latitude26.co.uk or contact us in order to start your next real estate project.
Realty Agency Solution for Joomla 2.5 - Brochure 2012Yachting.vg
Realty Agency Solution for Joomla 2.5 - Brochure 2012. Visit our web site at www.latitude26.co.uk or contact us in order to start your next real estate project.
Corporate Rentals Solution for Joomla 2.5 - Brochure 2012Yachting.vg
Corporate Rentals Solution for Joomla 2.5 - Brochure 2012. Visit our web site at www.latitude26.co.uk or contact us in order to start your next real estate project.
Bed and Breakfast Solution for Joomla 2.5 - Brochure 2012Yachting.vg
Bed and Breakfast Solution for Joomla 2.5 - Brochure 2012. Visit our web site at www.latitude26.co.uk or contact us in order to start your next real estate project.
Yacht Charter Reservation Solution for Joomla 2.5 - Brochure 2012Yachting.vg
Yacht Charter Reservation Solution for Joomla 2.5 - Brochure 2012. Visit our web site at www.latitude26.co.uk or contact us in order to start your next yachting project.
Yacht Brokerage Solution for Joomla 2.5 - Brochure 2012Yachting.vg
Yacht Brokerage Solution for Joomla 2.5 - Brochure 2012. Visit our web site at www.latitude26.co.uk or contact us in order to start your next yachting project.
Yachting.vg Sailboats Edition magazine February 2012 issue presents Luxury Yacht for Brokerage and Charter in the BVIs. All clients using our yachting solutions get their yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. February 2012 issue
Yachting.vg Power Yachts Edition magazine February 2012 issue - Yacht Brokera...Yachting.vg
Yachting.vg Power Yachts Edition magazine February 2012 issue presents Luxury Yacht for Brokerage and Charter in the BVIs. All clients using our yachting solutions get their yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. February 2012 issue
Longitude 64 Sailboats Edition magazine February 2012 issue presents Luxury Yacht for Brokerage and Charter listings. All clients using our yachting solutions get their yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. February 2012 issue.
Longitude 64 Power Yachts Edition magazine February 2012 issue - Luxury Yacht...Yachting.vg
Longitude 64 MotorYachts Edition magazine February 2012 issue presents Luxury Yacht for Brokerage and Charter listings. All clients using our yachting solutions get their yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. February 2012 issue.
Longitude 64 MotorYachts Edition magazine January 2012 issue presents Luxury Yacht for Brokerage and Charter listings. All clients using our yachting solutions get their yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. January 2012 issue
Luxury yachts brokerage and charter. Editor The Yachting Network - Olivier Baelde
Longitude 64 Sailboats Edition magazine January 2012 issue presents Luxury Yacht for Brokerage and Charter listings. All clients using our yachting solutions get their yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. January 2012 issue
Luxury yachts brokerage and charter. Editor The Yachting Network - Olivier Baelde
Yachting.vg Sailboats Edition magazine January 2012 issue presents Luxury Yacht for Brokerage and Charter in the BVIs. All clients using our yachting solutions get their yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. January 2012 issue
Carine Yachts - Luxury Yacht Brokerage - catalog January 2012Yachting.vg
Catalog January 2012 - Carine Yachts - Luxury Yacht Brokerage in Poole, UK. Visit http://www.carineyachts.com/ for complete information.
Carine Yachts uses the most advanced Yacht Marketing solution developed by Latitude 26.
Yachting.vg magazine, Motor Yachts Edition, October 2011 issue - Yacht Broker...Yachting.vg
Yachting.vg Motor Yachts Edition magazine presents Luxury Yacht for Brokerage and Charter in the BVIs. All clients using our yachting solutions get their yacht listings printed in our monthly magazine. As well, it includes articles about social media marketing strategies applied to the yachting. October 2011 issue
Luxury yachts brokerage and charter in the BVIs. Editor The Yachting Network - Olivier Baelde
Motorboatbroker - Yacht Brokerage - Catalog October 2011Yachting.vg
Motorboatbroker - Yacht Brokerage - Catalog October 2011.Yacht Brokerage in Spain and UK. Visit http://www.motorboatbroker.com for details. Published : Olivier Baelde, The Yachting Network
Yachting.vg - Luxuy Yacht Brokerage and Charter in the BVIs - Sailboats Editi...Yachting.vg
Magazine Yachting.vg - Luxuy Yacht Brokerage and Charter in the BVIs - Sailboats Edition September 2011. editor-publisher: Olivier Baelde. Visit http://www.yachting.vg
Discover Yeni Eyup Evleri 2, nestled among the rising values of Eyupsultan, offering the epitome of modern living in Istanbul.
With its spacious living areas, contemporary architecture, and meticulous details, Yeni Eyup Evleri 2 is poised to be the star of your happiest moments. Situated in the new favorite district of Eyupsultan, claim your spot and unlock the doors to a peaceful life alongside your loved ones. Nestled next to the historical and natural beauties of Eyupsultan, embrace the comfort of modern living and rediscover life.
Social Amenities:
Yeni Eyup 2 offers a life filled with joy with its green landscaping areas, gym, sauna, children’s play areas, café, outdoor pool, and basketball court. Reserve your place for unforgettable moments!
Reliable Structure:
With 1+1, 2+1, and 3+1 apartment options, Yeni Eyup Evleri 2 is designed with first-class materials and craftsmanship. The doors to a safe and comfortable life are here! Choose the option that suits you best and step into your dream home.
Project:
Yeni Eyup 2 is conveniently located, with Istanbul Airport just 26 minutes away, the Mecidiyeköy Metro Line 4 minutes away, and the Tram Stop 5 minutes away, making your life easier with its central location.
Location:
Your home is positioned in a privileged location, providing easy access to the city center, shopping malls, restaurants, schools, and other important places.
Yeni Eyup 2 offers 1+1, 2+1, and 3+1 apartment options designed to meet different needs. Find an option suitable for every lifestyle and open the doors to a comfortable life in your dream home.
https://listingturkey.com/property/yeni-eyup-evleri-2/
Recent Trends Fueling The Surge in Farmhouse Demand in IndiaFarmland Bazaar
Embarking on the journey to acquire a farmhouse for sale is just the beginning; the real investment lies in crafting an environment that contributes to our mental and physical well-being while satisfying the soul. At Farmlandbazaar.com, India’s leading online marketplace dedicated to farm land, farmhouses, and agricultural lands, we understand the importance of transforming a humble farmland into a warm and inviting sanctuary. Let's explore the fundamental aspects that can elevate your farmhouse into a tranquil haven.
The SVN® organization shares a portion of their new weekly listings via their SVN Live® Weekly Property Broadcast. Visit https://svn.com/svn-live/ if you would like to attend our weekly call, which we open up to the brokerage community.
Rixos Tersane Istanbul Residences Brochure_May2024_ENG.pdfListing Turkey
Tersane Suites Residences is a luxurious real estate project located in the heart of Istanbul, next to the beautiful Golden Horn. This unique development offers hotel concept residences with Rixos management, making it the perfect choice for both homeowners and investors.
The Tersane Suites Residences offers a wide range of options, from studio apartments to spacious four-bedroom units, all designed to the highest standard. The suites are finished with high-quality materials and feature modern, open-plan living spaces, fully-equipped kitchens, and large balconies with stunning views of the city and sea.
