Facebook introduces ‘reply’

1. March 26 2013

2.  Facebook has rolled out ‘reply’ feature so users can reply directly to
comments left on their page.
 Facebook now aims to make navigating through conversation threads
easier with the new Replies feature.
 This means that, instead of having to leave a response to a friend's
comment way after new ones have been added, you will be able to
address each individual comment.
 At launch, this feature will only be available on desktop and will be made
available in the Graph API and mobile in the future.

3.  Users & other readers will
have the ability to reply
directly to comments left
on Page’s content and
start conversation
threads
 Which will make it easier
to interact directly with
individual readers and
keep relevant
conversations connected
 Also, the most active and
engaging conversations
among your readers will
be surfaced at the top of
your posts ensuring that
people who visit your
Page will see the best
conversations

4.  Conversation threads are re-ordered by relevance to viewers, and may
appear differently to each person based on their connections, specifically:
◦ Positive Feedback: the amount of positive feedback based on the total number
of Likes and Replies in a conversation thread, which includes Likes or Replies
by the Page owner.
◦ Connections: connections to participants in a thread may move the
conversation higher. For example, conversations with Comments left by
friends may appear at the top.
◦ Negative Feedback: the total number of spam reports in a thread, as well as
marks-as-spam made by the Page owner. We also may down-rank comments
made by frequent spammers.

5. If your page doesn’t
have 10k likes, then
you have to wait till
July 2013 
 Log in as admin
 Scroll up to see the ‘turn on replies’
 Click
 Enjoy!
Thank You