1) The strengths of the music video include the contrasts in colors that were not edited and helped set the mood, smooth transitions between footage without effects, and effective order of video placement that told a story. 2) Effects used included a mirror effect to match the deep house genre and clearly show the protagonists, and slow motion to effectively show dancing that portrayed the jazz elements in the song. 3) A weakness was the lack of effects, though a rewind effect was considered but not used as it was deemed ineffective and mismatching for the genre.

1. Evaluation
Thisis mymusicvideofinal edit;mychosensongwas
Bakermat- One Day.The strengthsformy projectIthinkare
the contrasts of coloursthat were featured;these were not
editedbutwere howwe filmedthe scene.Idecidedtomake
no changes to the contrast as I felt theywere verystrongand
helpedwiththe moodof the song.
Secondly, anotherstrength thatIfeel makesthe musicvideo
effectiveis howthe footage smoothlymovestothe next
withoutanytransitions.Idecidednottouse anyeffectstodo
thisas I feltitwouldn’thave helpedmake mymusicvideo
effectiveandIdon’tthinkthat these transitionswouldhave
matchedthe song. Lastly,anadditional strengthwouldbe
the order of the video footage;Ithinkthe placementworks
reallywell andtellsastory.
One of the effectsIdecidedtouse wasthe mirror effect;I
chose thisas I feltthatwiththe song beinginthe deephouse
genre thistransitionwentverywellwithit.AnotherreasonI
chose thiswas because itshownwhothe camerawas
focusingonand clearlyshownyouwhatthe protagonists
were doing.
AnothereffectIusedwasslowmotion;Idecidedtouse this
effectasI feltitwouldbe mosteffectiveandwouldclearly
showwhatthe protagonistswere clearlydoing.Another
reasonI chose thiseffectwasbecause eventhoughthe song
fallsunderthe genre of deephouse italsoincludesjazz.
Where thiswasplayed I activatedthe slow motioneffect
because Ifeel like it portraysthe protagonistsdancingtothe
music.

2. However,Ifeel one of myweaknessesformymusicvideo
wouldbe that I didn’tinclude alotof effects. one effectthat
I was interestedinincludingwouldhave beentorewinda
piece of footage,butIfearedthat thiseffectdidnothelp
make the videoeffective asIdidn’tthinkitwouldhave
matchedthe genre of the song.