One of the standout features of Tersane Suites Residences is the Rixos management, which provides a truly exclusive and upscale living experience. Residents will have access to a range of luxury amenities, including a fitness center, spa, and indoor and outdoor swimming pools. Plus, the on-site restaurants and cafes provide a taste of the local and international cuisine.
The Tersane Suites Residences also offers a great opportunity for investors, as it provides a rental guarantee program. This means that investors can enjoy a steady income stream, with the peace of mind that their property is being managed by a reputable and experienced team.
The location of Tersane Suites Residences is also unbeatable, with easy access to the city’s main transportation links and within close proximity to the historic center, making it the perfect base for exploring all that Istanbul has to offer.
Serviced Apartment Ho Chi Minh For RentalGVRenting
GVRenting is the leading rental real estate company in Vietnam. We help you to find a serviced apartment for rent in Ho Chi Minh & Saigon. Discover our broad range of rental properties in Vietnam.
For more details https://gvrenting.com/
Presentation to Windust Meadows HOA Board of Directors June 4, 2024: Focus o...Joseph Lewis Aguirre
Presentation to Windust Meadows HOA Board of Directors June 4, 2024: Focus on Public Safety as Job #1, Engagement, Wealth of HOA, Branding, Communication, Culture, Civic Responsibility
Sense Levent Kagithane Catalog - Listing TurkeyListing Turkey
Sense Levent offers a luxurious living experience in the heart of Istanbul’s vibrant Levent district.
This cutting-edge development seamlessly integrates modern design with natural elements, featuring live evergreen plants maintained by an advanced irrigation system, ensuring lush greenery year-round.
The building’s elegant ceramic balconies are both stylish and durable, enhancing the overall aesthetic and functionality. Residents can enjoy the 700m Sky Lounge, which provides breathtaking views of Istanbul and a perfect space to relax and unwind.
Sense Levent promotes a healthy and active lifestyle with a full gym, swimming pool, sauna, and steam room, all available in the building. The interiors are crafted with high-quality materials, ensuring a luxurious and inviting living space.
Designed with young professionals in mind, Sense Levent features 1+1 and 2+1 units with smart floor plans and balconies. The project promises high investment returns, with an expected annual return of 6.5-7%, significantly above Istanbul’s average ROI.
Located in the rapidly growing and highly desirable Levent area, the development benefits from ongoing urban regeneration projects. Its prime location offers proximity to shopping malls, municipal buildings, universities, and public transportation, adding immense value to your investment.
Early investors can take advantage of discounted units during the construction phase, with an expected capital appreciation of +45% USD upon completion. Property Turkey provides comprehensive rental management services, ensuring a seamless and profitable investment experience.
Additionally, robust legal support and significant tax advantages are available through Property Turkey’s licensed Real Estate Investment Fund. Levent is a dynamic urban hub, ideal for young professionals with its numerous corporate headquarters and shopping malls.
Sense Levent is more than just a residence; it’s a place where dreams and opportunities come to life. Contact us today to secure your place in this exclusive development and experience the best of Istanbul living. Sense Levent: Sense the Opportunity. Live the Dream.
https://listingturkey.com/property/sense-levent/
Rams Garden Bahcelievler - Istanbul - ListingTurkeyListing Turkey
Implemented by Rams Global in Bahcelievler, the Rams Garden Bahcelievler Apartments includes 796 residences of different types from 2+1 to 5+1.
Next to the project, which will have 33 thousand square meters of green area, there will be 42 thousand 300 square meters of woodland. There will also be a 210-meter-long pond in the landscape of the project. There are 94.5 square meters of green space per flat.
Rams Garden Bahcelievler Apartments, which has 8 times more green space than the average of Istanbul with its 33 thousand square meters of green area located within a total of 75 thousand square meters, offers various housing options from 2+1 to 5+1.RAMS Garden has brought a lifeline to the construction industry.
Rams Global, which has signed projects in many places from Dubai to Phuket and delivered more than 20 thousand residences, is now starting new projects in Istanbul.
Rams Garden Bahcelievler is located 9 minutes from Metroport AVM, 5 minutes from Marmara Forum AVM, 12 minutes from Kazlıçeşme beach, 9 minutes from Yıldız Technical University, 7 minutes from Istinye University, 9 minutes from Ramada Hotel and Medicana Hospital.
https://listingturkey.com/property/rams-garden-bahcelievler-apartments/
The KA Housing - Catalogue - Listing TurkeyListing Turkey
Welcome to KA Housing, a distinguished real estate development nestled in the heart of Eyüpsultan, one of Istanbul’s most promising districts.
Just 10 minutes from the bustling city center, Eyüpsultan offers a serene escape with the convenience of urban living. The direct metro line ensures seamless connectivity to all parts of Istanbul, making it an ideal location for residents who seek both tranquility and vibrancy.
KA Housing boasts unparalleled accessibility, with proximity to Istanbul Airport only 30 minutes away, facilitating easy international travel. Effortless city access is guaranteed by direct metro and transportation links to Istanbul’s cultural and commercial hubs. Quick access to key metro lines connects you to every corner of the city within minutes, making commuting and exploring the city hassle-free.
The development offers luxurious living spaces with a range of unit layouts from 1+1 to 4+1, designed with meticulous attention to detail. Each unit features balconies or terraces, providing stunning vistas of Istanbul and enhancing the living experience. High-quality materials and superior craftsmanship ensure durability and elegance, while sound-proof insulation and high ceilings (2.95 m) offer comfort and sophistication.
Residents of KA Housing enjoy exclusive on-site amenities, including a state-of-the-art gym, outdoor swimming pool, yoga area, and walking paths. Entertainment options abound with a private cinema, children’s playground, and a variety of dining options including a café and restaurant. Security and convenience are paramount with 24/7 security, a dedicated carpark garage, and an IP intercom system.
KA Housing represents a prime investment opportunity with limited availability in a high-demand area, ensuring enduring value and potential for lucrative returns. Homes in this development provide exceptional value without compromising on quality, offering affordable luxury for discerning buyers. The construction is of the highest quality, built to the latest seismic and disaster resistance standards, ensuring safety and resilience.
The community and surroundings of KA Housing are enriched by close proximity to prestigious universities such as Haliç University, Bilgi University, and Istanbul Ticaret University, making it an ideal location for students and academics. The development is adjacent to the Alibeyköy stream leading into the Halic waters, offering serene natural escapes amidst lush greenery. Residents can enjoy the cultural richness of the area, surrounded by historical and cultural landmarks that blend leisure, nature, and culture seamlessly.
https://listingturkey.com/property/the-ka-housing/
Simpolo Tiles & Bathware
Tile ho,
toh Simpolo.
Since the first steps were taken in 1977, Simpolo Ceramics has carved its niche as a consistently growing organisation with unparalleled innovation and passion rooted in simplicity.
We endure gratification for every experience we offer, created to share something meaningful. It may not resonate with the majority, but that makes us a class apart. If only a handful were to understand the purpose of our existence, we would be proud to have found our believers. Rather, people with whom we can share our beliefs.
VISUALIZER
Design your space in your style with our very own Visualizer. Now, you can choose the tiles of your liking from our wide selection and see how they would look in a space. Select the tile from the multiple options and the visualiser will replace the surfaces in the image with the selected tiles. This way, instead of just your imagination, you can choose the tiles for your place by getting an actual picture of how they would look in a space. So, design your space the way you desire digitally and implement it in real life to get the best results!
