MGT 498 Final Exam answers
1) In a survey of 50 corporations, which of the following was rated as a benefit of strategic management?
A. Clearer sense of vision for the firm
B. Higher levels of employee motivation
C. Higher levels of job satisfaction
D. Improved productivity
E. Lower employee turnover
2) Research suggests that strategic management evolves through four sequential phases in corporations. The first phase is
A. externally-oriented planning
B. basic financial planning
C. internally-oriented planning
D. forecast-based planning
E. strategic management
3) Strategic management is that set of managerial decisions and actions that determine the long-run performance of a corporation. Which one of the following is NOT one of the basic elements of the strategic management process?
A. Strategy formulation
B. Strategy implementation
C. Statistical process control
D. Evaluation and control
E. Environmental scanning
4) The relationship among the bo
MKT 571 Final Exam Answers 2015 versionmalenasugar
MKT 571 Final Exam Answers
1) Which of the following is most closely associated with a proactive marketing orientation?
A. It involves delivering superior value.
B. It is about understanding and meeting customers’ expressed needs.
C. It represents the “make and sell” philosophy.
D. The marketer focuses on the customers’ latent or hidden needs.
2) Marketing __________ is the art and science of choosing target markets and getting, keeping, and growing customers through creating, delivering, and communicating superior customer value.
A. internally
B. management
C. segmentation
D. integration
3) Business buyers ______________.
A. are geographically as diverse as consumers
B. tend to be geographically concentrated with over half of them in seven states
C. are largely concentrated in the southwestern United States
D. use geographical dispersion to keep shipping costs low
4) Toyota, the maker of the Scion brand, is using what kind of brand strategy wi
MGT 498 Final Exam answers
1) In a survey of 50 corporations, which of the following was rated as a benefit of strategic management?
A. Clearer sense of vision for the firm
B. Higher levels of employee motivation
C. Higher levels of job satisfaction
D. Improved productivity
E. Lower employee turnover
2) Research suggests that strategic management evolves through four sequential phases in corporations. The first phase is
A. externally-oriented planning
B. basic financial planning
C. internally-oriented planning
D. forecast-based planning
E. strategic management
3) Strategic management is that set of managerial decisions and actions that determine the long-run performance of a corporation. Which one of the following is NOT one of the basic elements of the strategic management process?
A. Strategy formulation
B. Strategy implementation
C. Statistical process control
D. Evaluation and control
E. Environmental scanning
4) The relationship among the bo
MKT 571 Final Exam Answers 2015 versionmalenasugar
MKT 571 Final Exam Answers
1) Which of the following is most closely associated with a proactive marketing orientation?
A. It involves delivering superior value.
B. It is about understanding and meeting customers’ expressed needs.
C. It represents the “make and sell” philosophy.
D. The marketer focuses on the customers’ latent or hidden needs.
2) Marketing __________ is the art and science of choosing target markets and getting, keeping, and growing customers through creating, delivering, and communicating superior customer value.
A. internally
B. management
C. segmentation
D. integration
3) Business buyers ______________.
A. are geographically as diverse as consumers
B. tend to be geographically concentrated with over half of them in seven states
C. are largely concentrated in the southwestern United States
D. use geographical dispersion to keep shipping costs low
4) Toyota, the maker of the Scion brand, is using what kind of brand strategy wi
Booklet ini merangkum Rencana Pembangunan Jangka Menengah Daerah (RPJMD) Kota Blitar Tahun 2011-2015 daam rangka Sosialisasi RPJMD Kota Blitar Tahun 2012
Consumers making product & brand choices are increasingly turning to computer-mediated communication for information on which to base their decisions. Besides perusing advertising & corporate websites, consumers are using newsgroup, chat rooms, email & other online formats to share ideas, build communities & contact fellow consumers who are seen as more objective information source.
Marketing researchers use a variety of methods to study consumers. NETNOGRAPHY is one such qualitative & explorative research approach to analyse the consumer dialogue in online communities in order to gain unbiased consumer insights. These consumer insights in turn are converted into solutions. If these solutions are implemented in the product or service , it can capture lot of market.
My seminar focuses on research methodology tool , Netnography, the procedure to conduct Netnograhy online along with the example of Apple i-pod nano, the various online solutions which do this Netnography survey along with the case of Listerine and finally the review of netnography, its scope and limitations , conclusion and the ethical considerations to use this tool to survey online communities.
