The document provides exhibitor tips and marketing strategies for PACK EXPO Las Vegas / Pharma EXPO 2015. It outlines various opportunities for exhibitors to promote their booths, including completing their online listing, taking advantage of discounts and deadlines, inviting customers through a complimentary program, sponsorships, speaking opportunities, and advertising in event publications. The overall message is that exhibitors should take full advantage of the provided resources and opportunities to maximize their exposure and drive qualified leads at the large trade show.