You can also share this visualiser with others to help them design their space.
Committed to delighting customers with world-class ceramic products and services. Make Simpolo synonymous with the best quality and set new benchmarks of excellence for all stakeholders. Pursue best business practices with utmost integrity to make Simpolo an exciting organisation to work with, for vendors, channel partners, investors and employees alike.
Gain worldwide recognition in the field of ceramic building products through Research and Innovation and bring an enhanced lifestyle within reach for every household.
Keep Your Home Naturally Cool and Warm Out Change in Seasons
Vinra Construction is a private limited company registered under the ROC. The management has an experience of over 15 years of understanding the needs and delivering apt solutions to the end users We are providing turnkey solutions in construction fields. like Construction, Interior Designing Facility Management, Plantation Management, etc..
Vinra Construction Tech Enabled Company for Eco-Friendly Home Construction
Contact With Vinra for a Greener Future >>> Call us @ 888 4898 765
The SVN® organization shares a portion of their new weekly listings via their SVN Live® Weekly Property Broadcast. Visit https://svn.com/svn-live/ if you would like to attend our weekly call, which we open up to the brokerage community.
Total Environment Tangled Up In The Green - Residential Plots Where Nature an...JagadishKR1
Embark on a journey where lush landscapes and contemporary living converge at Total Environment's Tangled Up In The Green Residential Plots in Devanahalli, Bangalore. Surrounded by verdant expanses, these plots offer an idyllic setting for your dream home. Immerse yourself in the serenity of nature while enjoying the finest amenities and design, where every moment is a harmonious blend of luxury and tranquility.
Victory by Maskeen Group Surrey Floor plans June 2024 PDF
Fairline Yacht Club magazine - Yacht Brokerage - September 2011 issue
1. YACHT BROKERAGE YACHT CHARTER DOCKS & SLIPS
LATEST YACHT LISTINGS NEW LUXURY YACHTS LISTINGS MARKETING YOUR INVENTORY
FAIRLINE YACHT CLUB
www.fairline-yachtclub.com | ISSUE SEPTEMBER 2011
YACHT BROKERAGE
Social Media Strategy
and APIs integration
YACHT CHARTER
Inbound Marketing Strategy
for Luxuy yachts
ONLINE PR TIPS
Managing brand
awareness online
BOAT SHOWS
Mobile
Fall Boat Shows
Calendar
apps ag
e
r
ke
Yacht Bro
FOCUS Marketing for the yachting industry 1.99£
2. M o s t a d v a n c e d m a r k e t i n g
LONgITUDE64
3. p l a t f o r m f o r t h e y a c h t i n g
Docks & SLIPS SOLUTIONS
yacht brokerage solutions
yacht charter solutions
monthly magazine
web: www.longitude64.com
email: sales@longitude64.com
skype: longitude64
facebook: www.facebook.com/longitude64
twitter: www.twitter.com/longitude64
4. contents
LONGITUDE64
EDITOR’S LETTER
8 EDITOR LETTER
Welcome to the
Fairline Yacht Club magazine
12 LONGITUDE 64
A new approach to yacht
brokerage and yacht charter
marketing
16 SOCIAL MEDIA MARKETING
Establishing an efficient social media
marketing strategy becomes now a
reality for yacht brokerage and yacht
charter companies.
20 SOCIAL NETWORKS
Advantages of using APIs integration
to post automatically to social networks.
27 BOAT SHOWS CALENDAR
Boat show events taking place
in september 2011
26 08
YACHT BROKERAGE LISTINGS
Fairline Yacht brokerage listings
for the month of september 2011
presented by brokerage
companies using our
yacht brokerage solution
Yacht
Brokerage
and Charter
Marketing
FEATURES 24
44 YACHT CHARTER MARKETING
Inbound marketing strategy for
luxury charter yachts
LONGITUDE64 • ISSUE SEPTEMBER 2011
46 YACHT BROKERAGE SOLUTION
Presentation of the yacht brokerage
solution for joomla. Features and
advantages
53 Find Prospects
Using social media to find
prospects.
04
32
5. 42
55 Online PR
56
Understanding online PR and how
to use it to create brand awareness
56 YACHT CHARTER SOLUTIION
Presentation of the yacht charter
solution for joomla. Features and
advantages
60 DOCKS & SLIPS SOLUTION
Presentation of the docks & slips
solution for joomla. Features and
advantages
66 YACHT DESIGN NEWS
Yacht design news for
64 NEWS AROUND THE WORLD
Yachting events around
the world
september 2011
10
Cover Story
%O
FF Longitude 64 - The Yacht-
ing Network offers powerful
GRAB
features to yacht brokerage
and yacht charter companies
looking for a turnkey solu-
yearly tion in order to improve their
Subscription inbound marketing activities
and social networks integra-
Today !! tion .
6. THE
YACHTING
NETWORK
www.theyachtingnetwork.ch
Most Advanced Marketing
Services for the Yachting
Contacts
CH - Crans Montana: +41 (0)27 483 12 20
UK - London: +44 (0)20 7078-4226
USA - Miami: +1 (305) 394-9652
email: sales@theyachtingnetwork.ch
7. Social Media Marketing
Social Networks Integration
Superyachts Marketing
Dedicated Superyachts
Reservation Sites
Yacht Brokerage Solutions
Yacht Charter Solutions
Corporate Magazines
Creation
8. EDITOR’S LETTER
OLIVIER BAELDE
by
Editor
FAIRLINE
YACHT CLUB
PUBLISHER/EDITOR
Welcome Olivier Baelde
editor@yachting.vg
Marketing solutions Magazines are available in
ADVERTISING MGR
printed and electronic ver-
for yacht broker- James Blackburn
sions.
age , yacht charter advertising@yachting.vg
companies and real The Yachting Network plat-
SALES MGR
estate agencies form coupled to our yacht-
Ian Foster
ing solutions provide an
specializing in the exclusive set of features
sales@yachting.vg
rental and sale of to yacht brokerage and
MARKETING MGR
docks and slips are yacht charter companies
Clive Coleman
allowing them to market
our primary focus. marketing@yachting.vg
worldwide on different me-
dias their yachts for sale or
PR MGR
charter fleet.
Web Solutions Antoine Bonvin
We developed over the last pr@yachting.vg
We continuously work on
24 months an online plat-
improving our platform to
form using the latest tech- SUBSCRIPTIONS MGR
provide advanced features
nologies in terms of web Danielle Chiocci
not available in third party
design, database architec- subscriptions@yachting.vg
listings websites.
ture, cloud hosting.
SOCIAL NETWORKS MGR
Furtermore, a very pow- Sven Nicklasson
erful social network inte-
Mobile Solutions
social_networks@yachting.vg
The release of our iphone
gration though APIs al-
and ipad apps are sched-
lows the brokerage and BUSINESS DEVELOPMENT
uled for december 2011. It
charter companies using MGR
will add even more reach
our yachting solutions to Glen Coburn
to our solutions.
gain maximum exposure bus_dev@yachting.vg
on a worldwide basis with
Join us
a minimum of efforts on
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
their side.
Olivier Baelde
Publisher, Editor
Then, our montlhy maga-
Crans Montana,
zines generated through
Switzerland
an InDesign CS5 workflow All correspondence should
integration allows to gen- be addressed to
erate on a monthly basis 88-90 Hatton Garden
magazines for every sites London, EC1N 8PN
composing The Yachting United Kingdom
Network.