Sociallocal by Strategic Stuff at IT-trans 2012 in KarlsruheTon Damen
Let's go on a social date, a parallel between Social Media and going for a date in your local Pub. It's about smart listening so to say. Part of the presentation is made during my journey to the venue of my presentation and reflects my personal experience. ton@strategicstuff.com
Our Retail and SCM solution is packed with benchmark features of the retail industry, specially catering to the needs of: Supermarkets, Hypermarkets, Mini Markets, FMCG companies, Wholesalers & Distributors, Apparel Outlets, Convenience stores, Department stores, Large Retail Chains, Tech outlets,
and much more…
KEY BENEFITS:
- Minimum stock levels
- JIT delivery of products to the distribution centers
- Inventory control in multiple warehouses
- Managing perishable goods
- Replenishment alerts and buffer stock management
- Automatic pick-list and put-away list generation
- Integration with data acquisition systems such as bar code scanners
- Integration with third party applications such as vehicle management systems
- Inventory reconciliation and valuation
- Ability to manage thousands of SKUs
- Timely release of purchase / replenish work orders
- Timely order fulfillment at each distribution center
- Timely & efficient distribution of stock to retail outlets
- Monitoring the transportation and logistics operations
- Assigning of products and quality to each location in relevant sections within the supermarket to ensure maximum exposure of the product to the customer
- Management of supermarket stock, both at the shelves and at the store warehouse
- Integration with POS system and cash registers
- Generation of retail-store replenishment list
- Management of customer loyalty schemes, special pricing and discounts schemas for special customers and customer groups
- Dissemination of information regarding campaigns, discounts and offers to customers in the form of letters, emails and SMS
Booklet ini merangkum Rencana Pembangunan Jangka Menengah Daerah (RPJMD) Kota Blitar Tahun 2011-2015 daam rangka Sosialisasi RPJMD Kota Blitar Tahun 2012
Consumers making product & brand choices are increasingly turning to computer-mediated communication for information on which to base their decisions. Besides perusing advertising & corporate websites, consumers are using newsgroup, chat rooms, email & other online formats to share ideas, build communities & contact fellow consumers who are seen as more objective information source.
Marketing researchers use a variety of methods to study consumers. NETNOGRAPHY is one such qualitative & explorative research approach to analyse the consumer dialogue in online communities in order to gain unbiased consumer insights. These consumer insights in turn are converted into solutions. If these solutions are implemented in the product or service , it can capture lot of market.
My seminar focuses on research methodology tool , Netnography, the procedure to conduct Netnograhy online along with the example of Apple i-pod nano, the various online solutions which do this Netnography survey along with the case of Listerine and finally the review of netnography, its scope and limitations , conclusion and the ethical considerations to use this tool to survey online communities.
Sociallocal by Strategic Stuff at IT-trans 2012 in KarlsruheTon Damen
Let's go on a social date, a parallel between Social Media and going for a date in your local Pub. It's about smart listening so to say. Part of the presentation is made during my journey to the venue of my presentation and reflects my personal experience. ton@strategicstuff.com
Our Retail and SCM solution is packed with benchmark features of the retail industry, specially catering to the needs of: Supermarkets, Hypermarkets, Mini Markets, FMCG companies, Wholesalers & Distributors, Apparel Outlets, Convenience stores, Department stores, Large Retail Chains, Tech outlets,
and much more…
KEY BENEFITS:
- Minimum stock levels
- JIT delivery of products to the distribution centers
- Inventory control in multiple warehouses
- Managing perishable goods
- Replenishment alerts and buffer stock management
- Automatic pick-list and put-away list generation
- Integration with data acquisition systems such as bar code scanners
- Integration with third party applications such as vehicle management systems
- Inventory reconciliation and valuation
- Ability to manage thousands of SKUs
- Timely release of purchase / replenish work orders
- Timely order fulfillment at each distribution center
- Timely & efficient distribution of stock to retail outlets
- Monitoring the transportation and logistics operations
- Assigning of products and quality to each location in relevant sections within the supermarket to ensure maximum exposure of the product to the customer
- Management of supermarket stock, both at the shelves and at the store warehouse
- Integration with POS system and cash registers
- Generation of retail-store replenishment list
- Management of customer loyalty schemes, special pricing and discounts schemas for special customers and customer groups
- Dissemination of information regarding campaigns, discounts and offers to customers in the form of letters, emails and SMS