2. Assignment One, Research
Colonization of Alien Worlds Justin Archinaco
“Here’s how we could build a colony on an
alien world”
http://www.kurzweilai.net/heres-how-we-could-build-a-colony-on-an-alien-world
3. Assignment One, Research
Colonization of Alien Worlds Justin Archinaco
http://www.kurzweilai.net/heres-how-we-could-build-a-colony-on-an-alien-world
- If the human race is to survive we will
have to colonise other planets
4. Assignment One, Research
Colonization of Alien Worlds Justin Archinaco
3D printers will turn materials from the local
alien soil in to physical structures
http://www.dailymail.co.uk/sciencetech/article-3383610/Will-astronauts-living-Moon-2030-European-Space-Agency-leading-plans-3D-print-
Lunar-Village.html
5. Assignment One, Research
Colonization of Alien Worlds Justin Archinaco
To live on mars solar cell technology
will have to be greatly improved
http://www.kurzweilai.net/heres-how-we-could-build-a-
colony-on-an-alien-world
6. Assignment One, Future Product or Service
Colonization of Alien Worlds Justin Archinaco
Colonization of other world
-Its our destiny
- Is it in reach
- Next best vacation?
7. Sources For Brand Character Words
Persona:
“Adventure Of a Lifetime” by Coldplay
Colonization of Alien Worlds Justin Archinaco
8. Sources For Brand Character Words
• Purpose:
“Go the distance” by Michael Bolton
Colonization of Alien Worlds Justin Archinaco
9. Sources For Brand Character Words
• Language:
“Part of your world” by Jodi Benson
Colonization of Alien Worlds Justin Archinaco
10. Sources For Brand Character Words
• Tone:
“Believer” by American Authors
Colonization of Alien Worlds Justin Archinaco
12. Naming Procces
• Words for naming:
Human
Survive
Martian
Interstellar
Colonization of Alien Worlds Justin Archinaco
13. Naming Procces
• Name possibilities:
– HuVive
( Created by combining Human & Survive)
– Intellar
( Created by removing the “erte” )
Colonization of Alien Worlds Justin Archinaco
14. Naming Procces
• Name: HuVive
• Words for naming:
Human, Survive, Martian, Interstellar
• Name possibilities:
– HuVive ( Created by combining Human & Survive )
– Intellar ( Created by removing the “erte” )
Colonization of Alien Worlds Justin Archinaco
17. Persona Purpose
Language Tone
We are
legends,
every day
I can
go the
Distance
I
Want
More
Doesn't
matter
what's
out
there
HuVive
Colonization of Alien Worlds Justin Archinaco
Brand Character Diagram
18. Colonization of Alien Worlds Justin Archinaco
Assignment Three, Logotype Research, Word from Diagram
Discovery
Space
19. Colonization of Alien Worlds Justin Archinaco
http://www.metal-archives.com/bands/Distance/3540262283