8
9.
10. Targa 52, 2005
FAIRLINE
Specs: LOA:16 metres Beam:4 metres Draft:1 metres - VOLVO 715hp - Diesel
Web id: 5 - Price: 445.000 € Tax Not Paid
Visit www.fairline-yachtclub.com for full details - Web id: 5
Motor Boat Broker
Nicky Davies
Spain (+34) (971) 695-441
11. Targa 52, 2005
FAIRLINE
FAIRLINE Targa 52, 2005, Mallorca, Baleares Spain, 445.000 € This Fairline Targa 52 has
been superbly maintained and is offered in excellent order. The boat has a full Mediterranean
specification including air conditioning, Raymarine navigation equipment and all the other extras
that you would expect from a boat of this calibre.
Visit www.fairline-yachtclub.com for full details - Web id: 5
Motor Boat Broker
Nicky Davies
Spain (+34) (971) 695-441
12. LONGITUDE 64
OLIVIER BAELDE
by
Editor
“Longitude 64 -
The Yachting Network”
A new approach to yacht brokerage and
yacht charter marketing: integration with
social networks
W
elcome to the Longitude 64
monthly magazine. The pri-
mary purpose of this maga-
zine is to present yachts for brokerage
and yachts for charter from clients
using our yachting solutions. In order
to provide them with a competitive
advantage, we decided to integrate
our online platform called The Yacht-
ing Network with the Adobe inDesign
workflow. The end result being that
all the listings from clients using our
online yachting solutions are as well
included in our monthly magazines.
It brings them maximum exposure as
well as brand recognition. We believe
that there is still a need for a printed
W
version to allow readers to be able our clients listings. e believe that a tight inte-
to read offline while traveling for ex- gration between the web
T
ample. Furthermore, it allows our cli- he architecture of our platform sites of our clients running
ents to reach potential buyers who now comes full circle. We are one of our yachting solutions and
are not always willing to stay a long able to provide to all clients social networks and coupled with a
time in front of a computer screen in using our yachting and real estate printed version will bring them a very
order to review luxury yachts for sale solutions an integrated platform able powerful platform to increase the vis-
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
or charter. A printed version still has to deliver online and offline visibility ibility of their listings.
its charm and provides added value to through very efficient web services.
U
our clients. nlike third party listing sites
F
urthemore, our complete inte- specializing in yachting, cli-
w
We hope you will enjoy gration to over 15 social net- ents list their yachts only once
reading every month our works through APIs allows clients on their websites in our yachting so-
magazines. In the following using our solutions to post automati- lutions and then syndication takes
months, every site part of The Yacht- cally listings updates on their social place. It insures that their domain
ing Network will be integrated in the media accounts without extra work. name and web site is the place where
Adobe Indesign workflow in order to all listings are managed, indexed first
generate monthly magazines adding by search engines and where all in-
again some exposure and visibility to bound traffic goes back to when syn-
12
13. T
dicated to other sites. he Docks & Slips Solution for geting the yachting and luxury mar-
joomla was designed to answer kets.
O Y
ver time, this strategy will the needs of real estate agen- acht Listings are as well dis-
bring continuous lead gen- cies specializing in the sale and rental tributed in RSS feed format to
eration at a fraction of the of yacht slips. It provides extensive different subscribers and feed-
cost spent on multiple third party features not found in the competition. burner. XML feeds are syndicated to
listing sites where listings are lost in The Docks & Slips solution includes generic third party web sites like Olx,
the crowd. Vast, Oodle. It helps in increas-
The Yachting Network has local web- ing backlinks to the client’s
T
he Yacht Brokerage So- website.
lutions for joomla was
sites in all european countries. The
A
designed to answer print version of our magazine brings dditional XML feeds
the needs of yacht brokerage additional readers and visibility to our following the openma-
or dealership companies. It rine standard (www.
clients. Complete integration in social
provides extensive features openmarine.org) generate files
not found in the competition. networks maximizes the exposure of compatible with The Yacht
The Yacht Brokerage solution yacht listings. Soon to be released, Market, Boatshop24, Boat 24,
includes lead request man- mobile apps will close the circle of a Jameslist... completing a very
agement to store all yacht powerful array of syndication
requests.
360 inbound marketing strategy. tools.
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
T
he Yacht charter reservation So- lead request management to store all
lutions for joomla was designed yacht slips requests.
to answer the needs of yacht
P
charter companies. It provides exten- owerful and integrated APIs:
sive features not found in the compe- Powerful & Integrated Syndica-
tition. The Yacht Charter Reservation tion Services: Our Solution offers
solution includes reservation requests a very powerful synchronization tool
and quotes management as well as in order to increase instantly the vis-
online availability calendars. ibility of the listings in the Longitude
64 Yachting Network composed of
over 15 web sites (and growing) tar-
13
14. SOCIAL MEDIA
Social Media Establishing an efficient
Marketing and “ SOCIAL MEDIA marketing
strategy becomes now
a reality for yacht
Yachting brokerage and yacht
charter companies. When
establishing the company
marketing strategy,
The most costly decision a market- it does not appear anymore as a cost
several key indicators
ing or sales manager will take when effective solution in a long term strat-
must be closely watched.
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
implementing a marketing strategy egyh. All third party listings sites rely
will be to rely entirely on third party on traffic to their sites in order to be As well, deciding the
websites to acquire new contacts and able to charge yacht brokerage and direction of the data
promote the yacht listings. This deci- yacht charter firms. Thus, they will
sion is mostly taken due to the ap- most of the time prevent this traffic
flow between the
parent easy setup and maintenance to leave their site unless it goes to a company and third party
third party listing sites seem to pro- paid advertisement. The data flow of sites can become costly
vide. However, when analyzing care- the listings between the company’s
in terms of advertising
fully the features provided, as well website and the outside world must
as the possibility to create inbound be carefully evaluated. The success in budget without bringing
traffic to the company’s website or establishing a long term approach is long term traffic. ”
expand the reach to social networks, to consider, as the central point, the
14
15. company’s website. ie the single point of entry for all list- reach potentials clients through all available social medias.
ings should be your website. Then, syndication to third In a long term strategy, all inbound traffic must go back to
party listings websites specializing in the yachting and your site. This way, if you decide to stop listing on a particu-
to social network will take place. This data flow will allow lar third party listings website, most of the traffic will still
you to generate inbound traffic back to your site and not flow to your site through the other channels. On the other
to other sites. You will have the control over the data pro- hand, if you stricly list on third party sites, the day you stop
vided to the external sites. Contacts and leads coming to paying them, you “disappear“ from the internet world...
your site once will most likely come back to your site on
a regular basis. A powerful outbound strategy for the list- 0 Social media is online
ings is to target all available social network and document Social media is something that takes place online. It is a
or images sharing sites. Through APIs, you can automate type of communication that takes place outside of in-per-
the posting of listings information and brochure to a large son meetings, phone calls, or foot traffic. That means social
array of sites which are not used by third party listings media is location-independent, which makes it a valuable
websites to avoid loosing traffic.Nowadays, you can maxi- part of any company’s business strategy.
mize your exposure on social networks relatively easily by
selecting a yachting solution already integrating the APIs 0 Social media is user-generated
to post automatically. Content used to be something that very few people cre-
ated. Reporters, TV anchors, movie directors, authors, radio
0 Social networks integration DJs, and magazine editors created content, and everyone
else consumed it. Now, everyone is a publisher, and the
Furthermore, third party listings websites will not have any people who use the content are also the ones who create
incentives to integrate your listings with social networks it.
or other sites in order to keep the traffic on their site. You
must put in place a well tought-out strategy which will syn- 0 Social media is highly accessible and scal-
dicate listings to generic listings sites. (Olx, Oddle, Vast...), able
third party listings sites specializing in yachting through Social media is highly accessible and scalable to the public,
the openmarine.org initiative for example: It allows you to which means that social media has lots of users and offers
generate a standard xml feed and post it to several sites plenty of opportunity for companies. Because social media
through a subscription. Then, post the listings to your face- is easy to access, the tools for social media are easy and
book and twitter account. intuitive enough for the common person to use. Even if
you don’t use social media now, there’s no reason not to
0 XML feeds jump in!
We went further in the integration of our yachting solu-
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
tions with a large array of APIs. Clients using our yachting
solutions have their listings posted automatically to Flickr,
Picasa, Wordpress, Blogger, Olx, Oddle, Vast, Openmarine.
Then, PDF brochures generated are posted to Issuu, Scribd,
Slideshare, Docstoc expanding the reach and search en-
gines indexing. And a new service launched this month is
through the magazines listing all the yachts from our cli-
ents and generated in 3 versions: print on demand version,
electronic version and ipad version. The goal in creating
your marketing strategy is not to get linked to a single third
party listings website where they will dictate their market-
ing strategy to you and make it very difficult for you to
15
16. FAIRLINE Targa 44, 2008, £395,000
Located in Gibraltar
FAIRLINE Targa 44, 2008, Gibraltar, £395,000 The GRAN TURISMO model features a newly de-
signed cockpit with hugely increased space and a dining area which easily converts into a sunpad
- providing real adaptability and functionality.
UK Office
Contact: Mark Davies
Tel: +44 (0)1242 250 000
Fax: +44 (0)1242 500 253
Mobile: 07703 336 634
18. SOCIAL NETWORKS
Yachting & Social
Common Mistakes
companies Make With
Strategy: Some of the
most common mistakes
companies make with so-
cial media revolve around
Networks Strategy
making decisions that
While it’s useful to get into the details and tactics of social
aren’t consistent with hav-
ing good business sense. media, a solid marketing strategy should work no matter the
Because social media tools medium. The smartest companies will focus on strategy because
are free, some companies in the world of Web 2.0, the tools are constantly changing.
tend to take the wrong ap-
proach: use all tools to see
what sticks. Here are some
of the most common mis-
takes to avoid with social
media strategy:
0 Not developing a
social media strat-
egy
Because social media is the
hottest trend in marketing,
companies assume that all
they have to do is set up a
Twitter account and a Face-
book fan page. This is the
equivalent of pulling ran-
dom magazines out of off
the rack and purchasing full
page color ad in each one,
then throwing together a
quick and dirty PowerPoint
flyer to run. Just like any
other communication me-
dium, social media requires
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
a well-thought out market-
ing strategy plan.
utmost importance. Furthermore, because they can sell anything. Social media may
0 Perfecting a social it takes time to build social media accounts, seem free, but the hidden time costs to
media strategy every minute you waste by not being there build relationships Social media is not a
Even though a social me- is followers you could be losing. quick way to make more sales; in fact, so-
dia strategy is important, cial media actually adds cycle time to the
don’t wait for the strategy 0 Gathering followers rather sales process. Just like any other process, a
to set up your company’s than building a network company must consider how much of its
accounts. Reserving your There are no shortcuts in social media, and resources to invest.
company’s name on various the bottom line is companies have to build
social media sites is of the relationships with their customers before
18
19. Every social media user has a very clear idea of what tures pertaining to your business activity.
“ social media means to them, and how they want to
be approached by companies on social media. Most
companies don’t realize that the way they approach
0 Facebook
On Facebook for example, the new graph
API allows to post update statuses about
listings, upload images in albums , post
social media sends its own message to consumers.”
events in calendar.. As well, you can use the
facebook user authentication to login into
0 Putting all eggs in one basket
your site and read or contribute to your
It’s exciting to see extraordinary results on
content. The advantage is that you can at
one form of social media, and tempting to
the same time know more about this per-
invest all your resources into what’s work-
son and propose a subscription to your
ing. Try to resist. With the speed at which
newsletter. When he connects to your site
technology changes, social media is start-
with his facebook’s user id , you will be able
ing to look similar to the fashion cycle: one
then to send messages directly through
day you’re in, the next day you’re out. Tools
the facebook graph API. It will allow you to
fall in and out of fashion all the time
keep this user informed about your com-
– remember Friendster, and more recently,
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
pany activities automatically through your
MySpace? Companies that build a large eq-
website. It provides an extra level of pos-
uity on one tool will find themselves with
sibilities since you no longer need a user
nothing if the tool loses popularity.
to subscribe to your newsletter. While you
manage your own facebook groups , you
While having a social network presence
can post automatically news to the groups
through Facebook, Twitter and other social
and invite all new friends automatically to
networks proves mandatory nowadays, a
join the groups through the APIs.
new concept tested by our yachting solu-
tions is to benefit from Facebook groups
0 Friends and Followers
and social activity by bringing back “friends
By inviting your “friends and followers” to
and followers“ to the company’s website in
visit and connect to your site using their
order to propose targeted services and fea-
19
20. SOCIAL NETWORKS
facebook user id , you give
them the possibility to share
information and recom-
mend other users to con-
nect with you.
On the new site www.
yachting.vg, we are cur-
rently experimenting with
several new functionalities
of the Graph API.
Integrating your site more
tighly with external social
networks will allow you to
communicate faster new
information to be given to
followers and groups. You
will be able to provide a
constant flow of informa-
tion and news through
automated tasks. When us-
ers visit your website, your
can control the information on a regular basis for example a new yacht tional tone and respond to other partici-
given to them as well as listing or price reduction offer, you keep the pants in the conversation. Automated ac-
getting their feedback on flow going. counts or accounts that are updated with a
specific polls or through a stream of links do not produce results.
comment system. 0 Common Mistakes Companies
You can inform your Make With Messaging 0 Controlling the message
groups, friends and follow- Every social media user has a very clear Social media is not about controlling a mes-
ers that the newsletters idea of what social media means to them, sage. In fact, the very nature of social media
generated every month is and how they want to be approached by is such that no one person or organization
available on your website. companies on social media. Most com- can control the message. Because social
The important point in panies don’t realize that the way they ap- media is a medium to share information
this social network integra- proach social media sends its own message through a network, companies must re-
tion with your website is
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
to consumers. Here are some of the most alize that once they put the message out
to keep the channels open common mistakes companies make with there, they have no control anymore. Users
and regularly communicate messaging: can choose to edit the message, inject their
to provide new information own opinions into the message, share the
and news. 0 Creating impersonal accounts message, or ignore the message. Further-
Readers will be more Users don’t follow companies; they follow more, companies can’t even control where
likely to visit your site on engaging people who work at companies. the message starts: a user can also create
a regular basis if they get Unless the tool is meant specifically for a message about a company without hav-
weekly news from your site. companies to use (i.e.: Facebook fan pages), ing any affiliation to them. Because of the
This could be fastidious if every account should be an actual person nature of social media, companies that try
you had to do it manually , who has a name and a title that clearly sig- to control the message will have difficulty
but by creating automated nifies him or her as a face of the company. reaping any of the benefits of the medium.
tasks to post automatically This person should write with a conversa-
20
21. There are so many ways to use social media to communicate draw the line with abusing permission? Un-
“ with the customer, and as social media goes mainstream fortunately, this question is similar to asking
companies are finding new ways every day. All of these where comedians draw the line with poten-
purposes for communication fall into three main
tially offensive jokes. The truth is that different
users have different levels of tolerance. Just like
functions: public relations and marketing, sales, and a comedian might experiment with messaging
customer services.” based on the feedback he or she is receiving
from the audience, your company must experi-
0 Not controlling the message
ment with the right level of communication, erring on the
While companies should be careful about trying to exer-
side of unobtrusive.
cise too much control over the message, there is also the
opposite end of the spectrum to avoid. Companies often
0 Strategy definition
cite “control over message” as a reason not to participate in
The framework for developing a social media strategy
social media, but the truth is that companies have lost con-
consists of three potential functions: public relations and
trol of the message whether they participate or not. This is
marketing, sales, and customer services. Social media can
because, as mentioned earlier, users can create a message
be used to further goals within just one of these three
and drive the conversation surrounding that message.
functions, two these functions, or a company could use
So how can companies exercise some control over a
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
social media to satisfy the needs of all three of these func-
message and still reap the benefits of social media (rapid
tions. These three functions feed each other in a cycle, and
diffusion of information through people sharing messages
companies can create a fairly comprehensive social media
with their networks)? The answer is that companies need to
strategy by taking each into consideration.
participate in the conversation. Responding to complaints
and stressing the benefits and what the company does
0 Find your audience
well; these are all ways for companies to control the end-
Very few social media tools will work for every company;
consumer’s perception of its services.
however, if your company is just starting out with social
media, you can find plenty of people by sticking to the big-
0 Abusing permission
gest social media sites. Generally, the strategy for finding an
Abusing permission is a fast way for companies to lose
audience is looking for groups of people with similar inter-
credibility, damage relationships, and generally make a
ests to keywords that make sense for your company.
bad name for themselves in social media. So where do you
21
22. SHOWS
09
16
07 21
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
7 Cannes 9 Tampa 16 Southampton 21 Monaco
September 7 - 12 September 9 - 11 September 16 - 25 September 21 - 24
22
23. SHOWS
Boat Shows
September
2011
Cannes International Boat &
Yacht Show
Europe’s leading in-water exhibition, the Festival de la Plaisance
de Cannes is a unique venue offering
showgoers the opportunity to preview the finest jewels of the
sea.
September 7 - 12, 2011
Monaco Yacht Southampton
Show Boat Show
The Monaco Yacht Show presents the The UK’s leading outdoor Boat Show
greatest showcase of luxury yachting provides authentic experiences both
in the world. A high-end show guar- on and off the water for a fun-filled
46th Tampa
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
anteed by the meticulous selection day out for boaters, trade and the
of the exhibitors.
September 21 - 24, 2011
whole family.
September 16 - 25, 2011
Boat Show
Expanded in-water display will show-
case nearly three dozen best-in-class
vessels, ranging in size from 40 to 97
feet!
September 9 - 11, 2011
23
27. BROKERAGE
F A I R L I N E 26 S U N F U R Y , 1 9 8 6 , 1 9 . 9 0 0 €
Fréjus, PR, France
FAIRLINE FAIRLINE 26 SUN FURY, 1986, France, 19.900 € bateau en excellent état, très bien entretenu par
son propriétaire ,vaigrage entièrement refait, moteur tribord changer seulement 110h et moteur bâbord
entièrement révisé 560h, a voir, affaire a saisir !!!!!Possibilité de place de Port - Specs: LOA:8 metres Beam:3
metres - VOLVO 151hp - Gas
Web id: 32 - Price: 19.900 € Tax Paid
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
Nautic Avenue
Cedric DIBIANCA
France (+33) ((0)9) 54 22 80 56
Visit www.fairline-yachtclub.com for full details - Web id: 32
27
28. BROKERAGE
F A I R L I N E S P O R T F U R Y , 1988, 16.800 €
Fréjus, PR, France
FAIRLINE FAIRLINE SPORTFURY, 1988, Provence Côte d'Azur France, 16.800 € 2 moteurs remplaces en mai
2010, completement revises - Specs: LOA:8 metres Beam:3 metres - VOLVO 126hp - Gas
Web id: 29 - Price: 16.800 € Tax Paid
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
Nautic Avenue
Cedric DIBIANCA
France (+33) ((0)9) 54 22 80 56
Visit www.fairline-yachtclub.com for full details - Web id: 29
28
29. BROKERAGE
F A I R L I N E T A R G A 3 4 , 2 0 0 3 , 1 7 5 . 0 0 0 €
Fréjus, PR, France
FAIRLINE FAIRLINE TARGA 34, 2003, Provence Côte d'Azur France, 175.000 € Trés beau fairline ,trés bien
équipé et en excellent état. - Specs: LOA:10 metres Beam:3 metres - VOLVO 285hp - Diesel
Web id: 30 - Price: 175.000 € Tax Paid
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
Nautic Avenue
Cedric DIBIANCA
France (+33) ((0)9) 54 22 80 56
Visit www.fairline-yachtclub.com for full details - Web id: 30
29
30. BROKERAGE
F A I R L I N E T A R G A 3 4 , 1 9 9 2 , 7 9 . 9 0 0 €
Fréjus, PR, France
FAIRLINE FAIRLINE TARGA 34, 1992, Provence Côte d'Azur France, 79.900 € - Specs: LOA:10 metres Beam:3
metres - VOLVO 230hp - Diesel
Web id: 27 - Price: 79.900 € Tax Paid
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
Nautic Avenue
Eric CHAPPUIS
France (+33) ((0)9) 54 22 80 56
Visit www.fairline-yachtclub.com for full details - Web id: 27
30
31. BROKERAGE
F A I R L I N E T A R G A 4 3 , 2 0 0 0 , 2 1 9 . 0 0 0 €
Fréjus, PR, France
FAIRLINE FAIRLINE TARGA 43, 2000, Provence Côte d'Azur France, 219.000 € Bateau en état irreprochable ,
entretenu par professionnels , factures sur demande - Specs: LOA:13 metres Beam:3 metres Draft:1 metres
- VOLVO 370hp - Diesel
Web id: 31 - Price: 219.000 € Tax Paid
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
Nautic Avenue
Cedric DIBIANCA
France (+33) ((0)9) 54 22 80 56
Visit www.fairline-yachtclub.com for full details - Web id: 31
31
32. BROKERAGE
FAIRLINE PHANTOM 40, 2008, £285,000
Poole, DOR, United Kingdom
FAIRLINE PHANTOM 40, 2008, Marbella, Spain, £285,000 Fairline Phantom 40 (2008 model) with twin diesel
engines. Superbly maintained example, fully loaded and highly recommended, comfortable accommoda-
tion for 4 guests. Spacious flybridge and cockpit areas for entertaining. Ideal opportunity. - Specs: LOA:12
metres Beam:3 metres - VOLVO 370hp - Diesel
Web id: 15 - Price: £285,000 Tax Not Paid
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
Carine Yachts
Andrew Noble
United Kingdom (+44) (01202) 901-721
Visit www.fairline-yachtclub.com for full details - Web id: 15
32
33. BROKERAGE
F A I R L I N E P H A N T O M 4 1 , 1 9 9 2 , 1 5 9 . 5 0 0 €
Fréjus, PR, France
FAIRLINE PHANTOM 41, 1992, Provence Côte d'Azur France, 159.500 € BATEAU VENDU AVEC OU SANS
PLACE DE PORT - Specs: LOA:12 metres Beam:4 metres Draft:1 metres - CATERPILLAR 425hp - Diesel
Web id: 28 - Price: 159.500 € Tax Paid
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
Nautic Avenue
Eric CHAPPUIS
France (+33) ((0)9) 54 22 80 56
Visit www.fairline-yachtclub.com for full details - Web id: 28
33
34. BROKERAGE
FAIRLINE PHANTOM 50, 2004, £365,000
Poole, DOR, United Kingdom
FAIRLINE Phantom 50, 2004, Malaga, Spain, £365,000 Fairline Phantom 50 (2004 model) with twin diesel
volvo D12 engines (675 hp). Superbly maintained example, fully loaded and highly recommended, com-
fortable accommodation for 6 guests in 3 cabins with the master cabin en-suite. Spacious flybridge and
cockpit areas for entertaining. Ideal opportunity. - Specs: LOA:50 feet - VOLVO 675hp - Diesel
Web id: 14 - Price: £365,000 Tax Paid
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
Carine Yachts
Andrew Noble
United Kingdom (+44) (01202) 901-721
Visit www.fairline-yachtclub.com for full details - Web id: 14
34
35. BROKERAGE
F A I R L I N E P H A N T O M 5 0 , 1 9 8 8 , 1 5 0 . 0 0 0 €
Poole, DOR, United Kingdom
FAIRLINE Phantom 50, 1988, Malta, United Kingdom, 150.000 € Fairline 53 Flybridge (1988 model) with twin
Volvo Penta TAMD 71A. A very good example of this very popular model. With berths for 6 over 3 cabins
she offers very spacious accommodation. The boat has recently been refitted, engines had a complete
overhaul and antifouling and polishing has just been completed. - Specs: LOA:53 feet Beam:15 feet Draft:3
feet - VOLVO - Diesel
Web id: 12 - Price: 150.000 € Tax Paid
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
Carine Yachts
Andrew Noble
United Kingdom (+44) (01202) 901-721
Visit www.fairline-yachtclub.com for full details - Web id: 12
35
36. BROKERAGE
FAIRLINE TARGA 29, 1998, £59,950
Poole, DOR, United Kingdom
FAIRLINE Targa 29, 1998, United Kingdom, £59,950 Fairline Targa 29 (1998 model) with twin KAD 32 Volvos
engines (170 hp) each. A great example from one of the Fairline boat companies great sellers! Ideal fam-
ily cruiser, she is very good condition and is available now. For more information or to arrange a viewing
please do not hesitate to contact us. - Specs: LOA:8 metres Beam:3 metres - VOLVO 170hp - Diesel
Web id: 20 - Price: £59,950 Tax Paid
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
Carine Yachts
Andrew Noble
United Kingdom (+44) (01202) 901-721
Visit www.fairline-yachtclub.com for full details - Web id: 20
36
37. BROKERAGE
F A I R L I N E T A R G A 4 0 , 2 0 0 6 , 2 4 0 . 0 0 0 €
Poole, DOR, United Kingdom
FAIRLINE Targa 40, 2006, South Coast, Finland, 240.000 € Fairline Targa 40 (2006 Model) with twin Volvo
Penta KAD 300 EDC/DP (570Hp) diesel engines. This particular model has one owner from new and has only
300 hours use to date. As the seasons are so short in Finland, for the rest of the year this vessel has been
stored undercover in a heated warehouse, so in a very good condition. Boasting a comprehensive specifi-
cation including generator and eberspacher heating, viewing is highly recommended. - Specs: LOA:41 feet
Beam:12 feet Draft:3 feet - VOLVO 570hp - Diesel
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
Web id: 25 - Price: 240.000 € Tax Paid
Carine Yachts
Andrew Noble
United Kingdom (+44) (01202) 901-721
Visit www.fairline-yachtclub.com for full details - Web id: 25
37
38. BROKERAGE
F A I R L I N E T A R G A 4 0 , 2 0 0 5 , 1 9 5 . 0 0 0 €
Poole, DOR, United Kingdom
FAIRLINE Targa 40 , 2005, Marbella, Spain, 195.000 € Fairline 40 Targa (2005 model) with twin diesel Volvo
D6 (310hp) engines. Great example of one of Fairlines favorite family cruiser. Well equipped and main-
tained by knowledgeable owner. Must be seen. - Specs: LOA:40 feet Beam:12 feet - VOLVO 310hp - Diesel
Web id: 17 - Price: 195.000 € Tax Paid
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
Carine Yachts
Andrew Noble
United Kingdom (+44) (01202) 901-721
Visit www.fairline-yachtclub.com for full details - Web id: 17
38
39. BROKERAGE
FAIRLINE TARGA 44, 2008, £395,000
Santa Ponsa Mallorca, PM, Spain
FAIRLINE Targa 44, 2008, Gibraltar, £395,000 The GRAN TURISMO model features a newly designed cockpit
with hugely increased space and a dining area which easily converts into a sunpad - providing real adapt-
ability and functionality. - Specs: LOA:13 metres Beam:4 metres - VOLVO 435hp - Diesel
Web id: 8 - Price: £395,000 Tax Not Paid
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
Motor Boat Broker
Nicky Davies
Spain (+34) (971) 695-441
Visit www.fairline-yachtclub.com for full details - Web id: 8
39
40. BROKERAGE
F A I R L I N E T A R G A 4 8 , 1 9 9 7 , 1 9 0 . 0 0 0 €
Poole, DOR, United Kingdom
FAIRLINE Targa 48, 1997, Ibiza, Spain, 190.000 € Fairline Targa 48 (1997 model) with twin CAT diesel engines
(425hp). - Specs: LOA:14 metres Beam:3 metres Draft:1 metres - CATERPILLAR 425hp - Diesel
Web id: 18 - Price: 190.000 € Tax Paid
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
Carine Yachts
Andrew Noble
United Kingdom (+44) (01202) 901-721
Visit www.fairline-yachtclub.com for full details - Web id: 18
40
41. BROKERAGE
F A I R L I N E T A R G A 5 2 , 2 0 0 5 , 4 4 5 . 0 0 0 €
Mallorca, IB, Spain
FAIRLINE Targa 52, 2005, Mallorca, Baleares Spain, 445.000 € This Fairline Targa 52 has been superbly main-
tained and is offered in excellent order. The boat has a full Mediterranean specification including air condi-
tioning, Raymarine navigation equipment and all the other extras that you would expect from a boat of this
calibre. - Specs: LOA:16 metres Beam:4 metres Draft:1 metres - VOLVO 715hp - Diesel
Web id: 5 - Price: 445.000 € Tax Not Paid
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
Motor Boat Broker
Nicky Davies
Spain (+34) (971) 695-441
Visit www.fairline-yachtclub.com for full details - Web id: 5
41
42. BROKERAGE
FAIRLINE TARGA 52, 2004, £264,995
Poole, DOR, United Kingdom
FAIRLINE TARGA 52, 2004, SOUTHAMPTON, United Kingdom, £264,995 Fairline Targa 52 Open (2004 Model)
with twin Volvo Penta D12-715 EVC diesel engines (1430 Hp). This particular model has only 370 hours from
new and is in fantastic condition. With comprehensive specification and available immediately, viewing is
highly recommmended. Specification includes air conditioning, generator, passarelle, teak side decks to
name but a few. Please contact a member of our team at us for futher information or indeed to arrange a
viewing. - Specs: LOA:52 feet Beam:14 feet Draft:3 feet - VOLVO 715hp - Diesel
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
Web id: 24 - Price: £264,995 Tax Paid
Carine Yachts
Andrew Noble
United Kingdom (+44) (01202) 901-721
Visit www.fairline-yachtclub.com for full details - Web id: 24
42
43. BROKERAGE
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
43
44. MARKETING
OLIVIER BAELDE
by
Editor
Luxury
Yacht
charter marketing
and social media
marketing
Your website is the online face of your company, orga-
nization. It must reflect what you are, what you do, and
how you do it; it is how current and potential customers
view you and, in many cases, interface with you. A bad
website will turn customers off to your brand or com-
pany, while an outstanding website will create new and
more loyal customers. It’s something you can’t take for
granted.
G
iven the increasing reach of social networks, database or CRM system as a backup. To increase luxury
it represents an amazingly large audience for yachts occupation rate, a dedicated mini site coupled
your website content. Even when you’re creat- with an online brochure and linked to social networks ac-
ing content outside of a social network on your own site, counts makes wonders in terms of clearly presenting the
you should strive to encourage sharing. Cross-promoting yacht features and amenities. Direct contact and reserva-
content and driving traffic from your website to your tion forms will enable the clients to get in touch with a
social networks accounts (and vice versa) is an important dedicated account manager able to present and add his
part of a smart inbound marketing strategy. personal touch in terms of services.
H S
owever, when marketing luxury yacht offered for imply placing a luxury yacht in a central listing sys-
charter, directing potential clients back to your tem does not offer the same level of service to the
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
site should be preferred. It will give your company client who may get a different reservation agent ev-
the opportunity to present your serivces and yachts in a erytime. Bringing personal service to clients will achieve
more formal setting. a lot in terms of customer retention. As well, a dedicated
site and brochure to market a luxury yacht will avoid be-
A
s well, your site will provide direct means of ing “lost in the crowd” among the 50 other yachts in the
contacts either through phone numbers or an central listing fleet.
inquiry form. The inquiries and contacts informa-
Y
tion are the key to increase your customer base. You need ou can manage rates and locations offered while
to make sure that you will receive all inquiries without getting over time a mailing list of clients and inter-
failure or risk of interception by a third party company. A ested persons who contacted your company about
well structured inquiry system will send a notification the yacht. It will allow you to build marketing campaigns
to the reservation agents and save all inquiries in the and send newsletters with added knowledge of your
44
45. marketing services for luxury yachts,
you must always take into account
the singular needs of each client and
ultimately assess the level of services
they want to find when selecting
your company for their yacht reserva-
tion.
P
roviding a highly responsive
and customized service will
set your company above the
competition.
The strategy
“ development portion of
a social media campaign
is crucial for the success
C
customers requirements. Building a lients chartering luxury yachts
of a company. You must
direct relationship with past clients are used to a high level of per-
by offering an online feedback form sonal service and will be more ask and answer the
after the charter period will increase tempted to go with a more personal appropriate and relevant
the level of understanding questions to develop the
and needs requested by your
clients. Furthermore, a dedi-
right campaign: What
cated website with a reserva- social sites are your
tion system for a luxury yacht target market currently
will alllow you to improve
using? How much time is
the “differentation factor”.
needed to consistently
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
While most central agency
listings will provide a single interact with your social
page of information about a community?
yacht with a few pictures, a
dedicated site will allow you
to include videos and image
galleries of the yacht.
Y
ou will be as well able to pres- approach and contacts rather than
ent the crew in a more interac- searching through a full list of yachts
tive way. in order to compare all features or
amenities. When providing charter
45
46. SOLUTIONS
Yacht
Brokerage
Solution
360 architecture to reach
your clients everywhere
The mobile access is
T
he Yacht Brokerage Solu- tegrated with 15 social networks
“ becoming more and
more the first mode of
access to information
tions for joomla was de-
signed to answer the needs
of yacht brokerage or dealership com-
panies. It provides extensive features
through APIs and generates high
quality yacht PDF brochures and
monthly magazines.
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
and content. We could not found in the competition. We took great care of integrating our
solutions with more than 15 social
not ignore this fact The Yacht Brokerage solution includes networks APIs in order to automati-
in the roadmap and lead request management to store all cally distribute the listings informa-
development strategy of yacht requests. As well different re- tion to your social networks accounts
quest forms for financing, insurance, without extra work on your side. Now-
our solutions.”
storage, transport, survey store all re- adays, publishing yacht listings on
quests in tables accesssible through your web site is not enough to reach
maintenance screens in the adminis- potential buyers.
tration panel. A good marketing strategy is to reach
propects where they are most likely
The Yacht Brokerage solution is in- to be.
46
47. Scheduled for the end During the summer 2011, ThE appS will close
“ of the year 2011, Our
yachting solutions
will include an iphone
“ we will be prototyping
the iphone and ipad
apps, The development
“ the circle of our 360
architecture where
you will be able to
app and an ipad app will be conducted reach your potential
in order to reach during the last clients through all
your potential clients quarter of 2011 with a available channels:
wherever they are.” scheduled release date oNLINE,oFFLINE,MOBILE.”
of december 2011.”
E
xtensive and powerful fea- requests while keeping an history.
tures are included in the Yacht Administration: Front-End and Back Broker Contacts
Brokerage solution for joomla: end administration. Allows multiple Brokers, Brokerage companies have
Detailed yacht listings maintenance brokers managing their listings in an extended set of fields in order to
screens, High quality PDFs genera- the front end. enter all their contact information.
tion, Social networks posting, RSS Offices location and contacts man-
and XML feeds syndication, Web Listings Management agement is included for brokerage
Services synchronization, CRM area. Pre-loaded templates for Sailboats, companies with several locations.
Power Yachts. Fields and tabs can
The Yacht Brokerage solution allows be published or unpublished from Lead Management
a yacht broker/dealer company to the backend. Flexible layout. Different Online forms allow site
manage and promote online an in- visitors to request more informa-
ventory of new and used boats. Validations Tables tion, a yacht visit, financing... All the
FAIRLINEYACHTCLUB • ISSUE SEPTEMBER 2011
Over 110 validations pre-loaded: requests are saved in tables. email
The Yacht Brokerage solution al- yacht make , engine make, elec- notifications are sent to brokers and
ready includes custom templates tronic, electrical.... offering a turn- broker can process the request ac-
for motor yachts and sailboats. key solution. cordingly.
The Yacht Brokerage solution allows Sales Cycle Forms Builder
to present professionally the inven- Built-in Sales cycle allowing to All Online forms are linked to a
tory while giving a very quick ad categorizes the yachts : for sale/ data dictionary allowing to add or
easy management interface to the contract pending/sold. Sales cycle change fields for a specific forms.
brokers and dealers. A lead man- steps can be modifiedbased on the
agement area gives the opportuni- company’s process. Bulk Images Upload
ty to brokers to manage quickly the Images are uploaded through a
47